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Purex Linen & Lilies Elements HE Concentrated Liquid Laundry Detergent 115 Loads - 150 fl oz - 2 of 4Purex Linen & Lilies Elements HE Concentrated Liquid Laundry Detergent 115 Loads - 150 fl oz - 3 of 4Purex Linen & Lilies Elements HE Concentrated Liquid Laundry Detergent 115 Loads - 150 fl oz - 4 of 4
Purex Linen & Lilies Elements HE Concentrated Liquid Laundry Detergent 115 Loads - 150 fl oz - 1 of 4

Purex Linen & Lilies Elements HE Concentrated Liquid Laundry Detergent 115 Loads - 150 fl oz

6 Questions
$8.99 ($0.06/fluid ounce) was $9.99
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At a glance

About this item

Highlights

  • Purex Natural Elements Fresh Lilies & Linen Liquid Detergent fights 99% of everyday stains and is dye free
  • Enjoy nature-inspired freshness with Fresh Lilies & Linen, featuring floral and crisp cotton notes
  • Dye Free Detergent provides a powerful clean and is gentle on skin
  • Contains traditional and plant-based cleaning ingredients
  • Purex Brand has delivered a dependable clean for more than 100 years.

Description

Purex Natural Elements Fresh Lilies & Linen Liquid Laundry Detergent fights 99% of everyday stains and is dye free, providing a powerful clean that’s gentle on skin. Enjoy nature-inspired freshness with Fresh Lilies & Linen, featuring floral and crisp cotton notes. Formulated with a blend of traditional and plant-based cleaning ingredients, this detergent delivers dependable results and long-lasting value. Safe for all washing machines, including high-efficiency (HE) models, and effective in any water temperature, Purex Brand has delivered a dependable clean for more than 100 years
Scent: Linen, Floral
Health Facts: Hypoallergenic, Dye-Free, Phosphate-Free
Product Warning: Do not ingest, keep out of eyes
Product Form: Liquid
Formulation: Concentrated, High Efficiency (HE)
Sustainability Claims: Post-Consumer Recycled Material, Bio-Based
Safety and Security Features: Spill-Resistant Lid
Number of uses: 115
TCIN: 78273258
UPC: 024200011345
Item Number (DPCI): 003-08-0324
Origin: Assem USA w/foreign/dom. parts
General Disclaimer:
Content on this site is for reference purposes only. Target does not represent or warrant that the nutrition, ingredient, allergen and other product information on our Web or Mobile sites are accurate or complete, since this information comes from the product manufacturers. On occasion, manufacturers may improve or change their product formulas and update their labels. We recommend that you do not rely solely on the information presented on our Web or Mobile sites and that you review the product's label or contact the manufacturer directly if you have specific product concerns or questions. If you have specific healthcare concerns or questions about the products displayed, please contact your licensed healthcare professional for advice or answers.
If the item details aren’t accurate or complete, we want to know about it.

Ingredients:

water, sodium laureth sulfate; sodium chloride; laureth-12; sodium bicarbonate; sodium cocoate; sodium polyacrylate; fragrances; tetrasodium edta; methylisothiazolinone.

Shipping details

Estimated ship dimensions: 10.78 inches length x 9.13 inches width x 6.37 inches height
Estimated ship weight: 10.61 pounds

Return details

This item can be returned to any Target store or Target.com.
This item must be returned within 90 days of the date it was purchased in store, delivered to the guest, delivered by a Shipt shopper, or picked up by the guest.
See the return policy for complete information.

Q: Does detergent work good for throw rugs and quilts.

submitted by Ellie - 2 years ago

  • A: Purex Natural Elements provides the deep-down clean as a hypoallergenic, and dye-free laundry detergent containing traditional and plant-based cleaning ingredients and natural fragrance extracts.

    submitted byHenkel Consumer Affairs - 1 year ago

  • A: Yes it works great!!

    submitted bySam - 2 years ago

Q: Does this product work for High-Efficiency washers? I know it has the little symbol on the front it of it but I'm not too sure. (Please only answer if you have an HE washer, thank you!)

submitted by R - 6 years ago

  • A: Yes, the products work with HE washers as well as standard washers.

    submitted byCustomer Care - 6 years ago
    Brand expert

  • A: Yes it's safe and yes I have an HE washer that I use this to wash all my clothes in. This works great.

    submitted byTlynfav - 23 days ago

Q: Is it safe to use on cashmere?

submitted by Nebz - 9 months ago

  • A: We do not recommend using this product on cashmere.

    submitted byCustomer Care - 9 months ago
    Brand expert

Q: Where does label state HE?

submitted by Jp49 - 10 months ago

  • A: You can find it on the front label by the handle under the logo.

    submitted byCustomer Care - 9 months ago
    Brand expert

Q: Is this product cruelty free?

submitted by Just Me - 1 year ago

  • A: We has a clear commitment: We do not test our detergents and cleaning products on animals, nor do we mandate third parties to test on our behalf.

    submitted byHenkel Consumer Affairs - 10 months ago

Q: Is this detergent septic safe?

submitted by Froila - 2 years ago

  • A: This detergent is safe for septic tanks.

    submitted byHenkel Consumer Affairs - 1 year ago
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4.7 out of 5 stars with 2695 reviews
cleans effectively: 4.6 out of 5
quality: 4.57 out of 5
scent: 4.57 out of 5
value: 4.62 out of 5
85% would recommend
171 recommendations
5 out of 5 stars
Thumbs up graphic, would recommend
30 July, 2026Verified purchase

(no review title)

This item smells really good and clothes come out clean
cleans effectively: 5 out of 5
quality: 5 out of 5
scent: 5 out of 5
value: 5 out of 5
Did you find this review helpful?
5 out of 5 stars
25 July, 2026
originally posted on PINCHme.com
Image

The best laundry fluid

[This review was collected as part of a promotion.] This laundry detergent is super concentrated! You will need very little, I should have listened to the label. It did a great job at cleaning my clothes. Super sudsy!
An P_D1uu
Did you find this review helpful?
4 out of 5 stars
24 July, 2026
originally posted on PINCHme.com
Image

Fresh and clean!

[This review was collected as part of a promotion.] I really like the fresh, clean scent of this Purex Natural Elements detergent. It cleans everyday laundry well and leaves clothes smelling pleasantly fresh without the fragrance being too overpowering. The liquid is easy to measure and works well for regular loads of clothing, towels, and bedding. Overall, this is a good value for a 35-load bottle and a detergent I would happily use again.
Amber T_DRmH
Did you find this review helpful?
5 out of 5 stars
Thumbs up graphic, would recommend
21 July, 2026Verified purchase

(no review title)

I always use the Purex
1 reply from Customer Care team - 6 days ago
Thank you for being a loyal Purex user! We're thrilled to hear that Purex Linen & Lilies Elements HE Concentrated Liquid Laundry Detergent continues to be your trusted choice for laundry care 🫧. JB - Team Clean adviser
cleans effectively: 5 out of 5
quality: 5 out of 5
scent: 5 out of 5
value: 5 out of 5
Did you find this review helpful?
5 out of 5 stars
19 July, 2026Verified purchase

(no review title)

Great price
1 reply from Customer Care team - 6 days ago
Thank you for your review of Purex Linen & Lilies Elements HE Concentrated Liquid Laundry Detergent! We're happy to hear you're pleased with the value and great price of the product 🫧. We appreciate your support. JB - Team Clean adviser
rv23
cleans effectively: 5 out of 5
quality: 5 out of 5
scent: 5 out of 5
value: 5 out of 5
Did you find this review helpful?
5 out of 5 stars
13 July, 2026
originally posted on PINCHme.com
Image

Great clean laundry

[This review was collected as part of a promotion.] I received a free sample of this detergent in exchange for my honest review. It was very easy to use and made my clothes clean and they smell great!
Diane B_otkF
Did you find this review helpful?
4 out of 5 stars
10 July, 2026
originally posted on PINCHme.com
Image

Smells great

[This review was collected as part of a promotion.] Worth trying makes clothes smell great and price is reasonable
Casey C_vgkz
Did you find this review helpful?
5 out of 5 stars
9 July, 2026
originally posted on PINCHme.com
Image

Clean

[This review was collected as part of a promotion.] I used it on my clothes to see the difference between the detergent that I was using in the new detergent and it worked really great. I will continue using it in recommended to my friends and family.
Claudia A_kCFP
Did you find this review helpful?
5 out of 5 stars
8 July, 2026
originally posted on PINCHme.com
Image

Works well

[This review was collected as part of a promotion.] I received this as a sample. The smell is wonderful and keep the clothes smelling good for days. Clothes come out clean as well.
Emily M_vUgx
Did you find this review helpful?
5 out of 5 stars
8 July, 2026
originally posted on PINCHme.com
Image

Purex Fresh Lillies and Linen

[This review was collected as part of a promotion.] This is a great detergent with a fabulous scent. I love how it cleans with the great smell.
Brooke B_UMcd
Did you find this review helpful?
5 out of 5 stars
8 July, 2026
originally posted on PINCHme.com
Image

smells great

[This review was collected as part of a promotion.] I enjoyed this scent for my towels and blankets. This was a nice fresh scent. Plus the laundry came out clean.
Bri G_1V2W
Did you find this review helpful?
5 out of 5 stars
8 July, 2026
originally posted on PINCHme.com
Image

Perfectly clean

[This review was collected as part of a promotion.] I received the Purex Natural Elements Liquid Detergent, Fresh Lilies & Linen, 40 fl oz, 35 loads complimentary for testing purposes but would definitely purchase again! The detergent has a gentle scent and left my clothes feeling soft and clean. The Natural Elements scent is light and neutral but still present and the clothes all come out clean and stain free even with a large load!
Katie C_lM53
Did you find this review helpful?
5 out of 5 stars
6 July, 2026
originally posted on PINCHme.com
Image

Awesome

[This review was collected as part of a promotion.] The scent is so refreshing but does not leave a heavy film or residue. Leaves clothes feeling clean and fresh
Maranda F_lqv_
Did you find this review helpful?
5 out of 5 stars
6 July, 2026
originally posted on PINCHme.com
Image

Works well

[This review was collected as part of a promotion.] Purex Natural Elements Liquid Detergent, Fresh Lilies & Linen, 40 fl oz, 35 loads Smells amazing! I love the beautiful scent. It really gets me clothing clean as well.
Cc I_iihh
Did you find this review helpful?
5 out of 5 stars
6 July, 2026
originally posted on PINCHme.com
Image

Pretty scent

[This review was collected as part of a promotion.] Purex Natural Elements Liquid Detergent, Fresh Lilies & Linen, 40 fl oz, 35 loads Smells amazing! I love the beautiful scent. It really gets me clothing clean as well.
Chris L_e0XM
Did you find this review helpful?
5 out of 5 stars
6 July, 2026
originally posted on PINCHme.com
Image

Love the scent

[This review was collected as part of a promotion.] Purex Natural Elements Liquid Detergent, Fresh Lilies & Linen, 40 fl oz, 35 loads Smells amazing! I love the beautiful scent. It really gets me clothing clean as well.
Christine D_X4LV
Did you find this review helpful?
5 out of 5 stars
4 July, 2026
originally posted on PINCHme.com
Image

Great product

[This review was collected as part of a promotion.] Great product, easy to use and always leaves my clothes smelling nice and clean!
Angelica K_bKDK
Did you find this review helpful?
5 out of 5 stars
Thumbs up graphic, would recommend
3 July, 2026Verified purchase

Family favorite for years!

Family favorite for years. Light pleasant scent. Great for sensitive skins. Easier on septic systems than other brands and easier on your fabrics.
1 reply from Customer Care team - 13 days ago
Thank you for sharing with us your family's positive experience with our Purex products. We will pass your kind words along to all the teams behind creating the product you love. Thank you and have a great day! Abe - Advisor
Embee
cleans effectively: 5 out of 5
quality: 5 out of 5
scent: 5 out of 5
value: 5 out of 5
Did you find this review helpful?
5 out of 5 stars
2 July, 2026
originally posted on PINCHme.com
Image

Purex Natural Elements Liquid Detergent, Fresh Lilies & Linen

[This review was collected as part of a promotion.] Thank you pinchme for the opportunity to try this laundry detergent for free. Loved the lingering scent on my fresh clean laundry. Highly recommend.
Jennifer A_UoNF
Did you find this review helpful?
5 out of 5 stars
2 July, 2026
originally posted on PINCHme.com
Image

Fresh and clean scent

[This review was collected as part of a promotion.] This detergent leaves my clothes and laundry smelling so fresh. It dissolves with ease in my washer without leaving any residue behind. I find the scent to be very refreshing without being overwhelming.
Shay R_EExi
Did you find this review helpful?

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