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Cocolab Cocoshine Whitening Non-Fluoride Nano Hydroxyapatite Toothpaste - Delightful Mint - 4oz - 2 of 4Cocolab Cocoshine Whitening Non-Fluoride Nano Hydroxyapatite Toothpaste - Delightful Mint - 4oz - 3 of 4Cocolab Cocoshine Whitening Non-Fluoride Nano Hydroxyapatite Toothpaste - Delightful Mint - 4oz - 4 of 4
Cocolab Cocoshine Whitening Non-Fluoride Nano Hydroxyapatite Toothpaste - Delightful Mint - 4oz - 1 of 4

Cocolab Cocoshine Whitening Non-Fluoride Nano Hydroxyapatite Toothpaste - Delightful Mint - 4oz

$14.99 ($3.75/ounce)See 1 deal for this item

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Free & easy returns
Return this item by mail or in store within 90 days for a full refund.
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At a glance

About this item

Highlights

  • Tastes like delightfully bright minty freshness.
  • Contains ~20% nanoXIM CarePaste, a water-based solution that yields 3% nano-hydroxyapatite (nHA). It's one of the highest concentrations of any toothpaste.
  • Whitens up to 2 shades in 1 week and gently removes surface stains without bleach.
  • Low-abrasion formula caters to those with sensitive smiles.
  • Feel-good ingredients like pH-balancing baking soda, microbiome-friendly xylitol, ultra-nourishing coconut oil, gum-soothing aloe vera, and stain-buffing silica.
  • No fluoride, peroxide, sulfates, parabens, propylene glycol, triclosan, or artificial dyes.
  • Non-GMO, vegan, and cruelty-free.
  • Tube partly made with recycled ocean-bound plastic from Oceanworks®.

Description

Impress your dentist with a new kind of toothpaste that promotes whiter teeth and a happier oral microbiome. It features a form of your teeth’s own natural minerals and transforms them into a non-fluoride elixir — nano-hydroxyapatite. The result? A happier, whiter smile for people with sensitive teeth.

COCOLAB is committed to conscious innovation.
- Packaging uses plastic alternatives: Outer packaging is composed of 100% tree-free recyclable paper made from upcycled sugarcane.
- Product contains recycled content: Cocoshine tube and cap are made with ~46% recycled ocean-bound plastic sourced from Oceanworks®. Toothpaste tubes are incredibly challenging to make eco-friendly and Cocoshine is the first toothpaste tube where Oceanworks® successfully incorporated their recycled plastic at a high percentage.
Suggested Age: All Ages
Product Warning: Use with adult supervision
Product Form: Paste
Primary Active Ingredient: Nanohydroxyapatite
Sustainability Claims: Cruelty-Free
Package Quantity: 1
Net weight: 4 Ounces
TCIN: 94643945
UPC: 850063744485
Item Number (DPCI): 049-09-5287
Origin: Made in the USA or Imported
If the item details aren’t accurate or complete, we want to know about it.

Ingredients:

water, glycerin, silica, xylitol, hydroxyapatite (nano), cellulose gum, cocas nucifera (coconut) oil, flavor, aloe barbadensis leaf juice [aloe vera), sodium bicarbonate, sodium citrate, potassium chloride, stevia rebaudiana extract, sodium lauroyl sarcoosinate

Shipping details

Estimated ship dimensions: 1.79 inches length x 1.79 inches width x 6.23 inches height
Estimated ship weight: 0.32 pounds

Return details

This item can be returned to any Target store or Target.com.
This item must be returned within 90 days of the date it was purchased in store, delivered to the guest, delivered by a Shipt shopper, or picked up by the guest.
See the return policy for complete information.

Q: Is this gluten free?

submitted by Stuck indoors - 2 months ago
  • A: Yes, Cocoshine whitening toothpaste does not contain gluten.

    submitted byTeam Cocolab - 2 months ago
    Brand expert

Additional product information and recommendations

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Guests are saying

This toothpaste has garnered a mix of enthusiastic and critical feedback from guests. Many appreciate its unique flavors, gentle formulation, and effectiveness in whitening teeth without harsh ingredients. Guests have noted improvements in oral health, including reduced sensitivity and a refreshing clean feeling. However, some have expressed disappointment regarding the lack of foaming and noticeable whitening effects. Overall, it offers a fun and enjoyable brushing experience with a focus on clean ingredients.
    Summary created by AI from text of reviews reflecting recent feedback provided across different star ratings (includes incentivized reviews)
    4.6 out of 5 stars with 1122 reviews
    5 out of 5 stars
    12 June, 2026
    originally posted on COCOLAB
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    Kookoo for Cocoshine

    Simply love the Cocoshine and the rest of the products! It’s vegan and cruelty-free! I love the pina colada flavor, mint is nice, and adored the wonderful but sadly not available berry flavor! I was not as keen on the Lychee Breeze. Cocoshine feels great and seems to help brighten my teeth.
    Maya L.
    Did you find this review helpful?
    3 out of 5 stars
    8 June, 2026
    originally posted on COCOLAB
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    i like a minty taste

    [This review was collected as part of a promotion.] i like a minty taste after i brush and this doesn’t have that
    Stephanie G.
    Did you find this review helpful?
    5 out of 5 stars
    8 June, 2026
    originally posted on COCOLAB
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    incredible!

    [This review was collected as part of a promotion.] the best toothpaste! it tastes wonderful and cleans so well
    taylor k.
    Did you find this review helpful?
    5 out of 5 stars
    6 June, 2026
    originally posted on COCOLAB
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    Love this toothpaste

    Really awesome toothpaste! I am hooked! It also comes in different flavor options! Win win
    amanda s.
    Did you find this review helpful?
    5 out of 5 stars
    6 June, 2026
    originally posted on COCOLAB
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    Great toothpaste

    The mint Cocoshine has a mild, pleasant taste that leaves my mouth feeling clean without any lingering artificial flavor
    Barbara C.
    Did you find this review helpful?
    5 out of 5 stars
    30 May, 2026
    originally posted on COCOLAB
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    So far so good.

    [This review was collected as part of a promotion.] I plan to purchase this product again. It works great and I love that it has hydroxyapatite in it.
    Jennifer G.
    Did you find this review helpful?
    4 out of 5 stars
    30 May, 2026
    originally posted on COCOLAB
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    Great taste

    The toothpaste has a really nice taste. I think my sensitivity has decreased. I find that I need to use a different option for breath refreshment.
    Julie C.
    Did you find this review helpful?
    5 out of 5 stars
    29 May, 2026
    originally posted on COCOLAB
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    Toothpaste.

    I really love this toothpaste. It’s fresh and clean.
    Corrine L.
    Did you find this review helpful?
    5 out of 5 stars
    28 May, 2026
    originally posted on COCOLAB
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    COCOLAB for Life

    [This review was collected as part of a promotion.] I started using Cocolab white shine toothpaste three years ago. The flavor and texture are great. I trust the brand and ingredients. I have two flavors on subscription ship. I need a tube for home and one for my gym bag. I'm also a Cocofloss lover! I buy the full size multi-pack so that I am never scrambling for a new container. Loyalty points and rewards really mean help me be a repeat customer. Oh, did I say I also love cocobrush for the soft bristles that clean my teeth around all my dental work. Thank you COCOLAB for all your products!
    Barbara S.
    Did you find this review helpful?
    5 out of 5 stars
    24 May, 2026
    originally posted on COCOLAB
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    Chocolab toothpaste

    [This review was collected as part of a promotion.] We love the toothpaste! We've been using it for some time now, and l9ve the taste! My nephew was having issues with his teeth being porous, and at his last dental visit the issues were completely resolved!
    Teresa S.
    Did you find this review helpful?
    5 out of 5 stars
    24 May, 2026
    originally posted on COCOLAB
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    Awesome Toothpaste!

    [This review was collected as part of a promotion.] I love Cocofloss toothpaste! Not only is the flavor so good but it’s vegan and helps whiten my teeth. I’ve been using now for over 6 months and I notice a big improvement. I’m on the auto ship so I’m never without a new tube.
    Lois M.
    Did you find this review helpful?
    5 out of 5 stars
    24 May, 2026
    originally posted on COCOLAB
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    Fresh and easy

    The mint has a pleasant and undemanding taste that makes brushing easy.
    Alexa V.
    Did you find this review helpful?
    5 out of 5 stars
    24 May, 2026
    originally posted on COCOLAB
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    Love the fun flavor!

    The pina colada is so fun- I love using it every morning, since it gives me a little mood boost. Plus without any questionable ingredients, I feel better using it over other brands.
    Audrey T.
    Did you find this review helpful?
    5 out of 5 stars
    23 May, 2026
    originally posted on COCOLAB
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    Cocoshine whitening toothpaste whitens and fresh taste

    Cocoshine whitening toothpaste has a great flavor and effectively cleans my teeth and leaves a fresh taste in my mouth.
    Carol w.
    Did you find this review helpful?
    2 out of 5 stars
    23 May, 2026
    originally posted on COCOLAB
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    Do NOT like this toothpaste

    [This review was collected as part of a promotion.] This is seriously the worst toothpaste I have ever tried. Unfortunately, I bought two tubes, which are both getting tossed. This has a very faint mint flavor, and tastes somewhat “chemical-y. ” It’s also very thin and slippery, and feels like slime in my mouth. I’ve tried to give it some time to get used to it, but I really dislike it. I don’t even feel like my mouth is cleaner after I brush with it. It also has absolutely no foaming at all. I understand that bad ingredients are used to make toothpaste foamy, but this one is just flat and slippery, and feels like I’m not using anything but water when I brush. I’ve been buying Cocofloss forever and really like it, but sorry, this toothpaste is a HUGE disappointment. I’m just sorry it cost so much, and I bought two. :(
    Deb G.
    Did you find this review helpful?
    5 out of 5 stars
    22 May, 2026
    originally posted on COCOLAB
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    I noticed whiter teeth!

    [This review was collected as part of a promotion.] I tried this toothpaste after seeing it on The View, and I actually noticed my teeth got whiter after using it less than a week. Same with my husband! Not crazy white, just a few shades lighter and looking nice and natural!
    Leslie S.
    Did you find this review helpful?
    5 out of 5 stars
    20 May, 2026
    originally posted on COCOLAB
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    This toothpaste is great! I

    This toothpaste is great! I love combining it with Rx Fl toothpaste to get all the benefits of both, it makes my teeth feel super smooth too which I really like.
    Griselda I.
    Did you find this review helpful?
    5 out of 5 stars
    20 May, 2026
    originally posted on COCOLAB
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    Love cocofloss

    I love all of the flavors, the floss works so well and I highly recommend. The clean ingredients are the best! So many other toothpastes have things in them you can’t even pronounce
    Wendy B.
    Did you find this review helpful?
    5 out of 5 stars
    19 May, 2026
    originally posted on COCOLAB
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    -Smooth and minty -- no grit

    [This review was collected as part of a promotion.] Just a small amount is enough on your brush, to brighten up your whole mouth. Easy rinsing, no foaming at the mouth! My favorite toothpaste in 73 years of brushing. (grin)!
    Connie W.
    Did you find this review helpful?
    5 out of 5 stars
    13 May, 2026
    originally posted on COCOLAB
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    Grateful!!! for the most amazing product.

    [This review was collected as part of a promotion.] My name is Maria Elena, I started using cocoshine toothpaste and cocofloss! about 3 months ago it was recommended by my Hygienist because I was not happy with the floss on the market and it was not working for my gums. I place a large order and know I use all their products and I recommend them to my family and they are supper happy I just got and order in for my grandchildren no more gum pain specialty with an implant it will solve swollen gums
    MARIAELENA C.
    Did you find this review helpful?

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