Sponsored
Nuloom Daniela Farmhouse Chunky Jute Indoor Area Rug
$58.49 reg $82.00
Sale
save $23.51 (29% off)sizerunner 2' 6" x 6'
colornatural
In Stock
Eligible for registries and wish lists
At a glance
Sponsored
About this item
Highlights
- 100% Jute, made in India
- This rug boasts an organic simplicity that complements any home décor and is perfect for your bedroom, living room, dining room, kitchen, office, or entryway
- Hand-woven with a .45" medium thickness
- Sprouting and debris are common due to being made from plant fibers, trim any loose threads with scissors and regularly clean under your rug
- Vacuum your jute rug 1-2 times a week on the lowest power level or with handheld attachment and spot clean as needed with mild detergent
- We recommend pairing with a nuLOOM rug pad for added comfort and reduce friction and shedding
Description
The beauty of artisanal techniques and quality craftsmanship are prevalent in this handmade, 100% jute rug. Featuring naturally occurring, and eco-friendly materials, this piece is the ideal complement to a lifestyle inspired by the Earth. Hearken back to slower methods of fabrication, the Responsibly Handcrafted collection exudes an organic look and feel thatll ground any space.
Features: Runner (shape)
Dimensions (Overall): 72 inches (L), 30 inches (W)
Fabric Name: Woven
Style: Area Rugs
Construction Technique: Hand Made
Indoor/Outdoor: Indoor
Backing Material: 100% No Backing
Rug Material: 100% Jute
Pile type: Cut
Protective Qualities: Not Applicable
Rug pile height: Low Pile (Less Than 0.5")
Care & Cleaning: Spot or Wipe Clean
TCIN: 89956685
UPC: 193981742226
Origin: imported
The above item details were provided by the Target Plus™ Partner. Target does not represent or warrant that this information is accurate or complete. On occasion, manufacturers may modify their items and update their labels.
We recommend that you do not rely solely on the information presented. If you have a specific question about this item, you may consult the item's label, contact the manufacturer directly or call Target Guest Services at 1-800-591-3869.
If the item details aren’t accurate or complete, we want to know about it.
Shipping details
Estimated ship dimensions: 31 inches length x 6 inches width x 6 inches height
Estimated ship weight: 10 pounds
item ships from third party seller: Nuloom
Return details
This item can be returned to any Target store or Target.com.
This item must be returned within 30 days of the date it was purchased in store, shipped, delivered by a Shipt shopper, or made ready for pickup.
See the return policy for complete information.
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5 out of 5 stars with 3 ratings
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Guests are saying
This rug has garnered positive feedback for its beautiful design, durability, and comfort. Guests appreciate its soft texture and the way it enhances their living spaces, making it a great choice for various rooms. Many have noted its ability to withstand high traffic while maintaining its aesthetic appeal. However, some guests have mentioned concerns about shedding and dust accumulation, which may require additional maintenance.
Summary created by AI from text of reviews reflecting recent feedback provided across different star ratings (includes incentivized reviews)
4.3 out of 5 stars with 4900 reviews
design: 3.77 out of 5
easy to clean: 2.82 out of 5
quality: 3.57 out of 5
value: 3.78 out of 5
56% would recommend
23 recommendations
1 out of 5 stars
Thumbs down graphic, would not recommend
13 October, 2025Verified purchase
Customer Service for this product aas very poor
Very disappointed in the customer service for this product, tried to return and they had a much shorter window than target advertises. Unfortunately, this did not meet my expectations and customer service was very poor. I expected more from Target.
4 out of 5 stars
Thumbs up graphic, would recommend
13 September, 2025Verified purchase
Bathroom rug
Looks great, but not wearing as I well as I anticipated.
5 out of 5 stars
Thumbs up graphic, would recommend
6 September, 2025Verified purchase
Rug
Great quality love this rug
3 out of 5 stars
22 August, 2025Verified purchase
Not worth it.
This rug is pretty. I like the color and feel, but the tassels are longer than pictured. The tassels shed like crazy and are just messy looking. I am using this in my kitchen just to stand on at the sink. It’s fine for now, but will not last long. I wouldn’t buy again.
5 out of 5 stars
Thumbs up graphic, would recommend
26 July, 2025Verified purchase
Beautiful Rug
This is such a beautiful rug—a vibrant blue. I also love the chunky weave—when you walk over the rug it’s like a little massage for your feet. Perfect size to fit alongside the bed and perfect length for my yoga mat.
2 out of 5 stars
13 July, 2025Verified purchase
Hurts my feet
Just got my rug for my bedroom. It’s beautiful looking but it hurts my feet. My feet are sore and if I walk on it bare foot and I need to where shoes or slippers to avoid this feeling. Might have to return since I want a comfy rug in my bedroom, not a reflexology workout.
2 out of 5 stars
Thumbs down graphic, would not recommend
27 April, 2025Verified purchase
Frays within a couple weeks
Looks great for about two weeks. Then the fringe literally starts to fray and come off entirely. Really disappointing considering the cost of this item.
1 out of 5 stars
Thumbs down graphic, would not recommend
30 March, 2025Verified purchase
Stained and Fibers everywhere!
This rug is horrible. For starters, it arrived stain, like yellow stains all over it? The smell is bad and it just left a mess everywhere with how much dust and little fiber it’s throws out. Save your time and $ - this one sucks.
3 out of 5 stars
Thumbs down graphic, would not recommend
10 March, 2025Verified purchase
Trash in Rug
Pretty rug but the amount of trash that came out of the rug when opening was disturbing. We returned!
5 out of 5 stars
Thumbs up graphic, would recommend
4 February, 2025Verified purchase
Beautiful Rug!
I ordered this rug because I had a smaller one but needed this larger size for my room. I absolutely love this rug and the versitility. It will go with a multitude of decors. The only issue is it is a little messy, leaving fibers on the floor under it but you don't notice unless you move it to vacuum. Target had it on sale for a great price, lower than I had found it anyplace else!
5 out of 5 stars
Thumbs up graphic, would recommend
14 January, 2025Verified purchase
Jute rug
Love this tug fits perfect in my living room and with my furniture.
5 out of 5 stars
Thumbs up graphic, would recommend
16 December, 2024Verified purchase
Quality
I have a ruggable and it's ok, I need to get it washed and professionally cleaned. I have 3 dogs, and the washing machine isn't cutting it. I bought this rug and a intermediate rug, but now it maybe permanent. I was very impressed by the quality and durability so far.
5 out of 5 stars
Thumbs up graphic, would recommend
7 December, 2024Verified purchase
A favorite ⭐️⭐️⭐️⭐️⭐️
Looks great and it's very DURABLE especially with teens and animals Dogs and cats. 6 stars Great purchase ,,!!!
1 out of 5 stars
Thumbs down graphic, would not recommend
27 October, 2024Verified purchase
Hard pass
I would not recommend, not 9x12 for starters. More like 8.3x12. I have had this less than 2 months and it looks mangled. We are a small household and the rug is in a low traffic area. Dirt attracts easily, if you prefer to vacuum clean your rug, don’t get this.
4 out of 5 stars
27 September, 2024Verified purchase
Matches price
Great price for simple rug. FYI Gray is more blue but still very pretty. Some imperfections but happy to keep bc of price (and we have house full of kids and dogs that make their own marks!).
1 out of 5 stars
Thumbs down graphic, would not recommend
9 September, 2024Verified purchase
Painful
Incredibly hard and rough. Couldn’t walk on it barefoot. Returned it.
1 out of 5 stars
Thumbs down graphic, would not recommend
6 August, 2024Verified purchase
Jute rug
Some water spilled on the rug and now it’s a big stain that won’t come off. Very poor quality the fact this is such an expensive rug and it staining from natural water is a problem. Not satisfied at all, waste of money.
5 out of 5 stars
19 July, 2024Verified purchase
Great layering rug
Great quality for the price.
4 out of 5 stars
Thumbs up graphic, would recommend
30 June, 2024Verified purchase
Stylistically Ideal
This rug was perfect for the look I wanted in my dining room. It's imperfect, as noted, and I prefer it that way. My main issue is the softness (or lack thereof) but I think that's a me + material thing, and less a ding on the rug. I bought this for a little over $100 on sale and it was worth every penny
5 out of 5 stars
Thumbs up graphic, would recommend
4 June, 2024Verified purchase
Beautiful rug
It’s gorgeous. Grounds the space and brings out the blue touches in my home