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Premium Ultra Soft Toilet Paper - up&up™

Premium Ultra Soft Toilet Paper - up&up™ - 2 of 3Premium Ultra Soft Toilet Paper - up&up™ - 3 of 3
Premium Ultra Soft Toilet Paper - up&up™ - 1 of 3
$27.49 sale price when purchased online
$28.99 list price
Target Online store #3991

About this item

Highlights

  • Ultra-soft toilet paper gently cleans
  • Made from materials from sustainably maintained forests and controlled sources
  • Septic-safe toilet paper won't clog pipes
  • 2-ply toilet paper for a softer feel
  • If you’re not satisfied with any Target Owned Brand item, return it within one year with a receipt for an exchange or a refund

Description

Clean up in comfort when you use Premium Ultra Soft Toilet Paper from up&up™. This pack of toilet paper comes with two-ply toilet paper that's soft and gentle on skin — perfect for using on your most sensitive areas. The toilet paper is septic-safe so you don't need to worry about it clogging your toilet or pipes. Plus, it's made from materials sourced from sustainably maintained forests and other controlled sources so you can feel better about your environmental impact.

100% Satisfaction Guaranteed.
Health Facts: Non-Toxic, Dye-Free, No Fragrance Added
Sheets Per Roll: 244
Count: 30 Rolls
Features: Septic-Safe
TCIN: 89685861
UPC: 013100302868
Item Number (DPCI): 253-06-2806
Origin: Assem In USA w/ foreign parts

Allergens & Warnings:

WARNING: TO AVOID DANGER OF SUFFOCATION, KEEP PLASTIC BAGS AWAY FROM BABIES, CHILDREN AND PETS. DO NOT PLACE IN OR AROUND CRIBS, BEDS, STROLLERS, OR PLAYPENS. THIS BAG IS NOT A TOY.

Shipping details

Estimated ship dimensions: 15.4 inches length x 10.6 inches width x 19.9 inches height
Estimated ship weight: 8.51 pounds

Return details

This item can be returned to any Target store or Target.com.
This item must be returned within 365 days of the date it was purchased in store, shipped, delivered by a Shipt shopper, or made ready for pickup.
See the return policy for complete information.

Related Categories

Guests are saying

This toilet paper is highly praised for its softness and durability, making it a favorite among guests. Many appreciate its affordability compared to name brands, while also noting its strong performance without leaving lint behind. However, some guests have expressed concerns about recent changes in quality and packaging. Overall, it remains a popular choice for those seeking a reliable and comfortable toilet paper option.
    Summary created by AI from text of reviews reflecting recent feedback provided across different star ratings (includes incentivized reviews)
    4.6 out of 5 stars with 3639 reviews
    quality: 4.08 out of 5
    softness: 4.27 out of 5
    thickness: 4.23 out of 5
    value: 4.1 out of 5
    76% would recommend
    496 recommendations

    Its snowing!

    1 out of 5 stars
    Sswitser - 4 days ago, Verified purchaser
    It’s soft like it claims but it is too soft. Leaves flakes everywhere. Looks like it snowed in my bathroom. Do not recommend.
    4 guests found this review helpful. Did you?

    Do not recommend!

    1 out of 5 stars
    Thumbs down graphic, would not recommend
    AMGB - 5 days ago, Verified purchaser
    Leaves tissue behind quite literally on the behind. The recent changes are horrible! I will be switching
    quality: 1 out of 5
    softness: 4 out of 5
    thickness: 2 out of 5
    value: 1 out of 5
    2 guests found this review helpful. Did you?

    Poor Quality. Product Changed

    1 out of 5 stars
    Thumbs down graphic, would not recommend
    DC - 6 days ago, Verified purchaser
    Compared last SOFT toilet paper I bought (smaller quantity) and COMPLETELY different than this mega 30 roll. Thickness and quality not the same. Perforations on the two ply dont even line up. I complained and they sent me another 30 roll pack. Will see if better. Donating the other one. Trash
    quality: 1 out of 5
    softness: 1 out of 5
    thickness: 1 out of 5
    value: 2 out of 5
    2 guests found this review helpful. Did you?

    Used to love it, now it's awful

    1 out of 5 stars
    Thumbs down graphic, would not recommend
    abland - 7 days ago, Verified purchaser
    I used to love this stuff. It is no longer plush but now a cheap 2-ply that separates as you take it off the roll. Target no longer has a store brand that can compete with the name brands. Truly don’t know what they were thinking. Change it back.
    quality: 1 out of 5
    softness: 1 out of 5
    thickness: 1 out of 5
    value: 1 out of 5
    3 guests found this review helpful. Did you?

    Quality Item...

    5 out of 5 stars
    Thumbs up graphic, would recommend
    Lola - 7 days ago, Verified purchaser
    Great quality for a reasonable price…Feels like and compares to Charm…
    quality: 5 out of 5
    softness: 5 out of 5
    thickness: 5 out of 5
    Did you find this review helpful?

    LEAVES CRUMBS

    1 out of 5 stars
    Thumbs down graphic, would not recommend
    mamafazbear - 7 days ago, Verified purchaser
    SO BAD. I’ve been buying this TP & the Ultra Strong Up & Up brand TP for years. The most recent purchase was such a waste. CRUMBS OF TP EVERYWHERE. So much left behind after wiping & even just from opening the roll. Going back to the name brand until this is fixed.
    quality: 1 out of 5
    softness: 4 out of 5
    thickness: 4 out of 5
    value: 2 out of 5
    1 guest found this review helpful. Did you?

    THEY RUINED IT

    1 out of 5 stars
    Thumbs down graphic, would not recommend
    TP - 9 days ago, Verified purchaser
    I've bought this toilet paper for at least a decade. I just opened my most recent pack and it is NOT what it was. Thinner, harder, and leaves lots of crumbs. so sad!
    quality: 1 out of 5
    softness: 1 out of 5
    thickness: 1 out of 5
    value: 1 out of 5
    2 guests found this review helpful. Did you?

    Adr

    5 out of 5 stars
    At - 13 days ago, Verified purchaser
    It is very expensive
    2 guests found this review helpful. Did you?

    Not the same as it used to be

    2 out of 5 stars
    KC - 13 days ago, Verified purchaser
    This used to be such a great product. I've bought if or years and recommended it to others. However, for some reason Target has changed it. Not only is it not "plush" anymore, but the plys come apart when coming of the roll. I'm afraid they lost a customer on this one.
    3 guests found this review helpful. Did you?

    The worst. Used to be the best.

    1 out of 5 stars
    Thumbs down graphic, would not recommend
    So - 14 days ago, Verified purchaser
    Used to love it now it’s just flakes off so much it’s so annoying.
    quality: 1 out of 5
    softness: 3 out of 5
    thickness: 1 out of 5
    value: 1 out of 5
    4 guests found this review helpful. Did you?

    Lowered the Quality

    2 out of 5 stars
    Thumbs down graphic, would not recommend
    Cindy H - 14 days ago, Verified purchaser
    I've been buying this for years but it has changed. I noticed "lint" on the bathroom floor below the toilet paper roll. I have to keep vacuuming the floor to pick up the specs of paper falling from the roll! Number 1 rule: It's better to raise prices than to lower the quality. It never pays off. You just lose sales.
    quality: 1 out of 5
    softness: 4 out of 5
    thickness: 2 out of 5
    value: 2 out of 5
    2 guests found this review helpful. Did you?

    My go to now

    5 out of 5 stars
    Thumbs up graphic, would recommend
    ARMs - 14 days ago, Verified purchaser
    Soft like it says, and should be.
    quality: 5 out of 5
    softness: 5 out of 5
    thickness: 5 out of 5
    value: 5 out of 5
    Did you find this review helpful?

    Soft & great quality

    5 out of 5 stars
    Thumbs up graphic, would recommend
    AP - 14 days ago, Verified purchaser
    Super soft and durable, really great quality.
    quality: 5 out of 5
    softness: 5 out of 5
    thickness: 5 out of 5
    value: 5 out of 5
    Did you find this review helpful?

    Sheds Everywhere

    1 out of 5 stars
    Thumbs down graphic, would not recommend
    Meg - 14 days ago, Verified purchaser
    Sheds everywhere, living little pills of tp residue. Frankly, it feels like a health hazard. What a huge waste of money. I am incredibly surprised and disappointed at how poor the quality is. I would rather use 1 ply from a porta potty than this.
    quality: 1 out of 5
    softness: 1 out of 5
    thickness: 1 out of 5
    value: 1 out of 5
    3 guests found this review helpful. Did you?

    Quality is not the same

    1 out of 5 stars
    Thumbs down graphic, would not recommend
    Brandi - 15 days ago, Verified purchaser
    Used to be such good quality for the price. They changed it recently and now it is the worst toilet paper I have ever used. Disappointing
    quality: 1 out of 5
    softness: 3 out of 5
    thickness: 1 out of 5
    value: 1 out of 5
    2 guests found this review helpful. Did you?

    Changed recently, not good

    1 out of 5 stars
    Thumbs down graphic, would not recommend
    LV - 15 days ago, Verified purchaser
    I’ve bought this brand for YEARS and they have recently changed it. Not good anymore.
    quality: 1 out of 5
    softness: 3 out of 5
    thickness: 3 out of 5
    value: 1 out of 5
    3 guests found this review helpful. Did you?

    Not the same as before

    1 out of 5 stars
    Skelly86 - 15 days ago, Verified purchaser
    I have always bought this tissue for many years. I just bought a batch and they have definitely changed not only the softness but it feels and looks like one ply. They made it cheaper but keeping the price more expensive(no surprise there in this market). I’m hoping it’s just a bad batch of toilet paper, but every roll is consistently bad. Going to have to find a different brand now.
    3 guests found this review helpful. Did you?

    Lint everywhere

    1 out of 5 stars
    Thumbs down graphic, would not recommend
    PJ - 17 days ago, Verified purchaser
    I used to like this product until recently. Now it sheds lint EVERYWHERE! It's a shame but the lint is a real hassle to clean.
    quality: 1 out of 5
    softness: 3 out of 5
    thickness: 4 out of 5
    value: 1 out of 5
    3 guests found this review helpful. Did you?

    Super linty now

    2 out of 5 stars
    Thumbs down graphic, would not recommend
    Lizzie - 21 days ago, Verified purchaser
    I used to buy this one all the time. Last time I bought it has been super linty leaving lint everywhere.
    quality: 2 out of 5
    softness: 2 out of 5
    thickness: 2 out of 5
    value: 2 out of 5
    4 guests found this review helpful. Did you?

    Worst TP

    1 out of 5 stars
    Thumbs down graphic, would not recommend
    delaney1633 - 27 days ago, Verified purchaser
    Leaves lint all over your bum and your bathroom. Worst TP I’ve used, sounds like the quality changed. Couldn’t wait to be done with the pack.
    quality: 1 out of 5
    softness: 1 out of 5
    thickness: 3 out of 5
    value: 1 out of 5
    5 guests found this review helpful. Did you?

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