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Pure Enrichment PureRelief Deluxe Heating Pad - 12" x 24" - 2 of 4Pure Enrichment PureRelief Deluxe Heating Pad - 12" x 24" - 3 of 4Pure Enrichment PureRelief Deluxe Heating Pad - 12" x 24" - 4 of 4
Pure Enrichment PureRelief Deluxe Heating Pad - 12" x 24" - 1 of 4

Pure Enrichment PureRelief with 4 Heat Settings and 2hr Auto Shut-off Deluxe Heating Pad - 12" x 24"

$34.99

ColorMauve
  • Mauve
  • Gray
  • Sea Glass

In Stock

Eligible for registries and wish lists

At a glance

About this item

Highlights

  • THERAPEUTIC 12” X 24” HEATING PAD: Provides targeted heat therapy for the lower back, shoulders, legs and other large muscle groups
  • SUPER SOFT MICROPLUSH FOR MAXIMUM COMFORT: Gentle, machine-washable fabric feels soft and comforting on bare skin
  • InstaHeat™ TECHNOLOGY: Enjoy a rapidly heating pad with an ergonomic LED controller featuring 4 heat settings from warm to high based on your comfort level
  • USE MOIST OR DRY: Moist heat therapy option provides deeper penetration for more effective muscle relief
  • WHAT YOU GET: Electric heating pad with controller and Pure Enrichment’s guaranteed 5-Year Manufacturer’s Warranty. Our customer support team provides daily quality service and peace of mind to millions worldwide all from a brand you can trust.

Description

Relax and unwind with the PureRelief™ Deluxe Heating Pad from Pure Enrichment®. This electric pad provides a natural alternative to pain relief with therapeutic heat. Easily treat life’s common discomforts, like cramps, back aches and sore muscles with this soft and durable pad. Choose from 4 fast heating temperatures providing comfort to your lap, back, chest, or shoulders. Help reduce stress, soothe anxiety, and enhance relaxation in any setting with this pad at home, school, or work.
4 InstaHeat™ Settings: Choose the level of warmth that works best for you with settings that range from 110℉ to 140℉.
Ultra-Soft Microplush: For an added aesthetic finish the beautiful rain blue color makes this high-quality fabric pleasing to look at and touch
Automatic Shut-Off: Convenient 2 hour shut-off conserves energy and ensures your pad never overheats
Extra-Long Cord: A 9 ft cord makes using this pad on your bed, couch, or favorite chair a breeze
Machine-Washable: Keep your pad looking as new as the day you purchased it by machine washing when needed
Number of Pieces: 1
Dimensions (Overall): 24 Inches (L), 1 Inches (H) x 12 Inches (W)
Weight: 1.31 Pounds
Textile Material: 100% Microplush
Cable/Cord Length: 9 Feet
Includes: Instruction Manual, Blanket
Number of Heat Settings: 4
Material: Polyester
Features: Moist Heat, Detachable Controller, Automatic Shut-Off, Portable, Heated
Power Source: Electric
Care & Cleaning: Hand Wash, Machine Wash
Warranty: 5 Year Limited Warranty. To obtain a copy of the manufacturer's or supplier's warranty for this item prior to purchasing the item, please call Target Guest Services at 1-800-591-3869
TCIN: 76550890
UPC: 817387020800
Item Number (DPCI): 245-07-1212
Origin: Imported
If the item details aren’t accurate or complete, we want to know about it.

Shipping details

Estimated ship dimensions: 11.57 inches length x 7.67 inches width x 2.71 inches height
Estimated ship weight: 1.43 pounds

Return details

This item can be returned to any Target store or Target.com.
This item must be returned within 90 days of the date it was purchased in store, delivered to the guest, delivered by a Shipt shopper, or picked up by the guest.
See the return policy for complete information.

Q: I bought my heating pad a year ago. Now, the light blinks, I can't change the settings, and it no longer gets warm. Is this fixable, and if so, how?

submitted by Lilly Jean - 1 year ago
  • A: I have exactly the same issue. Please let me knowwhat customer support says to fix it, thanks!

    submitted byKay - 2 months ago
  • A: Hi there! Wondering if any of the previous contributors to this question thread reached out to the Pure Enrichment support team / if yes, did they fix or replace the malfunctioning product?

    submitted byKM - 9 months ago
  • A: Hi Lilly, Thank you for purchasing our PureRelief Deluxe Heating Pad and providing your feedback. We are sorry to hear about your experience. Please reach out to us via phone or email, we are here to help! Thank you, Jessica Pure Enrichment Support (714) 668-0300 help@pureenrichment.com

    submitted byPure Enrichment - 1 year ago
    Brand expert

Q: can you feel the heating coils

submitted by David - 2 years ago
  • A: Hi David, Thank you for your question! The PureRelief Deluxe Heating Pad is made with the softest microplush fibers. The heating coils should not be felt. If you have any other questions, feel free to reach out directly to us at (714) 668-0300 or help@pureenrichment.com. Pure Enrichment Support

    submitted byPure Enrichment - 2 years ago
    Brand expert
  • A: No. This heating pad is awesome. It's soft.

    submitted byPokey - 2 years ago

Q: Many of these reviews say this pad has 6 settings, and a digital temp control. The description and pictures above say 4 settings and is not a digital controller. Which is it?

submitted by JoAnna - 5 years ago
  • A: Hi JoAnna, Thank you for your question! The PureRelief Deluxe Gray Heating Pad offers 4 heating settings and the controller is not digital. We do offer another Pure Enrichment Heating Pad that offers 6 heating settings and a digital controller, which may be the reason of confusion. If you have any other questions, feel free to reach out directly to us at (714) 668-0300 or help@pureenrichment.com. Pure Enrichment Support

    submitted byPure Enrichment Support - 5 years ago
    Brand expert
  • A: There is a digital temp control and there are 6 settings.

    submitted bystpauley - 5 years ago

Q: Does this heating pad turn off automatically after a set period of time?

submitted by DeeDee - 5 years ago
  • A: Hi DeeDee, Thank you for your question! The PureRelief Deluxe Gray Heating Pad offers a 2-hour automatic shut-off safety feature. If you have any other questions, feel free to reach out directly to us at (714) 668-0300 or help@pureenrichment.com. Pure Enrichment Support

    submitted byBentgo - 5 years ago
  • A: Hi DeeDee, Thank you for your question! The PureRelief Deluxe Gray Heating Pad offers a 2-hour automatic shut-off safety feature. If you have any other questions, feel free to reach out directly to us at (714) 668-0300 or help@pureenrichment.com. Pure Enrichment Support

    submitted byPure Enrichment Support - 5 years ago
    Brand expert

Q: Is it safe to sleep on top of it?

submitted by Kimbee - 6 years ago
  • A: Hi Kimbee, We do not recommend laying on your heating pad, as it can potentially damage the unit or cause it to overheat. However, you may lay on the heating pad at your discretion. Many of our customers use the heating pad on their backs without any problems.

    submitted byBentgo - 6 years ago
  • A: Hi Kimbee, Thank you for your question! We do not recommend laying on your heating pad, as it can potentially damage the unit or cause it to overheat. However, you may lay on the heating pad at your discretion. Many of our customers use the heating pad on their backs without any problems. If you have any other questions, feel free to reach out directly to us at (714) 668-0300 or help@pureenrichment.com. Pure Enrichment Support

    submitted byPure Enrichment - 1 year ago
    Brand expert

Q: Does it have automatic shut off

submitted by Karen - 6 years ago
  • A: Hi Karen, The PureRelief Deluxe Heating Pad offers a 2-hour auto shut-off that conserves energy and prevents burns caused by excessive heating.

    submitted byBentgo - 6 years ago
  • A: Hi Karen, Thank you for your question! The PureRelief Deluxe Heating Pad offers a 2-hour auto shut-off that conserves energy and prevents burns caused by excessive heating. If you have any other questions, feel free to reach out directly to us at (714) 668-0300 or help@pureenrichment.com. Pure Enrichment Support

    submitted byPure Enrichment - 1 year ago
    Brand expert

Q: When I Googled Infra Red Heating Pad, this item came up, however, I do not see any specific reference to IFR in the print info., nor on the actual item. Is it Infra Red ?

submitted by Joy - 6 years ago
  • A: Hi Joy, The PureRelief Deluxe Heating Pad is not infrared.

    submitted byBentgo - 6 years ago
  • A: Hi Joy, Thank you for your question! The PureRelief Deluxe Heating Pad is not infrared. If you have any other questions, feel free to reach out directly to us at (714) 668-0300 or help@pureenrichment.com. Pure Enrichment Support

    submitted byPure Enrichment - 1 year ago
    Brand expert

Q: Some extra large heating pads come with instructions that say not to lie on the pad.---that it's not safe to. Is this particular pad safe to lie on ACCORDING to manufacturer's directions?

submitted by Heather - 6 years ago
  • A: Hi Heather, We do not recommend laying on your heating pad as it can potentially damage the unit or cause it to overheat. However, you may lay on the heating pad at your discretion. Many of our customers use the heating pad on their backs without any problems.

    submitted byBentgo - 6 years ago
  • A: Hi Heather, Thank you for your question! We do not recommend laying on your heating pad as it can potentially damage the unit or cause it to overheat. However, you may lay on the heating pad at your discretion. Many of our customers use the heating pad on their backs without any problems. If you have any other questions, feel free to reach out directly to us at (714) 668-0300 or help@pureenrichment.com. Pure Enrichment Support

    submitted byPure Enrichment - 1 year ago
    Brand expert

Q: Can I buy the warranty after purchasing?

submitted by Sim - 6 years ago
  • A: Hi Sim, The PureRelief Deluxe Heating Pad offers a 5-year warranty from the date of purchase.

    submitted byBentgo - 6 years ago
  • A: Hi Sim, Thank you for your question! The PureRelief Deluxe Heating Pad offers a 5-year warranty from the date of purchase. If you have any other questions, feel free to reach out directly to us at (714) 668-0300 or help@pureenrichment.com. Pure Enrichment Support

    submitted byPure Enrichment - 1 year ago
    Brand expert

Q: He do you use this with moist heat?

submitted by Deb - 12 days ago
  • A: Hi Deb, Thank you for your question. We’re happy to help! To use your PureRelief XL Heating Pad with moist heat, please follow these steps: 1.Dampen one side of PureRelief XL with water by patting the surface with a wet sponge or cloth, or use a spray bottle to apply a fine mist. Do not thoroughly soak PureRelief XL. 2.Do not spray or dampen the connector. Since moisture will be involved, we recommend protecting furniture and clothing from becoming damp during use. Moist heat can provide additional comfort and temporary muscle relaxation for some users, but it’s important to apply only a light amount of water. If you have any other questions, please feel free to reach out to us by phone at 1-657-275-3737 or by email at help@pureenrichment.com. We’re always happy to assist! Thank you, Jessica Pure Enrichment Support

    submitted byPure Enrichment - 12 days ago
    Brand expert

Additional product information and recommendations

4.3 out of 5 stars with 3432 reviews
quality: 3.57 out of 5
value: 3.53 out of 5
53% would recommend
724 recommendations
2 out of 5 stars
Thumbs down graphic, would not recommend
10 March, 2026Verified purchase

Okay

This is my second time purchasing, and I am still not impressed. I really can't get over the strong plastic smell. I've let it air out for weeks and wiped it down. I threw out my other one for this reason, but apparently they all smell. It doesn't stay hot for too long either. Not the worst, but I definitely won't purchase again.
Target Customer
Did you find this review helpful?
2 out of 5 stars
6 March, 2026Verified purchase

Not nearly warm enough

4 temperature settings, apparently. The highest one is barely lukewarm. My last heating pad had 6 temp settings and this one at highest is probably about what my old one was at lowest setting. Returning and hoping to find a better brand that actually feels nice and warm on my back.
1 reply from Pure Enrichment team - 8 days ago
Hi Jennifer, Thank you for sharing your feedback with us. We’re very sorry to hear about the trouble you’re experiencing with your Pure Enrichment PureRelief Deluxe Heating Pad and our customer service team will be happy to further address this. These heating pads are backed by Pure Enrichment's industry leading 5 year warranty. Please reach out to our customer support team at 1-657-275-3737 or help@pureenrichment.com so we can assist you as quickly as possible. We look forward to hearing from you and resolving any issues. Thank you, Jessica Pure Enrichment Support
Jennifer
Did you find this review helpful?
1 out of 5 stars
27 February, 2026
originally posted on Pure Enrichment
Image

disappointed

Disappointingly, the soft fabric is only on one side and the other side is scratchy and unpleasant. What a bummer! Also, it is very small so not sure why it was billed as XL. Another disappointment.
1 reply from Customer Service team - 14 days ago
Hi Lisa, Thank you for taking the time to share your feedback about your PureRelief XL – King Size Heating Pad. We sincerely apologize that your experience hasn't been what you expected in terms of size. Please know that our team is here to help in any way we can. Feel free to reach out to us by phone at 1-657-275-3737 or help@pureenrichment.com. We're available to answer your questions or explore any solutions that might improve your experience. Thank you again for your feedback. We appreciate you and look forward to hearing from you soon. Thank you, Jessica Pure Enrichment Support
Lisa
Did you find this review helpful?
5 out of 5 stars
Thumbs up graphic, would recommend
27 February, 2026

(no review title)

my Honey had surgery for lung cancer 3 weeks ago and it's perfect it's like a huge i can't give
Joan
quality: 5 out of 5
value: 5 out of 5
Did you find this review helpful?
5 out of 5 stars
26 February, 2026
originally posted on Pure Enrichment
Image

Exceptional warranty

I purchased my Pure heating pad 4yrs ago and it has been everything. Last week it quit working and I was heart broken. I called the warranty phone number and received a cheerful voice on the line. His name was Scott, I explained to him how much I have enjoyed this product and he was very reassuring that I could receive a new Pure heating pad under warranty. Scott said I would get a new pad in 7-10 days. To my surprise it was here in 2 days. Thank you Scott, I'm telling all my friends about the great service you provided. Robert Lynn
Sheila
Did you find this review helpful?
1 out of 5 stars
Thumbs down graphic, would not recommend
23 February, 2026Verified purchase

(no review title)

Terrible chemical smell the first three times I've used it. I won't try again, I'm returning it.
1 reply from Pure Enrichment team - 17 days ago
Hi Emily, Thank you for sharing your feedback with us. We’re very sorry to hear about the trouble you’re experiencing with your Pure Enrichment PureRelief Deluxe Heating Pad and our customer service team will be happy to further address this. These heating pads are backed by Pure Enrichment's industry leading 5 year warranty. Please reach out to our customer support team at 1-657-275-3737 or help@pureenrichment.com so we can assist you as quickly as possible. We look forward to hearing from you and resolving any issues. Thank you, Jessica Pure Enrichment Support
Emily
1 guest found this review helpful. Did you?
1 out of 5 stars
Thumbs down graphic, would not recommend
20 February, 2026

(no review title)

When on the hottest setting it's barely warm.
1 reply from Pure Enrichment team - 18 days ago
Hi Elizabeth, Thank you for sharing your feedback with us. We’re very sorry to hear about the trouble you’re experiencing with your Pure Enrichment PureRelief Deluxe Heating Pad and our customer service team will be happy to further address this. Please reach out to our customer support team at 1-657-275-3737 or help@pureenrichment.com so we can assist you as quickly as possible. We look forward to hearing from you and resolving any issues. Thank you, Jessica Pure Enrichment Support
Elizabeth
quality: 1 out of 5
value: 1 out of 5
3 guests found this review helpful. Did you?
5 out of 5 stars
Thumbs up graphic, would recommend
18 February, 2026Verified purchase

Must have!

Been using it every day! I love this, heats up quick.
Zoe
quality: 5 out of 5
value: 5 out of 5
Did you find this review helpful?
2 out of 5 stars
16 February, 2026
originally posted on Pure Enrichment
Image

ONLY worked great for a couple of years

I bought this product about 3–4 years ago and used it a lot during the winter. As of 2/14/2026, it stopped working and the screen displayed the letter “F.” Now it’s not working at all. I’m disappointed that it only worked well for a couple of years.
1 reply from Customer Service team - 25 days ago
Hi Emily, Thank you for sharing your feedback with us. We’re very sorry to hear about the trouble you’re experiencing with your PureRelief XL – King Size Heating Pad. The blinking "F" may indicate a connection error caused by damage in the heating coils. Rest assured, the PureRelief XXL Ultra-Wide Microplush Heating Pad is backed by Pure Enrichment’s industry-leading 5-Year Warranty, and we’re committed to ensuring your satisfaction. Please reach out to our customer support team at 1-657-275-3737 or help@pureenrichment.com so we can assist you further and resolve this issue as quickly as possible. We look forward to hearing from you and making this right! Thank you, Jessica Pure Enrichment Support
Emily
1 guest found this review helpful. Did you?
3 out of 5 stars
16 February, 2026
originally posted on Pure Enrichment
Image

Declining performance

Out of the box performance was good, ample heat. After less than a week, it does not get as hot. It seems to power down after 15-20 minutes or so. I can’t recommend.
1 reply from Customer Service team - 26 days ago
Hi Mike, Thank you for sharing your feedback with us. We’re very sorry to hear about the trouble you’re experiencing with your PureRelief XL – King Size Heating Pad and our customer service team will be happy to further address this. This heating pad is backed by Pure Enrichment's industry leading 5 year warranty. Please reach out to our customer support team at 1-657-275-3737 or help@pureenrichment.com so we can assist you as quickly as possible. We look forward to hearing from you and resolving any issues. Thank you, Jessica Pure Enrichment Support
Mike
Did you find this review helpful?
1 out of 5 stars
Thumbs down graphic, would not recommend
16 February, 2026Verified purchase

(no review title)

I have bought this twice now and it dies within a year. Don’t waste your money!!!
1 reply from Pure Enrichment team - 26 days ago
Hi Taylor, Thank you for sharing your feedback with us. We’re very sorry to hear about the trouble you’re experiencing with your Pure Enrichment PureRelief Deluxe Heating Pad and our customer service team will be happy to further address this. These heating pads are backed by Pure Enrichment's industry leading 5 year warranty. Please reach out to our customer support team at 1-657-275-3737 or help@pureenrichment.com so we can assist you as quickly as possible. We look forward to hearing from you and resolving any issues. Thank you, Jessica Pure Enrichment Support
Taylor
quality: 1 out of 5
value: 1 out of 5
4 guests found this review helpful. Did you?
5 out of 5 stars
Thumbs up graphic, would recommend
13 February, 2026Verified purchase

Size Matters!

This 24" heating pad has been a game changer. My previous, very old, heating pad quit and I needed one immediately for a strained QL muscle. The length allows the pad to reach from mid back around my side to the front of my hip, all areas feeling the strain. The 4 heat options, plush cover, and 9 foot cord! make it my absolute favorite recovery device.
jenbrubram
quality: 5 out of 5
value: 5 out of 5
1 guest found this review helpful. Did you?
1 out of 5 stars
Thumbs down graphic, would not recommend
11 February, 2026Verified purchase

Dont reccomend

Bought two and both lasted less than 6 months
1 reply from Pure Enrichment team - 1 month ago
Hi Shaya, Thank you for sharing your feedback with us. We’re very sorry to hear about the trouble you’re experiencing with your Pure Enrichment PureRelief Deluxe Heating Pads and our customer service team will be happy to further address this. These heating pads are backed by Pure Enrichment's industry leading 5 year warranty. Please reach out to our customer support team at 1-657-275-3737 or help@pureenrichment.com so we can assist you as quickly as possible. We look forward to hearing from you and resolving any issues. Thank you, Jessica Pure Enrichment Support
Shaya
quality: 1 out of 5
value: 1 out of 5
5 guests found this review helpful. Did you?
1 out of 5 stars
9 February, 2026
originally posted on Pure Enrichment
Image

poor product

This heat pad is a joke it only worked for a year, and it only heated mostly on one end I wouldn't recommend this junk
1 reply from Customer Service team - 1 month ago
Hi, Thank you for sharing your feedback with us. We’re very sorry to hear about the trouble you’re experiencing with your PureRelief Deluxe Heating Pad and our customer service team will be happy to further address this. Please reach out to our customer support team at 1-657-275-3737 or help@pureenrichment.com so we can assist you as quickly as possible. We look forward to hearing from you and resolving any issues. Thank you, Jessica Pure Enrichment Support
it me
2 guests found this review helpful. Did you?
5 out of 5 stars
6 February, 2026
originally posted on Pure Enrichment
Image

Perfect

Absolutely LOVE this heating pad. It’s the perfect size. It has become my security blanket. I take it everywhere. So soft. The company cares about their customers too. How perfect is that? Buy one. Or two?
Donna
Did you find this review helpful?
1 out of 5 stars
Thumbs down graphic, would not recommend
3 February, 2026Verified purchase

(no review title)

This broke after just a few months, the controller separated from the wire. Disappointed
1 reply from Pure Enrichment team - 1 month ago
Hi Patrice, Thank you for sharing your feedback with us. We’re very sorry to hear about the trouble you’re experiencing with your Pure Enrichment PureRelief Deluxe Heating Pad and our customer service team will be happy to further address this. This heating pad is backed by Pure Enrichment's industry leading 5 year warranty. Please reach out to our customer support team at 1-657-275-3737 or help@pureenrichment.com so we can assist you as quickly as possible. We look forward to hearing from you and resolving any issues. Thank you, Jessica Pure Enrichment Support
Patrice
4 guests found this review helpful. Did you?
1 out of 5 stars
Thumbs down graphic, would not recommend
3 February, 2026Verified purchase

only lasted 1 year

I've used this in and off quite a bit since 10/2024. In January, the heating lead stopped working. the light just flashes when I turn it on and it no money gets warm.
1 reply from Pure Enrichment team - 1 month ago
Hi Jessimaka, Thank you for sharing your feedback with us. We’re very sorry to hear about the trouble you’re experiencing with your Pure Enrichment PureRelief Deluxe Heating Pad and our customer service team will be happy to further address this. This heating pad is backed by Pure Enrichment's industry leading 5 year warranty. Please reach out to our customer support team at 1-657-275-3737 or help@pureenrichment.com so we can assist you as quickly as possible. We look forward to hearing from you and resolving any issues. Thank you, Jessica Pure Enrichment Support
Jessimaka
6 guests found this review helpful. Did you?
5 out of 5 stars
3 February, 2026
originally posted on Pure Enrichment
Image

Comfort and Warmth

Perfect for this cold weather a heating pad providing both comfort and warmth
Baba
Did you find this review helpful?
2 out of 5 stars
1 February, 2026
originally posted on Pure Enrichment
Image

Confused

Please help me to understand why the heating pad is indicating that the power is on with its red light flashing yet when the power button is pressed to turn the heat on nothing happens
1 reply from Customer Service team - 1 month ago
Hi Helpmesally, Thank you for sharing your feedback with us. We’re very sorry to hear about the trouble you’re experiencing with your PureRelief Deluxe Heating Pad and our customer service team will be happy to further address this. Please reach out to our customer support team at 1-657-275-3737 or help@pureenrichment.com so we can assist you as quickly as possible. We look forward to hearing from you and resolving any issues. Thank you, Jessica Pure Enrichment Support
Helpmesally
2 guests found this review helpful. Did you?
5 out of 5 stars
Thumbs up graphic, would recommend
31 January, 2026Verified purchase

Love love love

Perfect in every way. And only have to use the first 2 settings.
Chris
quality: 5 out of 5
value: 5 out of 5
1 guest found this review helpful. Did you?

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