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e.l.f. Power Grip Primer + 4% Niacinamide - 0.811 fl oz

e.l.f. Power Grip Primer + 4% Niacinamide - 0.811 fl oz - 2 of 4e.l.f. Power Grip Primer + 4% Niacinamide - 0.811 fl oz - 3 of 4e.l.f. Power Grip Primer + 4% Niacinamide - 0.811 fl oz - 4 of 4
e.l.f. Power Grip Primer + 4% Niacinamide - 0.811 fl oz - 1 of 4
$10.00 when purchased online
Target Online store #3991

About this item

Highlights

  • Gel primer formula grips makeup for long-lasting wear
  • Infused with 4% niacinamide to help even out skin tone and brighten the look of dullness
  • Gives skin a dewy, glowing finish
  • Translucent-finish primer works on all skin tones
  • 100% vegan, cruelty-free, and Leaping Bunny Certified

Description

The future of your skin is looking bright. e.l.f. Cosmetics’ Power Grip Primer + 4% Niacinamide gives you a glowing, even complexion while gripping your makeup. This gel-based face primer has the power to prep and prime your face for the perfect makeup application while smoothing skin and brightening the look of dullness. The formula goes on clear, making it the ideal makeup application base for all skin tones.

Why you’ll love it:
• Gel primer formula grips makeup for long-lasting wear
• Infused with 4% niacinamide to help even out skin tone and brighten
• Gives skin a dewy, glowing finish
• Translucent-finish primer works on all skin tones

Key Ingredients:
• Niacinamide (4%): Evens out skin tone and brightens the look of dullness

Great for: Oily, Normal, Dry, and Combination Skin Types

All e.l.f. products are free from phthalates, parabens, nonylphenol ethoxylates, triclosan, triclocarban, and hydroquinone.

Proud to be 100% vegan, cruelty-free, and Leaping Bunny Certified. Because kindness is chic.

This product is made in a Fair-Trade Certified factory.
Suggested Age: 10 Years and Up
Health Facts: Vegan, Noncomedogenic
Color Finish: Natural
Color Palette: Translucent
Product Form: Cream
Skin Tone: All Skin Tones
Sustainability Claims: Cruelty-Free
Beauty Purpose: Priming
Recommended Skin Type: Normal
Net weight: .81 fl oz (US)
Features: Blendable
TCIN: 86754560
UPC: 609332815179
Item Number (DPCI): 052-16-9260
Origin: Imported
If the item details above aren’t accurate or complete, we want to know about it.

Ingredients:

water (aqua), butylene glycol, glycerin, niacinamide, peg-150 distearate, polysorbate 80, tocopherol, hylocereus undatus fruit extract, sodium hyaluronate, peg-240/hdi copolymer bis-decyltetradeceth-20 ether, potassium laurate, 1,2-hexanediol, hydroxyacetophenone, disodium edta, pentylene glycol, phenoxyethanol, ethylhexylglycerin, caprylyl glycol [+/-]: red 40 (ci 16035), yellow 5 (ci 19140)

Allergens & Warnings:

EXTERNAL USE ONLY. STOP USE IF IRRITATION. IF CONTACT WITH EYES OCCURS, RINSE WITH WATER.

Shipping details

Estimated ship dimensions: 0.94 inches length x 1.57 inches width x 5.71 inches height
Estimated ship weight: 0.106 pounds

Return details

This item can be returned to any Target store or Target.com.
This item must be returned within 90 days of the date it was purchased in store, shipped, delivered by a Shipt shopper, or made ready for pickup.
See the return policy for complete information.

Q: Is this primer suitable for sensitive skin?

submitted by tinemorgan - 4 months ago
  • A: Ingredients are safe but individual results may vary. For especially sensitive skin we always suggest a patch test.

    submitted bythe elfcareteam - 4 months ago
  • A: This primer is great for all skin types but is not specifically for sensitive skin. If you have sensitivities, we always suggest a patch test.

    submitted bythe elfcareteam - 4 months ago
  • A: Hey, Great question! The e.l.f. Power Grip primer + 4% Niacinamide is suitable for Oily, Normal, Dry, and Combination Skin Types. For all your future beauty questions, get real-time answers using the “Chat with a Virtual Beauty Consultant” button, found on every product page.

    submitted byTarget Beauty Consulting - 4 months ago
    Brand expert

Q: Is this safe to use on eyelids for eye makeup?

submitted by Polly - 3 months ago
  • A: Probably not in May get in your eyes

    submitted byFroggie bestie - 7 days ago
  • A: Hey Polly, Great question! We recommend to prep with the e.l.f. Lock It Down Eyeshadow Primer on the eye lid area. For all your future beauty questions, get real-time answers using the “Chat with a Virtual Beauty Consultant” button, found on every product page.

    submitted byTarget Beauty Consulting - 3 months ago
    Brand expert

Q: Should I use primer first before putting on makeup???????

submitted by Froggie bestie - 7 days ago
  • A: Hey, Great question! Applying a primer before your makeup not only enhances the overall look but also helps it last longer. Don't skip this essential step! For all your future beauty questions, get real-time answers using the “Chat with a Virtual Beauty Consultant” button, found on every product page.

    submitted byTarget Beauty Consulting - 6 days ago
    Brand expert

Q: Can I use this with a matte moisturizer and sunscreen? Or would the Power matte primer be better?

submitted by Molly - 8 days ago
  • A: Great question, Molly! Yes, you can use e.l.f. Power Grip Primer + 4% Niacinamide with a matte moisturizer or sunscreen. This combination can be beneficial for oily or combination skin types. For real-time answers to all your beauty questions, use the “Chat with a Virtual Beauty Consultant” button on any beauty product page.

    submitted byTarget Beauty Consulting - 7 days ago
    Brand expert

Q: Is this okay with acne prone skin?

submitted by Samiam - 17 days ago
  • A: Individuals skin may vary in reactivity to products, but this may be used by all skin types including oily.

    submitted bythe e.l.f. team - 17 days ago
    Brand expert

Q: Can you use this with the liquid poreless putty? I want to even my skin tone and also hide my large pores.

submitted by HeatherM - 1 month ago
  • A: Hey Heather, Great question! We recommend to multi-prime! Use the Elf Liquid Poreless putty in the areas that have large pore then apply the Elf Power Grip Primer on the rest of the skin! For all your future beauty questions, get real-time answers using the “Chat with a Virtual Beauty Consultant” button, found on every product page.

    submitted byTarget Beauty Consulting - 30 days ago
    Brand expert

Q: Can this be used on under eyes?

submitted by Lauren - 3 months ago
  • A: Primer may be used on all areas of the face. Individual skin is different and may react differently to products/ingredients.

    submitted bythe e.l.f. team - 2 months ago
    Brand expert

Q: What is the difference between this primer, and the blue power grip primer? What is niacinamide?

submitted by Avery - 6 months ago
  • A: Niacinamide is used to help even out skin tone and brighten the look of dullness. The main difference between this and the original Power Grip Primer is that this contains niacinamide.

    submitted bythe elfcareteam - 6 months ago

Q: Should I apply tinted sunscreen before or after the primer?

submitted by Deb - 6 months ago
  • A: Primer should be applied first.

    submitted bythe elfcareteam - 6 months ago

Q: Does this product have any AHA or BHA in it?

submitted by RANDOM PERSON - 7 months ago
  • A: Hey, Great question! The e.l.f. Power Grip Primer does not contain any AHA or BHA in its formula. For all your future beauty questions, get real-time answers using the “Chat with a Virtual Beauty Consultant” button, found on every product page.

    submitted byTarget Beauty Consulting - 7 months ago
    Brand expert

Related Categories

Guests are saying

This primer is highly praised for its ability to keep makeup in place all day, even in challenging conditions. Guests appreciate its sticky texture that ensures long-lasting wear, while also providing hydration and a smooth finish. Many have noted its affordability and effectiveness, making it a staple in their makeup routine. The inclusion of niacinamide is a bonus for skincare benefits.
    Summary created by AI from text of reviews reflecting recent feedback provided across different star ratings (includes incentivized reviews)
    4.7 out of 5 stars with 5274 reviews
    easy to apply: 4.35 out of 5
    easy to remove: 4.39 out of 5
    long lasting: 4.29 out of 5
    quality: 4.1 out of 5
    value: 4.29 out of 5
    72% would recommend
    119 recommendations

    Love

    4 out of 5 stars
    shfifngb - 18 days ago
    originally posted on elfcosmetics.com
    Image
    I love this product but will say the nicinemide made no difference to my skin
    Did you find this review helpful?

    Sticky

    5 out of 5 stars
    volgabpu - 18 days ago
    originally posted on elfcosmetics.com
    Image
    It’s very hydrating and sticky, my makeup lasts all day with this
    Did you find this review helpful?

    Broke me out

    1 out of 5 stars
    Abiiiiiil - 19 days ago
    originally posted on elfcosmetics.com
    Image
    I tried this even tho it was great with holding on my makeup it broke me out and left my face covered in rashes.
    Did you find this review helpful?

    AMAZING

    5 out of 5 stars
    SarahNuttall - 19 days ago
    originally posted on elfcosmetics.com
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    Probably the best primer i’ve used, stays on and sticks down my makeup even slicks down my eyebrows which is great. 10/10 would recommend.
    Did you find this review helpful?

    Goes on easily

    5 out of 5 stars
    Kmc088 - 21 days ago
    originally posted on elfcosmetics.com
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    Used it for a while now, helps allow the makeup to go on smoothly
    Did you find this review helpful?

    (no review title)

    5 out of 5 stars
    Taki56777 - 22 days ago
    originally posted on elfcosmetics.com
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    Good product, I really liked it. Would recommend if you’re looking for a good primer
    Did you find this review helpful?

    My absolute favorite.

    5 out of 5 stars
    Tayyxxxxx - 22 days ago
    originally posted on elfcosmetics.com
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    This is the only primer I have used for a few years. It doesn’t break my skin out.
    Did you find this review helpful?

    Good for full coverage

    5 out of 5 stars
    ItalianGiulia - 25 days ago
    originally posted on elfcosmetics.com
    Image
    Very good if you want a full coverage look, the foundation really sticks to it
    Did you find this review helpful?

    Excellent ELF Facial Primer

    5 out of 5 stars
    Annlee - 25 days ago
    originally posted on elfcosmetics.com
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    This primer delivers the best skin prep for foundation or skin tints and has become a holy grail. The addition of Niacinamide is "icing on the cake". ELF does not disappoint. Skin smoothing and hydrating for a natural flawless finish. Highly recommend.
    Did you find this review helpful?

    helped my acne

    5 out of 5 stars
    Harleyann_g_ - 28 days ago
    originally posted on elfcosmetics.com
    Image
    I LOVEEE this primer it helps with my redness and acne
    Did you find this review helpful?

    So good

    5 out of 5 stars
    bjvsss - 1 month ago
    originally posted on elfcosmetics.com
    Image
    It’s extremely creepy and then niacinamide it’s amazing
    Did you find this review helpful?

    One of my favorites!

    5 out of 5 stars
    maryk0202 - 1 month ago
    originally posted on elfcosmetics.com
    Image
    Such a nice primer and makes my makeup last much longer. Dupe for high end brand primer. Love the niacinamide in this too!
    Did you find this review helpful?

    Amazing

    5 out of 5 stars
    asdfghkl - 1 month ago
    originally posted on elfcosmetics.com
    Image
    Keeps my makeup on all day! Plus has amazing benefits for my skin!
    Did you find this review helpful?

    Pros and cons

    3 out of 5 stars
    Stargirl17 - 1 month ago
    originally posted on elfcosmetics.com
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    Im not a fan of the way gripping primers feel on my face but everyone was raving about this so I thought I would try it! It is hydrating and keeps my make up in place so well! Unfortunately though by the end of the day I am left looking like an oily mess, which surprises me as someone with mainly dry/combo skin. I tried the blue version too but unfortunately it didn't make a difference.
    Did you find this review helpful?

    Primer

    5 out of 5 stars
    Sammsmmsmsms - 1 month ago
    originally posted on elfcosmetics.com
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    Got this as a gift from my aunt have ben using this for years now. Love the texture and super afforsable
    Did you find this review helpful?

    Makes makeup stay on all day

    5 out of 5 stars
    meowwww - 1 month ago
    originally posted on elfcosmetics.com
    Image
    Definitely makes my makeup stay on all day and its super affordable
    Did you find this review helpful?

    Best primer

    5 out of 5 stars
    tdon - 1 month ago
    originally posted on elfcosmetics.com
    Image
    thins helps keep my makeup on all day. the pink one is best if you have oily skin type.
    Did you find this review helpful?

    Elf power grip primer

    4 out of 5 stars
    zakiyah - 1 month ago
    originally posted on elfcosmetics.com
    Image
    Good primer for face prep, super sticky and leads to long lasting makeup
    Did you find this review helpful?

    Power grip primer

    5 out of 5 stars
    MissyLSU - 1 month ago
    originally posted on elfcosmetics.com
    Image
    I have tried many primers in my life time of wearing makeup, this one is exceptional. Keeps makeup in place all day, i have been mixing with poreless face primer... OMG, amazing!!
    Did you find this review helpful?

    Lasts all day

    4 out of 5 stars
    charli127 - 1 month ago
    originally posted on elfcosmetics.com
    Image
    Love this with the added niacinamide, makes my makeup last just as long as the original! However I do find it to be a bit too tacky and is sometimes hard to apply evenly
    1 guest found this review helpful. Did you?

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