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Tide Ultra Odor Defense + Oxi HE Deep Cleaning Concentrated Liquid Laundry Detergent
$22.99 ($0.17/fluid ounce)
In Stock
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About this item
Highlights
- TACKLE TOUGH ODORS AND STAINS: Tide Ultra Odor Defense Plus Oxi Liquid Laundry Detergent is a redesigned formula that fights stubborn odors-from workout to work wear.
- ORIGINAL FORMULA IMPROVED: Get 50% more odor-fighting power vs previous formula in our improved Tide Ultra Odor Defense Plus Oxi Laundry Detergent. Wipe out odors in one wash
- MORE CLEANING POWER: Get 2x the cleaning ingredients vs. the leading baking soda-based liquid laundry detergent brand
- EASY-POUR CAP: Clear cap to measure and pour liquid laundry detergent easier
- Includes one 132 fl oz bottle of Tide Ultra Odor Defense Plus Oxi Liquid Laundry Detergent with Advanced Odor and Stain Fighters, enough for 94 loads
Description
Get the Tide clean you trust now with 50% more odor-fighting power*. Tide Ultra Odor Defense Plus Oxi Liquid Laundry Detergent tackles stubborn stains and odors in just one wash-wash smarter not harder! Unlike leading baking soda-based liquid laundry detergent brands, Tide's laundry detergent liquid gets you 2x the cleaning ingredients in every wash, and it's a tough odor fighter. The clear cap makes measuring and pouring your liquid laundry detergent incredibly convenient. And if you want to upgrade your routine even more, pair with Downy Rinse Out Odor fabric rinse and Downy Unstopables Scent Beads for top-tier freshness.You trust Tide, and you love the results, so now experience the improved odor-fighting power of both with Tide Ultra Odor Defense Plus Oxi Liquid Laundry Detergent!*Odor-fighting ingredients per dose vs. Tide Original liquid laundry detergent.
Scent: Original, Fresh
Health Facts: Phosphate-Free, Bleach-Free, Perchloroethylene-Free, Paraben-Free, Aluminum-Free, Trichloroethylene-Free
Product Warning: Keep container tightly sealed, seek medical help if product is swallowed, keep out of reach of children
Features: Odor Control, With Oxi, Color Care
Formulation: High Efficiency (HE), Concentrated, Deep Cleaning
Product Form: Liquid
Sustainability Claims: Contains Recycled Content, Post-Consumer Recycled Material, Recyclable
Safety and Security Features: Spill-Resistant Lid
Net weight: 132 fl oz (US)
Number of uses: 94
TCIN: 93248134
UPC: 030772174814
Item Number (DPCI): 003-08-0509
Origin: Made in the USA or Imported
General Disclaimer:
Content on this site is for reference purposes only. Target does not represent or warrant that the nutrition, ingredient, allergen and other product information on our Web or Mobile sites are accurate or complete, since this information comes from the product manufacturers. On occasion, manufacturers may improve or change their product formulas and update their labels. We recommend that you do not rely solely on the information presented on our Web or Mobile sites and that you review the product's label or contact the manufacturer directly if you have specific product concerns or questions. If you have specific healthcare concerns or questions about the products displayed, please contact your licensed healthcare professional for advice or answers.
If the item details aren’t accurate or complete, we want to know about it.
Ingredients:
made with: c10-16 alketh c10-16, ethoxyles; sodium lauryl sulfate; sodium and mea c10-16 alkylbenzenesulfonate (c10-c16) ; sodium and/or mea laureth; c10-16 alkyldimethylamine oxide, c10-16-alkyldimethyl; calcium and/or sodium formate; hydrogenated castor oil; sodium and mea salts of c12-18 fatty acids; phenylpropyl ethyl methicone; trimethylsiloxysilicate; simethicone; sodium and mea citrate; amylase enzyme; mannanase enzyme; cellulase enzyme; polyethyleneimines alkoxylated; tetrasodium glutamate diacetate; diethylenetriamine; alcohol; ethanolamine; benzisothiazolinone; colorants; fragrances; water; may contain; propylene glycol, sodium cumenesulfonate; sodium cumenesulfonate. contains fragrance allergen(s)' '
Allergens & Warnings:
CAUTION: MAY IRRITATE EYES. Do not get in eyes. Do not reuse this package for dispensing beverages or other liquids. KEEP OUT OF REACH OF CHILDREN. FIRST AID TREATMENT: Contains surfactants (anionic and nonionic) and enzymes. If swallowed, give a glassful of water or milk and call a Poison Control Center or doctor immediately. Do not induce vomiting. If in eyes, rinse well with water for 15 minutes., CAUTION: EYE IRRITANT. HARMFUL IF SWALLOWED. SEE BACK LABEL.Shipping details
Estimated ship dimensions: 9 inches length x 5.8 inches width x 10.5 inches height
Estimated ship weight: 9.4 pounds
Return details
This item can be returned to any Target store or Target.com.
This item must be returned within 90 days of the date it was purchased in store, shipped, delivered by a Shipt shopper, or made ready for pickup.
See the return policy for complete information.
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Guests are saying
Tide Ultra Oxi Liquid Laundry Detergent with Odor Eliminators has garnered mixed feedback from guests. Many appreciate its powerful cleaning ability, especially for tough stains and odors, making it ideal for families with pets or active lifestyles. However, some guests have expressed dissatisfaction with the recent scent change, finding it overpowering or unpleasant. Overall, it remains a popular choice for effective laundry care, particularly for those needing strong odor removal.
Summary created by AI from text of reviews reflecting recent feedback provided across different star ratings (includes incentivized reviews)
4.7 out of 5 stars with 546 reviews
cleans effectively: 4.72 out of 5
quality: 4.67 out of 5
scent: 4.61 out of 5
value: 4.06 out of 5
94% would recommend
17 recommendations
5 out of 5 stars
Thumbs up graphic, would recommend
18 November, 2025Verified purchase
(no review title)
[This review was collected as part of a promotion.] I like that the product cleans well
4 out of 5 stars
13 November, 2025
originally posted on influenster.com
Cleans clothes
[This review was collected as part of a promotion.] It treats stubborn stains and odors in just one wash, leaving my laundry fresh without extra effort. I like that it has a the clear cap for easy measuring and pouring. I trust the quality and performance of Tide products and this is right in line with their brand. Between kids sports uniforms, workout clothes and the occasional spill, this detergent handles it all in one wash. I appreciate it lifts stains and odors so our clothes smell and feel clean.
5 out of 5 stars
11 November, 2025
originally posted on influenster.com
Powerful clean
[This review was collected as part of a promotion.] This detergent works amazingly well. It removes tough stains and odors, even from activewear and towels. Clothes come out fresh, clean, and bright every time. I really like how it fights both dirt and smells, leaving laundry feeling soft and smelling great. It’s a dependable detergent that keeps everything looking and smelling its best.
5 out of 5 stars
10 November, 2025
originally posted on influenster.com
Cleans and deodorizes!
[This review was collected as part of a promotion.] Tide is the best laundry detergent! This Tide Ultra with Oxi and Odor is perfection. I have a family full of boys that play sports, and regular detergent can’t get rid of the lingering smells! This detergent cleans tough stains and odors and leaves clothes smelling great. I would recommend this and would purchase it in the future!
5 out of 5 stars
7 November, 2025
originally posted on influenster.com
Smells fabulous
[This review was collected as part of a promotion.] Tide with ultra odor and oxi defense smells amazing. Takes all of the smells and stains of everyday life and completely demolished them, leaving all clothes fresh smelling and ultra clean!
5 out of 5 stars
6 November, 2025
originally posted on influenster.com
A brand I trust and love.
[This review was collected as part of a promotion.] Nothing better than a clean load of laundry! Tide is a brand I trust. My clothes always come out clean, free of stains and smelling so fresh. I always only buy tide because it’s a brand I can trust.
5 out of 5 stars
5 November, 2025
originally posted on influenster.com
Removes all odors
[This review was collected as part of a promotion.] I was really impressed how this took out set in stains and removed all odors from my gym clothes and towels! This is super effective and keeps your colors looking bright and whites looking crisp!
5 out of 5 stars
4 November, 2025
originally posted on influenster.com
Great smell and stain fighter
[This review was collected as part of a promotion.] Since we have a dog, we definitely do laundry twice as often! There are always some lingering smells or little paw marks from walks, and I just want our clothes and bedding to smell fresh and clean. It’s really important to me that a detergent removes that “dog smell” and leaves a gentle scent of freshness — and that’s exactly why I trust Tide. It’s effective, affordable, and a brand I’ve known for years.
5 out of 5 stars
4 November, 2025
originally posted on influenster.com
can’t go wrong with tide!
[This review was collected as part of a promotion.] this makes my clothes smell amazing! super great for stain removal it even got oil out of my clothes which is a miracle. tide is always the best and this is not an exception.
5 out of 5 stars
Thumbs up graphic, would recommend
3 November, 2025Verified purchase
(no review title)
I enjoy washing with tide.
3 out of 5 stars
Thumbs down graphic, would not recommend
3 November, 2025Verified purchase
Scent Do not last
Scent do not last after taking it out of the drying machine.
1 reply from Tide team - 21 days ago
We're so sorry you were disappointed that the fragrance of our detergent did not last after taking your garments out of the dryer, Awesome. Our products undergo many quality checks during our manufacturing process, and we do our best to ensure that each performs to our high standards. It may be helpful to know that high temps and/or long dry times in tumble dryers may zap some of the perfume. We recommend using lower heat and shorter dry times if possible to help preserve more of the fragrance. Your loyalty is appreciated and we'd like to gather a few details of your experience to see how we can further help. Please give us a call at 1-800-879-8433 from 9AM -- 6PM EST Monday–Friday.
5 out of 5 stars
Thumbs up graphic, would recommend
1 November, 2025Verified purchase
Best Laundry Detergent
I like Tide as it is the best laundry detergent.
5 out of 5 stars
31 October, 2025
originally posted on influenster.com
Perfect for gym laundry
[This review was collected as part of a promotion.] Y'all know I love my naturals, and try to use them for most things. That said, some things, like white towels and the most special of sweaty gym laundry, require a bit extra. I have been so happy with this Tide odor + oxi detergent! Bonus, it makes my washing machine smell cleaner too (she's a workhorse hahaha). If you're an athlete like me and tired of "mostly clean" laundry, then give this a try. The smell is fresh and inoffensive, it works in my HE washing machine, the packaging is easy to use, and it tackles muddy stains and sweaty smells on white towels and gym laundry like it's no problem. Absolutely great value! I do wish the packaging was a bit more environmentally friendly. Which is good, because I plan on stopping playing in the mud like, never. 😂
5 out of 5 stars
30 October, 2025
originally posted on influenster.com
This detergent is perfect for every day laundry
[This review was collected as part of a promotion.] This Tide liquid detergent is one of my favorite because it cleans laundry very well and leaves my clothes fresh and clean. I love the packaging it's beautiful and durable quality. Tide with odor+oxi is more powerful and improved it works even better than before. I have been using Tide liquid detergent since so many years and always loved it. It’s refreshing and scent is pleasant not overpowering.
5 out of 5 stars
30 October, 2025
originally posted on influenster.com
Odor and Stain Fighting Superiority!
[This review was collected as part of a promotion.] I have finally found a detergent that can tackle tough soccer game stains and odors at the same time! This detergent works really well on grass stains and even better on odor. We have some towels that always have that hint of mildew smell, but one wash with this detergent and it was gone! Highly recommend for anyone looking for powerful odor and stain fighting
4 out of 5 stars
30 October, 2025
originally posted on influenster.com
Love the scent
[This review was collected as part of a promotion.] I have always loved tide! I just wish they didn’t put dye in detergent. The smell is great and leaves a nice fresh scent in my clothes. It’s great that it has scent boost right in detergent.
5 out of 5 stars
29 October, 2025
originally posted on influenster.com
This is the best combination of Tide and OxiClean
[This review was collected as part of a promotion.] This is a yes! Tide is already great for laundry, but with the addition of OXI it is even better! This worked really well on some food stains as well as left my laundry smelling so fresh and clean. This is a great combination of Tide and OxiClean!
5 out of 5 stars
Thumbs up graphic, would recommend
29 October, 2025Verified purchase
(no review title)
great customer service
5 out of 5 stars
29 October, 2025
originally posted on influenster.com
Best detergent!
[This review was collected as part of a promotion.] I am SO impressed. I included before and after images of my husbands work pants. I am so impressed at how much dirt that was removed. It removed the scent of dirt and grease. I love the cap for easy measurements!
5 out of 5 stars
29 October, 2025
originally posted on influenster.com
Fresh in every single wash
[This review was collected as part of a promotion.] Tide Ultra OXI Liquid Laundry Detergent with Odor Eliminators is seriously impressive. It removes tough stains and gets rid of deep odors that other detergents sometimes miss. My clothes come out smelling super fresh and feeling really clean every single time.