Tide Ultra Odor Defense + Oxi HE Deep Cleaning Concentrated Liquid Laundry Detergent 83 Loads - 117 fl oz
$19.99 ($0.17/ounce)
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Guests are saying
Tide Ultra Oxi Liquid Laundry Detergent with Odor Eliminators has garnered mixed feedback from guests. Many appreciate its powerful cleaning ability, especially for tough stains and odors, making it ideal for families with pets or active lifestyles. However, some guests have expressed dissatisfaction with the recent scent change, finding it overpowering or unpleasant. Overall, it remains a popular choice for effective laundry care, particularly for those needing strong odor removal.
Summary created by AI from text of reviews reflecting recent feedback provided across different star ratings (includes incentivized reviews)
4.7 out of 5 stars with 647 reviews
cleans effectively: 4.7 out of 5
quality: 4.57 out of 5
scent: 4.52 out of 5
value: 4.09 out of 5
82% would recommend
23 recommendations
1 out of 5 stars
29 January, 2026
originally posted on tide.com
THE SMELL IS OVERWHELMING
WHILE THIS PRODUCT CLEANS CLOTHES WELL, WHATEVER THEY USE TO "REMOVE ODORS" PRODUCES AN OVERWHELMING SMELL ON EVERY GARMENT WHICH IS FAR WORSE THAN THE ORIGINAL ODOR IT'S MEANT TO REMOVE. WE WILL NEVER BUY IT AGAIN.
1 reply from Customer Care team - 23 days ago
Thank you for sharing your feedback regarding Tide Ultra Oxi Liquid. We genuinely appreciate your input, as it helps us improve our products and services. We understand that the scent of a product can significantly impact your laundry experience. While Tide Ultra Oxi Liquid is designed to effectively clean clothes and tackle tough odors, we recognize that fragrance preferences can vary widely among our customers. Your experience is important to us, and we take quality and customer satisfaction very seriously. Currently, we only offer Tide Ultra Oxi Boost Liquid Laundry Detergent in its specific scent formulation. However, we value your feedback regarding the overwhelming smell and will take it into consideration as we evaluate future scent offerings. If you would like to discuss your experience further or if there is anything we can do to assist you, please do not hesitate to reach out to our dedicated service team at (800) 879-8433. We would like to look into this matter for you and ensure that your concerns are addressed. Thank you for choosing Tide, and we hope to have the opportunity to serve you better in the future.
1 out of 5 stars
Thumbs down graphic, would not recommend
20 January, 2026Verified purchase
do not buy
broke some of my skin out to where I had a rash please don't buy this
1 reply from Tide team - 1 month ago
Hello Kasien. We really hope you're doing better now. We're very sorry about your experience. We understand how upsetting something like this can be. Please know, safety is our top priority, all our products are thoroughly evaluated to be safe when used as directed and this isn’t what we would expect. Please contact us at (800) 879-8433 so we can learn more and give you the proper assistance.
5 out of 5 stars
Thumbs up graphic, would recommend
10 January, 2026Verified purchase
(no review title)
Love
5 out of 5 stars
Thumbs up graphic, would recommend
4 January, 2026Verified purchase
(no review title)
Detergent does a great job !! Smells fresh too 😃
5 out of 5 stars
22 December, 2025
originally posted on influenster.com
Everything you could want
[This review was collected as part of a promotion.] This is everything you could want in a detergent. It has a great scent and makes my clothes soft. More importantly, it dissolves every time. I’ve never had issues with residue on my clothes with this detergent. The cap is marked for different load sizes, making the whole process effortless.
3 out of 5 stars
14 December, 2025Verified purchase
Beware of spillage
The product itself is great but the bottle arrived cracked and leaking all over the bag it was inside. A little goes a long way with the detergent. The scent is good and it doesn’t irritate my skin.
1 reply from Tide team - 2 months ago
We're certainly sorry to hear about your experience, Lor. For delivery issues, please reach out to Target directly at 1-800-440-0680 for assistance.
5 out of 5 stars
Thumbs up graphic, would recommend
11 December, 2025Verified purchase
(no review title)
tide has never been disappointing
5 out of 5 stars
Thumbs down graphic, would not recommend
2 December, 2025Verified purchase
(no review title)
good
1 out of 5 stars
Thumbs down graphic, would not recommend
29 November, 2025Verified purchase
Damaged items
Perhaps this item should not be shipped in Wisconsin. It has likely ruined the items shipped with it.
1 reply from Tide team - 3 months ago
Thank you, Julie, for sharing your experience. For more help with delivery concerns, please reach out to Target. Their number is 1 (800) 440-0680.
5 out of 5 stars
28 November, 2025
originally posted on influenster.com
Tried and true!
[This review was collected as part of a promotion.] Tide is definitely my go to detergent. It’s great at removing stains and odor. I’ve also never had an issue with sensitivity to any of the ingredients. I feel like it cleans my clothing well and I can usually get a coupon!
4 out of 5 stars
26 November, 2025
originally posted on influenster.com
if you’re chill with a strong scent that won’t qu
[This review was collected as part of a promotion.] this tide ultra oxi is insane on stains lol, greasy food marks and old sweat? gone in one wash, no pre-treating needed. dissolves perfect, no clumps, pours easy, foams just right. but girl the ODOR?? it’s like someone dumped a whole bottle of specific perfume in there. it’s not awful but it’s LOUD and sticks to everything for daysss. i don’t hate it but i don’t love it either. if you’re chill with a strong scent that won’t quit, go for it cuz the cleaning power is actually unreal
4 out of 5 stars
25 November, 2025
originally posted on influenster.com
Works well
[This review was collected as part of a promotion.] This detergent did a great job of cleaning the clothes but I didn’t see any extra stain fighting action in this vs their normal detergent. I love Tide and this did the job I just don’t think the advertising of “Ultra Oxi” did much.
5 out of 5 stars
23 November, 2025
originally posted on influenster.com
The best detergent in the market!
[This review was collected as part of a promotion.] Tide has always been a staple in my home, and it’s the only laundry detergent I’ve trusted for as long as I can remember. The Tide Ultra OXI Liquid Laundry Detergent with Odor Eliminators is truly one of their best products yet. I love how it instantly refreshes my clothes and leaves them smelling amazing. It’s easy to use, highly concentrated, and a little goes a long way. With advanced cleaning technology, it removes stains quickly and effectively. One bottle lasts through multiple loads, making it a great value for the price. I highly recommend it!
4 out of 5 stars
20 November, 2025
originally posted on influenster.com
Overall this laundry detergent works well
[This review was collected as part of a promotion.] Overall, I was impressed with Tide Ultra Odor Plus Oxi Defense with Advanced Odor and Stain Fighting Liquid Laundry Detergent. It effectively removed most stains and tackled odors without the need for additional stain fighters or Oxi boosters, which I typically rely on. The only exception was a set-in stain on a hoodie belonging to my son, whom I care for; he informed me of what he had spilled on it. This liquid detergent worked well on fresh stains and even helped clean a blanket that my cat had an accident on. I would recommend it as long as you don’t have any allergies or dislike strong fragrances. While my family is exploring alternative cleaning products that are better for our health and the environment, that decision does not change my opinion on how well the detergent performs.
5 out of 5 stars
Thumbs up graphic, would recommend
18 November, 2025Verified purchase
(no review title)
[This review was collected as part of a promotion.] I like that the product cleans well
5 out of 5 stars
17 November, 2025
originally posted on influenster.com
Great for cleaning stinky laundry!
[This review was collected as part of a promotion.] Between my husbands farm chores and my scrubs we have to have something that takes odors/stains out of our clothing. I have recently been using this product every time when doing laundry and our clothes have come out looking fresh and smelling clean. The fabric also feels nice and soft afterwards and not stiff which is nice. When applying it to the clothes I have just been using the cap it comes with and it’s been super easy! I would definitely purchase this product in store. 🫧 🧼
4 out of 5 stars
13 November, 2025
originally posted on influenster.com
Cleans clothes
[This review was collected as part of a promotion.] It treats stubborn stains and odors in just one wash, leaving my laundry fresh without extra effort. I like that it has a the clear cap for easy measuring and pouring. I trust the quality and performance of Tide products and this is right in line with their brand. Between kids sports uniforms, workout clothes and the occasional spill, this detergent handles it all in one wash. I appreciate it lifts stains and odors so our clothes smell and feel clean.
5 out of 5 stars
11 November, 2025
originally posted on influenster.com
Powerful clean
[This review was collected as part of a promotion.] This detergent works amazingly well. It removes tough stains and odors, even from activewear and towels. Clothes come out fresh, clean, and bright every time. I really like how it fights both dirt and smells, leaving laundry feeling soft and smelling great. It’s a dependable detergent that keeps everything looking and smelling its best.
5 out of 5 stars
10 November, 2025
originally posted on influenster.com
Cleans and deodorizes!
[This review was collected as part of a promotion.] Tide is the best laundry detergent! This Tide Ultra with Oxi and Odor is perfection. I have a family full of boys that play sports, and regular detergent can’t get rid of the lingering smells! This detergent cleans tough stains and odors and leaves clothes smelling great. I would recommend this and would purchase it in the future!
5 out of 5 stars
7 November, 2025
originally posted on influenster.com
Smells fabulous
[This review was collected as part of a promotion.] Tide with ultra odor and oxi defense smells amazing. Takes all of the smells and stains of everyday life and completely demolished them, leaving all clothes fresh smelling and ultra clean!