$9.99 when purchased online
Target Online store #3991
About this item
Highlights
- Long Lasting Permanent Hair Color: Garnier Olia Hair Color is for all hair textures; powered by 60% oils with sunflower and camellia oil to propel color deep inside the hair for long lasting hair dye and 100% gray coverage
- Hydrated and Silky Hair: Olia leaves hair visibly healthier and preserves hair strength; Hair is hydrated, silky and up to 3X shinier than uncolored, unwashed hair; Silicone free, paraben free, ammonia free, cruelty free, and vegan formula with a delicate floral fragrance for optimal comfort; Available in a wide shade range from rich browns and deep blacks to bright reds and brilliant blondes
- Over 100 Years of Pioneering in Hair Care: Since 1904 Garnier has blended naturally inspired and derived ingredients into breakthrough formulas; Nourish your hair with hair color and care from Garnier
- Inspired By Nature: Garnier carries an array of products for your hair and skin care needs, from shampoos, color care and styling products to formulas that cleanse, moisturize and repair skin
- Committed to making Garnier a greener beauty brand: We aspire to create a positive impact by paving the way towards more sustainable beauty. Approved by Cruelty Free International under the Leaping Bunny Program
Description
Garnier Olia Permanent Hair Color is an ammonia free, vegan formula that delivers brilliant long-lasting hair dye and 100% gray coverage without compromising the health of your hair. Olia is ammonia free, silicone free, paraben free, and phthalate free. It's Leaping Bunny certified by Cruelty Free International. Powered by a 60% oil blend with sunflower and camellia seed oil and our ODS technology which propels colorants deep into the hair. The formula has a delicate floral fragrance for the most decadent hair color experience. The non-drip velvety cream formula leaves hair hydrated, silky, and up to 3X shinier than uncolored, unwashed hair. Available in shades from rich browns and blacks to bright reds and brilliant blondes.
Hair Type: All Hair Types
Product Warning: Not recommended for those with sensitive skin
Product Form: Cream
Beauty Purpose: Hair Coloring
Processing Time: 30 Minutes
TCIN: 89432700
UPC: 603084084531
Item Number (DPCI): 063-01-9672
Origin: Imported
If the item details above aren’t accurate or complete, we want to know about it.
Ingredients:
colorant: 1233039 d paraffinum liquidum / mineral oil / huile minerale, aqua / water / eau, ethanolamine, decyl glucoside, sodium lauryl sulfate, peg-40 hydrogenated castor oil, parfum / fragrance, disodium cocoamphodiacetate, 1-hydroxyethyl 4,5-diamino pyrazole sulfate, 4-amino-2-hydroxytoluene, hydroxypropyl guar, sodium metabisulfite, edta, 5-amino-6-chloro-o-cresol, toluene-2,5-diamine, ascorbic acid, p-aminophenol, helianthus annuus seed oil / sunflower seed oil, camellia oleifera seed oil, thioglycerin, tocopherol. f.i.l.# t282077/1, after color conditioner: 1119728 b aqua / water / eau, cetearyl alcohol, behentrimonium chloride cetyl esters, cocos nucifera oil / coconut oil, parfum / fragrance, isopropyl alcohol, benzoic acid, dilauryl thiodipropionate, potassium hydroxide, helianthus annuus seed oil / sunflower seed oil, camellia oleifera seed oil, tocopherol. f.i.l.# t282169/2, developer: 1187179 a aqua / water / eau, paraffinum liquidum / mineral oil / huile minerale, hydrogen peroxide, cetearyl alcohol, sodium cetearyl sulfate, sodium salicylate, peg-40 hydrogenated castor oil, phosphoric acid, tetrasodium etidronate, tetrasodium pyrophosphate. f.i.l.# c244017/1' '
Allergens & Warnings:
CAUTION: THIS PRODUCT CONTAINS INGREDIENTS WHICH MAY CAUSE SKIN IRRITATION ON CERTAIN INDIVIDUALS AND A PRELIMINARY TEST ACCORDING TO ACCOMPANYING DIRECTIONS SHOULD FIRST BE MADE. THIS PRODUCT MUST NOT BE USED FOR DYEING THE EYELASHES OR EYEBROWS; TO DO SO MAY CAUSE BLINDNESS., USAGE ADVISORY-SAFETY WARNINGS IMPORTANT: HAIRCOLOR CAN CAUSE AN ALLERGIC REACTION WHICH, IN CERTAIN RARE CASES, CAN BE SEVERE. THEREFORE, YOU MUST FOLLOW THESE PRECAUTIONS: DO NOT USE IF: YOU HAVE ALREADY HAD A REACTION TO A HAIRCOLOR PRODUCT. YOU HAVE A SENSITIVE, ITCHY OR DAMAGED SCALP. IF YOU HAVE A TATTOO, THE RISKS OF AN ALLERGIC REACTION MAY BE INCREASED. PERFORM A SKIN ALLERGY TEST 48 HOURS BEFORE EACH USE OF THIS PRODUCT (SEE INSERT). REMEMBER TO BUY YOUR PRODUCT 2 DAYS AHEAD OF TIME., AVOID CONTACT OF THIS PRODUCT WITH EYES AND SKIN. IF PRODUCT GETS INTO EYES, RINSE IMMEDIATELY. WEAR GLOVES PROVIDED IN KIT. THOROUGHLY RINSE HAIR AFTER APPLICATION. DO NOT USE OVER COMPOUND HENNA OR PROGRESSIVE COLOR. WAIT AT LEAST 14 DAYS AFTER BLEACHING, RELAXING OR PERMING BEFORE COLORING. KEEP PRODUCT OUT OF THE REACH OF CHILDREN. DO NOT APPLY ON CHILDREN.Shipping details
Estimated ship dimensions: 2.7 inches length x 3.5 inches width x 6.5 inches height
Estimated ship weight: 1 ounces
We regret that this item cannot be shipped to PO Boxes.
This item cannot be shipped to the following locations: American Samoa (see also separate entry under AS), Guam (see also separate entry under GU), Northern Mariana Islands, Puerto Rico (see also separate entry under PR), United States Minor Outlying Islands, Virgin Islands, U.S., APO/FPO, Alaska, Hawaii
Return details
This item must be returned to any Target store.
This item must be returned within 90 days of the date it was purchased in store, shipped, delivered by a Shipt shopper, or made ready for pickup.
See the return policy for complete information.
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Guests are saying
This hair dye offers a vibrant color that matches expectations while being easy to apply. Guests appreciate its ammonia-free formula, which leaves hair feeling soft and healthy without the harsh chemical smell typical of other dyes. The packaging is user-friendly, and the product provides excellent gray coverage. Many guests noted the pleasant scent and effective hydration, making it a reliable choice for at-home hair coloring.
Summary created by AI from text of reviews reflecting recent feedback provided across different star ratings (includes incentivized reviews)
4.4 out of 5 stars with 11319 reviews
effectiveness: 3.46 out of 5
quality: 3.54 out of 5
value: 3.41 out of 5
62% would recommend
429 recommendations
Oily Hair with Minimal Coverage
2 out of 5 stars
Thumbs down graphic, would not recommend
emixbritt - 3 days ago, Verified purchaser
Directions were easy, comes with nice gloves and materials but the coverage was terrible. Made my hair super oily, which seems like it would be obvious but I couldn’t even get it rinsed out. Not worth it.
DO NOT USE
1 out of 5 stars
Thumbs down graphic, would not recommend
Genavee - 14 days ago, Verified purchaser
Medium brown (5) turned my hair almost black and then it faded 2 weeks later to a very weird color. It looks like it bleached parts of my hair. Overall horrible. Left my hair dry and not shiny. Do not use this.
My hair feels so good
5 out of 5 stars
Thumbs up graphic, would recommend
Janno - 15 days ago, Verified purchaser
Usually a week after coloring my hair feels dry. Not with this hair color. Yay!
Not as good as I hoped
2 out of 5 stars
Ch22 - 26 days ago, Verified purchaser
I didn’t have a great experience with this color. First of all, I didn’t get gray coverage. It may have tinted some of the grays but despite a thorough application, it didn’t do a stellar job at all. I followed the directions, but I found it very hard rinse the color and had a lot of leftover product. My hair felt dirty afterwards, which prompted me to have to wash sooner than planned. The color that took to my hair is pretty, though, and I really appreciate that this was cruelty-free and smelled nice! I may give it one more try with a darker color and longer processing time!
Color
3 out of 5 stars
terician_1785 - 29 days ago
originally posted on influenster.com
[This review was collected as part of a promotion.] I used this product on my niece. I went on pretty smoothly. Wasn't as bright as I would like. Of course didn't smell good while applying but that was expected.
The best dye
5 out of 5 stars
Thumbs up graphic, would recommend
Jess - 1 month ago, Verified purchaser
My favorite hair color, it covers the grey effortlessly, doesn't have the strong smell, and also comes off the skin pretty easily.
Wish I'd found sooner!
5 out of 5 stars
Thumbs down graphic, would not recommend
Erica - 1 month ago, Verified purchaser
Love this! So gentle and doesn't have that strong hair color smell!
horrible
1 out of 5 stars
Thumbs down graphic, would not recommend
gGaleta - 1 month ago
the worst hair dye I've tried. it will stain your pillow cases and your light color shirt
1 reply from Garnier Consumer Care team - 22 days ago
Hi there! We appreciate you taking the time to reach out about our Olia Hair Color. Consumer feedback is very important to us and allows us to improve all of our products. We will be sure to pass all your feedback along to the appropriate team. We hope you will continue using more of our products soon with full satisfaction with the results!
Covers grey but leaves hair dry
3 out of 5 stars
Thumbs down graphic, would not recommend
Nadonado - 1 month ago, Verified purchaser
This is my 1st time using this brand and sadly, the result was not great. I've always used ColorSilk, which left my hair smooth and shiny, I tried this due to the 60% oil content. However, my hair came out colored, but dried and coarse. Maybe it was just my hair type?
1 reply from Garnier Consumer Care team - 22 days ago
Hi there! We appreciate you taking the time to reach out about our Olia Brilliant Color. Consumer feedback is very important to us and allows us to improve all of our products. We will be sure to pass all your feedback along to the appropriate team. We hope you will continue using more of our products soon with full satisfaction with the results!
Me grey no way!
5 out of 5 stars
Thumbs up graphic, would recommend
- 2 months ago, Verified purchaser
Great product! Great fast delivery!
It's Okay
3 out of 5 stars
IlvTrgt - 2 months ago, Verified purchaser
I like how it didn’t damage my hair but the color didn’t last that long (I kept the color 2X longer than recommended). Like, why bother coloring?🤷🏻♀️
1 reply from Garnier Consumer Care team - 1 month ago
Hi there! We appreciate you taking the time to reach out about our Olia Brilliant Color in 4 Dark Brown. Consumer feedback is very important to us and allows us to improve all of our products. We will be sure to pass all your feedback along to the appropriate team. We hope you will continue using more of our products soon with full satisfaction with the results!
Gets the job done
5 out of 5 stars
Thumbs up graphic, would recommend
ZNovia - 2 months ago, Verified purchaser
Great box dye btw. I have type 4, low porosity hair. This product did a great job of covering my blonde highlights. Months have gone by now and my hair is still for the most part dark and I haven't touched it up since using. I only needed one box to cover my whole head but bought two just in case. Since I only needed one box I returned the other. I read the instructions carefully and followed them as they were written. I haven't noticed any color damage and my curls are still in tack. If you want a good black box dye this might be the one for you and if not, I hope you find what does work better for your hair. But so far so good. I haven't had any issues with my hair. My hair is now the color I want it to be and I still have a head full of hair while being postpartum so no complaints here
A must for red heads
5 out of 5 stars
delilahb19__2688 - 2 months ago
originally posted on influenster.com
[This review was collected as part of a promotion.] Obsessed😍 great shade obviously I had red underneath, but it was very faded and this box dye made it very vibrant and red it lasts very long and I wash my hair every other day application process was very easy comes with everything you need
Does not cover grey hair
1 out of 5 stars
Thumbs down graphic, would not recommend
Gk - 3 months ago, Verified purchaser
I kept this color for more than 1 hour but still my grey hair was not colored. Little disappointed.
1 reply from Garnier Consumer Care team - 2 months ago
Hi there, Gk! We appreciate you taking the time to reach out about our Olia Brilliant Color. We're so sorry to hear your grays were not covered. Consumer feedback is very important to us and allows us to improve all our products. We will be sure to pass all your feedback along to the appropriate teams. We hope you will continue using more of our products soon with full satisfaction with the results!
Nice product
5 out of 5 stars
brittanyl207_4916 - 3 months ago
originally posted on influenster.com
[This review was collected as part of a promotion.] This product was easy to use and came out exactly as the box showed that it would on my hair. It did fade fairly fast but it could be that I didn’t leave it on long enough. The scent wasn’t to strong and the shades are beautiful.
Hair dye
4 out of 5 stars
kenzab14_1917 - 3 months ago
originally posted on influenster.com
[This review was collected as part of a promotion.] Overall, very vibrant color. Not too strong of a scent once applied to the hair. Provides a good all over coverage. Very easy application. Leaves the hair very shiny.
came out orange when i got red :(
1 out of 5 stars
Thumbs down graphic, would not recommend
whtvrvictoria - 3 months ago, Verified purchaser
“intense red” but it came out orangeish. thankfully i had other red hair dye to use over it. absolutely disappointed in this box of dye. will not buy again.
1 reply from Garnier Consumer Care team - 3 months ago
Hi there! We appreciate you taking the time to reach out about our Olia Hair Color. We're so sorry to hear of your disappointment in our shade. Consumer feedback is very important to us and allows us to improve all our products. We will be sure to pass all your feedback along to the appropriate teams. We hope you will continue using more of our products soon with full satisfaction with the results!
Mess free and mild fragrance
5 out of 5 stars
Thumbs up graphic, would recommend
Rwright - 3 months ago, Verified purchaser
After lots on online reviews to find the least toxic drugstore hair dye with 100% grey coverage, this one wins.
Not bad
4 out of 5 stars
niccim3_8930 - 3 months ago
originally posted on influenster.com
[This review was collected as part of a promotion.] I am impressed for a box color because of vibrancy was more than expected, but because I’m my hairstylist, I understand what no ammonia means so it was a very deep dark red
Love it
5 out of 5 stars
sarahc1170_2019 - 3 months ago
originally posted on influenster.com
[This review was collected as part of a promotion.] Packaging was great the hair color is so vibrant and beautiful easy to apply and I'm just simply loving it highly recommend this product 👌 the smell is great