EasterBlack-owned or founded brands at TargetGroceryClothing, Shoes & AccessoriesBabyHomeFurnitureKitchen & DiningOutdoor Living & GardenToysElectronicsVideo GamesMovies, Music & BooksSports & OutdoorsBeautyPersonal CareHealthPetsHousehold EssentialsArts, Crafts & SewingSchool & Office SuppliesParty SuppliesLuggageGift IdeasGift CardsClearanceTarget New ArrivalsTarget Finds#TargetStyleTop DealsTarget Circle DealsWeekly AdShop Order PickupShop Same Day DeliveryRegistryRedCardTarget CircleFind Stores

Sponsored

Got2B Color Metallic Permanent Hair Color

Got2B Color Metallic Permanent Hair Color - image 1 of 4
Got2B Color Metallic Permanent Hair Color - image 2 of 4
Got2B Color Metallic Permanent Hair Color - image 3 of 4
Got2B Color Metallic Permanent Hair Color - image 4 of 4
Got2B Color Metallic Permanent Hair Color - image 1 of 4
$11.99 when purchased online
Target Online store #3991

About this item

Highlights

  • For a multi-dimensional metallic look!
  • Head-turning radiance and anti-fading effect for permanent hair dye that lasts.
  • Formulated with metallic-shine booster for cool, shimmering tones.
  • In the box: 1 tube color cream, 1 application bottle with developer lotion, 1 tube color after treatment, 1 pair of gloves, and 1 instruction leaflet
  • If your hair is longer than shoulder length, we recommend using 2 boxes of got2b Metallics for the application.

Description

Say goodbye to boring colors! All eyes are on you with Schwarzkopf got2b Metallics permanent color. Boost your hair color with trendy metallic shades. Schwarzkopf got2b Metallic Hair Color offers a multi-dimensional look that delivers unique metallic radiance. Permanent hair color that lasts. Got2b Metallics hair dye works for all hair textures. This permanent hair color can be used on your natural hair, wigs, or extensions to express yourself! The lighter your natural or current hair color, the more metallic the hair shade results. For best results, this hair color is not recommended for all hair shades.
Hair Type: All Hair Types
Product Warning: Not recommended for those with sensitive skin
Product Form: Liquid
Beauty Purpose: Hair Coloring
Processing Time: 35 Minutes
Net weight: 4.8 fl oz (US)
TCIN: 53188016
UPC: 052336915473
Item Number (DPCI): 063-01-1332
Origin: Imported
If the item details above aren’t accurate or complete, we want to know about it.

Ingredients:

color cream: aqua (water), cetearyl alcohol, coconut alcohol, ammonium hydroxide, sodium laureth sulfate, isostearic acid, 1-hydroxyethyl 4,5-diamino pyrazole sulfate, bis-diisopropanolamino-pg-propyl dimethicone/bis-isobutyl peg-14 copolymer, sodium lauryl glucose carboxylate, dimethicone, potassium hydroxide, lauryl glucoside, 1-naphthol, myristic acid, ceteareth-20, ammonium sulfate, fragrance, ceteareth-12, sodium sulfite, sodium chloride, prunus armeniaca (apricot) kernel oil, sodium silicate, citric acid, etidronic acid, m-aminophenol, propylene glycol, butyloctanol, polysorbate 20, ascorbic acid, sorbic acid, 4-hydroxypropylamino-3-nitrophenol, quartz, ci 77007 (ultramarines), developer lotion: aqua (water), hydrogen peroxide, cetearyl alcohol, peg-40 castor oil, disodium pyrophosphate, sodium cetearyl sulfate, disodium edta, sodium benzoate, phosphoric acid, color after treatment: aqua (water), cetearyl alcohol, behentrimonium chloride, prunus armeniaca (apricot) kernel oil, litchi chinensis fruit extract, morinda citrifolia fruit extract, panthenol, hydrolyzed keratin, isopropyl myristate, citric acid, phenoxyethanol, stearamidopropyl dimethylamine, isopropyl alcohol, glyceryl stearate, fragrance, sodium methylparaben, propylene glycol, polyquaternium-37, glycerin, dicaprylyl carbonate, potassium sorbate

Shipping details

Estimated ship dimensions: 6.69 inches length x 3.54 inches width x 2.51 inches height
Estimated ship weight: 0.44 pounds

Return details

This item can be returned to any Target store or Target.com.
This item must be returned within 90 days of the date it was purchased in store, shipped, delivered by a Shipt shopper, or made ready for pickup.
See the return policy for complete information.

Q: I have previously colored black hair. Will this product be right for my hair? I’m looking to obtain metallic highlights.

submitted by CarmellaAvicci - 5 years ago
  • A: Thank you for your question! We feel it would be best to have you speak to our Color Team! Our team of Licensed Professional Colorists are available Monday -Friday from 9 AM -6 PM ET at 800-234-4672.

    submitted bySchwarzkopf Team - 1 year ago
    Brand expert
  • A: No It barely leaves a slight color.I have dark Hair...It didnt work. I had to "BLEACH" it then it was "ON POINT"....BUT it does Damage Your HAIR. So I use alot OF products to make my hair softer

    submitted byTHINGS I BOUGHT - 4 months ago

Q: do your hair have to be lighter to achieve the exact look as the model on the box?

submitted by ash - 7 years ago
  • A: yes. your hair has to be blonde or bleached if you want it to be that silver.

    submitted byNatalie - 7 years ago
  • A: We recommend light blonde or bleached hair to achieve the color.

    submitted bySchwarzkopf Team - 4 years ago
    Brand expert

Q: can your hair be a darker sherdto use thid

submitted by ssd - 2 years ago
  • A: Hello! We would love to assist you! In order to answer your question accurately, we would like to ask some additional questions. For real-time answers to all your beauty questions, use the “Chat with a Virtual Beauty Consultant” button on any beauty product page. Hope to hear from you soon!

    submitted byTarget Beauty Consulting - 2 years ago
    Brand expert

Q: I used this product but accidentally missed a few spots when dying. Is it safe for me to dye it again?

submitted by Tay - 2 years ago
  • A: Hello Tay, depending on how many spots you missed, we always recommend waiting 1-2 weeks to prevent damage. For all your future beauty questions, get real-time answers using the “Chat with a Virtual Beauty Consultant” button, found on every product page :)

    submitted byTarget Beauty Consulting - 2 years ago
    Brand expert

Q: Does the permanent dye change your curl pattern

submitted by Megs - 3 years ago
  • A: Hello Megs! The Got2B Color Metallic Permanent Hair Color does not change your curl pattern, we hope this helps!

    submitted byTarget Beauty Consulting - 3 years ago
    Brand expert

Q: Is this product cruelty-free?

submitted by Marvin - 3 years ago
  • A: We do not test our cosmetic products on animals. This applies to both the products for home use available in the market and professional products used in hair salons. We use recognized, alternative testing methods or existing data to demonstrate the safety of our cosmetic ingredients. For almost 40 years, we have been committed to the development and recognition of alternative methods in many different ways. Some countries still test certain cosmetic products from our assortment on animals to obtain market registration. We are working with national and European associations to convince the authorities in these countries to cease testing cosmetic products on animals. If you have any questions or concerns, please send us an email at BeautyhenkelNA@henkel.com

    submitted byHenkel Product Expert - 3 years ago
    Brand expert

Q: i have gray hair...But I want it to pop. Will this do it?

submitted by Cathy - 5 years ago
  • A: This product is not formulated for grey/silver hair. We want an opportunity to delight you so we would like to offer you a complimentary consultation with one of our Licensed Stylists, who can answer any questions you may have. You can reach us at 1-800-350-3998, Monday – Friday 9 a.m. to 6 p.m. EST. If you would prefer to communicate via text message, you can contact us on our secure text line at 1-480-442-9074.

    submitted bySchwarzkopf Team - 5 years ago
    Brand expert

Q: HELP WILL THIS FADE ? ... will it eventually fade ? I don’t want it to be permanent to where my roots start showing and now I’m stressing on whether it will fade back to my natural almost black hair color or not

submitted by Nayeli - 5 years ago
  • A: Thank you for your question! We feel it would be best to have you speak to our Color Team! Our team of Licensed Professional Colorists are available Monday -Friday from 9 AM -6 PM ET at 800-234-4672.

    submitted bySchwarzkopf Team - 5 years ago
    Brand expert

Q: My gray is coming through. It is about 1"and1/2 out. Then the rest is out to a real light Blond. Can I put this Metallic Permanent Color on my hair now and it would be gray and not have a green cast to it?

submitted by Ann - 5 years ago
  • A: Our team of Licensed Professional Colorists would like to give you a free consultation so that you have the best results. Our stylists are available Monday -Friday from 9 AM -6 PM ET at 800-234-4672.

    submitted bySchwarzkopf Team - 5 years ago
    Brand expert

Q: If I have dark brown hair would this color work on or no? Thank youuuu

submitted by Anda - 5 years ago
  • A: Results may vary depending on the condition and color of your base. Our team of Licensed Professional Colorists are available Monday -Friday from 9 AM -6 PM ET at 800-234-4672 and would love to offer you a free consultation.

    submitted bySchwarzkopf Team - 5 years ago
    Brand expert

Guests also viewed

L'Oreal Paris Feria Permanent Hair Color - 6.3 fl oz

$10.70 - $12.59
Select items on clearance
$5 Target GiftCard with 4 hair & personal care items on select items
3.5 out of 5 stars with 4740 ratings

Garnier Nutrisse Ultra Color Nourishing Hair Color Crème

$8.49
$5 Target GiftCard with 4 hair & personal care items on select items
3.9 out of 5 stars with 5622 ratings

Garnier Nutrisse Nourishing Permanent Hair Color Creme

$8.49
$5 Target GiftCard with 4 hair & personal care items on select items
3.9 out of 5 stars with 10348 ratings

Splat Midnight Hair Color - 6oz

$9.99 - $10.29
$5 Target GiftCard with 4 hair & personal care items on select items
3.7 out of 5 stars with 2139 ratings
3.5 out of 5 stars with 1412 reviews
value: 2.45 out of 5
quality: 2.57 out of 5
effectiveness: 2.52 out of 5
36% would recommend
163 recommendations

Did Nothing

1 out of 5 stars
Thumbs down graphic, would not recommend
Nan - 1 month ago, Verified purchaser
I was disappointed after spending $ and time, this product did nothing to my hair. I ordered the Metalic Silver to highlight my gray.
effectiveness: 1 out of 5
quality: 1 out of 5
value: 1 out of 5
Did you find this review helpful?

Garbage!!!!!!!

1 out of 5 stars
Thumbs down graphic, would not recommend
BKgirl - 2 months ago, Verified purchaser
Do not waste your time and money buying this junk. It did not color my hair not one iota. My hair was the same color after as it was before. And I bought 2 bottles just to be on the safe side because my hair is thick. Did nothing! It’s as if I put nothing in my hair. I wish I could have returned, but I had already used both bottles. Wasted my money. Wish I could give it zero stars.
quality: 1 out of 5
value: 1 out of 5
effectiveness: 1 out of 5
Did you find this review helpful?

Beautifully unique but gone so quickly!

1 out of 5 stars
Peppercorn904 - 2 months ago
originally posted on schwarzkopf.com
I love love love this color but after 3 shampoos, it’s all gone and my original color (blonde) is back. I tried it twice and both times it just washed out. The second time I made sure I didn’t shampoo my hair for three days after coloring thinking that might help but no it didn’t. The only thing I can think of is I’m not using shampoo for color treated hair so I am gonna try a third time after a couple of months because I don’t know what kind of damage this does to my hair.
Did you find this review helpful?

Waste of time and money

1 out of 5 stars
missy - 2 months ago
originally posted on schwarzkopf.com
I bought this product to compliment the gray in my hair absolute rip off it did not work. You have black models on the boxes and claim it's for all hair types but for blonde hair how is that fair for non blondes.
Did you find this review helpful?

Doesn't Show Even With Light Hair

1 out of 5 stars
ahw1 - 2 months ago
originally posted on schwarzkopf.com
Decided to give this a try and I regret it. A couple of years ago, I decided to dye the top of my hair black and the bottom half dark blue with Loreal Feria's "Cosmic Azure" and it turned out beautiful. Fast forward and I wanted to do it again, but I couldn't find any stores that sold it anymore. That's where Got2b came in. I figured, "Eh, why not?" I stripped the color from the underside of my hair and applied the dye. I even kept it in for over the amount of processing time to ensure it stuck and coated it completely. Literally the only parts of my hair that are blue are my roots that have about 2cm of virgin growth. I'm extremely disappointed in the outcome. I'm gonna have to see if I can find the brand I used before online because this brand is by far the worst.
Did you find this review helpful?

People must be using dye wrong

5 out of 5 stars
Thumbs up graphic, would recommend
michelle - 4 months ago, Verified purchaser
I don't know what y'all doing to your hair, but this is stunning.
5 guests found this review helpful. Did you?

No change at all.

1 out of 5 stars
Thumbs down graphic, would not recommend
Lcaverson - 4 months ago
I had suck high hopes but it did nothing to change my color. And I left it on 5 mins longer than required.
effectiveness: 1 out of 5
quality: 1 out of 5
value: 1 out of 5
2 guests found this review helpful. Did you?

Cosmic Teal

1 out of 5 stars
Thumbs down graphic, would not recommend
Nnn - 4 months ago, Verified purchaser
I bought cosmic teal because it looked more green than blue - it’s definitely blue. I have bleached hair (aside from my roots) and it’s blue. Just straight blue. 10/10 would NOT recommend. L’Oréal would never do this to me.
quality: 1 out of 5
value: 1 out of 5
effectiveness: 1 out of 5
3 guests found this review helpful. Did you?

Probably wont buy this brand again

3 out of 5 stars
Thumbs down graphic, would not recommend
PinkFrog - 4 months ago, Verified purchaser
It covered ok. Some of the color is similar to the shade on the box (mermaid green), but the ends turned purple. I have naturally blonde hair and do bleach it occasionally, but haven’t done so in about 7 months.
value: 5 out of 5
quality: 2 out of 5
effectiveness: 3 out of 5
1 guest found this review helpful. Did you?

Pigmentation

4 out of 5 stars
samanthaa251 - 4 months ago
originally posted on influenster.com
[This review was collected as part of a promotion.] I gave this to my cuz since she's younger then I am she loves the color . Very pigmented a lot of compliments from her peers ........................
Did you find this review helpful?

Great Color For Grandma

5 out of 5 stars
Grandma Kathleen - 4 months ago
originally posted on schwarzkopf.com
I have been using this color for 2 years and I have had so many compliments. My friends and family ask me all the time where I get my hair products.
2 guests found this review helpful. Did you?

bleached hair comes out blue. not teal

2 out of 5 stars
trippykay - 5 months ago
originally posted on schwarzkopf.com
ive been trying to keep my short hair a deep teal-green, and the manic panic enchanted forest dye was washing out way too fast. so i saw this at the grocery store and thought it looked nice. well, the homepage of THIS website's says to "bleach before using for more intense colors." so i bleached my hair (which was ALREADY GREEN) and then used this dye.... as many others experienced, it came out navy blue. it doesn't look BAD, but nobody in their right mind would call it TEAL. there's not even a hint of green! if you want desaturated silver-blue hair, this will give you that. do not expect the result to be teal.
3 guests found this review helpful. Did you?

Favorite hair color ever!

5 out of 5 stars
Thumbs up graphic, would recommend
Lorraine Claire - 5 months ago, Verified purchaser
This hair dye is the best that I have ever tried. The color stays bright and healthy for weeks. I am 65 and my color is purple and I get compliments every day.
effectiveness: 5 out of 5
quality: 5 out of 5
value: 5 out of 5
2 guests found this review helpful. Did you?

(no review title)

1 out of 5 stars
Angie - 5 months ago
originally posted on schwarzkopf.com
[This review was collected as part of a promotion.] I just dyed my hair, which is supposed to be a mermaid green and it isn’t electric blue not green extremely unsatisfied. Quite now I’ve gotta go buy something to remove this product out of my hair and fix it
2 guests found this review helpful. Did you?

Shame shame

1 out of 5 stars
Momma bear - 5 months ago
originally posted on schwarzkopf.com
I bought this to change me hair. I followed every step and it didn't do anything and I've done home dye for 20 years now and this is the first time I've ever had such a disappointed review
1 guest found this review helpful. Did you?

Silver=blue

1 out of 5 stars
Thumbs down graphic, would not recommend
Rae - 6 months ago, Verified purchaser
Put the silver on level 12 hair and it turned blue
1 guest found this review helpful. Did you?

Do NOT buy this. It bleached my hair.

1 out of 5 stars
Thumbs down graphic, would not recommend
Isabella - 6 months ago, Verified purchaser
So, I have dark brown hair. No, I was not expecting vibrant color. I wanted a tone of this “Mermaid Green” over my brown. What it did was bleach my roots and my shaved sides. It looks like a weird slightly green blonde on my roots and sides now. Rest of my hair pretty much looks the same with a very very slight green tone that’s not very nice. Now I’m probably just going to buy some black dye from a brand I trust to fix this. I don’t know how in the world this bleached my hair, but please don’t be like me and not listen to the bad reviews. Do not put this in your hair!
effectiveness: 1 out of 5
value: 1 out of 5
quality: 1 out of 5
1 guest found this review helpful. Did you?

Love it

5 out of 5 stars
yessicap4 - 6 months ago
originally posted on influenster.com
[This review was collected as part of a promotion.] Great product with many for hair color and the instructions are super easy to follow and my hair feels great after I use it definitely recommend to anyone
Did you find this review helpful?

Doesnt work-

1 out of 5 stars
Thumbs down graphic, would not recommend
Jess L - 6 months ago, Verified purchaser
Used it on my brown hair and let it process for 30 minutes. Hair is brown with no hint of purple
effectiveness: 1 out of 5
value: 1 out of 5
quality: 1 out of 5
1 guest found this review helpful. Did you?

Still in rabbit hole

1 out of 5 stars
Alicinsane - 6 months ago
originally posted on schwarzkopf.com
I’m 65 and have always been doing crazy things to my hair . But for the past several years I’ve done nothing as my husband was terminally ill and I was caring for him at home . he passed and I started to emerge from the rabbit hole I decided it was time for a change. I was absolutely delighted when I found this color. My hair is dark brown with some blonde streaks and a touch of grey. I did the test swatch and……nothing. Disappointed x 10 to the n/th power
2 guests found this review helpful. Did you?

Get top deals, latest trends, and more.

Privacy policy

Footer

About Us

About TargetCareersNews & BlogTarget BrandsBullseye ShopSustainability & GovernancePress CenterAdvertise with UsInvestorsAffiliates & PartnersSuppliersTargetPlus

Help

Target HelpReturnsTrack OrdersRecallsContact UsFeedbackAccessibilitySecurity & FraudTeam Member Services

Stores

Find a StoreClinicPharmacyOpticalMore In-Store Services

Services

Target Circle™Target Circle™ CardTarget Circle 360™Target AppRegistrySame Day DeliveryOrder PickupDrive UpFree 2-Day ShippingShipping & DeliveryMore Services
PinterestFacebookInstagramXYoutubeTiktokTermsCA Supply ChainPrivacyCA Privacy RightsYour Privacy ChoicesInterest Based AdsHealth Privacy Policy