Maybelline Hyper Easy Liquid Pen Eyeliner - Black - 0.018 fl oz
$8.99
ColorBlack
In Stock
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Guests are saying
This eyeliner has garnered mixed feedback from guests, with many praising its smooth application, precision, and long-lasting formula. Guests appreciate the fine tip that allows for detailed work, making it suitable for both everyday use and special occasions. However, concerns about leaking packaging and inconsistent product flow have been noted, which can lead to messy applications. Overall, it remains a popular choice for those seeking an affordable and effective eyeliner option.
Summary created by AI from text of reviews reflecting recent feedback provided across different star ratings (includes incentivized reviews)
4.2 out of 5 stars with 1548 reviews
easy to apply: 3.81 out of 5
easy to remove: 4.08 out of 5
long lasting: 3.38 out of 5
quality: 3.12 out of 5
value: 3.2 out of 5
50% would recommend
148 recommendations
4 out of 5 stars
Thumbs up graphic, would recommend
14 May, 2026Verified purchase
- Skin tone: Light
(no review title)
love this only 2 small negatives: 1 everytime I travel with it it must shake up too much then it over saturates the brush and it gets wierd. but I love it and still re buy
2 out of 5 stars
13 April, 2026
originally posted on maybelline.com
great liner, horrible tube
[This review was collected as part of a promotion.] love the actual eye liner. HATE the tube. leaks/drips after 1/2 way used and gets all over my hands and clothes. Happened too many times to make this worth it.
1 reply from Consumer Care Center team - 1 month ago
Hello! We are so glad to hear you love the actual Hyper Easy Liquid Eyeliner, but we are so sorry to hear about your experience with the tube leaking and dripping. We understand how frustrating that is, and we have shared your feedback regarding the packaging with our team. If you still need assistance, please call us at 800-944-0730 and provide case number 46114645. Our customer service team is available Monday through Friday, 9:00 am to 5:30 pm ET. XO
1 out of 5 stars
8 April, 2026Verified purchase
(no review title)
Perfectly doesn't match what the package said... don't buy it
1 reply from Maybelline Consumer Care team - 1 month ago
Hi there! Thank you for your feedback on our Hyper Easy Liquid Pen Eyeliner. We are truly sorry to hear that the product's performance did not match the expectations set by the packaging, as we aim for a "pitch-perfect" application every time. Your experience regarding the ease of use and final result is very important to us, and I have shared it directly with our product quality team for review. Since you purchased this at Target, we recommend checking their return policy for a possible exchange or refund to ensure you are satisfied with your purchase.
1 out of 5 stars
Thumbs down graphic, would not recommend
8 April, 2026Verified purchase
- Skin type: Combination
- Skin concern: Acne, Blackheads
- Skin tone: Light
- Hair color: Brunette
- Eye color: Hazel
(no review title)
If I could give 0 stars I would. I couldn’t even finish a whole wing on one eye before it stopped drawing! Don’t get it
1 reply from Maybelline Consumer Care team - 1 month ago
Hello Michelle! We are sorry to hear that the Hyper Easy Liquid Pen Eyeliner has been disappointing, as every part of the application experience should be pleasant. This long-wear formula is designed to provide high-impact pigment that stays put, but we would like to look into this specific product for you. Please reach out to us directly at 800-944-0730 M-F 9:00 am – 5:30 pm ET, so we can gather more information and assist you further with this quality concern. We look forward to speaking with you!
1 out of 5 stars
Thumbs down graphic, would not recommend
9 March, 2026Verified purchase
- Skin tone: Medium
- Skin type: Combination
not worth it
barely any product was in the pen when i got it. it felt dry and barely any product came out despite multiple attempts. instantly tossed to the trash.
1 reply from Maybelline Consumer Care team - 2 months ago
Hello Kristina! Thank you for your feedback regarding our Hyper Easy Liquid Pen Eyeliner. We are very sorry to hear that your eyeliner felt dry and did not provide the smooth, continuous flow that our custom hexagonal grip and flexible tip are designed to deliver. To ensure you receive a fresh, high-quality product, we always recommend purchasing through our authorized retail partners. A helpful tip to maintain the ink flow is to store your liquid liner horizontally and ensure the cap is clicked tightly shut after every use to prevent the formula from drying out. Since we want you to have the best experience with our professional-grade makeup, we encourage you to contact our consumer care team so we can assist you further.
5 out of 5 stars
Thumbs up graphic, would recommend
24 February, 2026Verified purchase
- Skin tone: Medium
(no review title)
great
5 out of 5 stars
26 January, 2026Verified purchase
- Skin tone: Medium
- Eye color: Brown
- Hair color: Black
- Skin type: Normal
(no review title)
Obsessed. Love how skinny the line applies!
5 out of 5 stars
Thumbs up graphic, would recommend
22 January, 2026Verified purchase
- Eye color: Brown
- Skin type: Combination
- Hair color: Black
- Skin tone: Medium
Best eyeliner
Great product
1 out of 5 stars
11 January, 2026Verified purchase
(no review title)
Horrible
1 reply from Maybelline Consumer Care team - 4 months ago
Hi Krystal! We are truly sorry to hear that your experience with our Hyper Easy Liquid Pen Eyeliner was so disappointing. This liner is designed with a hexagonal grip and a flexible brush tip to make the application as smooth and skip-free as possible, so it is disheartening to learn that it did not perform well for you. To ensure you get the most consistent ink flow and a sharp, precise line, we recommend storing the pen tip-down so the brush remains fully saturated and ready for use. If you find the flow is uneven, gently wiping the tip with a damp tissue can remove any buildup of eyeshadow or powder that might be clogging the bristles. We value your feedback as it helps us understand how our products are working for our community and where we can continue to improve.
1 out of 5 stars
6 January, 2026
originally posted on maybelline.com
Hyper Easy Brush Tip Liner
[Employee of maybelline-na] I thought I finally found the right eyeliner. I liked everything about it, until it started dripping from the little holes below the brush. it stained my fingers and counter. The liquid becomes like plastic when it dries, it is hard to remove it. The brush hairs separate making it very difficult to make a straight line. After researching about it online, I found out that many ladies have had the same complaints about it for about 4 years, but nothing has been done. I am so disappointed with Maybelline.
1 reply from Consumer Care Center team - 4 months ago
This is a total New York nightmare, and we hear your frustration loud and clear! It is beyond disappointing when you think you’ve finally found "the one," only to have it literally leak all over your hands and counter—that kind of mess is definitely not what we mean by "making it happen." Between the applicator "exploding," the brush hairs fraying into a jagged mess, and a formula that turns into stubborn "plastic" that refuses to budge at the end of the night, it sounds like this liner failed you at every single turn. We know your time is precious, and struggling with a tool that hasn't evolved to meet your needs is the ultimate letdown.
5 out of 5 stars
Thumbs up graphic, would recommend
1 December, 2025Verified purchase
- Skin type: Normal
- Hair color: Brunette
- Skin tone: Light
- Eye color: Hazel
Love it
My favorite eyeliner. I had one where the cap wasn’t on tight and it dried out. I ended up leaving the cap on for a few days. It softened up and I put a little water on it to help hydrate it. Still works!
5 out of 5 stars
Thumbs up graphic, would recommend
14 November, 2025Verified purchase
My holy grail eyeliner
I have tried so many liquid eyeliner pens over the years and none of them compare to this one. This glides on beautifully and it’s super pigmented. The tip is nice and fine so you can get into your inner corners and also create the perfect sharp wing. Plus in my experience it doesn’t dry out super fast and for me it lasted all day without smudging. So worth it for 9 bucks! None of the high end liquid eyeliners I’ve tried come close to this one in quality. Don’t wait, buy it now!!
3 out of 5 stars
Thumbs down graphic, would not recommend
27 October, 2025Verified purchase
- Skin type: Normal, Oily
- Skin tone: Light
- Eye color: Brown
Cap comes off and eyeliner dries out.
Great eyeliner, easy application BUT the cap comes off easy while in your bag. I bought this eyeliner twice and the cap came off both times and the eyeliner was dry when I found it. Please use better packaging!!!
1 reply from Maybelline Consumer Care team - 7 months ago
Hey! We're sorry you're having trouble with your Hyper Easy Liquid Pen Eyeliner. We've let our team know your concerns regarding the packaging. We suggest ensuring the cap is securely closed by clicking it into place. If you're still experiencing issues, please call us at 800-944-0730 with case number 43384302. Our customer service team is available Monday through Friday, 9:00 am to 5:30 pm ET. We're happy to help! XO
5 out of 5 stars
15 October, 2025
originally posted on Maybelline.ca
LOVE
I love this eyeliner. The one I got worked great and applied incredibly easy. Comparable to Ameratsu eyeliner $$$.
5 out of 5 stars
13 October, 2025
- Skin concern: Aging
- Skin type: Combination
- Hair color: Grey
- Eye color: Blue
- Skin tone: Light
Favorite liquid eyeliner
Easy to use, great staying power
1 out of 5 stars
Thumbs down graphic, would not recommend
11 October, 2025Verified purchase
- Skin tone: Medium
- Skin type: Normal
Worst Eyeliner
If I could give 0 stars I would. This is the worst eyeliner I’ve ever used. Hours after application it will run. It’s gotten high up on my eyelid and underneath my eyes. This is without me touching it or wetting my eyes. It’s embarrassing. Save your money.
4 out of 5 stars
Thumbs up graphic, would recommend
30 August, 2025Verified purchase
- Skin tone: Light
- Skin type: Combination
- Skin concern: Acne, Aging, Redness, Dark circles, Pores, Sensitivity, Uneven skin tone, Puffiness
- Hair color: Brunette
- Eye color: Hazel
Great!
Go too eyeliner for years now
1 out of 5 stars
Thumbs down graphic, would not recommend
28 August, 2025Verified purchase
- Skin tone: Medium
- Skin concern: Blackheads, Cellulite
- Skin type: Oily
Do not buy
Does not work. Waste of money. Doesn’t dispense
1 reply from Maybelline Consumer Care team - 9 months ago
Hi Steph. Thank you for reaching out to Maybelline regarding the Hyper Easy Liquid Pen Eyeliner. We are sorry to hear the product never dispensed. We’d like to help! Please call us at 800-944-0730, M-F, 9am-5:30pm, ET and provide us with your case #42603195. Please have the product with you when you call. Looking forward to hearing from you!
1 out of 5 stars
22 August, 2025
originally posted on maybelline.com
Horrible eyeliner
Just purchased this yesterday for the first time and it sucks. No matter how much I shook it it just won't give me a dark solid line. It's almost like it's old and almost empty or something.
1 out of 5 stars
13 August, 2025
originally posted on maybelline.com
Drips and stains!
I'll start by saying that I love the way this liner applies HOWEVER it drips and has ruined 2 shirts. I thought the first time was a fluke until it happened again today. Oh, and I can't get the stain out of my brand new white shirt that it dripped on the very first time wearing it.