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Maybelline® Unstoppable® Eyeliner - 2 of 4Maybelline® Unstoppable® Eyeliner - 3 of 4Maybelline® Unstoppable® Eyeliner - 4 of 4
Maybelline® Unstoppable® Eyeliner - 1 of 4

Maybelline Unstoppable Waterproof Eyeliner - 701 Onyx - 0.01oz: Sulfate-Free, Phthalate-Free, Contains Micellar Water

$7.99

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At a glance

About this item

Highlights

  • This mechanical liner defines eyes and delivers the ultimate in application control
  • Eyeliner stays in place until it is washed off
  • All-day wear
  • Smooth glide application and smudge resistant wear

Description

Sport a perfect cat-eyed look all day and experience the long-lasting wear of Maybelline New York’s Unstoppable Eyeliner. The mechanical pencil eyeliner features a self-sharpening tool allowing you yo always have a sharp point, from natural to bold definition. You are now unstoppable as it delivers color that stays true all day! The waterproof and smudge resistant formula has been ophthalmologist tested and is suitable for both sensitive eyes and contact lens wearers. Available in 5 super-saturated shades: Onyx, Cinnabar, Pewter, Sapphire and Espresso.


Packaging May Vary


Step 1: Start a line at the inner corner of the upper eyelid and draw along the lash line to the outer corner. Step 2: Eyeliner is easily removed with Maybelline Expert Eyes 100% Oil-Free Eye Makeup Remover.

Warning: Eye cosmetics in a scratched, infected, or irritated eye and scratches from cosmetic eye applicators can lead to eye damage and in extreme cases, even blindness. If your eye is scratched, stop using all eye cosmetics and go to an ophthalmologist immediately. Never apply this product in a moving vehicle.
Suggested Age: Adult Use Only
Health Facts: Phthalate-Free, Contains Micellar Water, Sulfate-Free
Color Finish: Smooth
Color Palette: Dark Tones
Product Form: Pencil
Beauty Purpose: Defining
Features: Glide-On Application, Waterproof
TCIN: 12053773
UPC: 041554513493
Item Number (DPCI): 052-07-1591
Origin: Made in the USA or Imported
If the item details aren’t accurate or complete, we want to know about it.

Ingredients:

g996507, cyclopentasiloxane, paraffin, peg-6 beeswax, diisostearyl dimer dilinoleate, hydrogenated castor oil, ozokerite, ceresin, tocopherol, helianthus annuus seed oil / sunflower seed oil, ascorbyl palmitate, [+/- may contain: ci 77491, ci 77492, ci 77499/iron oxides, ci 77891 / titanium dioxide, mica, ci 77510/ferric ferrocyanide, ci 75470 / carmine], f.i.l. # d192856/1

Shipping details

Estimated ship dimensions: 5.55 inches length x 1.81 inches width x 0.55 inches height
Estimated ship weight: 0.03 pounds
We regret that this item cannot be shipped to PO Boxes.
This item cannot be shipped to the following locations: American Samoa (see also separate entry under AS), Guam (see also separate entry under GU), Northern Mariana Islands, Puerto Rico (see also separate entry under PR), United States Minor Outlying Islands, Virgin Islands, U.S., APO/FPO, Alaska, Hawaii

Return details

This item must be returned to any Target store.
This item must be returned within 90 days of the date it was purchased in store, delivered to the guest, delivered by a Shipt shopper, or picked up by the guest.
See the return policy for complete information.

Q: Does it have a creamy application?

submitted by Julie - 4 months ago
See all questions (1)

Additional product information and recommendations

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Guests are saying

This eyeliner pencil has garnered a mix of feedback from guests, highlighting its ease of application and long-lasting wear as standout features. Many appreciate its smooth glide and variety of colors, making it a staple in their makeup routines. However, some guests have experienced issues with smudging and durability, particularly in humid conditions. Overall, it remains a popular choice for those seeking a reliable eyeliner that offers both convenience and style.
    Summary created by AI from text of reviews reflecting recent feedback provided across different star ratings (includes incentivized reviews)
    4.1 out of 5 stars with 1079 reviews
    easy to apply: 4.22 out of 5
    easy to remove: 4.43 out of 5
    long lasting: 3.82 out of 5
    quality: 3.99 out of 5
    value: 3.91 out of 5
    63% would recommend
    113 recommendations
    1 out of 5 stars
    Thumbs down graphic, would not recommend
    23 June, 2026Verified purchase
    • Hair color: Grey
    • Skin concern: Aging
    • Skin type: Normal
    • Skin tone: Light

    (no review title)

    This came in a damaged package already open snd f do ie sny work want b let me return it.
    easy to apply: 1 out of 5
    long lasting: 1 out of 5
    quality: 1 out of 5
    value: 1 out of 5
    Did you find this review helpful?
    5 out of 5 stars
    Thumbs up graphic, would recommend
    20 June, 2026Verified purchase
    • Skin concern: Dark circles, Aging
    • Hair color: Grey
    • Skin tone: Light
    • Skin type: Normal

    (no review title)

    This is a great eye liner pencil. This is the only one I have bought for several years.
    Barbara
    easy to apply: 5 out of 5
    easy to remove: 5 out of 5
    long lasting: 5 out of 5
    quality: 5 out of 5
    value: 5 out of 5
    Did you find this review helpful?
    5 out of 5 stars
    Thumbs up graphic, would recommend
    9 June, 2026Verified purchase
    • Hair color: Blonde
    • Eye color: Blue
    • Skin tone: Light
    • Skin type: Normal

    (no review title)

    This is the only eyeliner I use. It’s precise and stays on all day/night.
    easy to apply: 5 out of 5
    easy to remove: 5 out of 5
    long lasting: 5 out of 5
    quality: 5 out of 5
    value: 5 out of 5
    Did you find this review helpful?
    5 out of 5 stars
    30 May, 2026Verified purchase

    (no review title)

    Very satisfied with purchase.
    Gina
    1 guest found this review helpful. Did you?
    1 out of 5 stars
    20 May, 2026Verified purchase

    (no review title)

    Was put in envelope for shipping and it came cracked.
    Black Beauty
    Did you find this review helpful?
    1 out of 5 stars
    Thumbs down graphic, would not recommend
    16 March, 2026
    • Hair color: Auburn
    • Skin tone: Light
    • Skin type: Combination

    Smears easily

    Very runny, not waterproof at all. Will turn you into a raccoon on a humid day
    Ashley
    easy to apply: 4 out of 5
    easy to remove: 4 out of 5
    long lasting: 2 out of 5
    quality: 2 out of 5
    value: 1 out of 5
    4 guests found this review helpful. Did you?
    1 out of 5 stars
    8 March, 2026Verified purchase

    Wrong product in order

    Did pick up & received the wrong product. Unable to return per site. Would like refunded since I can’t use this product. Unopened.
    1 reply from Maybelline Consumer Care team - 5 months ago
    Hi Jay. You have reached the Maybelline Company. We're sorry to hear you received the wrong product. Since you ordered it through Target you will need to contact them regarding your issue.
    Jay
    1 guest found this review helpful. Did you?
    1 out of 5 stars
    Thumbs down graphic, would not recommend
    4 March, 2026Verified purchase

    Never delivered

    order was never received My money never refunded
    1 reply from Maybelline Consumer Care team - 5 months ago
    Hi Dee. You have reached the Maybelline Company. We're sorry to hear you never received your order and your money was never refunded. We suggest you reach out to Target regarding your issue.
    Dee
    easy to apply: 1 out of 5
    easy to remove: 1 out of 5
    long lasting: 1 out of 5
    quality: 1 out of 5
    value: 1 out of 5
    1 guest found this review helpful. Did you?
    5 out of 5 stars
    Thumbs up graphic, would recommend
    11 February, 2026Verified purchase

    (no review title)

    Best accidental purchase ever! I was looking for a brown eyebrow pencil. This eyeliner works perfectly to give my brows the soft glam look that I like. It was a smooth application and long lasting. A little goes a long way.
    Takhilah
    easy to apply: 5 out of 5
    long lasting: 5 out of 5
    quality: 5 out of 5
    value: 5 out of 5
    Did you find this review helpful?
    3 out of 5 stars
    19 January, 2026
    originally posted on Maybelline.ca
    Image

    Disappointed

    Love the look of this pencil but cannot sharpen it! The twist at the end of the stick is not working!! Very disappointing
    1 reply from BEC team - 6 months ago
    Thank you for trying our Unstoppable® Mechanical Eyeliner Pencil Smudge-proof and waterproof eyeliner! We understand how frustrating it is when you try out a new product and it does not perform the way you expect it to. We have documented your experience, and we are passing along your comments to our team. As this product is self sharpening, we may suggest turning the product counter clockwise while the cap is on. Should you prefer, we invite you to connect with one of our Online Live Chat Beauty Experts at your convenience so they can assist you with choosing a product that would better suit your needs. We are available Monday to Friday from 10 AM to 9 PM EST and on Saturday and Sunday from 12 PM to 8 PM EST. We look forward to hearing from you!
    Silversenior
    Did you find this review helpful?
    5 out of 5 stars
    Thumbs up graphic, would recommend
    16 January, 2026Verified purchase
    • Skin tone: Medium
    • Skin type: Combination
    • Skin concern: Aging
    • Hair color: Black
    • Eye color: Brown

    my mom's obsessed

    bought this for my mom by request she loved this eyeliner she says it glides on softly and stays put even thru most of her watery eye allergy she loves the color and the all around feel of it and she's very picky with her eye make up
    cecilia
    easy to apply: 5 out of 5
    easy to remove: 5 out of 5
    long lasting: 5 out of 5
    quality: 5 out of 5
    value: 5 out of 5
    Did you find this review helpful?
    5 out of 5 stars
    Thumbs up graphic, would recommend
    27 December, 2025Verified purchase
    • Eye color: Blue
    • Hair color: Brunette
    • Skin type: Dry, Normal
    • Skin tone: Light

    Great buy

    I always come back to this one. Easy to apply. Lasts all day. No irritating for my sensitive skin.
    Floridagirl
    easy to apply: 5 out of 5
    easy to remove: 5 out of 5
    long lasting: 5 out of 5
    quality: 5 out of 5
    value: 5 out of 5
    Did you find this review helpful?
    1 out of 5 stars
    15 December, 2025

    (no review title)

    I'm sure the eyeliner is great but it never showed up and they refused to refund or replace it so I never even got to try it. Will not be ordering through Target again.
    Katie
    Did you find this review helpful?
    1 out of 5 stars
    Thumbs down graphic, would not recommend
    5 December, 2025

    worst eyeliner ive ever used

    worst eyeliner ive ever used. its dry and it almost hurts to use. its so dry that it literally erases more than it draws.
    1 reply from Maybelline Consumer Care team - 7 months ago
    Hello chloeee! Thank you for sharing your experience with our Unstoppable Eyeliner. We are truly sorry to hear that the product was dry and caused discomfort, to the point where it was difficult to apply. This is certainly not the quality or performance we intend for our eyeliners, which are designed for smooth, effortless application and lasting wear. We would appreciate the opportunity to learn more about your specific experience and assist you further. Please feel free to reach out to us directly at 800-944-0730, Monday through Friday, from 9:00 A.M. to 5:30 P.M. ET.
    chloeee
    easy to apply: 1 out of 5
    easy to remove: 5 out of 5
    long lasting: 1 out of 5
    quality: 1 out of 5
    value: 1 out of 5
    1 guest found this review helpful. Did you?
    1 out of 5 stars
    Thumbs down graphic, would not recommend
    4 December, 2025Verified purchase

    (no review title)

    Opened liner.
    ruchi
    1 guest found this review helpful. Did you?
    5 out of 5 stars
    18 November, 2025Verified purchase
    • Skin type: Normal
    • Skin tone: Light
    • Eye color: Green
    • Hair color: Blonde
    • Skin concern: Aging

    (no review title)

    Easy to apply & stays on
    My Target
    quality: 5 out of 5
    value: 5 out of 5
    Did you find this review helpful?
    5 out of 5 stars
    Thumbs up graphic, would recommend
    7 November, 2025Verified purchase

    (no review title)

    Great product
    Marie
    easy to apply: 5 out of 5
    easy to remove: 5 out of 5
    Did you find this review helpful?
    5 out of 5 stars
    Thumbs up graphic, would recommend
    3 November, 2025Verified purchase

    Great pencil and too many good things to mention. Buy it!!

    very nice eyeliner. The color is just the right soft brown I was looking for and doesnt smudge and its mechanical!!
    Bri
    easy to apply: 5 out of 5
    easy to remove: 5 out of 5
    long lasting: 5 out of 5
    quality: 5 out of 5
    value: 5 out of 5
    Did you find this review helpful?
    5 out of 5 stars
    28 October, 2025Verified purchase
    • Skin tone: Light
    • Skin type: Normal

    Great eyeliner!

    I love that this eyeliner is smudge-proof and waterproof. I’m glad I ordered it!
    MaNana
    Did you find this review helpful?
    5 out of 5 stars
    Thumbs up graphic, would recommend
    28 October, 2025Verified purchase
    • Skin type: Normal
    • Eye color: Brown
    • Skin tone: Light
    • Hair color: Auburn

    Great

    Great eyeliner. Goes on smooth and stays on all day without any smudging. My go to everyday liner
    Nenaana
    easy to apply: 5 out of 5
    easy to remove: 5 out of 5
    long lasting: 5 out of 5
    quality: 5 out of 5
    value: 5 out of 5
    Did you find this review helpful?

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