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L'Oreal Paris Voluminous Lash Paradise Mascara - 201 Black - 0.28 fl oz

About this item

Highlights

  • Volume and Length
  • Full Lash Fringe, Feathery Soft
  • Soft Wavy Bristle Brush
  • Smooth Glide Formula

Specifications

Suggested Age: Adult Use Only

Health Facts: Aluminum-Free, Paraben-Free, Phthalate-Free

Color Family: Black

Color Palette: Dark Tones

Beauty Purpose: Volumizing, Thickening, Lengthening

TCIN: 52117730
UPC: 071249343258
Item Number (DPCI): 052-04-0270

Description

Take your lashes to paradise! Our 1st mascara for volume & length. Soft wavy bristle brush holds maximum formula for a dramatic volumizing charge. 200+ bristles catch every lash for a full fringe effect. Smooth glide formula provides silky volume in one coat. Lashes are feathery soft to the touch. Women agreed: 91% saw intense & volumized lashes and 87% saw more beautiful lashes. +98% lengthening effect.

Place brush at base of lashes and gently sweep up to tip. Removes easily with soap and water.

To safeguard L'Oreal Purity, reserve this product for your personal use. Treat the applicator with the hygienic care you give your eyes. Never apply this product in a moving vehicle. Do not dilute mascara with water, saliva, or any other substance. Cap tightly after use. If change in odor or appearance occurs, discontinue use. Do not use this or any other eye cosmetic if your eye is injured, irritated, or infected. Consult a physician promptly.
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Guest Ratings & Reviews

4.3 out of 5 stars with 2548 reviews
71% would recommend
353 recommendations
value: 4.1 out of 5
easy to apply: 4.2 out of 5
quality: 4 out of 5
easy to remove: 4.1 out of 5
long lasting: 4.2 out of 5

Review images (24)

We found 2548 matching reviews

(no review title)

5 out of 5 stars
Heythere - 2 days ago, Verified purchaser
Best mascara! High volume.
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(no review title)

1 out of 5 stars
Would not recommend
Anonymous - 9 days ago
Worst mascara I have ever worn! I swear I must have picked an old outdated bottle when I purchased this. It was dry and clumpy when I opened it, but still had to wipe excess off the wand. formula also seemed oddly dry. Never again will I purchase loreal mascara. I wish I had kept the packaging so I could return it.
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(no review title)

5 out of 5 stars
Would recommend
Missy - 10 days ago, Verified purchaser
I love this one as I normally use the L’Oréal Voluminous. I kept seen this on tv ads I decided to give it a try and I love how much fuller my lashes get with fewer strokes.
easy to apply: 5 out of 5
easy to remove: 5 out of 5
long lasting: 5 out of 5
quality: 5 out of 5
value: 5 out of 5
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Waterproof mascara

5 out of 5 stars
Would recommend
Liz - 11 days ago, Verified purchaser
Needs makeup remover because it’s waterproof. I love it!!!
easy to apply: 5 out of 5
easy to remove: 4 out of 5
long lasting: 5 out of 5
quality: 5 out of 5
value: 5 out of 5
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don't recommend

2 out of 5 stars
Would not recommend
Betzy - 15 days ago, Verified purchaser
Really hard to take off
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Sadly, back to Target it goes

3 out of 5 stars
Would not recommend
cheluzal - 15 days ago
OK, so after wiping off all the clumped mascara at the end of the wand, and wiping it repeatedly across the opening to rid all the extra, and then spending forever putting it on and on over my lashes repeatedly, it looked great! Seriously, it made my lashes look longer and fuller than most anything I've tried, but I just cannot get past the clumpy aspect. I found the Milani Highly Rated mascara does the same thing without the clump, so it will win this war.
1 reply from L'OrealParisProductExpert team - 3 days ago
Hi there! Thank you for trying our Voluminous Lash Paradise Mascara. Your comments are very important to us and, and thank you for sharing your feedback. We appreciate you bringing this to our attention in order to understand where we can improve. We appreciate your interest in L'Oreal Paris!
easy to apply: 2 out of 5
quality: 3 out of 5
easy to remove: 3 out of 5
value: 3 out of 5
long lasting: 3 out of 5
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Would recommend much.

5 out of 5 stars
Would recommend
Anonymous - 15 days ago
It's so AMAZING. Makes my lashes nice and long. Now I don't look bad, and come out of my turtle shell to show my face.
quality: 5 out of 5
easy to apply: 5 out of 5
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very disappointed

1 out of 5 stars
Kristeen - 24 days ago
originally posted on lorealparisusa.com
wish I would have kept my receipt and the packaging. I didn't like it because I found it to be a thick, gloppy, mess! Went on very clumpy. I had read a review in a magazine as to how wonderful this makes your lashed look. Disappointing as this wasn't true. I didn't like that it felt like "old" product. Perhaps it was, but I won't chance buying it again. Waste of my money.
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