Sponsored
John Frieda Radiant Red Red Boosting Shampoo for Red Hair, Hair Color Protectant for Shades - Red - 8.3 fl oz
$10.99
In Stock
Eligible for registries and wish lists
Sponsored
About this item
Highlights
- CLEANSING DAILY SHAMPOO - Gently cleanses while preserving and enhancing the vibrancy of red hair
- HAIR COLOR PROTECTANT - Helping to boost softness and shine, this red daily defense shampoo with anti-fade technology protects color and contains pomegranate extract and vitamin E
- FOR ALL SHADES OF RED - Safe for all shades of natural and color-treated red hair
- SAFE FOR EVERYDAY USE - Use every time you shampoo, whether it’s once a week or once a day
- COMBINE WITH RADIANT RED PRODUCT LINE - For best results, use with John Frieda Radiant Red Red Boosting Conditioner for the vibrant red glow of your dreams
Description
Red hair always turns heads but only the most vibrant will stop traffic. John Frieda Radiant Red Red Boosting Shampoo enhances the vivid tones of natural red hair or color treated hair, while preserving its vibrancy. Formulated with Vitamin E and pomegranate extract, this shampoo with anti-fade technology protects color, boost softness and magnifies shine. John Frieda Radiant Red Red Boosting Shampoo can help to maintain a salon fresh look and feeling for weeks with the help of John Frieda Radiant Red Red Boosting Conditioner. Satisfaction Guarantee. Limitations may apply.
Scent: Scented, Pomegranate
Hair Type: Colored, Normal, All Hair Types
Health Facts: Phthalate-Free, Contains Vitamin E
Product Form: Cream
Sustainability Claims: Not Tested on Animals, Cruelty-Free
Recommended Use: Daily
Package Quantity: 1
Beauty Purpose: Tone Enhancing, Color Protection, Shine Enhancing, Tone Correction, Basic Cleansing
Net weight: 8.3 fl oz (US)
Features: Rinse-Off
TCIN: 52524317
UPC: 717226246678
Item Number (DPCI): 063-00-3325
Origin: Assem USA w/foreign/dom. parts
If the item details aren’t accurate or complete, we want to know about it.
Ingredients:
water, sodium laureth sulfate, sorbitol, cocamidopropyl betaine, coco-glucoside, sodium lauryl sulfate, fragrance, lauric acid, guar hydroxypropyltrimonium chloride, benzyl alcohol, sodium chloride, disodium edta, erythritol, silicone quaternium-18, malic acid, glycine, peg-12 dimethicone, trideceth-6, benzophenone-4, ppg-9, ethylhexyl methoxycinnamate, stearoxypropyl dimethylamine, c14-28 isoalkyl acid, trideceth-12, sodium hydroxide, propylene glycol, c14-28 alkyl acid, stearyl alcohol, alcohol, lecithin, magnesium ascorbyl phosphate, retinyl palmitate, tocopheryl acetate, prunus domestica fruit extract, punica granatum extract, methylchloroisothiazolinone, methylisothiazolinone, blue 1, caramel, red 33, red 4' '
Shipping details
Estimated ship dimensions: 1.81 inches length x 1.96 inches width x 8.27 inches height
Estimated ship weight: 0.63 pounds
Return details
This item can be returned to any Target store or Target.com.
This item must be returned within 90 days of the date it was purchased in store, shipped, delivered by a Shipt shopper, or made ready for pickup.
See the return policy for complete information.
Q: Does this shampoo deposit color?
submitted by Gina - 10 days ago
A: Hey Gina, Great question! The John Frieda Radiant Red Red Boosting Shampoo is not designed to deposit color, but rather to help protect and enhance existing red tones in your hair. For real-time answers to all your beauty questions, use the “Chat with a Virtual Beauty Consultant” button on any beauty product page. https://www.target.com/c/beauty/-/N-55r1x
submitted byTarget Beauty Consulting - 10 days agoBrand expert
Q: What key ingredients are included in this shampoo?
submitted by AI Shopping Assistant - 14 days ago
A: It contains pomegranate extract and vitamin E, which help protect color and boost shine.
submitted byAI Shopping Assistant - 14 days agoAi generated
Q: What is the main purpose of this shampoo?
submitted by AI Shopping Assistant - 14 days ago
A: The shampoo is designed to enhance and preserve the vibrancy of red hair while providing gentle cleansing.
submitted byAI Shopping Assistant - 14 days agoAi generated
Q: What scent does this shampoo have?
submitted by AI Shopping Assistant - 14 days ago
A: The shampoo has a pleasant pomegranate scent.
submitted byAI Shopping Assistant - 14 days agoAi generated
Q: Can this shampoo be used daily?
submitted by AI Shopping Assistant - 14 days ago
A: Yes, it is safe for everyday use, whether you shampoo once a week or daily.
submitted byAI Shopping Assistant - 14 days agoAi generated
Q: Is this shampoo suitable for color-treated hair?
submitted by AI Shopping Assistant - 14 days ago
A: Yes, it is safe for all shades of natural and color-treated red hair.
submitted byAI Shopping Assistant - 14 days agoAi generated
Q: i have black hair and I dyed my hair like a cherry red will it help my hair get the red I want it to????
submitted by Montse - 3 months ago
A: Our Radiant Red Shampoo protects, preserves, and enhances red shades to extend the life of your red color!
submitted byJohnFriedaExpert - 3 months agoBrand expert
Q: Do I use this on wet or dry hair ? What is the recommended way of putting this on ?
submitted by Mika - 4 months ago
A: We recommend using on wet hair. Gently massage the shampoo onto wet hair, lather and rinse well.
submitted byJohnFriedaExpert - 4 months agoBrand expert
Q: Will this stain the shower?
submitted by April - 4 months ago
A: No, this should not stain your shower.
submitted byJohnFriedaExpert - 4 months agoBrand expert
Q: i have black hair and got red highlights , will the product turn my black hair reddish brown or will it just keep the red from fading
submitted by Logan B - 1 year ago
A: Hi! We'd love to learn more about your hair type and goals in order to make a more personalized recommendation. Please give us a call at 800-521-3189 so we can learn more and further assist.
submitted byJohnFriedaExpert - 11 months agoBrand expert
Frequently bought together
Guests also viewed
Discover more options
Related Categories
Guests are saying
This product is highly regarded for its ability to maintain and enhance red hair color, making it vibrant and shiny. Guests appreciate its pleasant scent and how it leaves hair feeling soft and clean. However, some guests noted that it did not deposit enough color or caused dryness. Overall, it is a popular choice for those looking to keep their red hair looking fresh and bright.
Summary created by AI from text of reviews reflecting recent feedback provided across different star ratings (includes incentivized reviews)
4.6 out of 5 stars with 662 reviews
effectiveness: 4.29 out of 5
quality: 4.24 out of 5
value: 3.94 out of 5
74% would recommend
27 recommendations
1 out of 5 stars
Thumbs down graphic, would not recommend
21 July, 2025Verified purchase
Did the opposite
used both the shampoo and conditioner as I have died red hair and instead of boosting my red it’s like it faded my color to almost copper, which is not what I wanted at all.
1 reply from JohnFriedaExpert team - 3 months ago
We’re so sorry to hear that Radiant Red did not meet your expectations. Please know we have a satisfaction guarantee. To submit a Guarantee Request, please contact the customer care number printed on the back label of your product package. Alternatively, you can check the retailer from which you purchased for their refund/return policy.
3 out of 5 stars
14 July, 2025Verified purchase
Not the best shampoo but does deposit color
This definitely works to deposit color (think more mellow reds, not intense bright, fire engine or cherry cola) but it doesn't clean my hair well. I have fine, color treated hair that I wash every other day. I find that I can barely make it to that every other day wash bc my hair isn't as clean as with other shampoos. I use a hair serum on same day cleaned hair and the area it was applied to never fully dried and was tacky. I've used this serum for months and never had this issue before. So it's a give and take. If you are more concerned about the color depositing than the clean feeling -- or wash your hair every day -- then this would definitely be for you. I may try to conditioner to see if it helps with the color depositing without the film.
5 out of 5 stars
Thumbs up graphic, would recommend
28 December, 2024Verified purchase
Actually works, keeps hair healthy
Omg love this so much, it definitely extends the fading of my hair dye, but without leaving weird color deposits while making my hair feel so much softer than most shampoos.
3 out of 5 stars
20 September, 2024Verified purchase
Bottles not sealed.
Would have given five stars but they should seal the bottles. Anyone can use and return.
5 out of 5 stars
Thumbs up graphic, would recommend
1 July, 2024Verified purchase
Love the color depositing pigments!
Helps keep my red hair dye red for longer. Be sure to rinse your shower well after using.
5 out of 5 stars
Thumbs up graphic, would recommend
13 June, 2024Verified purchase
Good purchase
Leaves your hair feeling great
5 out of 5 stars
28 December, 2023
originally posted on johnfrieda.com
Brilliant red shampoo
I absolutely love the shampoo that's why I bought some more of it however when I tried the conditioner that went with it it disappointed me I was hoping that you can make it up by referring a better conditioner that would add some volume to my hair thank you and have a great day.
3 out of 5 stars
Thumbs down graphic, would not recommend
29 August, 2023
Didn't Work
So I bought this in the hopes that it would help my dark red color. It did not. It didn’t stain my shower which was nice! But mostly because it barely had any pigment in it. Same goes for the conditioner.
5 out of 5 stars
Thumbs up graphic, would recommend
1 July, 2023
Help tint my green colored ends
I have natty locs and my hair is died purple, but my ends kept fading green so I wanted a touch of red to get that ugly green fade away. I was disappointed that it was not a color depositing shampoo. I rubbed it on my ends anyway but thought it would not help much. I was surprised at the hint of red tint my ends had after rinsing. It blended well with the purple too. I hate it has sulfates tho.
4 out of 5 stars
Thumbs up graphic, would recommend
2 June, 2023Verified purchase
great effective product
i have my red hair with hints of violet and this shampoo helps my color stay on more
2 out of 5 stars
Thumbs down graphic, would not recommend
17 March, 2023
Not my favorite
It may protect dyed hair,but it does nothing to boost color. Smells good though
5 out of 5 stars
Thumbs up graphic, would recommend
18 February, 2023Verified purchase
RED Hair Shampoo
This is a repeat purchase & I always get it at Target since it's not available in local stores. I find that this shampoo helps to keep my red color shiny & bright!
2 out of 5 stars
Thumbs down graphic, would not recommend
8 January, 2023Verified purchase
Did not work for me at all.
Did absolutely nothing to "enhance" or preserve my red hair! Very strange. I used it but could tell immediately that it was going to have very little red depositing effects. Thats what i thought it would do. Deposit a bit of red each wash to refresh your color or at the very least, keep it from fading as fast. But it did nothing. My hair faded just as fast. Ill stick to Lime Crime color depositing shampoo and conditioners. They actually work.
5 out of 5 stars
Thumbs up graphic, would recommend
2 January, 2023Verified purchase
Great quality
Perfect for colored red hair. I wash every 4 days and use this stuff every time. I leave the conditioner on for 5 minutes and when I blow dry, the color is always rich and warm.
3 out of 5 stars
Thumbs down graphic, would not recommend
21 December, 2022Verified purchase
Ok
It's alright but not amazing. And my red dye didn't last any longer than usual.
5 out of 5 stars
Thumbs up graphic, would recommend
8 October, 2022Verified purchase
Wonderful Product
This product really helps keep my hair color
5 out of 5 stars
Thumbs up graphic, would recommend
4 October, 2022Verified purchase
Love it
Makes my hair super soft and vibrant
4 out of 5 stars
2 October, 2022
originally posted on johnfrieda.com
Blondish
Hi, I am naturally dark blonde with some highlights and some actual red hairs (my sister was a natural dark strawberry blonde). I've been using your Blonde Highlighting shampoo and conditioner for years--saw this and thought I would experiment. It turned out pretty well! Now I have a question--what will happen if I go back to the Blonde Highlighting shampoo for my next wash? (It's for a Halloween thing). I don't want to have any weird green, orange or whatever colors.
3 out of 5 stars
6 July, 2022
originally posted on johnfrieda.com
(no review title)
I have used this shampoo..I am a older natural redhead..it does perk up my hair..However, I am allergic to scent (perfume).Do you make this without perfume? Redheads are sensitive..think about it
5 out of 5 stars
Thumbs up graphic, would recommend
1 June, 2022Verified purchase
I love it
Bought this for my daughter for her birthday and it works amazingly. She has dark drown hair that we dyed red and it has not lost its color even a little bit