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SquishPillow by Original Squishmallows Soft Bed Pillow and Ultra Soft Pillowcase Cover - 2 of 4SquishPillow by Original Squishmallows Soft Bed Pillow and Ultra Soft Pillowcase Cover - 3 of 4SquishPillow by Original Squishmallows Soft Bed Pillow and Ultra Soft Pillowcase Cover - 4 of 4
SquishPillow by Original Squishmallows Soft Bed Pillow and Ultra Soft Pillowcase Cover - 1 of 4

SquishPillow by Original Squishmallows Soft Bed Pillow and Ultra Soft Pillowcase Cover

$29.99

In Stock

Eligible for registries and wish lists

At a glance

About this item

Highlights

  • SQUISH YOUR SLEEP Ultra-soft… just like a Squishmallows!
  • HOW DO YOU SLEEP AT NIGHT? The SquishPillow is stuffed with the same signature fibers as Squishmallows, but adjusted to create the right firmness level. Designed for comfort and support, SquishPillow is more ergonomic than Cam the Cat (sorry, Cam!).
  • FOR SLEEPY HEADS Back sleeper? Side sleeper? Jetsetter? Lounger? SquishPillow is perfect for all sleeps and every style.
  • CARE INSTRUCTIONS SquishPillow are spot clean only, extending the life of the squishy in your pillow for a continual ultimate sleep performance night after night. Pillowcases wash cold (30°C or below), tumble dry low for maximum squishiness.
  • SQUISH SPECS SquishPillow features a 250 thread count organic cotton cover, filled with down alternative polyester fiberfill.

Description

For the first time ever, Squishmallows is extending into the world of sleeping pillows to transport you into the dreamiest of nights. Filled with the same fluffy goodness found in Squishmallows, SquishPillow is offered in 3 “Squishiness” levels for the perfect amount of head support. The perfect blend of comfort and function, it’s truly the best thing to happen to sleep since counting sheep. Pair it with a unique SquishPillow Pillowcase and get ready to snooze in squishy style!
Features: Rectangle (shape)
Dimensions (Overall): 21 Inches (L), 15 Inches (W), 7.5 Inches thick
Weight: 2.29 Pounds
Fill Material: 100% Polyester
Fabric Name: Knitted
Textile Material: 100% Polyester
Fill Density: Soft
Thread Count: Non-Woven Fabric
Pillow style: Universal Sleeper Pillow
Care and Cleaning: Spot or Wipe Clean, Line Dry or Lay Flat to Dry
Street Date: September 1, 2025
TCIN: 94836328
UPC: 191726908852
Item Number (DPCI): 062-05-0205
Origin: Imported
If the item details aren’t accurate or complete, we want to know about it.

Shipping details

Estimated ship dimensions: 7.5 inches length x 21 inches width x 15 inches height
Estimated ship weight: 2.516 pounds

Return details

This item can be returned to any Target store or Target.com.
This item must be returned within 90 days of the date it was purchased in store, delivered to the guest, delivered by a Shipt shopper, or picked up by the guest.
See the return policy for complete information.

Q: SquishPillow Original Squishmallows Soft Bed Pillow and Ultra Soft Pillowcase Cover > Is only the pillow cover 250 thread count organic cotton but not the pillow case that goes over it? Thank You

submitted by An - 8 months ago
  • A: The pillowcase material is supposed to be like a squishmallow

    submitted byHannah - 3 months ago
  • A: Soft has not been released yet. You must have gotten firm. The white, plain pillowcase is inside the package that zips.

    submitted byHockeymom - 7 months ago
  • A: Hello An, Please reach out to our Customer Service team who can assist you. https://jazwarescs.zendesk.com/hc/en-us/requests/new

    submitted byJazwares - 8 months ago
    Brand expert

Q: Are these pillows machine washable?

submitted by MJ - 1 month ago
  • A: Hello MJ, The SquishPillow is not machine washable. To keep it in the best condition, we recommend spot cleaning only as needed. The SquishPillow Pillowcases are machine washable. Wash cold on a gentle cycle for best results and air dry or tumble dry on low. If you have any questions, please reach out to our Customer Service team who can assist you. https://jazwarescs.zendesk.com/hc/en-us/requests/new

    submitted byJazwares - 29 days ago
    Brand expert
  • A: No. Seems gross that you cant wash something you breathe on for an entire night every night

    submitted byRhino - 27 days ago

Q: My daughter is 10 and only 60 lbs, she sleeps on her back...should I order soft or medium for her?

submitted by Mama Joey - 2 months ago
  • A: Thanks for your question! We recommend “Firm” for side sleepers, “Medium” for back sleepers, and “Soft” for stomach sleepers. “Soft” is also recommended for “Squish sleepers” – those looking for the closest match to traditional Squishmallows plush.

    submitted byJazwares - 2 months ago
    Brand expert
  • A: I believe in the Highlight Section, the company states that the FIRM is recommended for back sleepers & the MEDIUM is the one recommended for side sleepers.

    submitted byNetta - 1 month ago

Q: Has the soft version been released yet?

submitted by Hayhay84 - 3 months ago
  • A: It’s available now!!!

    submitted byHannah - 3 months ago
  • A: Yes!! I just bought it today 1/9/26

    submitted byMolly - 3 months ago

Q: Does this come king soft medium is to hard?

submitted by Wintertime1 - 2 months ago
  • A: Hello, thanks for your question! This listing is for the Standard Soft Bed Pillow and Ultra Soft Pillowcase Cover.

    submitted byJazwares - 2 months ago
    Brand expert

Q: What type of sleep is this best for?

submitted by Hannah - 3 months ago
  • A: Hello, thanks for your question! We recommend “Soft” for stomach sleepers.

    submitted byJazwares - 3 months ago
    Brand expert

Q: Is the softer version as firm as a squishy? From reviews it seems like medium might be the most similar.

submitted by Hannah - 3 months ago
  • A: Hello, thanks for your question! For a SquishPillow that feels closest to a classic Squishmallows plush, we recommend choosing a “Soft” firmness level, pairing with a SquishPillow pillowcase, and fluffing up the pillow once removed from packaging.

    submitted byJazwares - 3 months ago
    Brand expert

Q: Do these use the standard or king pillowcases? The soft firmness one.

submitted by Am876 - 7 months ago
  • A: Please reach out to our Customer Service team who can assist you. https://jazwarescs.zendesk.com/hc/en-us/requests/new

    submitted byJazwares - 7 months ago
    Brand expert

Additional product information and recommendations

4.5 out of 5 stars with 123 reviews
comfort: 4.65 out of 5
quality: 4.49 out of 5
value: 4.35 out of 5
86% would recommend
37 recommendations
4 out of 5 stars
Thumbs up graphic, would recommend
29 March, 2026Verified purchase

Great product

The soft(white) feels more like a squishmallow but is more of a flat pillow. The medium(green) is the slightest bit more firm. I have had them for 2 months, they haven’t flattened out. I bought a soft and then ordered another soft and a medium but when the box arrived it looked like the pillow had been switched out so I ended up with 2 mediums but I think I prefer them over the soft anyway so it worked out. Definitely recommend. I also bought the green pillow cases, love the mint/teal color.
Chloe
comfort: 4 out of 5
quality: 4 out of 5
value: 4 out of 5
Did you find this review helpful?
5 out of 5 stars
23 March, 2026
originally posted on influenster.com
Image

Feels Like a Cloud

[This review was collected as part of a promotion.] This pillow is amazing. I have been searching for the perfect pillow. One that is not too hard and not too soft because I have been experiencing some neck and shoulder discomfort. It curves in the base of my neck and cradles it.
TwaunaH
1 guest found this review helpful. Did you?
1 out of 5 stars
Thumbs down graphic, would not recommend
21 March, 2026Verified purchase

Only lasts a couple weeks

Worked well at first but quickly lost its fluffiness and now it’s like trying to bundle a jacket up under your head. Costs way too much to only last a couple weeks.
1 reply from Jazwares team - 10 days ago
Hi there! Thank you so much for sharing your experience. Your SquishPillow is made with ultra-soft, squishy fill, so it may settle a bit with regular use - just like any pillow. A quick fluff usually brings it right back to life. Try this: gently roll the pillow from end to end, then give it a few big squeezes. This helps redistribute the fill and brings back that cloud-soft shape. If you still feel something isn’t right, we’re happy to help make it better. For additional assistance, please contact our Customer Service team at https://jazwarescs.zendesk.com/hc/en-us/requests/new
Disappointed
comfort: 3 out of 5
quality: 1 out of 5
value: 1 out of 5
Did you find this review helpful?
5 out of 5 stars
Thumbs up graphic, would recommend
21 March, 2026Verified purchase

Worth Every Penny!

Buy this!!! After 2 years if sleep issues, I slept for six hours straight. No waking up with a headache, neck-ache or sore shoulder after 2 hours. I bought the plush. I'm a side sleeper
Welikemeatloaf
comfort: 5 out of 5
quality: 5 out of 5
value: 5 out of 5
Did you find this review helpful?
5 out of 5 stars
21 March, 2026
originally posted on influenster.com
Image

Great pillow very squishy and comfortable.

[This review was collected as part of a promotion.] I found my perfect pillow is so soft and squishy the material is and excellent one i love it im happy with my pillow i sleep good and comfortable,and it got it own pillow cover easy to wash perfect size unscented too thank you for a great product.
DarlynN
Did you find this review helpful?
5 out of 5 stars
20 March, 2026
originally posted on influenster.com
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Pillow

[This review was collected as part of a promotion.] Most comfortable pillow to rest my head on. I love the shape of the pillow and how it brings a great look to my bed. Makes me feel calmer when resting on my head on the pillow :)
SashaS
Did you find this review helpful?
5 out of 5 stars
18 March, 2026
originally posted on influenster.com
Image

Perfect Pillow

[This review was collected as part of a promotion.] Love this pillow so much. My daughter used to sleep on her squishmallow and the fact that it's not a pillow is perfect. She says it's better than sleeping on her squishmallow!
BrandiB
Did you find this review helpful?
3 out of 5 stars
18 March, 2026
originally posted on influenster.com
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Good but pillowcase is weird

[This review was collected as part of a promotion.] Overall, the pillow is good. The size is standard and I would say it is a little bit puffier than a normal pillow. I’m honestly not a big fan of the pillowcase that comes with it. I think the fact that it’s almost like a furry texture from the squish mellows is a little weird and it also makes it feel hotter when you sleep. What I do like is that it doesn’t just have an open, but it’s more of an envelope open, which is a more elevated touch than a standard pillowcase. I don’t feel much support sleeping with this. It’s for someone who likes a fluffier pillow versus a dense pillow.
CarolinaC
Did you find this review helpful?
5 out of 5 stars
17 March, 2026
originally posted on influenster.com
Image

The Dreamiest Pillow Ever. This pillow is Pure Clo

[This review was collected as part of a promotion.] I was beyond excited when I received this product for review. And it’s because I’m pleasantly surprised that they are now making actual bed pillows with that same ultra-soft, squishy fill as Squishmallows! I received the SquishPillow Original by Squishmallows in Standard King size with the soft firmness level; I’ve been using it for few weeks ago, and let me tell you, it's lived up to every fluffy expectation and more. This thing has genuinely upgraded my sleep game. First, the size: Standard King (which is basically oversized standard/queen-ish but fits king pillowcases perfectly) is huge and plush, plenty of room to hug, smoosh, or prop up for reading/watching TV in bed. It's not too bulky for my bed, but it feels luxurious and substantial. The soft firmness is exactly what I wanted as a stomach/side sleeper combo person; it's super squishy and moldable like hugging a giant Squishmallow, but still has enough loft to cradle your head and neck without flattening out overnight. No more waking up with a sore neck or having to fluff it every five minutes like my old down-alternative pillows. The fill is the star, it's that signature Squishmallows polyester fiber (silky polyfill vibes), adjusted for bed use, so it's ultra-lightweight yet supportive. It doesn't get hot or trap humidity and it bounces back nicely after you squish it. It comes with an included ultra-soft white pillowcase that's basically double minky fabric, feels just like the plush on Squishmallows animals, super smooth on skin/hair, and doesn't pill or snag. I've washed it a couple times (gentle cycle, air dry) and it holds up great, no clumping, no weird odors, and the pillow stays fluffy. What I love most: is that instant "ahhh" squish when your head hits it, feels like sleeping on a cloud crossed with your favorite plushie. Also, no noise (no crinkly polyester sounds), it is super quiet and cozy. It’s also hypoallergenic-friendly fill, and the soft level is perfect for curling up fetal-style or sprawling out. I would say, if you're tired of stiff, boring pillows and want something that feels like a giant hug every night, grab this SquishPillow. It's an adorable concept, and it’s seriously comfy, I've been sleeping deeper and waking up happier. Total must-have for Squish lovers or anyone craving ultra-plush comfort!
FernandoG
1 guest found this review helpful. Did you?
5 out of 5 stars
16 March, 2026
originally posted on influenster.com
Image

Great pillow, highly recommended!

[This review was collected as part of a promotion.] This pillow is absolutely great! It is very soft, but at the same time pretty firm. It also fits my bed perfectly. The pillow’s weight is perfect as well- not too light and not too heavy. Overall, it is a great pillow that is just perfect for me. The pillow is soft but breathable, so there is no feeling of suffocation during this the night. It really feels like a marshmallow, super soft and squishy, just like its name Squish pillow. It also very comfortable for my neck. Another thing I appreciate is its washability, which makes it easy to keep clean. It’s a simple, but very comfortable pillow for everyday sleep.
LanaZ
Did you find this review helpful?
5 out of 5 stars
Thumbs up graphic, would recommend
15 March, 2026Verified purchase

Love this pillow

Love this pillow. Super soft and best night sleep!! I recommend it 100 %
Cindy
comfort: 5 out of 5
quality: 5 out of 5
value: 5 out of 5
Did you find this review helpful?
5 out of 5 stars
14 March, 2026
originally posted on influenster.com
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Everything I wanted!

[This review was collected as part of a promotion.] When I saw these hit the market I was so excited. I had used one of my kids Squishmallows as a pillow for years, but they don’t have the correct shape. I love the velvet texture and the way the filling wraps around me like a cloud. Then Squish products made a pillow and I was over the moon. Problem was, it was firm. When the opportunity to test a soft one was available I was beyond excited. It lives up to everything I could have wanted. The filling feels exactly like the stuffed animal. The pillowcase is removable for easy cleaning and the velvety texture is exactly like the animals. I was worried that the filling might tamp down during the night or over use but I have been using it for about 15 days and the pillow is just as fluffy and dreamy as day one! I’m in love! The only problem… I can’t get my husband to stop stealing it. I guess I see his birthday gift in the future! Absolutely recommend if you love the texture and shape of a Squishmallow.
TrishaN
Did you find this review helpful?
5 out of 5 stars
14 March, 2026
originally posted on influenster.com
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Love love love this pillow

[This review was collected as part of a promotion.] This pillow is soft but not like the kind that you use for a while and then it starts separating because I have had pillows do that I love soft pillow case and how it returns to its original shape now I need another one
MayraF
Did you find this review helpful?
5 out of 5 stars
13 March, 2026
originally posted on influenster.com
Image

Woohoo!

[This review was collected as part of a promotion.] Uhhh! SQUISH PILLOWS! Yes please! My son sleeps with squishmallows every night and when this came out we HAD to try it. And it met all of his expectations. It’s soft and fluffy and the cover is washable!! He texted me while in bed the first night and said “mom this is the softest pillow I’ve ever had in my life!” Truly amazing. I will be purchasing one for every member in my family.
MarkieA
Did you find this review helpful?
5 out of 5 stars
13 March, 2026
originally posted on influenster.com
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It’s a great balance of softness and support. If y

[This review was collected as part of a promotion.] I recently tried the Squish Pillow Standard Soft Density 26x20 and quickly became one of my favorite pillows. The softness is just right, plush and comfortable without feeling too flat or unsupportive. It gently cradles my head and neck which makes it really comfortable whether Im sleeping on my side or back. The size (26x20) is perfect for a standard pillowcase and it keeps the shape nicely throughout the night. I also like that it feels breathable and not too hot which makes a big difference for a good night’s sleep.
TramN
Did you find this review helpful?
5 out of 5 stars
13 March, 2026
originally posted on influenster.com
Image

Like sleeping on a Squishmallow

[This review was collected as part of a promotion.] This is the perfect pillow. It is super super soft, cuddly, and comfortable. It is just like a big squishmallow. I used to take my sons small squishmallows and use them as pillows and now I have my own. It molds perfectly around your head and neck while still giving enough support to sleep comfortably. You can also cuddle with it also.
JosephS
Did you find this review helpful?
4 out of 5 stars
12 March, 2026
originally posted on influenster.com
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Soft squishy comfy pillow

[This review was collected as part of a promotion.] Super squishy and so soft. This pillow definitely feels just like a squish mellow. It is comfortable and perfect for those who love a super soft NON firm pillow. It comes in a soft cover. It is a bit on the smaller side but not overly small. The white cover does leave it prone to potential stains. It is very soft so it doesn’t give a ton of support.
MelissaH
Did you find this review helpful?
5 out of 5 stars
12 March, 2026
originally posted on influenster.com
Image

So soft and cozy!

[This review was collected as part of a promotion.] This is such a cozy pillow! The pillowcase is so soft and has the same soft texture as a squishmallow. The density is soft and feels like it just conforms around the head and neck. It truly feels so nice. The filling is the exact same as a squishmallow too. My whole family is obsessed after trying!
KellieC
Did you find this review helpful?
5 out of 5 stars
11 March, 2026
originally posted on influenster.com
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I loved this pillow so much

[This review was collected as part of a promotion.] I was so excited to try this pillow it is so comfortable and I loved the size we have so many squishmillows it was so exciting to add this one to our collection.
ashleyP
Did you find this review helpful?
4 out of 5 stars
11 March, 2026
originally posted on influenster.com
Image

Soft and comfy just like a squishmallow!

[This review was collected as part of a promotion.] Its just like a squishmallow but an actual pillow. I have to admit I steal my daughters squishmallows to us as pillows. So this is perfect. I LOVE the pillow case. That super soft squishmallow feeling. It also has a flap so the pillow doesn't show on the side but you can still just wash the pillow case. Its made of 100% organic cotton shell with polyester fill. The care for the pillow is damp wipe only but the case can be washed at 30 degrees or below.
BeckyH
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