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$16When purchased online
About this item
At a glance
Clean
Paraben Free
Cruelty Free
No Synthetic Fragrance
Highlights
- Specialized, buildable formula along with oversized brush delivers extreme volume & intense colour in one sweep.
- Separates, lengthens and plumps each lash for a false lash look without clumping.
- Smudge-proof
- Water-resistant
- Ophthalmologically approved
- Fragrance-free
- Paraben-free
- Not tested on animals
Specifications
Suggested Age: 17 Years and Up
Health Facts: Paraben-Free, Aluminum-Free, Phthalate-Free, Formaldehyde Donor-Free, No Fragrance Added, Contains Vitamin E, Nonylphenol Ethoxylate Free, Formaldehyde-Free, Sodium Lauryl Sulfate-Free, Sulfate-Free, Butylparaben-Free, Propylparaben-Free
Color Palette: Dark Tones
Sustainability Claims: Cruelty-Free
Beauty Purpose: Lengthening, Volumizing, Curling, Thickening
Net weight: .25 fl oz (US)
Features: Non-Clumping, High Pigment Density, Smudge-Proof, Non-Flaking, Long Lasting, Opthamologist Tested, Lightweight
TCIN: 14116442
UPC: 885190211012
Item Number (DPCI): 052-18-0303
Origin: Imported
Description
Make your eyes stand out with Pixi Large Lash Mascara. This volumizing mascara leaves lashes looking longer and fuller with just one swipe. Bring some subtle drama to your eyes by applying only one coat, or go bold with multiple layers for eyes that are sure to wow.
How to Apply:
• Step 1: Wiggle wand at the lash root to build pigment at the base of lashes, making the lash line look thicker.
• Step 2: Continue to tips of lashes, fanning outer lashes out toward temple and inner lashes in toward the bridge of the nose. Layer for more intensity.
• Try black on top lashes and brown on bottom lashes for a natural look.
• Remove with soap & warm water.
Pixi was created 20 years ago by makeup artist Petra Strand. Pixi has a loyal worldwide following thanks to high quality, natural and skin-loving ingredients utilized for both makeup and skincare. Petra’s passion is to create beauty products that achieve a healthy-looking, natural glow in no time. The now iconic Glow Tonic was created as the perfect skin-prep before makeup, and continues to make women look themselves, only better.
How to Apply:
• Step 1: Wiggle wand at the lash root to build pigment at the base of lashes, making the lash line look thicker.
• Step 2: Continue to tips of lashes, fanning outer lashes out toward temple and inner lashes in toward the bridge of the nose. Layer for more intensity.
• Try black on top lashes and brown on bottom lashes for a natural look.
• Remove with soap & warm water.
Pixi was created 20 years ago by makeup artist Petra Strand. Pixi has a loyal worldwide following thanks to high quality, natural and skin-loving ingredients utilized for both makeup and skincare. Petra’s passion is to create beauty products that achieve a healthy-looking, natural glow in no time. The now iconic Glow Tonic was created as the perfect skin-prep before makeup, and continues to make women look themselves, only better.
Clean
Your clear choice for clean. Formulated products are formulated without select chemicals of concern in the following chemical groups: phthalates, propyl- & butyl-parabens, formaldehyde donors, musks, nonylphenol ethoxylates ethanolamines, glycol ethers, siloxanes, and perfluorinated substances (PFAS). Additional details, by category:
• Beauty, Baby, Personal Care & Cleaning - also, cruelty free and/or not tested on animals.
• Pest Control - also classified as a Minimum Risk Pesticide by the EPA.
• OTC Medicines - also formulated without synthetic colors, artificial flavors and sweeteners, methyl-parabens, DMSO (Dimethyl sulfoxide), DMAA (1,3-dimethylamylamine), cyclodextrin, bisulfites and more.
• Supplements – formulated without ingredients prohibited in OTC products plus no amygdalin, ephedra, kratom, ethylenediaminetetraacetic acid (EDTA) anti-oxidants, pharmaceuticals like benfotiamine, phentermine and sulbutiamine, and more. Third-party certified by NSF or USP to be free from contaminants and adulterants. Sports Supplements also third-party certified as NSF Certified for Sport or Banned Substances Control Group (BSCG) Drug Free. Also, cruelty free and/or not tested on animals.
• Feminine Care, Adult Care & Diapers - fragrance free and chlorine free. • Pet Food - made with meat, poultry, or seafood as the first ingredient, and without artificial colors, flavors, or preservatives
• Car Seats - fabric, foam and labels made without intentionally added flame retardants and stain repellents (PFAS)Paraben Free
Formulated without parabens: A product either carries an unqualified on-pack statement indicating that the product is free from parabens, or carries an unqualified on-pack statement "no parabens."Cruelty Free
A product has an independent third-party certification on pack or unqualified on-pack marketing claim relating to being cruelty-free and/or not tested on animals.No Synthetic Fragrance
A product that either makes an on-pack statement indicating that it does not contain synthetic fragrance, or carries an unqualified on-pack statement "no fragrance".See how we make shopping for wellness even easier.
If the item details above aren’t accurate or complete, we want to know about it.
Ingredients:
water, sorbitan olivate, copernicia cerifera (carnauba) wax, oryza sativa (rice) bran wax, stearic acid, vp/va copolymer, glycerin, hydroxyethylcellulose, vp/hexadecene copolymer, phenoxyethanol, sorbitol, aminomethyl propanol, tocopherol (vitamin e), bis-peg/ppg-16/16 peg/ppg-16/16 dimethicone, dimethicone, ppg-17/ipdi/dmpa copolymer, panthenol (vitamin b5), isopropyl myristate, caprylic/capric triglyceride, iodopropynyl butylcarbamate, bambusa vulgaris leaf/stem extract. [+/- iron oxides (ci 77491, ci 77492, ci 77499)].
Shipping details
Estimated ship dimensions: 0.91 inches length x 0.91 inches width x 5.79 inches height
Estimated ship weight: 0.05 pounds
Return details
This item can be returned to any Target store or Target.com.
This item must be returned within 90 days of the date it was purchased in store, shipped, delivered by a Shipt shopper, or made ready for pickup.
See the return policy for complete information.
Q: Is this mascara vegan?
submitted by Erica - 2 years ago
A: Yes, this mascara is vegan. It is a buildable formula designed to volumize and lengthen without clumping.
submitted byPixi Product Expert - 2 years agoBrand expertA: Hi Erica! Yes, this mascara is vegan. Hope this helps!
submitted byTarget Beauty Consulting - 2 years agoBrand expert
Q: Does the mascara contain beeswax?
submitted by Pat - 6 years ago
A: WATER,SORBITAN OLIVATE,COPERNICIA CERIFERA (CARNAUBA) WAX,ORYZA SATIVA (RICE) BRAN WAX,STEARIC ACID,VP/VA COPOLYMER,GLYCERIN,HYDROXYETHYLCELLULOSE,VP/HEXADECENE COPOLYMER,PHENOXYETHANOL,SORBITOL,AMINOMETHYL PROPANOL,TOCOPHEROL (VITAMIN E),BIS-PEG/PPG-16/16 PEG/PPG-16/16 DIMETHICONE,DIMETHICONE,PPG-17/IPDI/DMPA COPOLYMER,PANTHENOL (VITAMIN B5),ISOPROPYL MYRISTATE,CAPRYLIC/CAPRIC TRIGLYCERIDE,IODOPROPYNYL BUTYLCARBAMATE,BAMBUSA VULGARIS LEAF/STEM EXTRACT. [+/- IRON OXIDES (CI 77491,CI 77492,CI 77499)].
submitted byMR - 5 years ago
More to consider
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4.3 out of 5 stars with 136 reviews
66% would recommend
53 recommendations
value: 3.72 out of 5
long lasting: 4 out of 5
quality: 4.15 out of 5
easy to remove: 4.57 out of 5
easy to apply: 4.25 out of 5
Personal info
Skin concern:
Sensitivity,
Dark circles,
Acne,
Aging
Eye color:
Hazel
Hair color:
Brunette
Skin type:
Combination
Skin tone:
Light
Great for Sensitive Eyes
5 out of 5 stars
Would recommend
TwinPower - 2 months ago, Verified purchaser
I have really sensitive eyes, and so far, this mascara has been fantastic. No redness or irritation. The formula is thick, and the brush does a great job with shaping. (I switched to Pixi from my decades long go-to Maybelline Great Lash because I want to support companies that are cruelty free. ) It’s a little pricier than most drug store brands, but the tube lasts for quite a while. The mascara isn’t waterproof, which I prefer, but just be aware if that’s something you’re looking for.
Personal info
Skin tone:
Light
Eye color:
Hazel
Skin concern:
Aging,
Dark circles
Hair color:
Auburn
Skin type:
Combination
Love the large brush. No smudging.
5 out of 5 stars
Would recommend
Hazel - 2 months ago, Verified purchaser
I personally love this mascara! It has a big wand. I used to be in love with Too Faced Queen Sized mascara before Too Faced brand discontinued it. This Pixi wand brush isnt quite as big as “Queen Sized,” but it is the closest I’ve seen in a while. The brown color is perfect for me, since I have natural red hair. I have found the washable formula to coat well. I have not experienced the smudging that other reviewers mentioned. I will buy this again. The quality is notable.
Love It
5 out of 5 stars
Darcy P. - 3 months ago
originally posted on Pixi
[This review was collected as part of a promotion.] Absolutely love this mascara! I have been looking for something like this for a long time. Goes on smooth, NO CLUMPING!! Make my lashes look amazing!! I am so happy I ordered this!
Personal info
Hair color:
Blonde
Eye color:
Green
Skin type:
Combination
Skin concern:
Sensitivity
Skin tone:
Light
Bees knees
5 out of 5 stars
Would recommend
pandemicprofe - 3 months ago, Verified purchaser
Not sure why there are so many negative reviews. I am in my late 30s and have been using this mascara for years and years and it has never failed me. I think some people might have issues with the mascara smudging and/or flaking because their lashes have some oily residue on them from lotion or other products. This is the only mascara that doesn’t dry out within a month, and never looks thick or clumpy. Part of the trick is the formula and superior brush, and the other part is to swirl the wand in the tube - not plunge - and when you remove the wand from the tube rotate it and remove some extra product on the edge before application. The mascara also builds natural volume and lengthens lashes beautifully. I like a natural dewy look that I can achieve with minimal products and time. Pixi has always been my go to for everything from serums to toners to all types of make up. My cosmetics case looks like I am sponsored by them (#goals). Everyone always asks how my skin looks so young and glowing and the answer is always my Pixi regimen that I follow twice daily. When you compare this mascara with others that you will find from other brands you will find that the others flake and clump, and also dry out very quickly. Yes, it is initially more expensive but it lasts months and the others have to be replaced monthly, so it actually works out to be less expensive.
Mascara
2 out of 5 stars
Pamela W. - 3 months ago
originally posted on Pixi
[This review was collected as part of a promotion.] This ends up all over my cheeks, and under my eyes it doesn’t stay put I don’t like this product at all
Love This Mascara!!
5 out of 5 stars
Dawn G. - 4 months ago
originally posted on Pixi
[This review was collected as part of a promotion.] Goes on so nice and lengthens your lashes! Tube seems to be larger, which is awesome.
Personal info
Skin tone:
Light
Eye color:
Brown
Hair color:
Brunette
Skin type:
Combination
Amazing!
5 out of 5 stars
Would recommend
Ashlie - 6 months ago
Makes my eyelash so long and so thick! No clumps and doesn’t flake. It’s also easy to remove.
Personal info
Skin tone:
Light
Skin type:
Combination
Hair color:
Brunette
Eye color:
Brown
DRY AND DOESNT BUILD
1 out of 5 stars
Would not recommend
Icy - 7 months ago, Verified purchaser
It's dry and clumby right out of the box. Doesn't go on smoth or at all. It barely sticks to my lashes.
Personal info
Skin tone:
Light
Skin type:
Dry
Skin concern:
Redness,
Dark circles
Hair color:
Brunette
Eye color:
Blue
Doesn't do much
2 out of 5 stars
Would not recommend
Lady Sadie - 7 months ago, Verified purchaser
I can't believe all our views are so high on this mascara. If you like a very faint mascara this would work, otherwise it really doesn't do much. I don't love it and wouldn't buy it again
Nice brown mascara
5 out of 5 stars
Would recommend
Lawrence - 7 months ago, Verified purchaser
I have been trying different brown mascaras because it works better with my coloring and looks more natural. I have long lashes and I wear glasses, so I try to avoid mascaras that add a ton of length, otherwise I end up with mascara on my glasses. Of the brands I've tried, this one is my favorite. It's not heavy, it does a nice job of defining and emphasizing my lashes without bulking them up. I haven't had problems with flaking or smudging, but I can see how this may not be a good choice if you have watery eyes or live in a very humid environment.
Personal info
Eye color:
Brown
Hair color:
Blonde
Skin tone:
Light
Skin type:
Combination
Flakes
3 out of 5 stars
Would not recommend
Nc - 8 months ago, Verified purchaser
Flakes and gives you black eyes.
Personal info
Skin concern:
Cuticles,
Pores,
Redness,
Acne,
Blackheads,
Dark circles,
Dullness,
Puffiness,
Uneven skin tone
Eye color:
Brown
Skin tone:
Light
Skin type:
Combination
Hair color:
Brunette
Love it
5 out of 5 stars
Would recommend
Aubrey - 10 months ago
This mascara works wonders, will definitely be buying again, not super waterproof but it comes off easily!
Barely there
1 out of 5 stars
Would not recommend
Target Shopper - 1 year ago, Verified purchaser
Can hardly tell a difference. I like a natural look but this is barely detectable. Cannot build at all. Plus, not sealed so not safe.
Great mascara
5 out of 5 stars
Would recommend
nottoohappy - 1 year ago, Verified purchaser
Love this one!! I’ve been using this for years.
Pixi Mascara
5 out of 5 stars
Would recommend
Beth s - 1 year ago, Verified purchaser
Pixi Mascara Is Great
Personal info
Skin tone:
Medium
Skin type:
Combination
Skin concern:
Aging
Hair color:
Grey
Eye color:
Brown
Longer, Healthier Lashes
5 out of 5 stars
Would recommend
Katie - 1 year ago
Natural, Non Clumping Mascara. I have used for @ 8 years and always come back. My lashes are actually longer, healthier due to my continued use.
Personal info
Skin tone:
Medium
Skin type:
Combination
Skin concern:
Aging,
Dullness
Hair color:
Black
Eye color:
Brown
Peta Mascara
1 out of 5 stars
Would not recommend
- 1 year ago, Verified purchaser
Nothing About It I Liked
Personal info
Skin type:
Dry
Skin concern:
Uneven skin tone,
Cellulite,
Pores,
Sun damage,
Sensitivity
Hair color:
Black
Skin tone:
Medium
Eye color:
Brown
Good
5 out of 5 stars
Would recommend
ML - 1 year ago, Verified purchaser
Kind of more liquidy than I would have preferred but it works pretty nice, definitely makes my eyelashes look longer
Personal info
Skin type:
Combination
Eye color:
Blue
Hair color:
Blonde
Skin tone:
Light
Decent, but sags throughout the day
3 out of 5 stars
Would not recommend
care13 - 1 year ago, Verified purchaser
Made lashes look good and natural, but it sags, leaves darkness under eyes.
Personal info
Eye color:
Grey
Hair color:
Blonde
Skin tone:
Light
Skin type:
Normal
Very natural looking, no volume
3 out of 5 stars
Would not recommend
annoyed - 2 years ago, Verified purchaser
If you want just a very natural looking mascara then this is for you. Maybe good for a young girl. It’s almost like a lash tint rather than a mascara. Doesn’t clump or run but also doesn’t really do anything.