New ArrivalsHalloweenChristmasGift IdeasClothing, Shoes & AccessoriesHomeFurnitureElectronicsToysVideo GamesGroceryHousehold EssentialsBeautyBabyKitchen & DiningSchool & Office SuppliesMovies, Music & BooksCharacter ShopSports & OutdoorsBackpacks & LuggagePersonal CareHealthPetsUlta Beauty at TargetTarget OpticalParty SuppliesGift CardsBullseye’s PlaygroundDealsClearanceTarget New Arrivals Target Finds #TargetStyleDía de MuertosStore EventsAsian-Owned Brands at TargetBlack Beyond MeasureMás QueWomen-Owned Brands at TargetLGBTQIA+ ShopTop DealsTarget Circle DealsWeekly AdShop Order PickupShop Same Day DeliveryRegistryRedCardTarget CircleFind Stores
e.l.f. Brow Lift Gel - Clear - 0.31oz - 2 of 4e.l.f. Brow Lift Gel - Clear - 0.31oz - 3 of 4e.l.f. Brow Lift Gel - Clear - 0.31oz - 4 of 4
e.l.f. Brow Lift Gel - Clear - 0.31oz - 1 of 4

e.l.f. Brow Lift Gel - Clear - 0.31oz

$6.00

In Stock

Eligible for registries and wish lists

At a glance

Sponsored

About this item

Highlights

  • Extreme, long-lasting hold lifts, tames, and sculpts brows for a feathered effect.
  • Clear, universal finish. Easy, mess-free application
  • Easy, mess-free application
  • Conditioning formula nourishes brow hairs
  • 100% vegan, cruelty-free, and Leaping Bunny Certified

Description

Introducing: the best eyebrow gel for achieving the fluffy on trend “soap brows” with conditioning benefits. This extreme-hold brow gel instantly lifts, sculpts, and grooms every last brow hair into place with a clear, natural finish that looks good on all skin tones and brow colors. Apply with our Brow Lift Applicator for a seamless, mess-free application, long-lasting hold, and lifted, fluffy brows that stay put all day.

How to do soap brows:
Step 1: Slightly bend the spoolie of your Brow Lift Applicator, then dip into the Brow Lift gel.
Step 2: Brush the spoolie through your brows directing hairs upwards and outwards for a fluffy, lifted look.
Step 3: Use the spatula end of the Brow Lift Applicator to flatten the brow hair in the same direction for a laminated look that stays put.
Step 4: Fill in sparse areas of your brows with your favorite e.l.f. cosmetics eyebrow makeup color.

Why you’ll love it:
• Extreme, long-lasting hold lifts, tames, and sculpts brows for a feathered effect.
• Clear, universal finish. Easy, mess-free application
• Easy, mess-free application
• Conditioning formula nourishes brow hairs

All e.l.f. products are free from phthalates, parabens, nonylphenol ethoxylates, triclosan, triclocarban, and hydroquinone. All e.l.f. Skin is also free from sulfates.

Proud to be 100% vegan, cruelty-free, and Leaping Bunny Certified. Because kindness is chic.
Suggested Age: 13 Years and Up
Health Facts: Triclosan-Free, Paraben-Free, Nonylphenol Ethoxylate Free, Vegan, Hydroquinone-Free, Phthalate-Free
Color Finish: Natural
Color Palette: Translucent
Product Form: Gel
Sustainability Claims: Cruelty-Free
Beauty Purpose: Shaping
Net weight: .31 Ounces
Features: Long Lasting
TCIN: 85751475
UPC: 609332829985
Item Number (DPCI): 052-16-2614
Origin: Imported
If the item details aren’t accurate or complete, we want to know about it.

Ingredients:

ceteareth-30, water (aqua), glycerin, aloe barbadensis leaf extract, phenoxyethanol, ethylhexylglycerin, edta-2na.

Shipping details

Estimated ship dimensions: 1.14 inches length x 1.77 inches width x 4.29 inches height
Estimated ship weight: 0.072 pounds

Return details

This item can be returned to any Target store or Target.com.
This item must be returned within 90 days of the date it was purchased in store, shipped, delivered by a Shipt shopper, or made ready for pickup.
See the return policy for complete information.

Q: Does this also tint I need to add color to grey hair

submitted by Tee - 2 years ago
  • A: no it does not it is clear

    submitted byStella - 8 months ago
  • A: This adds color and thickness to your eyebrows. You may also use as a topcoat after applying brow pencil, or on its own.

    submitted byThe Elf Team - 2 years ago
    Brand expert

Q: Many reviews have said the product is molded upon arrival or molded over time. Why is that? Is it mold?

submitted by Natalie - 3 months ago
  • A: There may be a slight change in the product due to temperature changes to a very small number of this product, but this is not mold. If you have any questions or concerns about it, please contact elfcare@elfcosmetics.com for assistance.

    submitted byThe Elf Team - 3 months ago
    Brand expert

Q: How does this product differ from "e.l.f. Soap Brow"?

submitted by STLshopper - 3 months ago
  • A: This is designed to help groom, shape, and set eyebrows in place. It holds brow hairs in place, defines the shape, adds volume and set your eyebrow makeup. The Soap Brow is designed for a fluffy, feathery brow look and activates with water. You can read about the different brow looks here: https://www.elfcosmetics.com/discover/difference-between-eyebrow-products

    submitted bythe e.l.f. team - 3 months ago
    Brand expert

Q: How does this add color? It looks clear.

submitted by ababa - 1 year ago
  • A: Hey, Great question! The e.l.f. Brow lift gel does not add color. This extreme-hold brow gel instantly lifts, sculpts, and grooms every last brow hair into place with a clear, natural finish that looks good on all skin tones and brow colors. For real-time answers to all your beauty questions, use the “Chat with a Virtual Beauty Consultant” button on any beauty product page.

    submitted byTarget Beauty Consulting - 1 year ago
    Brand expert

Q: does it come with an applicator

submitted by AH - 1 year ago
  • A: This does not include an applicator. It is sold separately.

    submitted byThe Elf Team - 1 year ago
    Brand expert

Q: How does it compare to elfs other laminating gel (that comes with spoolie end)?

submitted by Db - 1 year ago
  • A: The Brow Laminating Gel is a clear drying gel with our strongest hold and a natural finish. The Brow Lift Gel is a Gel-Wax hybrid with a glossy finish and also extreme hold.

    submitted bythe e.l.f. team - 1 year ago
    Brand expert

Q: Does this have any scent or smell?

submitted by Cat Lover - 1 year ago
  • A: No I don’t think it does

    submitted bypipsmom - 1 year ago

Q: what is the brush being used to apply this with and does the gel dry after a few seconds once applied?

submitted by Product Inquiry - 2 years ago
  • A: Hey, Great question! Check out the e.l.f. Brow Lift Applicator to help apply the e.l.f. Brow Lift gel. It does dry after a few seconds to a clear, natural finish! For all your future beauty questions, get real-time answers using the “Chat with a Virtual Beauty Consultant” button, found on every product page.

    submitted byTarget Beauty Consulting - 2 years ago
    Brand expert

Related Categories

Guests are saying

This brow gel is a favorite among guests for its ability to hold brows in place all day without flaking or leaving a residue. Many appreciate its easy application and the natural finish it provides. While some guests experienced issues with hold and texture, the majority find it effective and affordable, making it a great choice for everyday use. Its generous amount ensures long-lasting use, appealing to those seeking a reliable brow product.
    Summary created by AI from text of reviews reflecting recent feedback provided across different star ratings (includes incentivized reviews)
    4.5 out of 5 stars with 3083 reviews
    easy to apply: 4.47 out of 5
    easy to remove: 4.57 out of 5
    long lasting: 4.01 out of 5
    quality: 3.98 out of 5
    value: 4.3 out of 5
    68% would recommend
    184 recommendations
    5 out of 5 stars
    9 October, 2025Verified purchase
    • Skin tone: Light
    • Skin type: Oily

    (no review title)

    This is actually amazing, no weird white flakes like other gels, and my eyebrows literally dont move until i wash it off
    Sydney
    Did you find this review helpful?
    3 out of 5 stars
    25 September, 2025
    originally posted on elfcosmetics.com
    Image

    Okay

    It's just okay. It holds better than using nothing, but it won't be my daily go to. I think elf has better brow products to choose. I would say if you have light brows that don't require much hold, this would work well.
    Tootsea
    Did you find this review helpful?
    5 out of 5 stars
    11 September, 2025
    originally posted on elfcosmetics.com
    Image

    Get it

    Better than soap brows. My brows are thin and this helps make them stay and look thicker
    krgthekid
    Did you find this review helpful?
    4 out of 5 stars
    10 September, 2025
    originally posted on elfcosmetics.com
    Image

    Good product

    I love it, works very well is a 10/10, i recomended
    Samira1235
    Did you find this review helpful?
    3 out of 5 stars
    7 September, 2025
    originally posted on elfcosmetics.com
    Image

    Underwhelmed

    I had high hopes for this product . The formula just wasn't strong enough to hold my brows in place. I dont know that I would recommend this to anyone due to the issues I had with it. Not everyone is the same though so the next person may like it.
    Myers92
    Did you find this review helpful?
    5 out of 5 stars
    3 September, 2025
    originally posted on elfcosmetics.com
    Image

    Great product!!

    This is a really great brow gel!! It keeps your eyebrows in place all day and doesn’t wear off like most I have tried.
    Did you find this review helpful?
    5 out of 5 stars
    1 September, 2025
    originally posted on elfcosmetics.com
    Image

    Love itttttt

    From all the high end brow gels that I have tried this is still my all time fav
    utcutcyfctydyrd
    Did you find this review helpful?
    4 out of 5 stars
    1 September, 2025
    originally posted on elfcosmetics.com
    Image

    Pretty good.

    Holds my eyebrows well, doesn’t leave any weird residue when drying.
    ElizAn
    Did you find this review helpful?
    1 out of 5 stars
    Thumbs down graphic, would not recommend
    21 August, 2025Verified purchase
    • Skin tone: Light
    • Skin type: Combination
    • Hair color: Brunette
    • Eye color: Green

    Terrible- Never Dries!

    Doesn't have much hold. And never dries down. You're eyebrows will be sticky from the moment you put it on until you wash your face. It's absolutely terrible. No idea why Elf decided to produce this product....
    Emily
    easy to apply: 3 out of 5
    easy to remove: 2 out of 5
    long lasting: 1 out of 5
    quality: 1 out of 5
    value: 1 out of 5
    Did you find this review helpful?
    1 out of 5 stars
    19 August, 2025
    originally posted on elfcosmetics.com
    Image

    Waste of money

    Greasy and simply does not work. But then the product promptly dried up. Like alot of elf cosmetics
    RealSinjinSinjin
    Did you find this review helpful?
    4 out of 5 stars
    18 August, 2025
    originally posted on elfcosmetics.com
    Image

    AMAZE!!

    The e.l.f. Brow Lift is amazing—it holds brows in place all day without feeling stiff or flaky. Super easy to use and gives that perfect lifted, fluffy brow look.
    ALYSSAidkkkk
    Did you find this review helpful?
    5 out of 5 stars
    16 August, 2025
    originally posted on elfcosmetics.com
    Image

    Very good

    Very good product recommend it 10/10 use it every day
    zxysz
    Did you find this review helpful?
    4 out of 5 stars
    13 August, 2025
    originally posted on elfcosmetics.com
    Image

    Brow gel

    This brow gel is really nice it DOESNT lift and DOESNT turn white .its so niceee I really recommend
    cocomelon
    Did you find this review helpful?
    5 out of 5 stars
    12 August, 2025
    originally posted on elfcosmetics.com
    Image

    Amazing

    It is the best brow product I have used the price is amazing and affordable if holds my brows all day and it doesn’t feel like strait wax like a lot of others do
    Rylie03
    Did you find this review helpful?
    4 out of 5 stars
    6 August, 2025
    originally posted on elfcosmetics.com
    Image

    Good But not the best

    Overall good, need a decent eyebrow brush to ensure an even finish. Not the best hold, but good for the price.
    bjessica921
    Did you find this review helpful?
    5 out of 5 stars
    Thumbs up graphic, would recommend
    2 August, 2025Verified purchase

    A little goes a long way!

    First thing to note is that it does not come with a brush or applicator so make sure to get one - I really like the ELF one that was made for this gel. I got this because my tube brow gel from another brand was running low and I wanted to try something else because there wasn't a lot of product in the tube products I've tried. This brow gel is unreal, it really holds your brows up and keeps them in place all day! It can give a laminated look or you can keep them more natural looking. Be careful not to get a lot on your spoolie because a little of this goes a long way!
    Kaitey M
    easy to apply: 3 out of 5
    easy to remove: 5 out of 5
    long lasting: 5 out of 5
    quality: 5 out of 5
    value: 5 out of 5
    Did you find this review helpful?
    5 out of 5 stars
    30 July, 2025
    originally posted on elfcosmetics.com
    Image

    Nice hold

    This is great product! Highly recommended for anyone with brows
    petrab
    Did you find this review helpful?
    5 out of 5 stars
    Thumbs up graphic, would recommend
    30 July, 2025Verified purchase
    • Skin tone: Medium
    • Skin type: Normal
    • Skin concern: Sensitivity, Sun damage
    • Hair color: Auburn
    • Eye color: Brown

    Love it

    Thin and easy to apply
    Targetcrystalshoppa
    easy to apply: 5 out of 5
    easy to remove: 5 out of 5
    long lasting: 3 out of 5
    quality: 4 out of 5
    value: 5 out of 5
    Did you find this review helpful?
    4 out of 5 stars
    28 July, 2025
    originally posted on elfcosmetics.com
    Image

    Good for medium hold

    I like this brow gel for low maintenance days. It doesn’t have crazy hold but generally does the job to make eyebrows look put together. I notice the more you use, the less effective this gel will be. If built up too much, it will weigh eyebrow hairs down and you won’t get as much hold or wear time out of it!
    ally384839
    Did you find this review helpful?
    3 out of 5 stars
    28 July, 2025
    originally posted on elfcosmetics.com
    Image

    is stronger than i thought

    it works bc it actually leaves your brows down but i think it gave me an allergic reaction
    jqpsis
    Did you find this review helpful?

    Get top deals, latest trends, and more.

    Privacy policy

    Footer

    About Us

    About TargetCareersNews & BlogTarget BrandsBullseye ShopSustainability & GovernancePress CenterAdvertise with UsInvestorsAffiliates & PartnersSuppliersTargetPlus

    Help

    Target HelpReturnsTrack OrdersRecallsContact UsFeedbackAccessibilitySecurity & FraudTeam Member ServicesLegal & Privacy

    Stores

    Find a StoreClinicPharmacyTarget OpticalMore In-Store Services

    Services

    Target Circle™Target Circle™ CardTarget Circle 360™Target AppRegistrySame Day DeliveryOrder PickupDrive UpFree 2-Day ShippingShipping & DeliveryMore Services
    PinterestFacebookInstagramXYoutubeTiktokTermsCA Supply ChainPrivacy PolicyCA Privacy RightsYour Privacy ChoicesInterest Based AdsHealth Privacy Policy