Sponsored
Pure Enrichment PureRelief Deluxe Heating Pad - 12" x 24"
$34.99
ColorMauve
In Stock
Eligible for registries and wish lists
At a glance
Sponsored
About this item
Highlights
- THERAPEUTIC 12” X 24” HEATING PAD: Provides targeted heat therapy for the lower back, shoulders, legs and other large muscle groups
- SUPER SOFT MICROPLUSH FOR MAXIMUM COMFORT: Gentle, machine-washable fabric feels soft and comforting on bare skin
- InstaHeat™ TECHNOLOGY: Enjoy a rapidly heating pad with an ergonomic LED controller featuring 4 heat settings from warm to high based on your comfort level
- USE MOIST OR DRY: Moist heat therapy option provides deeper penetration for more effective muscle relief
- WHAT YOU GET: Electric heating pad with controller and Pure Enrichment’s guaranteed 5-Year Manufacturer’s Warranty. Our customer support team provides daily quality service and peace of mind to millions worldwide all from a brand you can trust.
Description
Relax and unwind with the PureRelief™ Deluxe Heating Pad from Pure Enrichment®. This electric pad provides a natural alternative to pain relief with therapeutic heat. Easily treat life’s common discomforts, like cramps, back aches and sore muscles with this soft and durable pad. Choose from 4 fast heating temperatures providing comfort to your lap, back, chest, or shoulders. Help reduce stress, soothe anxiety, and enhance relaxation in any setting with this pad at home, school, or work.
4 InstaHeat™ Settings: Choose the level of warmth that works best for you with settings that range from 110℉ to 140℉.
Ultra-Soft Microplush: For an added aesthetic finish the beautiful rain blue color makes this high-quality fabric pleasing to look at and touch
Automatic Shut-Off: Convenient 2 hour shut-off conserves energy and ensures your pad never overheats
Extra-Long Cord: A 9 ft cord makes using this pad on your bed, couch, or favorite chair a breeze
Machine-Washable: Keep your pad looking as new as the day you purchased it by machine washing when needed
4 InstaHeat™ Settings: Choose the level of warmth that works best for you with settings that range from 110℉ to 140℉.
Ultra-Soft Microplush: For an added aesthetic finish the beautiful rain blue color makes this high-quality fabric pleasing to look at and touch
Automatic Shut-Off: Convenient 2 hour shut-off conserves energy and ensures your pad never overheats
Extra-Long Cord: A 9 ft cord makes using this pad on your bed, couch, or favorite chair a breeze
Machine-Washable: Keep your pad looking as new as the day you purchased it by machine washing when needed
Number of Pieces: 1
Dimensions (Overall): 24 Inches (L), 1 Inches (H) x 12 Inches (W)
Weight: 1.31 Pounds
Textile Material: 100% Microplush
Cable/Cord Length: 9 Feet
Includes: Instruction Manual, Blanket
Number of Heat Settings: 4
Material: Polyester
Features: Moist Heat, Detachable Controller, Automatic Shut-Off, Portable, Heated
Power Source: Electric
Care & Cleaning: Hand Wash, Machine Wash
Warranty: 5 Year Limited Warranty. To obtain a copy of the manufacturer's or supplier's warranty for this item prior to purchasing the item, please call Target Guest Services at 1-800-591-3869
TCIN: 76550890
UPC: 817387020800
Item Number (DPCI): 245-07-1212
Origin: Imported
If the item details aren’t accurate or complete, we want to know about it.
Shipping details
Estimated ship dimensions: 11.57 inches length x 7.67 inches width x 2.71 inches height
Estimated ship weight: 1.43 pounds
Return details
This item can be returned to any Target store or Target.com.
This item must be returned within 90 days of the date it was purchased in store, shipped, delivered by a Shipt shopper, or made ready for pickup.
See the return policy for complete information.
Q: I bought my heating pad a year ago. Now, the light blinks, I can't change the settings, and it no longer gets warm. Is this fixable, and if so, how?
submitted by Lilly Jean - 1 year ago
A: Hi there! Wondering if any of the previous contributors to this question thread reached out to the Pure Enrichment support team / if yes, did they fix or replace the malfunctioning product?
submitted byKM - 5 months agoA: I have the same issue, two years later, red light blinking, will not heat at all. I will call Support tomorrow.
submitted byMichelle - 5 months agoA: Hi Lilly, Thank you for purchasing our PureRelief Deluxe Heating Pad and providing your feedback. We are sorry to hear about your experience. Please reach out to us via phone or email, we are here to help! Thank you, Jessica Pure Enrichment Support (714) 668-0300 help@pureenrichment.com
submitted byPure Enrichment - 1 year agoBrand expert
Q: can you feel the heating coils
submitted by David - 2 years ago
A: Hi David, Thank you for your question! The PureRelief Deluxe Heating Pad is made with the softest microplush fibers. The heating coils should not be felt. If you have any other questions, feel free to reach out directly to us at (714) 668-0300 or help@pureenrichment.com. Pure Enrichment Support
submitted byPure Enrichment - 2 years agoBrand expertA: No. This heating pad is awesome. It's soft.
submitted byclaire - 1 year ago
Q: Many of these reviews say this pad has 6 settings, and a digital temp control. The description and pictures above say 4 settings and is not a digital controller. Which is it?
submitted by JoAnna - 5 years ago
A: There is a digital temp control and there are 6 settings.
submitted bystpauley - 5 years agoA: Hi JoAnna, Thank you for your question! The PureRelief Deluxe Gray Heating Pad offers 4 heating settings and the controller is not digital. We do offer another Pure Enrichment Heating Pad that offers 6 heating settings and a digital controller, which may be the reason of confusion. If you have any other questions, feel free to reach out directly to us at (714) 668-0300 or help@pureenrichment.com. Pure Enrichment Support
submitted byPure Enrichment Support - 5 years agoBrand expert
Q: Does this heating pad turn off automatically after a set period of time?
submitted by DeeDee - 5 years ago
A: Hi DeeDee, Thank you for your question! The PureRelief Deluxe Gray Heating Pad offers a 2-hour automatic shut-off safety feature. If you have any other questions, feel free to reach out directly to us at (714) 668-0300 or help@pureenrichment.com. Pure Enrichment Support
submitted byBentgo - 5 years agoA: Hi DeeDee, Thank you for your question! The PureRelief Deluxe Gray Heating Pad offers a 2-hour automatic shut-off safety feature. If you have any other questions, feel free to reach out directly to us at (714) 668-0300 or help@pureenrichment.com. Pure Enrichment Support
submitted byPure Enrichment Support - 5 years agoBrand expert
Q: Is it safe to sleep on top of it?
submitted by Kimbee - 6 years ago
A: Hi Kimbee, We do not recommend laying on your heating pad, as it can potentially damage the unit or cause it to overheat. However, you may lay on the heating pad at your discretion. Many of our customers use the heating pad on their backs without any problems.
submitted byBentgo - 6 years agoA: Hi Kimbee, Thank you for your question! We do not recommend laying on your heating pad, as it can potentially damage the unit or cause it to overheat. However, you may lay on the heating pad at your discretion. Many of our customers use the heating pad on their backs without any problems. If you have any other questions, feel free to reach out directly to us at (714) 668-0300 or help@pureenrichment.com. Pure Enrichment Support
submitted byPure Enrichment - 9 months agoBrand expert
Q: Does it have automatic shut off
submitted by Karen - 6 years ago
A: Hi Karen, The PureRelief Deluxe Heating Pad offers a 2-hour auto shut-off that conserves energy and prevents burns caused by excessive heating.
submitted byBentgo - 6 years agoA: Hi Karen, Thank you for your question! The PureRelief Deluxe Heating Pad offers a 2-hour auto shut-off that conserves energy and prevents burns caused by excessive heating. If you have any other questions, feel free to reach out directly to us at (714) 668-0300 or help@pureenrichment.com. Pure Enrichment Support
submitted byPure Enrichment - 9 months agoBrand expert
Q: When I Googled Infra Red Heating Pad, this item came up, however, I do not see any specific reference to IFR in the print info., nor on the actual item. Is it Infra Red ?
submitted by Joy - 6 years ago
A: Hi Joy, The PureRelief Deluxe Heating Pad is not infrared.
submitted byBentgo - 6 years agoA: Hi Joy, Thank you for your question! The PureRelief Deluxe Heating Pad is not infrared. If you have any other questions, feel free to reach out directly to us at (714) 668-0300 or help@pureenrichment.com. Pure Enrichment Support
submitted byPure Enrichment - 9 months agoBrand expert
Q: Some extra large heating pads come with instructions that say not to lie on the pad.---that it's not safe to. Is this particular pad safe to lie on ACCORDING to manufacturer's directions?
submitted by Heather - 6 years ago
A: Hi Heather, We do not recommend laying on your heating pad as it can potentially damage the unit or cause it to overheat. However, you may lay on the heating pad at your discretion. Many of our customers use the heating pad on their backs without any problems.
submitted byBentgo - 6 years agoA: Hi Heather, Thank you for your question! We do not recommend laying on your heating pad as it can potentially damage the unit or cause it to overheat. However, you may lay on the heating pad at your discretion. Many of our customers use the heating pad on their backs without any problems. If you have any other questions, feel free to reach out directly to us at (714) 668-0300 or help@pureenrichment.com. Pure Enrichment Support
submitted byPure Enrichment - 9 months agoBrand expert
Q: Can I buy the warranty after purchasing?
submitted by Sim - 6 years ago
A: Hi Sim, The PureRelief Deluxe Heating Pad offers a 5-year warranty from the date of purchase.
submitted byBentgo - 6 years agoA: Hi Sim, Thank you for your question! The PureRelief Deluxe Heating Pad offers a 5-year warranty from the date of purchase. If you have any other questions, feel free to reach out directly to us at (714) 668-0300 or help@pureenrichment.com. Pure Enrichment Support
submitted byPure Enrichment - 9 months agoBrand expert
Q: I'm interested in possibly purchasing this product. How does the moist heat work on this product?
submitted by Karen - 7 days ago
A: Hi Karen, Thank you for your question! For moist heat, you may dampen one side of the heating pad using a wet sponge or cloth. If you have any other questions, feel free to reach out directly to us at (714) 668-0300 or help@pureenrichment.com. Thank you, Jessica Pure Enrichment Customer Support
submitted byPure Enrichment - 7 days agoBrand expert
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Related Categories
4.3 out of 5 stars with 3319 reviews
quality: 3.61 out of 5
value: 3.58 out of 5
56% would recommend
673 recommendations
2 out of 5 stars
Thumbs down graphic, would not recommend
28 October, 2025
(no review title)
I was in need of a heating pad for my lower hip area, ordered this heating pad it had positive reviews! But they couldn’t have been talking about this one cause I bought it this morning to use at work but it is a waste of money doesn’t even get hot!! Will be returning right after work TODAY
4 out of 5 stars
Thumbs up graphic, would recommend
28 October, 2025Verified purchase
Like but not love
I’ve bought 4-6 of these heating pads from this brand. I’ve had 2 go out on me. Two were a gift and one I’m waiting for in the mail currently. I have a pink one that I swear doesn’t get as hot as the other ones I’ve bought. I love the timer function and they’re great when they work. It’s a toss up for me.
5 out of 5 stars
Thumbs up graphic, would recommend
20 October, 2025Verified purchase
Reliable heating pad
Very good heating pad! Bought for my husband for extreme back pain and was helpful with easing the nerve and muscle pain.
5 out of 5 stars
Thumbs up graphic, would recommend
15 October, 2025
(no review title)
Works super well! Is comfortable and easy to use
1 out of 5 stars
15 October, 2025
originally posted on Pure Enrichment
Absolutely awful heating pad and doesn't work
Absolutely awful! I bought the Ultra Wide Micro plush heating pad. Basically, no heat even on setting 6. I did a reset and nothing changed. I returned this one and bought another. This one doesn't work as well. The connection is stuck so far in until I can't get this out to try a reset. I am so unbelievably and incredibly disappointed for having to return the second time. I have very bad ," spinal stenosis and I really needed a heating pad tonight. I will not recommend this to anyone.
1 reply from Customer Service team - 15 days ago
Hi Micha, Thank you for taking the time to share your experience, and we are truly sorry to hear about what you’ve been through, especially when you were depending on the heating pad for relief. We’d really like the opportunity to make this right and help you find a unit that performs as expected. Please reach out to us at help@pureenrichment.com or 714-668-0300 so our team can assist you directly with troubleshooting or a warranty replacement. Your feedback is incredibly important and will be shared with our quality team to ensure we improve where needed. Thank you, Jessica Pure Enrichment Customer Support
1 out of 5 stars
14 October, 2025Verified purchase
(no review title)
Doesn’t last long. Bought 4 of these and each one only lasted a couple mi thx. Also doesn’t get hot enough. I’m not sure why I keep buying these. It’s time to look for a different brand.
1 reply from Pure Enrichment team - 16 days ago
Hi Victoria, Thank you for sharing your feedback with us. We’re very sorry to hear about the trouble you’re experiencing with your Pure Enrichment PureRelief Deluxe Heating Pads and our customer service team will be happy to further address this. These heating pads are backed by Pure Enrichment's industry leading 5 year warranty. Please reach out to our customer support team at (714) 668-0300 or help@pureenrichment.com so we can assist you as quickly as possible. We look forward to hearing from you and resolving any issues. Thank you, Jessica Pure Enrichment Customer Support
1 out of 5 stars
Thumbs down graphic, would not recommend
12 October, 2025
(no review title)
Listen to the newer reviews it does not stay hot at all even on the highest settings. I ignored the newest reviews due to the overwhelming high praise, but this thing failed me almost immediately. I would not recommend.
1 reply from Pure Enrichment team - 18 days ago
Hi Alexander, We’re truly sorry to hear about the issue with your PureRelief Heating Pad not maintaining heat. We'd like to help resolve this issue for you. Please contact us at (657)275-3737 or by email at help@pureenrichment.com so we can troubleshoot the issue you’ve described and work on finding a solution. Your satisfaction is extremely important to us, and we’re here to help! Thank you, Jessica Pure Enrichment Support
5 out of 5 stars
Thumbs up graphic, would recommend
11 October, 2025Verified purchase
Excellent heating with nice features.
I ordered this heating pad to use after surgery and also for shoulder and back pain. I chose the beautiful sea glass color, which looks even nicer in person. The best feature is the automatic shut-off for safety and peace of mind. It offers four heat settings and can be used either dry or moist, making it great for pain relief. I also love the extra-long 9-foot cord — very convenient and easy to use anywhere.
1 out of 5 stars
10 October, 2025
originally posted on Pure Enrichment
Doesn’t work on first use.
Kept this in the top of my closet for whenever I may need it. First time I pulled it out- flashing red light and wouldn’t heat. Googled to find this site to see what I was doing wrong— turns out that light means it doesn’t work. Super fun. Of course I can’t return it because I’ve had it too long at this point.
1 reply from Customer Service team - 20 days ago
Hi Micah, Thank you for sharing your feedback with us. We’re very sorry to hear about the trouble you’re experiencing with your PureRelief Deluxe Heating Pad and our customer service team will be happy to further address this. This heating pad is backed by Pure Enrichment's industry leading 5-year warranty. Please reach out to our customer support team at (714) 668-0300 or help@pureenrichment.com so we can assist you as quickly as possible. We look forward to hearing from you and resolving any issues. Thank you, Jessica Pure Enrichment Customer Support
1 out of 5 stars
Thumbs down graphic, would not recommend
9 October, 2025Verified purchase
defective
Does not heat up .defective. must drag it all the way back to Target.
1 reply from Pure Enrichment team - 20 days ago
Hi Gigi, Thank you for sharing your feedback with us. We’re very sorry to hear about the trouble you’re experiencing with your Pure Enrichment PureRelief Deluxe Heating Pad and our customer service team will be happy to further address this. This heating pad is backed by Pure Enrichment's industry leading 5 year warranty. Please reach out to our customer support team at (714) 668-0300 or help@pureenrichment.com so we can assist you as quickly as possible. We look forward to hearing from you and resolving any issues. Thank you, Jessica Pure Enrichment Customer Support
5 out of 5 stars
7 October, 2025
originally posted on Pure Enrichment
The heating pad of my dreams.
I first bought the XL Pure Hearing Pad a few years ago and was blown away by its lush feel, its generous size, how pliable it is and its six settings. After decades of thin plastics heating pads I was sold! I have three at home that I use every winter. One in my bed, one in my comfy chair, and one at my kitchen chair for breakfast. I also give them to friends and family who are ill or in need of a little pampering.
1 out of 5 stars
Thumbs down graphic, would not recommend
6 October, 2025
Heating
This is so bad the highest heat isnt even warm , I got it for my period cramps and it did not help at all. The heating is just trash
1 reply from Pure Enrichment team - 24 days ago
Hi Yb, Thank you for sharing your feedback with us. We’re very sorry to hear about the trouble you’re experiencing with your heating pad not heating up enough and our customer service team will be happy to further address this. Please reach out to our customer support team at (714) 668-0300 or help@pureenrichment.com so we can assist you as quickly as possible. We look forward to hearing from you and resolving any issues. Thank you, Jessica Pure Enrichment Customer Support
1 out of 5 stars
Thumbs down graphic, would not recommend
3 October, 2025Verified purchase
Not lasting
I have had this less than a year and it has stopped working. Very disappointing.
1 reply from Pure Enrichment team - 26 days ago
Hi Noel, Thank you for sharing your feedback with us. We’re very sorry to hear about the trouble you’re experiencing with your Pure Enrichment PureRelief Deluxe Heating Pad and our customer service team will be happy to further address this. This heating pad is backed by Pure Enrichment's industry leading 5 year warranty. Please reach out to our customer support team at (714) 668-0300 or help@pureenrichment.com so we can assist you as quickly as possible. We look forward to hearing from you and resolving any issues. Thank you, Jessica Pure Enrichment Support
1 out of 5 stars
29 September, 2025
originally posted on Pure Enrichment
no lasting power
When I bought this product, I put it in the linen closet to use when the old one, which I had for years, stopped working. When that happened, I began using this heating pad. It lasted no more than 2 months until the red light came up. It no longer functions.
1 reply from Customer Service team - 1 month ago
Hi Jane, Thank you for sharing your feedback with us. We’re very sorry to hear about the trouble you’re experiencing with your PureRelief Deluxe Heating Pad no longer working and our customer service team will be happy to further address this. This heating pad is backed by Pure Enrichment's industry leading warranty. Please reach out to our customer support team at (714) 668-0300 or help@pureenrichment.com so we can assist you as quickly as possible. We look forward to hearing from you and resolving any issues. Thank you, Jessica Pure Enrichment Customer Support
1 out of 5 stars
Thumbs down graphic, would not recommend
18 September, 2025Verified purchase
Stopped Working
Stopped getting hot after a week
1 reply from Pure Enrichment team - 1 month ago
Hi Nichole, Thank you for sharing your feedback with us. We’re very sorry to hear your Pure Enrichment PureRelief Deluxe Heating Pad stopped working and our customer service team will be happy to further address this. This heating pad is backed by Pure Enrichment's industry leading 5 year warranty. Please reach out to our customer support team at (714) 668-0300 or help@pureenrichment.com so we can assist you as quickly as possible. We look forward to hearing from you and resolving any issues. Thank you, Jessica Pure Enrichment Customer Support
5 out of 5 stars
Thumbs up graphic, would recommend
12 September, 2025Verified purchase
Heating pad
This is an excellent heating pad. I love the size of it and the fact that it comes in various colors is a plus also. It has 4 choices of heat & I like that as well. I highly recommend this heating pad!!!
1 out of 5 stars
Thumbs down graphic, would not recommend
11 September, 2025Verified purchase
Heating pads
Have had two of these. Both failed in less than a year.
1 reply from Pure Enrichment team - 2 months ago
Hi Jo, Thank you for sharing your feedback with us. We’re very sorry to hear about the trouble you’re experiencing with your Pure Enrichment PureRelief Deluxe Heating Pad and our customer service team will be happy to further address this. This heating pad is backed by Pure Enrichment's industry leading 5 year warranty. Please reach out to our customer support team at (714) 668-0300 or help@pureenrichment.com so we can assist you as quickly as possible. We look forward to hearing from you and resolving any issues. Thank you, Jessica Pure Enrichment Customer Support
1 out of 5 stars
Thumbs down graphic, would not recommend
10 September, 2025Verified purchase
Does not get hot. And doesnt stay warm. Target brand is better and cheaper
Does not get hot. Does not stay warm. Target brand is better and cheaper.
1 reply from Pure Enrichment team - 2 months ago
Hi April, Thank you for sharing your feedback with us. We’re very sorry to hear about the trouble you’re experiencing with your Pure Enrichment PureRelief Deluxe Heating Pad and our customer service team will be happy to further address this. Please reach out to our customer support team at (714) 668-0300 or help@pureenrichment.com so we can assist you as quickly as possible. We look forward to hearing from you and resolving any issues. Thank you, Jessica Pure Enrichment Customer Support
5 out of 5 stars
5 September, 2025
Good quality
This is a larger pad and it really gets warm! I bought this on a trip and it rolls up well to travel when I brought it home. The cord length is a good length.
1 out of 5 stars
28 August, 2025
not hot
doesn’t get hot, save your money!
1 reply from Pure Enrichment team - 2 months ago
Hi AD, Thank you for your feedback on the PureRelief Deluxe Heating Pad. We want to make sure you’re getting the full benefit of your heating pad, as it should provide consistent, soothing heat when working properly. Please reach out to our team at help@pureenrichment.com or call us at 714-668-0300 so we can help troubleshoot and, if needed, find the best solution for you. We’ll also be following up with you directly to ensure this is resolved. Thank you, Jessica Pure Enrichment Customer Support