IT Cosmetics CC Cream - 0.4oz - Ulta Beauty

[This review was collected as part of a promotion.] I absolutely love this CC cream. I’ve been eyeing it for awhile and when I finally got the chance to review it wasn’t disappointed. I love that it’s a strong SPF without feeling oily. I also think the coverage is amazing without looking cakey! I love it.

[This review was collected as part of a promotion.] The coverage was good! I definitely used too much the first time so make sure you build up - it makes it much easier to work with. I did not get to use this in the sun since it has been awful, cold, & rainy- but I wear sunscreen even inside since I use tretinoin & I am glad to have it all in one!

[This review was collected as part of a promotion.] I love it perfect for me!!! Good color coverage perfect

[This review was collected as part of a promotion.] My skin is oily and has a lot of texture but this CC Cream delivers flawless full coverage and real skincare benefits and looked so beautiful on me. It is full coverage but you can easily build up according to your desire. Initially it gives a super matte look but after some time it becomes dewy and gives a natural glowy finish. And amazing part is that it has sun protection which is huge plus for me. No odd scent noted.

[This review was collected as part of a promotion.] I absolutely love the packaging of this product; it's truly eye-catching and feels luxurious. This CC+ Cream is a versatile addition to any routine, offering impressive coverage that leaves a lovely finish. It's a wonderful choice for those seeking a product that goes beyond just color.

[This review was collected as part of a promotion.] I absolutely LOVE this CC foundation! It is very smooth and light, but buildable coverage so you can wear it as light or heavy as you’d like. It does not have a long wear for me but overall is a great product for my quick trips! Also I love it comes built in with sun screen which is so healthy for your face. Thank you always IT for a great product!

I love it cc cream products…..people are surprised when they ask how old I am…..the cc cream makes me look younger.

[This review was collected as part of a promotion.] [I received this product in exchange for my honest review] Even though I was sent the wrongcolor I used it on my friend a few times and I think it’s very blendable and buildable! I wish I had got one for me! The scent is nice and has a great consistency! Very cute and works well and I love the sph and the packaging!

I love the coverage, the color and the ease of applying. I receive many compliments on my skin and I always say IT's my makeup.

First time user here. Very full coverage, which I like. But it does have an unusual smell that I can’t pinpoint, and have never experienced with any other foundation…..almost like mouthwash?

[This review was collected as part of a promotion.] Best coverage… love this makeup… only makeup I will buy.

[This review was collected as part of a promotion.] This foundation is a lightweight liquid foundation that is evenly colored throughout the entire tent. I love that a small amount goes a long way it provides full coverage. It’s not clumpy. It’s even coverage and it dries quickly. I think that it provides full protection is moisturizing and I don’t have to overdo it by adding powder foundation and additional sunscreen.

[This review was collected as part of a promotion.] The IT Cosmetics CC+ Cream is like skincare and makeup had a baby—super blendable, great medium-to-full coverage, and the dewy finish makes your skin look alive. Bonus: SPF 50+ is a win, but the texture’s a bit thick, so go easy on the pump!

[This review was collected as part of a promotion.] [I received this product in exchange for my honest review] The IT Cosmetics CC+ Cream with SPF 50+ is a multitasking powerhouse that acts as a foundation, concealer, and skincare treatment all in one. It offers full coverage while feeling lightweight and breathable on the skin. Infused with anti-aging serum, peptides, hyaluronic acid, and vitamins, it helps improve skin texture and hydration over time. The formula also includes broad-spectrum SPF 50+ for superior sun protection, making it a great option for daily wear. It blends easily with a brush, sponge, or fingers, delivering a smooth, natural finish that lasts throughout the day. Whether you have redness, dark spots, or uneven tone, this CC+ Cream offers buildable coverage that still looks like skin. Perfect for busy routines, it combines skincare and makeup in a single step. Ideal for all skin types, especially those seeking healthy, radiant-looking skin with minimal effort.

[This review was collected as part of a promotion.] This product is definitely more full coverage which is not really what I’m going for. It nice that it has SPF and blends well with a beauty blender, but made me look like a ghost. For reference, I used the medium color and have olive toned skin. Once it dried it settled into all the fine lines around my eyes and was cracking. This product was not for me - I’ll stick to my colorscience face shield which leaves the most beautiful glow and has the same sun protection.

[This review was collected as part of a promotion.] I received this IT Do It All Radiant Concealer for my honest review. I liked this concealer. It’s very smooth and has great coverage. The finish is satiny and it does cover imperfections and dark unevenness. Recommended!

Since Loreal bought out this company - it's not what it used to be. This foundation provides great coverage. However, it used to glide on like silk and absorb into the skin. Now, I find it to be not as luxurious and it's obvious that it lays on top of the skin. And the pigments are way off. I used to wear a Neutral Medium and had to switch to a Medium and the color is still off from the original formula. I know this because I had a tube of both tints from before they changed the formulation. When I first applied the foundation, I thought, "This feels like a drug store foundation". Then I found out they were bought out by Loreal.

[This review was collected as part of a promotion.] The land flawless finish I like that it is buildable to full coverage and has SPS 50 it hits all the marks on my checklist. I normally apply mine with brush!

[This review was collected as part of a promotion.] The coverage is amazing and it feels super lightweight. Rich Honey is a great match for my skin tone. Plus, it has SPF 50—perfect for daily wear! ♥️

[This review was collected as part of a promotion.] I love IT Cosmetics products & this is no different. The finish is on trend, dewy/glowy. I love it. It's smooth & looks amazing on the skin. It blends very well. The coverage in my opinion is a medium buildable coverage. That is my preference though. I dont know about the sun protection, I'm not in the sun very much. But I do love this foundation. I will definitely be buying when this is gone. I recommend! 💯👌🏻🙂