COVERGIRL Simply Ageless Instant Wrinkle Blurring Pressed Powder - 265 Tawny - 0.39oz
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Color265 Tawny
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The Covergirl Simply Ageless Pressed Powder has received a variety of feedback, with many guests praising its ability to blur wrinkles, provide a smooth finish, and offer good coverage. However, some guests have experienced issues with the powder's durability, shade selection, and packaging. Despite these concerns, the powder's inclusion of beneficial ingredients like hyaluronic acid and vitamin C, along with its lightweight feel, make it a product worth considering for those seeking a youthful and refreshed complexion.
Summary created by AI from text of reviews reflecting recent feedback provided across different star ratings (includes incentivized reviews)
4.1 out of 5 stars with 352 reviews
easy to apply: 3.2 out of 5
easy to remove: 3.4 out of 5
long lasting: 4.2 out of 5
quality: 3.2 out of 5
value: 3.2 out of 5
37% would recommend
8 recommendations
1 out of 5 stars
14 May, 2026
originally posted on covergirl.com
Formula has changed
I am so disappointed in this product! I've been using this for years, and I went to buy a new one and went to put it on and was immediately shocked. It's almost like they changed the formula. There's like a highlighter in it now which enhances my wrinkles. This was a horrible move to make. I would like a refund of all 3 products which i kept buying different shades thinking it was a shade issue. Extremely disappointed!
1 reply from CoverGirl Consumer Affairs Department team - 2 days ago
Hello. Thank you for choosing COVERGIRL. Over time, we make changes to our formula to better align with consumer preferences, our sustainability goals, or to anticipate regulation. We always aim to maintain the same great performance you love. We understand how frustrating it can be when a product you’ve trusted and enjoyed is no longer available, and we truly appreciate your loyalty to our brand. Please know that decisions like these are made with careful consideration and based on sound business practices. At COVERGIRL, we are committed to delivering high-quality products while staying responsive to consumer preferences and market trends. Your feedback is incredibly valuable, and we have shared your comments with our Marketing Executives for further review. If you would like to speak with someone directly, our team would be happy to help. You can reach us at 1-800-426-8374 or through the Contact Us page on our website. We’re here for you.
5 out of 5 stars
13 May, 2026
originally posted on covergirl.com
Who knew, awesome product
I had never tried this product, what a mistake! I think it's fantastic. Great coverage. Creamy, smooth finish. Other pressed powders, good color, but now, I realize, they're too dry, and settle into wrinkles. Definitely worth a try.
1 out of 5 stars
Thumbs down graphic, would not recommend
2 February, 2026Verified purchase
(no review title)
It arrived damaged and leaking all over the place.
1 reply from TheCoverGirlTeam team - 3 months ago
Hi there, thank you for taking the time to try our Simply Ageless Instant Wrinkle Blurring Pressed Powder and for sharing your experience! We are so sorry to hear that it arrived damaged and leaking. We suggest you reach out to target regarding this shipping issue. Your feedback is very important to us, and we will share your comments with our teams. If you have any other questions or comments, please give us a call at 1-800-426-8374 or chat with us through the Contact Us page on our website. We will be more than happy to help.
1 out of 5 stars
Thumbs down graphic, would not recommend
7 December, 2025Verified purchase
(no review title)
the makeup was wrapped in packing tape and powder was crumbled
1 reply from TheCoverGirlTeam team - 5 months ago
Hi there, thank you for taking the time to try our Simply Ageless Instant Wrinkle Blurring Pressed Powder and for sharing your experience! We are sorry to hear your product did not arrive in the condition you expected. This is not the experience we hope for you to have, and we encourage you to reach out to our team. Please give us a call at 1-800-426-8374 or chat with us through the Contact Us page on our website. We will be more than happy to help.
4 out of 5 stars
24 September, 2025
originally posted on covergirl.com
Love this…but the cracking!
I LOVE this product! However, I have just had my second one explode all over my dress clothes. Covergirl, please figure out how to stop this product from cracking and turning to dust.
5 out of 5 stars
Thumbs up graphic, would recommend
17 August, 2025
- Skin tone: Medium
- Skin type: Combination
- Skin concern: Dullness, Pores, Uneven skin tone, Aging
- Eye color: Brown
- Hair color: Black
So far amazing
I’ve been using Mac Studio fix powder for a while and have been looking for a replacement since its reformulation. Not 100% sure just yet but this is seemingly so far my best choice. Medium to build able coverage not high coverage but enough if you like natural glam. I have some light undereye wrinkles and the MAC powder brings them to the front, this powder does not! I also have a cheek line that makes me uncomfortable and this is the first powder that makes me stare at my face at how diminished it looks! This isn’t marketed as a foundation but it works well for me, I like how when I sweat throughout my day the formula still manages to blur! I use it as foundation and throughout the day use their advanced radiance powder as a finishing powder and together you get the most high end blur! I very much recommend
1 reply from TheCoverGirlTeam team - 9 months ago
Hi there! Thank you so much for sharing your detailed experience with our Simply Ageless Instant Wrinkle Blurring Pressed Powder! We're thrilled to hear that it’s been a great alternative for you, especially in providing natural glam coverage while minimizing the appearance of fine lines and wrinkles. It’s wonderful that you enjoy how it blurs throughout the day, and that pairing it with our Advanced Radiance Powder gives you that high-end finish you love. Your recommendation means a lot to us! If you ever have any questions or need further assistance, please don’t hesitate to reach out by calling 1-800-426-8374 or chatting with us through the Contact Us page on our website. We’re always here to help.
1 out of 5 stars
19 May, 2025
originally posted on covergirl.com
This ain't it
I wanted to give this powder foundation a try after seeing many positive reviews on it. Unfortunately, this powder foundation looks awful on my skin. It is patchy, chalky, accentuates every pore and line I have (and some I didn't even know existed) making me look dry all over and about 15 years older. I can't believe this powder is targeted for the "mature skin" people because it's giving the opposite effect of what they claim. Creamy? Nope. It's sooooo powdery, it'll make you look like an ancient Roman artifact. Blurring? Nope. Not unless you are myopic and can't see properly. Youthful? Are you kidding? This is going straight to the trash where it belongs.
1 reply from CoverGirl Consumer Affairs Department team - 1 year ago
Hi there! We appreciate you taking the time to try our Simply Ageless Instant Wrinkle Blurring Pressed Powder. We are sorry to hear this product did not perform as expected. This is not the experience we hope for you to have. We would love to connect with you to make this right. Feel free to give us a call with any questions at 1-800-426-8374 or chat with us via the Contact Us page on our website. We will be more than happy to help you and hope that you reach out.
5 out of 5 stars
23 February, 2025
originally posted on covergirl.com
Great finish
Great powder to add a little more coverage over BB cream, foundation or on its own.
1 out of 5 stars
Thumbs down graphic, would not recommend
23 December, 2024Verified purchase
NOT HAPPY
The whole container of power was shattered, the powder was broken into little pieces, I am not happy with this, I am reaching the point where I’m not going to shop at target anymore, this is the second time a package has arrived damaged.
2 out of 5 stars
6 July, 2024
originally posted on covergirl.com
Disappointed. Started Crumbling within a week.
I bought this powder 2 weeks ago. The first week it started to crumble. Since there isn't a way to open it to prevent spillage, I have lost most of the product to the floor. This may not be the most expensive product out there but changing to this entire product line wasn't cheap (for me). If I wanted a messy product I would have bought a loose powder. So disappointing.
1 reply from Abby team - 2 years ago
Hello! We appreciate you taking the time to try our Simply Ageless Instant Wrinkle Blurring Pressed Powder. We are sorry to hear this product started crumbling within a week of use. This is not the experience we hope for you to have, and we will be sure to share your feedback with the appropriate teams. We encourage you to reach out to our team regarding your experience. You can give us a call at 1-800-426-8374 or send an email via the Contact Us page on our website. We will be more than happy to help you further.
2 out of 5 stars
18 May, 2024
originally posted on covergirl.com
Makes me look dry
I had high hopes for this to be a good blurr product. I found that it seems to have Matt properties instead, which just make me look dry and pasty.
1 reply from Abby team - 2 years ago
We appreciate you taking the time to try our Simply Ageless Instant Wrinkle Defying Pressed Powder. We are sorry to hear you do not like the mattifying effects this powder provides. Your feedback is important to us and we will be sure to share your comments with the appropriate teams. Unfortunately, most of the powders we have provide a matte finish. With this, we encourage you to reach out to us so we are able to help you find the perfect product. You can give us a call at 1-800-426-8374 or send an email via the Contact Us page on our website. We will be more than happy to help you further.
2 out of 5 stars
20 April, 2024
originally posted on covergirl.com
Not great
I used this powder and it leaves a white cast that makes me look pale after applying. Will not be using again.
1 reply from Abby team - 2 years ago
We appreciate you taking the time to try our Simply Ageless Instant Wrinkle Blurring Pressed Powder. We are sorry to hear this product leaves a white cast that makes you look pale after application. This is not the experience we hope for you to have, and we will be sure to share your feedback with the appropriate teams. We suggest trying a darker shade. If you need help with shade matching, please reach out to our team. You can give us a call at 1-800-426-8374 or send an email via the Contact Us page on our website. We will be more than happy to help you further.
5 out of 5 stars
22 March, 2024
originally posted on influenster.com
Beautiful
This is my absolute favorite powder! It really does feel soft if the skin and blues wrinkles! The coverage is good, really nice finish. No scent and the packaging is great
4 out of 5 stars
12 February, 2024
originally posted on influenster.com
Would buy again!
This is a nice light coverage powder that really just helps blend out my freckles and give my skin a nice finish. Included the video to show that it dark spots very well, but it does help blur some. I use this every day and will likely buy again. There is not a scent to it at all which I like. The packaging is nice because it includes a mirror as well.
5 out of 5 stars
9 February, 2024
originally posted on influenster.com
Amazing blurring powder!
When i bought the covergirl simply ageless essence , i found this powder. Had to give it a try! As I'm close to 40, have wrinkles , redness, etc. I had to find something that would give some youthfulness and even tone. This powder did just that. I was amazed how well this product works! Definitely a buy again powder and a must in my makeup routine! Holy moly my face looks so good. I bought buff beige, even though i have a light tone, this shade actually works well with the tone. Refreshes my complexion, blurs pores and floats right over the wrinkles. Is also matte.
3 out of 5 stars
29 January, 2024Verified purchase
DO NOT HAVE THIS ITEM SHIPPED
I ordered this item online and the powder arrived broken. Twice. It’s much too delicate. Just buy it in store. I don’t even know if I like it yet because I haven’t been able to use it. Buyer beware.
5 out of 5 stars
Thumbs up graphic, would recommend
27 January, 2024Verified purchase
- Skin concern: Uneven skin tone, Pores
- Skin tone: Light
- Eye color: Brown
- Skin type: Combination
- Hair color: Brunette
Covergirl face powder
Love how light it’s on my face.
1 out of 5 stars
9 January, 2024
originally posted on covergirl.com
Leaves a white overcast
I bought the translucent powder because I use the simply ageless 3-in-1foundation and live that product but I ened up looking like a ghost using the translucent powder. I also tried putting my regular powder over the translucent but didn't make much of a difference. I guess I can save it for Halloween.
1 reply from CoverGirl Consumer Affairs Department team - 2 years ago
Hi there! We appreciate you taking the time to try out our CoverGirl Simply Ageless Instant Wrinkle Blurring Pressed Powder. We are sorry to hear this product did not perform as you expected. This is not the experience we hope for you to have. We would love to connect with you to make this right. Give us a call at 1-800-252-4765 or send us an email through our Contact Us page. Thank you for your feedback and we will be sure to share it with the correct teams. We hope you reach out!
2 out of 5 stars
Thumbs down graphic, would not recommend
12 October, 2023
powder breaks easily
I recently tried this product and it's really fantastic for concealing wrinkles, under eye circles etc. However, my pressed powder developed a hole in the middle after a few uses, which led to more cracks and now I can't open the lid, even carefully, without spilling some of the now dust/powder. I assumed I'd done something wrong to start this decline and went to order another one. Then I read others have had similar issues. I'm wondering if I will just end up with a powdery mess in another few months. Disappointing, as its a really great product.
3 out of 5 stars
8 July, 2023
originally posted on covergirl.com
PLEASE BRING MORE SHADES!!
GREAT FORMULA! BAD SELECTION OF SHADES! PLEASE BRING MORE SHADES! TOO PINK OR TOO ORANGE
1 reply from CoverGirl Consumer Affairs team - 3 years ago
We appreciate you taking the time to try our Simply Ageless Wrinkle Blurring Pressed Powder. We value your feedback about the shade range and will be sure to share your comments with the appropriate teams. If you have any other questions or comments, please let us know. You can give us a call at 1-800-426-8374 or send an email via the Contact Us page on our website. We will be more than happy to help you further.