Loving Tan 2hr Express Self Tanning Mousse - Medium - 4 fl oz - Ulta Beauty: Paraben-Free, Contains Aloe
$42.00
ColorMedium
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Guests are saying
The self tanner has received mixed feedback from guests, with many praising its ease of application and natural-looking results. Guests appreciate the quick development time and the absence of a strong odor, making it suitable for those with busy lifestyles. However, some guests expressed disappointment with the color payoff and consistency, noting issues with streaking and fading. Overall, it offers a convenient option for achieving a sun-kissed glow without the hassle of traditional tanning methods.
Summary created by AI from text of reviews reflecting recent feedback provided across different star ratings (includes incentivized reviews)
3.9 out of 5 stars with 1472 reviews
44% would recommend
27 recommendations
1 out of 5 stars
27 May, 2026Verified purchase
(no review title)
I’ve never received it very disappointing in the service to get my product
1 out of 5 stars
22 May, 2026Verified purchase
Broken
Pump came broken. Can’t use.
1 out of 5 stars
21 May, 2026
originally posted on http://www.ulta.com

Terrible! Do not buy!
It over tanned my hands and feet and did not tan the rest of my body. I slept in it after applying before bed. I got in the shower the next morning and any color that was on my body rinsed right off. Except my hands and feet which absorbed too much color and it wouldn't wash off. Very disappointed!
1 out of 5 stars
Thumbs down graphic, would not recommend
20 May, 2026Verified purchase
Messy, streaky, dries skin
I have used many tanning brands and this brand is THE WORST. I do not recommend at all. It is EXTREMELY MESSY, I have an entire process when I self tan- and this formula? Extremely wet, runs down the bottle sides. Application is TERRIBLE. Terrible being an understatement. It is extremely streaky and the formula drys your skin out. I use La Roche-Posay Triple Moisturizer when I tan because of how moisturizing it is, and this formula just was not it. I never do reviews, but for my tanning girls- stick to St Tropez or Bali Body.
2 out of 5 stars
20 May, 2026
originally posted on Loving Tan
Wanted to love this
[This review was collected as part of a promotion.] Someone I follow on Instagram recommended this. I really wanted to love it. Maybe I got a color that is too dark, but it is really challenging for me to get on and for it to not look orange and for me to have very distinct lines. I even bought a minute and tried to do that in circular motions, but this is just not for me.
1 out of 5 stars
18 May, 2026
originally posted on Loving Tan
Allergic reaction
I put this tanner on and by night I broke out in hives, itchy bumps everywhere all over my body that the tanner was. Then rash then turned to hot and felt like I had a sunburn. I was rushed to the hospital because I was having issued breathing. They were able to give me a steroid and steriod cream that I used everyday until the rash was gone. And the rash lingered as long as the tanner was on my skin. Very scary, as someone who is an advid self tanner. . , this was the first time I used this product as well.
1 out of 5 stars
Thumbs down graphic, would not recommend
17 May, 2026Verified purchase
(no review title)
After applying the tan I had really high hopes but after rinsing all of the color completely washed away. I followed the directions so this feels like a complete waste of money.
5 out of 5 stars
15 May, 2026
originally posted on Loving Tan
Vacay ready
I love this product . I like to leave the 2 hour on all day and even though it says there’s a risk to over develop that never has happened to me and I’m ivory white . The color is perfect. The dark shade makes me feel like I just came back from the tropics
1 out of 5 stars
Thumbs down graphic, would not recommend
10 May, 2026
would give zero stars if I could
I honestly can't think of a worse attempt at self tanning since I was 16 in the 90s. I exfoliated, shaved, put on lotion, used a mitt, worked fast but thoroughly (circular motions for over a minute) , and this was my third attempt using this product. Every attempt has been the same: awful. It's so blotchy, streaky and uneven. The very first spot the product touches leaves a edge that cannot get rubbed out. I'm so mad I spent so much money on this product. Do NOT waste your money!
5 out of 5 stars
5 May, 2026
originally posted on Loving Tan
Love it!
Not streaky and doesnt have a normal tanning smell!
5 out of 5 stars
29 April, 2026
originally posted on Loving Tan
new favorite tanner
I love this product! Literally so easy to use and makes you look so tan afterwards! I have used this the past year and it’s my favorite. I used it for graduation and it gave that perfect tan.
5 out of 5 stars
28 April, 2026
originally posted on Loving Tan
Very noce
[This review was collected as part of a promotion.] Love the color wish I would of bought me the glove for it
1 out of 5 stars
16 April, 2026
originally posted on http://www.ulta.com

Will never buy again - new formula
Loving tan claims this is the same formula but new packaging…that is not the case. I compared with my old bottle (which I've used for years and LOVED) and it's slightly different. Now it has Dimethicone (silicone film), PEG-8 phosphate and more fragrance compounds. These products create a barrier-like layer on the skin, and for someone fair skinned like me, the DHA doesn't absorb as deeply and leads to a warmer/orangier tone vs. the deep olive based tone I used to love. I no longer recommend this product, I looked like a clementine using it. So disappointed, not worth the money any longer and this was my staple self tanner for an extremely long time.
3 out of 5 stars
13 April, 2026
originally posted on Loving Tan
Could be better
[This review was collected as part of a promotion.] I like the color of it but while applying I notice it got splotchy on my stomach right away and it also seemed to dry fast so I couldn’t spread it as much as I was thinking. It’s overall a good product I might buy again depending on if it continues to be difficult to apply.
1 out of 5 stars
11 April, 2026
originally posted on Loving Tan
Barely see a tan
Pretty disappointed! Especially for the price, I barely see a difference even using the shade “dark”. Won’t be repurchasing!
4 out of 5 stars
6 April, 2026
originally posted on http://www.ulta.com

I would definitely buy this again
Goes on easily and instant color. If you are fair skin, make sure you buy the medium. Dark will be way to dark on you.
5 out of 5 stars
5 April, 2026
originally posted on http://www.ulta.com

As good as a spray tan
I was so happy with the results of this self tanner. I usually get airbrushed about 4 times a month but that adds up. This was quick and easy. The tan was natural and streak free.
5 out of 5 stars
Thumbs up graphic, would recommend
31 March, 2026Verified purchase
2 hr express ultra dark
will forever be my favorite self tanner EVER. I’ve probably bought over 30 bottles of this stuff!!
3 out of 5 stars
31 March, 2026
originally posted on http://www.ulta.com

Not Worth It
The color was great while I was marinating but after two and a half hours, it rinsed off almost completely. I know that I did all of the proper prep and followed the instructions to the T… I was extremely let down by this, especially for the price.
5 out of 5 stars
26 March, 2026
originally posted on http://www.ulta.com

By far the best!
Have tried many self tanners over the years and this is my fave. Easy application, very forgiving if it's not a great application by me. Color comes up fast and stays for a few days. Applying lotion seems to prolong. Love it