Colgate Optic White Advanced Hydrogen Peroxide Toothpaste - Icy Fresh - 3.2oz
$6.29 ($1.97/ounce)
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Guests are saying
Colgate Optic White Advanced Toothpaste has garnered positive feedback for its effective whitening capabilities, with many guests noting visible results after just a few uses. The refreshing mint flavor and smooth texture enhance the brushing experience, while its gentle formula is suitable for sensitive teeth. Guests appreciate its ability to combat coffee stains and maintain oral hygiene without causing sensitivity. Overall, it is a reliable choice for those seeking a brighter smile and fresh breath.
Summary created by AI from text of reviews reflecting recent feedback provided across different star ratings (includes incentivized reviews)
4.7 out of 5 stars with 454 reviews
effectiveness: 4.58 out of 5
quality: 4.58 out of 5
value: 4.25 out of 5
91% would recommend
12 recommendations
1 out of 5 stars
5 March, 2026Verified purchase
Dirty tube
I opened the box to find the toothpaste cap dirty with a piece of hair stuck to it. When I opened the lid, I discovered that it wasn’t sealed and was slightly dirty. Surprisingly, the box was completely sealed and undamaged before I opened it.
4 out of 5 stars
Thumbs up graphic, would recommend
4 January, 2026Verified purchase
Peroxide toothpaste good for mouth
The flavor is peroxide
5 out of 5 stars
27 December, 2025
originally posted on influenster.com
I'd recommend it for the effectiveness, scent, qua
Tried many toothpastes and this is probably my all time favorite. It tastes good and leaves the mouth fresh for hours after using. My mouth feels cleaner when I use this vs other toothpastes and has an ultra clean feel and fresh scent immediately after using. You get a nice sized tube for the value and every time I use it it never disappoints. Whitening factor isn't bad either. I'd recommend it for the effectiveness, scent, quality and freshness.
5 out of 5 stars
Thumbs up graphic, would recommend
19 November, 2025Verified purchase
COLGATE WORKS
ACTUALLY WORKS TO REMOVE STAINS ON TEETH, UR OWN OR DENTURES
4 out of 5 stars
Thumbs up graphic, would recommend
2 November, 2025Verified purchase
(no review title)
leaves teeth clean and breath fresh haven't been using it long enough to see about the whitening
5 out of 5 stars
Thumbs up graphic, would recommend
16 May, 2025Verified purchase
Works for my daily coffee drinking
Really works! No sensitivity. Treats coffee stains after years of daily coffee drinking. It took an entire tube of use to see results and after two tubes I see some dazzling results. Totally worth it if you don’t want to fiddle with whitening strips. These pic are from July 2024 (strawberry nail) to May 2025 of continuous use.
5 out of 5 stars
Thumbs up graphic, would recommend
1 January, 2025Verified purchase
Top quality whitening toothpaste
Great toothpaste flavor for brushing and lasts a good while.
5 out of 5 stars
Thumbs up graphic, would recommend
6 August, 2024
Brighter Smile
With your first brushing, you'll notice a brighter smile.
2 out of 5 stars
Thumbs down graphic, would not recommend
19 February, 2024Verified purchase
Terrible hydrogen peroxide taste
We can’t get past the hydrogen peroxide taste! I can’t give a full review since we only used it for a few days and tossed it due to the overpower taste.
5 out of 5 stars
Thumbs up graphic, would recommend
6 January, 2024
Definitely notice the difference
I really notice the difference. I used to use this and I switched to sensodyne bc I didn’t know what was making my teeth sensitive (turns out my new toothbrush wasn’t cleaning like it was supposed to) so once I changed my toothbrush to electric again my teeth weren’t sensitive anymore. SO I started using sensodyne at night and this in the morning and a couple days later I really noticed my teeth were whiter. I was trying to figure out what it was and I remembered that I switched back to this toothpaste. Everytime I stop using this toothpaste, I notice my teeth aren’t as bright and pretty.
5 out of 5 stars
Thumbs up graphic, would recommend
12 April, 2023Verified purchase
Keeps teeth white
Optic white line is my favorite.
4 out of 5 stars
Thumbs up graphic, would recommend
2 December, 2022Verified purchase
Works good
I think it works well, I just wish the tube had more product in it for the price.
5 out of 5 stars
Thumbs up graphic, would recommend
13 August, 2022
Best toothpaste
The whitening results are legit
5 out of 5 stars
24 May, 2022Verified purchase
get the best whitening for your teeth
the best I love its function whiten my teeth
5 out of 5 stars
Thumbs up graphic, would recommend
16 March, 2022
Optic White
Love Optic White and I'm glad to see they keep coming out with new variants.
5 out of 5 stars
8 July, 2020
originally posted on Colgate
Great toothpaste
[This review was collected as part of a promotion.] I love how fresh and clean my teeth feel afterward, it feels like I just visited the dentist.
5 out of 5 stars
19 March, 2020
originally posted on Colgate
I would buy this product!! Great packaging and toothpaste!!
[This review was collected as part of a promotion.] LOVED this tube of Colgate and will definitely purchase!! It had a wonderful minty taste and made my teeth white without making my gums too sore.
5 out of 5 stars
15 February, 2020
originally posted on Colgate
Very pleased
[This review was collected as part of a promotion.] Tried different products but I think I've found the one! Very pleased with the work this toothpaste had done to my teeth and would continue to use from now on.
4 out of 5 stars
15 February, 2020
originally posted on Colgate
Great taste great clean
[This review was collected as part of a promotion.] Great tasting product, great for sensitive teeth
5 out of 5 stars
14 February, 2020
originally posted on Colgate
Fresh and clean feeling for longer
[This review was collected as part of a promotion.] The product packaging was easy and convenient to use. The flavor are clean and left my mouth feeling fresher for long.