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Learning Resources Pretend Play 3" Long Tape Measure - Kids Construction Toys, Ages 3+ - 2 of 4Learning Resources Pretend Play 3" Long Tape Measure - Kids Construction Toys, Ages 3+ - 3 of 4Learning Resources Pretend Play 3" Long Tape Measure - Kids Construction Toys, Ages 3+ - 4 of 4
Learning Resources Pretend Play 3" Long Tape Measure - Kids Construction Toys, Ages 3+ - 1 of 4

Learning Resources Pretend Play 3" Long Tape Measure - Kids Construction Toys, Ages 3+

$15.99

In Stock

Free & easy returns
Free & easy returns
Return this item by mail or in store within 30 days for a full refund.
Sold & shipped by Learning Resources
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At a glance

About this item

Highlights

  • HANDS‑ON MEASURING PLAY: Kids use a retractable tape measure toy to explore measuring, height comparison, and everyday problem‑solving through pretend play
  • REAL‑WORLD ROLE PLAY: Designed for pretend play activities at home, in classrooms, or during learning centers where kids enjoy using real‑world tools
  • MADE FOR TODDLERS: Sturdy construction and an easy‑to‑grip design make this measuring tool comfortable for toddlers to use independently
  • BUILDS EARLY MATH SKILLS: Supports early measurement concepts, number recognition, and spatial awareness through hands‑on learning play
  • REALISTIC MEASURING TOOL: Extends up to 36 inches (100 cm) with a manual wind‑up crank, making it a functional ruler‑style toy for measuring play

Description

The Pretend & Play® Tape Measure gives kids a hands‑on way to explore measurement through realistic pretend play. Designed to fit comfortably in small hands, this retractable measuring toy extends up to 36 inches (100 cm) and features a manual wind‑up crank that mirrors real measuring tools kids see used every day. Large, easy‑to‑read numbers help toddlers explore early math concepts such as height, size comparison, and length while building fine motor skills through repeated measuring play. Made for durability and everyday learning, this tape measure toy is ideal for use at home, in classrooms, or in learning centers where kids can measure toys, furniture, and familiar objects during pretend play. A simple yet engaging learning resource, it encourages curiosity, independence, and early measurement confidence through hands‑on exploration.
Number of Pieces: 1
Dimensions (Overall): 3 inches (H) x 6.4 inches (W) x 8.7 inches (D)
Weight: .65 pounds
Suggested Age: 3 Years and Up
Assembly Details: No Assembly Required
Educational Focus: Numbers
Material: Plastic
Battery: No Battery Used
TCIN: 89235790
UPC: 765023091540
Origin: imported
The above item details were provided by the Target Plus™ Partner. Target does not represent or warrant that this information is accurate or complete. On occasion, manufacturers may modify their items and update their labels.
We recommend that you do not rely solely on the information presented. If you have a specific question about this item, you may consult the item's label, contact the manufacturer directly or call Target Guest Services at 1-800-591-3869.
If the item details aren’t accurate or complete, we want to know about it.

Shipping details

Estimated ship dimensions: 26.5 inches length x 16.3 inches width x 20.5 inches height
Estimated ship weight: 36.01 pounds
This item cannot be shipped to the following locations: American Samoa (see also separate entry under AS), Guam (see also separate entry under GU), Northern Mariana Islands, Puerto Rico (see also separate entry under PR), United States Minor Outlying Islands, Virgin Islands, U.S., APO/FPO, Alaska, Hawaii
item ships from third party seller: Learning Resources

Return details

This item can be returned to any Target store or Target.com.
This item must be returned within 30 days of the date it was purchased in store, delivered to the guest, delivered by a Shipt shopper, or picked up by the guest.
See the return policy for complete information.

Q: Does it make any noise?

submitted by Jess - 7 months ago
  • A: The Pretend & Play® Tape Measure (Item # LER9154) does not make loud or snapping noises like a metal tape measure. It features a manual wind-up crank for retracting the tape, which may produce a soft sound when turned, but it is generally quiet and safe for children’s use. [learningre...ources.com]

    submitted byLearning Resources - 7 months ago
    Brand expert

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Guests are saying

This tape measure toy has received mixed feedback from guests. While many children enjoy using it for measuring and learning about inches and fractions, some guests have reported issues with durability and usability. The chunky design is appreciated for little hands, but challenges with winding the tape back and breakage have been noted. Overall, it can be a fun educational tool for young children, but quality concerns may affect its longevity.
    Summary created by AI from text of reviews reflecting recent feedback provided across different star ratings (includes incentivized reviews)
    3.5 out of 5 stars with 15 reviews
    2 out of 5 stars
    22 January, 2026
    originally posted on http://www.learningresources.com
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    I would not buy this product again, unless proven it works

    Product broke within 1 week of purchase. Tape itself had a small cut in it. Broke off at the tip of the tape when chile was pulling it out. no way to reattach the end.
    1 reply from Learning Resources team - 5 months ago
    Thank you for sharing your experience with us. We’re very sorry to hear that the product broke within a week of purchase—that’s certainly not the durability we aim to provide. A cut in the tape and the end breaking off can be incredibly frustrating, especially when there’s no way to reattach it.We appreciate you bringing this to our attention, and we’d love the opportunity to make things right. Please reach out to our customer service team with your order details, and we’ll be happy to assist you further and even provide a full replacement. You can reach us at info@learningresources.com we look forward to assisting you!
    Ace
    Did you find this review helpful?
    2 out of 5 stars
    27 December, 2017
    originally posted on http://www.learningresources.com
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    Don't buy

    Very chintzy toy.
    1 reply from team - 8 years ago
    Hi Mary! Oh no! I am sorry that our Pretend and Play Tape Measure did not meet your expectations. We would love a chance to make it up to you. Please send us an email at review@learningresources.com, we offer a fun variety of educational toys and hope you can allow us to get you back on track.
    Mary
    Did you find this review helpful?
    5 out of 5 stars
    26 December, 2017
    originally posted on http://www.learningresources.com
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    Grandson loved this

    I bought this for my 4-year-old grandson for Christmas, and he loved it! It's nice a chunky and easy for him to handle. His little sister kept trying to take it away to have a turn.
    Terri
    Did you find this review helpful?
    5 out of 5 stars
    26 December, 2017
    originally posted on Learning Resources, Inc.
    Image

    Grandson loved this

    I bought this for my 4-year-old grandson for Christmas, and he loved it! It's nice a chunky and easy for him to handle. His little sister kept trying to take it away to have a turn.
    Did you find this review helpful?
    5 out of 5 stars
    23 May, 2017
    originally posted on http://www.learningresources.com
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    fun

    love this! so much fun measuring things
    judy
    Did you find this review helpful?
    5 out of 5 stars
    14 December, 2016
    originally posted on http://www.learningresources.com
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    Durable Tape measure for children

    My grandchildren love to measure things. This is one way to learn about inches/ cm and fractions
    Nana
    Did you find this review helpful?
    5 out of 5 stars
    14 December, 2016
    originally posted on Learning Resources, Inc.
    Image

    Durable Tape measure for children

    My grandchildren love to measure things. This is one way to learn about inches/ cm and fractions
    Did you find this review helpful?
    5 out of 5 stars
    22 September, 2013
    originally posted on http://www.learningresources.com
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    I would buy again

    My great-grandson lives with us and likes to help my husband around the house so he loves having his own tape-measure to use.
    LJ
    Did you find this review helpful?
    5 out of 5 stars
    22 September, 2013
    originally posted on Learning Resources, Inc.
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    I would buy again

    My great-grandson lives with us and likes to help my husband around the house so he loves having his own tape-measure to use.
    Did you find this review helpful?
    2 out of 5 stars
    5 June, 2011
    originally posted on http://www.learningresources.com
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    Nice Idea but Hard to use

    We just got this tape measure and I was a bit disappointed. My 4 yr old was unable to wind the tape back up. I even had a challenge doing it. Nice idea but hard to use.
    chillidee
    Did you find this review helpful?
    1 out of 5 stars
    15 February, 2010
    originally posted on http://www.learningresources.com
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    BORING!!

    I cannot imagine any 3 yr old who would find this entertaining, let alone a 6 yr old. It's way too basic. The ONLY reason to wait until 3 would be the crank is a little hard to turn for smaller children.
    Momo
    Did you find this review helpful?

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