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Pure Enrichment PureRelief Deluxe Heating Pad - 12" x 24" - 2 of 4Pure Enrichment PureRelief Deluxe Heating Pad - 12" x 24" - 3 of 4Pure Enrichment PureRelief Deluxe Heating Pad - 12" x 24" - 4 of 4
Pure Enrichment PureRelief Deluxe Heating Pad - 12" x 24" - 1 of 4

$34.99

ColorMauve
  • Mauve
  • Gray
  • Sea Glass

In Stock

Eligible for registries and wish lists

At a glance

About this item

Highlights

  • THERAPEUTIC 12” X 24” HEATING PAD: Provides targeted heat therapy for the lower back, shoulders, legs and other large muscle groups
  • SUPER SOFT MICROPLUSH FOR MAXIMUM COMFORT: Gentle, machine-washable fabric feels soft and comforting on bare skin
  • InstaHeat™ TECHNOLOGY: Enjoy a rapidly heating pad with an ergonomic LED controller featuring 4 heat settings from warm to high based on your comfort level
  • USE MOIST OR DRY: Moist heat therapy option provides deeper penetration for more effective muscle relief
  • WHAT YOU GET: Electric heating pad with controller and Pure Enrichment’s guaranteed 5-Year Manufacturer’s Warranty. Our customer support team provides daily quality service and peace of mind to millions worldwide all from a brand you can trust.

Description

Relax and unwind with the PureRelief™ Deluxe Heating Pad from Pure Enrichment®. This electric pad provides a natural alternative to pain relief with therapeutic heat. Easily treat life’s common discomforts, like cramps, back aches and sore muscles with this soft and durable pad. Choose from 4 fast heating temperatures providing comfort to your lap, back, chest, or shoulders. Help reduce stress, soothe anxiety, and enhance relaxation in any setting with this pad at home, school, or work.
4 InstaHeat™ Settings: Choose the level of warmth that works best for you with settings that range from 110℉ to 140℉.
Ultra-Soft Microplush: For an added aesthetic finish the beautiful rain blue color makes this high-quality fabric pleasing to look at and touch
Automatic Shut-Off: Convenient 2 hour shut-off conserves energy and ensures your pad never overheats
Extra-Long Cord: A 9 ft cord makes using this pad on your bed, couch, or favorite chair a breeze
Machine-Washable: Keep your pad looking as new as the day you purchased it by machine washing when needed
Number of Pieces: 1
Dimensions (Overall): 24 Inches (L), 1 Inches (H) x 12 Inches (W)
Weight: 1.31 Pounds
Textile Material: 100% Microplush
Cable/Cord Length: 9 Feet
Includes: Instruction Manual, Blanket
Number of Heat Settings: 4
Material: Polyester
Features: Moist Heat, Detachable Controller, Automatic Shut-Off, Portable, Heated
Power Source: Electric
Care & Cleaning: Hand Wash, Machine Wash
Warranty: 5 Year Limited Warranty. To obtain a copy of the manufacturer's or supplier's warranty for this item prior to purchasing the item, please call Target Guest Services at 1-800-591-3869
TCIN: 76550890
UPC: 817387020800
Item Number (DPCI): 245-07-1212
Origin: Imported
If the item details aren’t accurate or complete, we want to know about it.

Shipping details

Estimated ship dimensions: 11.57 inches length x 7.67 inches width x 2.71 inches height
Estimated ship weight: 1.43 pounds

Return details

This item can be returned to any Target store or Target.com.
This item must be returned within 90 days of the date it was purchased in store, shipped, delivered by a Shipt shopper, or made ready for pickup.
See the return policy for complete information.

Q: I bought my heating pad a year ago. Now, the light blinks, I can't change the settings, and it no longer gets warm. Is this fixable, and if so, how?

submitted by Lilly Jean - 1 year ago
  • A: Hi there! Wondering if any of the previous contributors to this question thread reached out to the Pure Enrichment support team / if yes, did they fix or replace the malfunctioning product?

    submitted byKM - 8 months ago
  • A: I have exactly the same issue. Please let me knowwhat customer support says to fix it, thanks!

    submitted byKay - 17 days ago
  • A: Hi Lilly, Thank you for purchasing our PureRelief Deluxe Heating Pad and providing your feedback. We are sorry to hear about your experience. Please reach out to us via phone or email, we are here to help! Thank you, Jessica Pure Enrichment Support (714) 668-0300 help@pureenrichment.com

    submitted byPure Enrichment - 1 year ago
    Brand expert

Q: can you feel the heating coils

submitted by David - 2 years ago
  • A: Hi David, Thank you for your question! The PureRelief Deluxe Heating Pad is made with the softest microplush fibers. The heating coils should not be felt. If you have any other questions, feel free to reach out directly to us at (714) 668-0300 or help@pureenrichment.com. Pure Enrichment Support

    submitted byPure Enrichment - 2 years ago
    Brand expert
  • A: No. This heating pad is awesome. It's soft.

    submitted byPokey - 2 years ago

Q: Many of these reviews say this pad has 6 settings, and a digital temp control. The description and pictures above say 4 settings and is not a digital controller. Which is it?

submitted by JoAnna - 5 years ago
  • A: Hi JoAnna, Thank you for your question! The PureRelief Deluxe Gray Heating Pad offers 4 heating settings and the controller is not digital. We do offer another Pure Enrichment Heating Pad that offers 6 heating settings and a digital controller, which may be the reason of confusion. If you have any other questions, feel free to reach out directly to us at (714) 668-0300 or help@pureenrichment.com. Pure Enrichment Support

    submitted byPure Enrichment Support - 5 years ago
    Brand expert
  • A: There is a digital temp control and there are 6 settings.

    submitted bystpauley - 5 years ago

Q: Does this heating pad turn off automatically after a set period of time?

submitted by DeeDee - 5 years ago
  • A: Hi DeeDee, Thank you for your question! The PureRelief Deluxe Gray Heating Pad offers a 2-hour automatic shut-off safety feature. If you have any other questions, feel free to reach out directly to us at (714) 668-0300 or help@pureenrichment.com. Pure Enrichment Support

    submitted byPure Enrichment Support - 5 years ago
    Brand expert
  • A: Hi DeeDee, Thank you for your question! The PureRelief Deluxe Gray Heating Pad offers a 2-hour automatic shut-off safety feature. If you have any other questions, feel free to reach out directly to us at (714) 668-0300 or help@pureenrichment.com. Pure Enrichment Support

    submitted byBentgo - 5 years ago

Q: Is it safe to sleep on top of it?

submitted by Kimbee - 6 years ago
  • A: Hi Kimbee, We do not recommend laying on your heating pad, as it can potentially damage the unit or cause it to overheat. However, you may lay on the heating pad at your discretion. Many of our customers use the heating pad on their backs without any problems.

    submitted byBentgo - 6 years ago
  • A: Hi Kimbee, Thank you for your question! We do not recommend laying on your heating pad, as it can potentially damage the unit or cause it to overheat. However, you may lay on the heating pad at your discretion. Many of our customers use the heating pad on their backs without any problems. If you have any other questions, feel free to reach out directly to us at (714) 668-0300 or help@pureenrichment.com. Pure Enrichment Support

    submitted byPure Enrichment - 1 year ago
    Brand expert

Q: Does it have automatic shut off

submitted by Karen - 6 years ago
  • A: Hi Karen, The PureRelief Deluxe Heating Pad offers a 2-hour auto shut-off that conserves energy and prevents burns caused by excessive heating.

    submitted byBentgo - 6 years ago
  • A: Hi Karen, Thank you for your question! The PureRelief Deluxe Heating Pad offers a 2-hour auto shut-off that conserves energy and prevents burns caused by excessive heating. If you have any other questions, feel free to reach out directly to us at (714) 668-0300 or help@pureenrichment.com. Pure Enrichment Support

    submitted byPure Enrichment - 1 year ago
    Brand expert

Q: When I Googled Infra Red Heating Pad, this item came up, however, I do not see any specific reference to IFR in the print info., nor on the actual item. Is it Infra Red ?

submitted by Joy - 6 years ago
  • A: Hi Joy, The PureRelief Deluxe Heating Pad is not infrared.

    submitted byBentgo - 6 years ago
  • A: Hi Joy, Thank you for your question! The PureRelief Deluxe Heating Pad is not infrared. If you have any other questions, feel free to reach out directly to us at (714) 668-0300 or help@pureenrichment.com. Pure Enrichment Support

    submitted byPure Enrichment - 1 year ago
    Brand expert

Q: Some extra large heating pads come with instructions that say not to lie on the pad.---that it's not safe to. Is this particular pad safe to lie on ACCORDING to manufacturer's directions?

submitted by Heather - 6 years ago
  • A: Hi Heather, We do not recommend laying on your heating pad as it can potentially damage the unit or cause it to overheat. However, you may lay on the heating pad at your discretion. Many of our customers use the heating pad on their backs without any problems.

    submitted byBentgo - 6 years ago
  • A: Hi Heather, Thank you for your question! We do not recommend laying on your heating pad as it can potentially damage the unit or cause it to overheat. However, you may lay on the heating pad at your discretion. Many of our customers use the heating pad on their backs without any problems. If you have any other questions, feel free to reach out directly to us at (714) 668-0300 or help@pureenrichment.com. Pure Enrichment Support

    submitted byPure Enrichment - 1 year ago
    Brand expert

Q: Can I buy the warranty after purchasing?

submitted by Sim - 6 years ago
  • A: Hi Sim, The PureRelief Deluxe Heating Pad offers a 5-year warranty from the date of purchase.

    submitted byBentgo - 6 years ago
  • A: Hi Sim, Thank you for your question! The PureRelief Deluxe Heating Pad offers a 5-year warranty from the date of purchase. If you have any other questions, feel free to reach out directly to us at (714) 668-0300 or help@pureenrichment.com. Pure Enrichment Support

    submitted byPure Enrichment - 1 year ago
    Brand expert

Q: Can you plug this into an extension cord?

submitted by Kelsdy - 15 days ago
  • A: Hi Kelsdy, Thank you for your question! We do not recommend plugging the heating pad into a power strip or extension cord. We make this recommendation to keep the user safe and protect the heating pad from damage. If you have any other questions, feel free to reach out directly to us at 1-657-275-3737 or help@pureenrichment.com. Thank you, Jessica Pure Enrichment Customer Support

    submitted byPure Enrichment - 15 days ago
    Brand expert

Additional product information and recommendations

4.3 out of 5 stars with 3402 reviews
quality: 3.58 out of 5
value: 3.54 out of 5
53% would recommend
716 recommendations
1 out of 5 stars
Thumbs down graphic, would not recommend
3 February, 2026Verified purchase

(no review title)

This broke after just a few months, the controller separated from the wire. Disappointed
1 reply from Pure Enrichment team - 7 days ago
Hi Patrice, Thank you for sharing your feedback with us. We’re very sorry to hear about the trouble you’re experiencing with your Pure Enrichment PureRelief Deluxe Heating Pad and our customer service team will be happy to further address this. This heating pad is backed by Pure Enrichment's industry leading 5 year warranty. Please reach out to our customer support team at 1-657-275-3737 or help@pureenrichment.com so we can assist you as quickly as possible. We look forward to hearing from you and resolving any issues. Thank you, Jessica Pure Enrichment Support
Patrice
Did you find this review helpful?
1 out of 5 stars
Thumbs down graphic, would not recommend
3 February, 2026Verified purchase

only lasted 1 year

I've used this in and off quite a bit since 10/2024. In January, the heating lead stopped working. the light just flashes when I turn it on and it no money gets warm.
1 reply from Pure Enrichment team - 7 days ago
Hi Jessimaka, Thank you for sharing your feedback with us. We’re very sorry to hear about the trouble you’re experiencing with your Pure Enrichment PureRelief Deluxe Heating Pad and our customer service team will be happy to further address this. This heating pad is backed by Pure Enrichment's industry leading 5 year warranty. Please reach out to our customer support team at 1-657-275-3737 or help@pureenrichment.com so we can assist you as quickly as possible. We look forward to hearing from you and resolving any issues. Thank you, Jessica Pure Enrichment Support
Jessimaka
1 guest found this review helpful. Did you?
5 out of 5 stars
Thumbs up graphic, would recommend
31 January, 2026Verified purchase

Love love love

Perfect in every way. And only have to use the first 2 settings.
Chris
quality: 5 out of 5
value: 5 out of 5
Did you find this review helpful?
5 out of 5 stars
Thumbs down graphic, would not recommend
31 January, 2026

(no review title)

excellent service!!
Stephanie
Did you find this review helpful?
1 out of 5 stars
Thumbs down graphic, would not recommend
29 January, 2026

Does Not Heat Up Enough Even On High Setting

Just bought this today but will be returning. At first, it was significantly warm on high heat and I was happy with it. Then, the second time I used it today it barely got warm even at high heat. I came to read the reviews and found out many people have had the same issue.
1 reply from Pure Enrichment team - 12 days ago
Hi Claire, Thank you for sharing your feedback with us. We’re very sorry to hear about the trouble you’re experiencing with your Pure Enrichment PureRelief Deluxe Heating Pad not heating up enough and our customer service team will be happy to further address this. This heating pad is backed by Pure Enrichment's industry leading 5 year warranty. Please reach out to our customer support team at 1-657-275-3737 or help@pureenrichment.com so we can assist you as quickly as possible. We look forward to hearing from you and resolving any issues. Thank you, Jessica Pure Enrichment Support
Claire
quality: 1 out of 5
value: 1 out of 5
2 guests found this review helpful. Did you?
1 out of 5 stars
Thumbs down graphic, would not recommend
26 January, 2026Verified purchase

heartbreaker

Loved this heating pad, was just the right temp at the lowest setting and stayed warm consistently. I had read a lot of reviews that said this heating pad stopped working after washing so I just thought 'don't wash it' but just outside the 90 return window (4 months) it has stored working properly. It'll turn on for about 5 minutes then start flashing the red light and won't turn off or on again unless I unplug it, then it does the same cycle.
1 reply from Pure Enrichment team - 15 days ago
Hi Samantha, Thank you for sharing your feedback with us. We’re very sorry to hear about the trouble you’re experiencing with your Pure Enrichment PureRelief Deluxe Heating Pad and our customer service team will be happy to further address this. This heating pad is backed by Pure Enrichment's industry leading 5 year warranty. Please reach out to our customer support team at 1-657-275-3737 or help@pureenrichment.com so we can assist you as quickly as possible. We look forward to hearing from you and resolving any issues. Thank you, Jessica Pure Enrichment Support
Samantha
quality: 1 out of 5
value: 1 out of 5
1 guest found this review helpful. Did you?
1 out of 5 stars
Thumbs down graphic, would not recommend
24 January, 2026Verified purchase

terabble

was broken when i got it and did not work, it felt used, and it was dirty
1 reply from Pure Enrichment team - 16 days ago
Hi Camille, We sincerely apologize for the experience you had with your PureRelief Deluxe Heating Pad. Receiving the item in the condition that you reported is not the standard we uphold. We’d like to make this right for you. Please reach out to us at 1-657-275-3737 or help@pureenrichment.com, and we’ll work to address your concerns and take care of your needs. Your satisfaction is very important to us, and we’re here to help! Thank you, Jessica Pure Enrichment Support
Camille
quality: 1 out of 5
value: 1 out of 5
1 guest found this review helpful. Did you?
5 out of 5 stars
21 January, 2026
originally posted on Pure Enrichment
Image

Long wear

This my second heating pad. The first one lasted more than 10 years even though I used it every night.
Sister E
Did you find this review helpful?
5 out of 5 stars
19 January, 2026
originally posted on Pure Enrichment
Image

Super long lasting

I bought this heating pad in 2020 and it still works perfectly every time I pull it out from my closet 6 years later. I use it for cramps, for working at my desk in the winter, for warming up the bed. I love it so much. Never had the blinking light issue yet. And if it does break, I'll problaby just get the same one again. It's that good.
karen
Did you find this review helpful?
2 out of 5 stars
Thumbs down graphic, would not recommend
18 January, 2026Verified purchase

Nice features but erratic heat

At first I liked several things about this heating pad: It's a good size for wrapping around your lower back, it's soft, and it has enough cord length. For the first two weeks or so, I kept it on the lowest setting (out of four); after that, though, I noticed that it wouldn't stay as warm as it had, so I increased the heat to the next setting. That was good for a few minutes but then it got too hot, so I went back to the lowest setting; then it wasn't warm enough, so I went back up to the next setting, but it soon got too hot again. Repeat many times. This routine continued for the next week and a half or so and got very old, because I just wanted the heating pad to be at a nice, consistent, warm heat, and that wasn't happening. I don't know how anyone would be able to stand the highest two heat settings, because just going up one from the lowest was always too hot after a few minutes. Maybe I got a lemon, but I wasn't in the mood to try again, so I returned it. After reading about several other heating pads, though, I'm seeing that they all have problems eventually, so that may just be something we have to put up with in this day and age. I had an old heating pad years ago that lasted for decades and heated consistently—not sure that's possible anymore, unfortunately.
1 reply from Pure Enrichment team - 23 days ago
Hi K, Thank you for your honest feedback! We’re sorry to hear about your experience with your PureRelief Deluxe Heating Pad and any inconvenience it caused. We’d love the opportunity to learn more about your experience—please feel free to reach out to us at 1-657-275-3737 or help@pureenrichment.com. We look forward to assisting you! Thank you, Jessica Pure Enrichment Support
K
quality: 2 out of 5
value: 2 out of 5
2 guests found this review helpful. Did you?
1 out of 5 stars
18 January, 2026
originally posted on Pure Enrichment
Image

My heating pad does not warm up

I just got one and it doesn't warm up. I am disappointed.
1 reply from Customer Service team - 23 days ago
Hi Shan, Thank you for sharing your feedback. We’re sorry to hear that your PureRelief XL Heating Pad isn’t warming up as expected. We'd like to help resolve this issue for you. Please contact us at 1-657-275-3737 or by email at help@pureenrichment.com so we can troubleshoot the problems you’ve described and work on finding a solution. Your satisfaction is extremely important to us, and we’re here to help! Thank you, Jessica Pure Enrichment Support
Shan
Did you find this review helpful?
1 out of 5 stars
Thumbs down graphic, would not recommend
17 January, 2026

Heat Output is AWFUL

Very disappointing. Hardly heats up.
1 reply from Pure Enrichment team - 23 days ago
Hi CC, Thank you for sharing your feedback. We’re sorry to hear that your unit isn’t warming up as expected. We'd like to help resolve this issue for you. Please contact us at 1-657-275-3737 or by email at help@pureenrichment.com so we can troubleshoot the problems you’ve described and work on finding a solution. Your satisfaction is extremely important to us, and we’re here to help! Thank you, Jessica Pure Enrichment Support
CC
quality: 1 out of 5
value: 1 out of 5
3 guests found this review helpful. Did you?
2 out of 5 stars
17 January, 2026Verified purchase

Low Heat Setting

The heat setting of this product is low. The high setting feels like it is on low in comparison to that of other brands. Disappointing, I will be returning and not purchasing this brand in the future.
1 reply from Pure Enrichment team - 23 days ago
Hi fashion mom! Thank you for sharing your feedback. We’re sorry to hear that the heat level didn’t meet your expectations. We'd like to help resolve this issue for you. Please contact us at 1-657-275-3737 or by email at help@pureenrichment.com so we can troubleshoot the problems you’ve described and work on finding a solution. Your satisfaction is extremely important to us, and we’re here to help! Thank you, Jessica Pure Enrichment Support
fashion mom
Did you find this review helpful?
5 out of 5 stars
17 January, 2026Verified purchase

(no review title)

😍😍😍😍😍😍
Zhina
1 guest found this review helpful. Did you?
5 out of 5 stars
Thumbs up graphic, would recommend
15 January, 2026

Absolutely

Just buy it. It gets warm soooo fast. I know my cat will be fighting me for it for her naps lol
Han
quality: 5 out of 5
value: 5 out of 5
Did you find this review helpful?
1 out of 5 stars
14 January, 2026
originally posted on Pure Enrichment
Image

Shuts Down, Display letter F on Screen

Less than 6 month using occasionally and Today 01/13/2026, STOPPED WORKING, and screen had letter F. I unplugged it, after 15 minutes, it turned back-on. Few minutes later SHUTS-OFF ans displays letter F.
1 reply from Customer Service team - 27 days ago
Hi Jose, Thank you for sharing your feedback with us. We’re very sorry to hear about the trouble you’re experiencing with your PureRelief XL – King Size Heating Pad. The blinking "F" may indicate a connection error caused by damage in the heating coils. Rest assured, this heating pad is backed by Pure Enrichment’s industry-leading 5-Year Warranty, and we’re committed to ensuring your satisfaction. Please reach out to our customer support team at 1-657-275-3737 or help@pureenrichment.com so we can assist you further and resolve this issue as quickly as possible. We look forward to hearing from you and making this right! Thank you, Jessica Pure Enrichment Support
NOT WORKING
Did you find this review helpful?
5 out of 5 stars
10 January, 2026
originally posted on Pure Enrichment
Image

SO much better than the rest, with a warranty!

When I say that I ALWAYS use my heating pad, I don't mean for a couple of hours every day. I mean every minute that I'm home sitting or lying down (and when I'm not, I'm missing it!). With this amount of use, it lasted almost three years. Since I registered for the warranty, I tried emailing them a few times, for about a month (in case they were swamped since it was initially around Black Friday). I wasn't getting an answer, and, one day, included my phone number, too. I almost immediately got a call that their replies kept being returned and weren't reaching me! I'm not sure what happened, but that just goes to show how far they back their warranty! After switching to a different email address, a new one was on the way... On Christmas Eve! Since I sent the pictures later in the day on the 23rd, I assumed I'd hear back on the 26th or 27th. Nope! Scott A at Pure Enrichment, the one who called me got back to me that morning letting me know that my new one was on the way already! I had tried two of the "Sun" brand in the meantime, and they didn't get hot AT ALL! Neither of them! Needless to say, I'm a customer for life!
1 guest found this review helpful. Did you?
2 out of 5 stars
9 January, 2026Verified purchase

Not quite ready for primetime

Great idea for so many settings and auto turn off. Unfortunately, didn’t heat up much, will be returning. Soft cover wonderful.
1 reply from Pure Enrichment team - 1 month ago
Hi S, Thank you for sharing your feedback with us. We’re very sorry to hear about the trouble you’re experiencing with your Pure Enrichment PureRelief Deluxe Heating Pad not heating up enough and our customer service team will be happy to further address this. Please reach out to our customer support team at 1-657-275-3737 or help@pureenrichment.com so we can assist you as quickly as possible. We look forward to hearing from you and resolving any issues. Thank you, Jessica Pure Enrichment Support
S
Did you find this review helpful?
5 out of 5 stars
Thumbs up graphic, would recommend
8 January, 2026

(no review title)

Great Service
valerie
quality: 5 out of 5
value: 5 out of 5
Did you find this review helpful?
4 out of 5 stars
1 January, 2026
originally posted on Pure Enrichment
Image

Works great for a while

Worked great but started to flash “F” after a few months
Tfcsd
4 guests found this review helpful. Did you?

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