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L'Oreal Paris Feria Permanent Hair Color - 6.3 fl oz - 2 of 4L'Oreal Paris Feria Permanent Hair Color - 6.3 fl oz - 3 of 4L'Oreal Paris Feria Permanent Hair Color - 6.3 fl oz - 4 of 4
L'Oreal Paris Feria Permanent Hair Color - 6.3 fl oz - 1 of 4

L'Oreal Paris Feria Spiced Permanent Hair Color Collection - Spiced Copper - 54: Vegan, For All Hair Types


ColorSpiced Copper
  • 21 Starry Night
  • 36 Chocolate Cherry
  • 40 Espresso
  • 45 French Roast
  • 60 Crystal Brown
  • B61 Downtown Brown
  • R48 Red Velvet
  • R57 Cherry Crush
  • V38 Violet Noir
  • 20 Black Leather
  • S1 Smokey Silver
  • 26 Black Cherry
  • 65 Honey Brown
  • Caramel Glow
  • Chocolate Glaze
  • Jet Black
  • Spiced Copper
  • Hot Chilli

In Stock

Eligible for registries and wish lists
Available deals

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At a glance

About this item

Highlights

  • L’Oreal Paris Feria Multi-Faceted Shimmering Color with 3X the highlights delivers intensified, brilliant results
  • Never leaves hair dull or flat
  • Seals and smooths hair, never wrecks or ravages hair
  • Delivers trendy, edgy, shimmering, fashionable and multi-tonal hair colors

Description

With L'Oreal Feria, what you see is the shimmer. Multi-Faceted shimmering color with 3X highlights delivers intensified, brilliant results. Inspired by fashion, Feria offers a twist on the traditional and gives edgy hair color - from bright red, platinum blonde, rose gold, metallic brown, to blue black hair color, these hair dye kits will transform your hair. Feria's prismatic color spectrum is custom-blended by L'Oreal master colorists for bold, head-turning shades – no appointment necessary. The Power Shimmer Conditioner seals and smooths. Won't wreck or ravage hair.

Packaging may vary, what you receive may not be what is reflected on site.


Always refer to insert inside product for detailed application instructions.

Important: Haircolor and bleaches contain ingredients which may cause allergic and/or other types of reactions. A skin allergy test is required 48 hours before each use of a haircolor product. Bleaches contain persulfates. Bleaches and high-lift haircolor shades cannot be used on relaxed hair; for other haircolor shades, wait at least 14 days after bleaching, relaxing or perming before coloring. This is a safety summary. Read all product labeling and instructions completely prior to use.
Hair Type: All Hair Types, Colored, Normal
Health Facts: Vegan
Product Warning: Not recommended for those with sensitive skin
Product Form: Gel
Includes: Color Developer, Conditioner
Beauty Purpose: Hair Coloring
Processing Time: 25 Minutes
TCIN: 94737020
UPC: 071249705421
Item Number (DPCI): 063-01-8588
Origin: Imported
If the item details aren’t accurate or complete, we want to know about it.

Ingredients:

helianthus annuus seed oil / sunflower seed oil, parfum / fragrance, cocos nucifera oil / coconut oil, poly(linseed oil). aqua / water / eau, cetearyl alcohol, glycerin, behentrimonium chloride, dimethicone, bis-cetearyl amodimethicone, cetyl esters, citric acid, isopropyl alcohol, dicetyldimonium chloride, parfum / fragrance, sodium citrate, phenoxyethanol, candelilla cera / candelilla wax / cire de candelilla, isopropyl myristate, hydroxypropyl guar, coco-betaine, amodimethicone, cetrimonium chloride, dilauryl thiodipropionate, trideceth-10, sodium chloride, peg-100 stearate, steareth-6, trideceth-3, acetic acid, trisodium hedta.

Allergens & Warnings:

CAUTION: THIS PRODUCT CONTAINS INGREDIENTS WHICH MAY CAUSE SKIN IRRITATION ON CERTAIN INDIVIDUALS AND A PRELIMINARY TEST ACCORDING TO ACCOMPANYING DIRECTIONS SHOULD FIRST BE MADE. THIS PRODUCT MUST NOT BE USED FOR DYEING THE EYELASHES OR EYEBROWS; TO DO SO MAY CAUSE BLINDNESS., HAIRCOLOR CAN CAUSE AN ALLERGIC REACTION, Avoid contact of this product with eyes and skin. If product gets into eyes, rinse immediately. Wear gloves provided in kit. Thoroughly rinse hair after application. Do not use over compound henna or progressive color. Wait at least 14 days after bleaching, relaxing or perming before coloring. Keep product out of the reach of children. Do not apply on children., RESULTS SHOWN ARE ON NATURAL HAIR THAT IS NOT COLOUR-TREATED OR CHEMICALLY PROCESSED. Not recommended on predominantly gray or heavily highlighted hair. Results will vary depending on condition and colour of hair., USAGE ADVISORY-SAFETY WARNINGS IMPORTANT: HAIRCOLOR CAN CAUSE AN ALLERGIC REACTION WHICH, IN CERTAIN RARE CASES, CAN BE SEVERE. THEREFORE, YOU MUST FOLLOW THESE PRECAUTIONS: DO NOT USE IF: You have already had a reaction to a haircolor product. You have a sensitive, itchy or damaged scalp. IF YOU HAVE A TATTOO, the risks of allergic reaction may be increased. PERFORM A SKIN ALLERGY TEST 48 HOURS BEFORE EACH USE OF THIS PRODUCT (see insert). REMEMBER TO BUY YOUR PRODUCT 2 DAYS AHEAD OF TIME.

Shipping details

Estimated ship dimensions: 2.75 inches length x 3.5 inches width x 6.5 inches height
Estimated ship weight: 0.58 pounds
We regret that this item cannot be shipped to PO Boxes.
This item cannot be shipped to the following locations: American Samoa (see also separate entry under AS), Guam (see also separate entry under GU), Northern Mariana Islands, Puerto Rico (see also separate entry under PR), United States Minor Outlying Islands, Virgin Islands, U.S., APO/FPO, Alaska, Hawaii

Return details

This item must be returned to any Target store.
This item must be returned within 90 days of the date it was purchased in store, delivered to the guest, delivered by a Shipt shopper, or picked up by the guest.
See the return policy for complete information.

Q: Does caramel glow -53 covers white hair roots

submitted by Devorah Yolanda - 25 days ago
  • A: Hi Devorah Yolanda. Thank you for reaching out to L'Oreal regarding the Feria, #53, Caramel Glow. The Feria haircolor doesn't provide very good gray/white coverage. We suggest using L'Oreal Superior Preference, shade #5G, Medium Golden Brown or shade #6 1/2G, Lightest Golden Brown.

    submitted byL'OrealParisProductExpert - 24 days ago
    Brand expert

Q: I have natural black hair. Will 36 Dark Burgundy Brown show up on my hair? What will it look like? Is this drying?

submitted by Tarzhay - 3 years ago
  • A: Hi There! Take a look at the photos of the 36 Dark Burgundy Brown on the Target website, there's a guide picture of how the color will show on Black hair! The kit will contain the Power Shimmering Conditioner that will leave your hair silky smooth. We recommend to use a Sulfate free Shampoo & Conditioner on color treated hair! For all your future beauty questions, get real-time answers using the “Chat with a Virtual Beauty Consultant” button, found on every product page.

    submitted byL'OrealParisProductExpert - 3 years ago
    Brand expert
  • A: Hey Tarzhay, Great questions! Take a look at the photos of the 36 Dark Burgundy Brown on the Target website, there's a guide picture of how the color will show on Black hair! The kit will contain the Power Shimmering Conditioner that will leave your hair silky smooth. We recommend to use a Sulfate free Shampoo & Conditioner on color treated hair! For all your future beauty questions, get real-time answers using the “Chat with a Virtual Beauty Consultant” button, found on every product page.

    submitted byTarget Beauty Consulting - 3 years ago
    Brand expert
  • A: I’m not going Olga’s

    submitted byBA - 2 years ago
  • A: is it safe for curls?

    submitted byelaine - 2 months ago

Q: Will this work on dark hair

submitted by Daek hair - 28 days ago
  • A: Hi there! We are so sorry to hear about your experience with our Feria 515 Chocolate Glaze. Our stylists are happy to discuss your hair needs! Our Customer Service hours of operation are Monday – Friday, 9 AM – 5:30 PM (ET) at 1-800-322-2036. We look forward to speaking with you!

    submitted byL'OrealParisProductExpert - 22 days ago
    Brand expert

Q: I'm interested in using Starry Night on my faded professionally dyed black hair, and natural dark brown roots. Do I need to add any developer to this dye or do I use it as is?

submitted by Raina - 3 months ago
  • A: Hey Raina, Great question! The L'Oreal Paris Feria Permanent Hair Color kit has everything you need to complete 1 full application. For real-time answers to all your beauty questions, use the “Chat with a Virtual Beauty Consultant” button on any beauty product page. https://www.target.com/c/beauty/-/N-55r1x

    submitted byTarget Beauty Consulting - 3 months ago
    Brand expert
  • A: Hello Raina! It is exciting to hear you are looking to refresh your look with the bold, multi-faceted tones of Feria Starry Night. This specific shade is renowned for its shimmering, deep-blue black reflects, and it can provide a stunning update to both your natural roots and your previously dyed lengths. The Feria hair color kit is designed as a complete, professional-level system, so you do not need to purchase or add any additional developer. The box includes everything required: the Shimmering Conditioning Colour Crème, the Shimmering Conditioning Developer Crème, and the Aromatic Shimmer Serum. To ensure the most even result across your natural roots and your faded black lengths, we recommend starting your application on the new growth at the roots first, before moving the product through the mid-lengths and ends. This allows the color to develop consistently across the different textures of your hair. We hope you enjoy the vibrant, high-intensity shine that Starry Night is known for.

    submitted byL'OrealParisProductExpert - 3 months ago
    Brand expert

Q: My hair is a darl black what should I do to make it a light honey brown should I bleach it?

submitted by Jalem - 5 months ago
  • A: Hey Jalem, Hair color changes, or corrections can be tough to navigate! We have some great products that we can show you for simple changes. To ensure we can provide the best recommendation, we need to know a few more details about your current hair color and condition. For real-time answers to all your beauty questions, use the “Chat with a Virtual Beauty Consultant” button on any beauty product page. https://www.target.com/c/beauty/-/N-55r1x

    submitted byTarget Beauty Consulting - 5 months ago
    Brand expert
  • A: Hello Jalem. We would like to assist you in the best way possible. Please give us a call @ 800-322-2036, 9:00 am - 5:30 pm ET and let us know you contacted us through a review. Looking forward to speaking with you.

    submitted byL'OrealParisProductExpert - 5 months ago
    Brand expert

Q: For the shade #65 honey brown, the picture shows that the color is a lot lighter than the before picture. If I have black hair, will it lighten my hair?

submitted by Disneydeb22 - 6 months ago
  • A: Hi Disneydeb22! We would love to assist you choose a shade in our Feria line but need more information. Please contact the experts @800-631-7358 M-F 9am to 5:30pm EST.

    submitted byL'OrealParisProductExpert - 6 months ago
    Brand expert
  • A: Hey, Great question! Hair color changes, or corrections can be tough to navigate! To ensure we can provide the best recommendations, we need to know a few more details about your current hair condition, and what you are looking to achieve. For real-time answers to all your beauty questions, use the “Chat with a Virtual Beauty Consultant” button on any beauty product page.

    submitted byTarget Beauty Consulting - 6 months ago
    Brand expert

Q: Is honey brown #65 for black ladies only

submitted by Ruby - 7 months ago
  • A: Hi Ruby! We appreciate you reaching out about L'Oreal Paris Feria Permanent Hair Color! Crafted for universal beauty, L'Oréal Paris Feria delivers stunning color for every hair type, texture, and ethnicity. Hope this helps!

    submitted byL'OrealParisProductExpert - 7 months ago
    Brand expert
  • A: Hi Ruby! L'Oreal Paris Feria is designed for all hair types, textures, and ethnicities. For real-time answers to all your beauty questions, use the “Chat with a Virtual Beauty Consultant” button on any beauty product page.

    submitted byTarget Beauty Consulting - 7 months ago
    Brand expert

Q: I am a black woman with dark brown natural hair. Can I use the Loreal Paris Feria silver color to dye my hair gray without bleaching it first?

submitted by Colonelswife - 9 months ago
  • A: Hi there, Colonelswife! Thank you for reaching out about our Feria Hair Color in Smokey Silver. Our hair experts are happy to find the best shade for your hair type! Our Customer Service hours of operation are Monday – Friday, 9 AM – 5:30 PM (ET) at 1-800-322-2036. We're looking forward to speaking with you!

    submitted byL'OrealParisProductExpert - 8 months ago
    Brand expert
  • A: Hey, Great question! The L'Oreal Paris Feria Permanent Hair color in S1 Smokey Silver is exclusively formulated for blonde or bleached hair. Get real-time answers to all your future beauty questions using the “Chat with a Virtual Beauty Consultant” button on every product page.

    submitted byTarget Beauty Consulting - 9 months ago
    Brand expert

Q: Can you use this product for just highlights

submitted by J - 10 months ago
  • A: Yes, I use it for highlights.

    submitted byAsh - 7 months ago
  • A: Hi J! Thanks for reaching out about L'Oreal Paris Feria Permanent Hair Color. We recommend always refering to insert inside product for detailed application instructions. We hope you find this information helpful!

    submitted byL'OrealParisProductExpert - 10 months ago
    Brand expert

Q: Does the medium shade cover gray? I have about 65% gray hair. Most of it is on my temples and hairline in the front.

submitted by Ms Particular - 1 year ago
  • A: Hey, Great question! Unfortunately the Loreal Paris Feria Hair color does not cover grays 100%. We recommend to check out the Loreal Excellence hair color. For all your future beauty questions, get real-time answers using the “Chat with a Virtual Beauty Consultant” button, found on every product page.

    submitted byTarget Beauty Consulting - 1 year ago
    Brand expert
  • A: Hi there, MsParticular! Thank you for reaching out about our Feria Permanent Hair Color. We do not recommend this formula for gray coverage. We recommend trying our Excellence Creme Triple Care Color routine that deeply cares for your hair, and with 100% gray hair coverage for all hair types, even on stubborn grays. The color creme is formulated with Pro-Keratine complex that protects as it colors. The new salon inspired after color shampoo is formulated specifically to be used right after rinsing out your Excellence coloring mix. It delicately cleanses the scalp and hair of excess residue, revealing rich and radiant color! We hope this is helpful!

    submitted byL'OrealParisProductExpert - 1 year ago
    Brand expert

Additional product information and recommendations

Frequently Bought Together

Guests are saying

The hair dye product has received mixed feedback from guests, with many praising its vibrant colors and easy application process. However, several guests experienced unexpected results, such as color fading or not matching the box description. The product is noted for its pleasant scent and conditioning properties, making hair feel soft and healthy. Guests appreciate the variety of shades available, but some have expressed disappointment with color accuracy and longevity.
    Summary created by AI from text of reviews reflecting recent feedback provided across different star ratings (includes incentivized reviews)
    3.7 out of 5 stars with 6117 reviews
    effectiveness: 2.91 out of 5
    quality: 3.05 out of 5
    value: 2.88 out of 5
    47% would recommend
    586 recommendations
    4 out of 5 stars
    25 March, 2026
    originally posted on influenster.com
    Image

    Nice dying experience at home

    [This review was collected as part of a promotion.] The odor is quite strong but it’s pretty typical for most hair dyes, so it wasn’t unexpected. The instruction is clear and easy to follow. After rinsing, my hair felt soft and smooth. Overall, it delivered good result for a home self-dying package.
    SofiaT
    Did you find this review helpful?
    5 out of 5 stars
    21 March, 2026Verified purchase

    (no review title)

    Dark and long lasting
    Leslie
    1 guest found this review helpful. Did you?
    5 out of 5 stars
    19 March, 2026
    originally posted on influenster.com
    Image

    Just double check the color match!

    [This review was collected as part of a promotion.] I was not a fan of this color. I think the consistency of the product was great, but the color seemed to dim very quickly. It did make my hair very soft.
    TrishM
    Did you find this review helpful?
    5 out of 5 stars
    18 March, 2026
    originally posted on influenster.com
    Image

    new favorite brand

    [This review was collected as part of a promotion.] The color was so amazing. I can’t find a picture at this moment, but I will post it later. It died my wig from black all the way to Copper with one thing to die and it was so beautiful and I loved it. It’s very durable and the instructions are very easy. The rinsing was easy as well. I just had to rinse it out two times with cold water and it didn’t make my hair feel like real brittle and dry. Kept it real moisturize for it to be a wig. It did actually good and I will continue to keep using this brand on my wig.
    myaB
    1 guest found this review helpful. Did you?
    1 out of 5 stars
    Thumbs down graphic, would not recommend
    18 March, 2026

    Not for me

    I’m not using this dye anymore. I’ve used two boxes already and my hair didn’t fully take. I dislike how dry my hair feels. Very patchy. I will be looking for another brand!
    Kiley
    effectiveness: 2 out of 5
    quality: 2 out of 5
    value: 2 out of 5
    Did you find this review helpful?
    5 out of 5 stars
    Thumbs up graphic, would recommend
    17 March, 2026Verified purchase

    (no review title)

    Very Bright Black in color, very luxurious!!
    The Name Is Shells
    effectiveness: 5 out of 5
    quality: 5 out of 5
    value: 5 out of 5
    Did you find this review helpful?
    1 out of 5 stars
    14 March, 2026Verified purchase

    DO NOT BUY

    Turned my hair black 😡
    Harry
    Did you find this review helpful?
    1 out of 5 stars
    Thumbs down graphic, would not recommend
    10 March, 2026Verified purchase

    Chocolate cherry

    I used the hair dye shade chocolate cherry n36 I followed the instructions, left the dye and the conditioner longer than needed to ensure it came out well, and I don't use hair dye so another dye couldn't cancel the dye out. I am just unsatisfied because, the dye said it'll work on the darkest of black.
    1 reply from L'OrealParisProductExpert team - 22 days ago
    Hi Mendoza. Thank you for reaching out to L'Oreal. We are sorry to hear about the experience you had with the Feria Haircolor, shade #36, Chocolate Cherry. We would like to speak with you directly about it. Please give us a call at 800-631-7358, M- F, 9am - 5:30pm, ET and let us know you contacted us through a review. It would be helpful if you could have the product available when you call, as well as providing the agent with your username. Looking forward to speaking with you.
    Mendoza
    effectiveness: 1 out of 5
    quality: 2 out of 5
    value: 2 out of 5
    1 guest found this review helpful. Did you?
    4 out of 5 stars
    5 March, 2026
    originally posted on influenster.com
    Image

    Shiny, smooth results

    [This review was collected as part of a promotion.] I'm not sure it did much to my hair, I think my natural color is a bit too dark. I have highlighted sections where I can see it better but overall, I don't think this color was meant for me. I thought the process was simple and easy enough and the smell was pleasant but a bit overwhelming. My hair feels nice and soft after and I haven't seen much color running in the drain since dying it. I think it was a little funnier than I was expecting so I made a little mess but I'm also not that good at dying my hair at home. Anyway, I'd definitely try it again but maybe with a darker color.
    MiaA
    Did you find this review helpful?
    3 out of 5 stars
    3 March, 2026
    originally posted on influenster.com
    Image

    Ok

    [This review was collected as part of a promotion.] This stuff isn’t bad. I didn’t like the color, but everything else was ok. There wasn’t a strong odor, so that’s a plus. It didn’t make my hair dry either, so again a plus. I would buy this product, just not in this color lol
    1 reply from LeCare team - 1 month ago
    Hi AdrianneH! Thank you for taking the opportunity to try Feria, 54-Spiced Copper, and for reaching out to share your feedback. We are committed to bringing our consumers products that meet their needs and expectations. Your feedback is appreciated and will be shared with others in our company. We hope you will keep exploring and discovering more with L’Oreal!
    AdrianneH
    Did you find this review helpful?
    5 out of 5 stars
    3 March, 2026
    originally posted on influenster.com
    Image

    love this one

    [This review was collected as part of a promotion.] the application was very wasy and i had no problem spreading it around my hair and i bever used this color and i go so many different compliments omg
    JadaB
    Did you find this review helpful?
    5 out of 5 stars
    1 March, 2026
    originally posted on influenster.com
    Image

    Nothing it’s good dye

    [This review was collected as part of a promotion.] Easy to apply love the color…………………………………………………………………………………………………………………………………………………………….:…………,.:::::::;……………………………………………………..
    RiverH
    Did you find this review helpful?
    3 out of 5 stars
    27 February, 2026Verified purchase

    (no review title)

    This is my second time attempting a brown color at home. The first time it really pulled red, this is my second attempt using the shade “light brown” its easy to use. On me it still pulled red color, but n it as bad as my first trial. Before (tank top) & after (sweatshirt) photos.
    1 reply from L'OrealParisProductExpert team - 1 month ago
    Hi Squidney. Thank you for reaching out to L'Oreal. We are sorry to hear about the experience you had with the Feria Haircolor. We would like to speak with you directly about it. Please give us a call at 800-631-7358, M- F, 9am - 5:30pm, ET and let us know you contacted us through a review. It would be helpful if you could have the product available when you call, as well as providing the agent with your username. Looking forward to speaking with you.
    Squidney
    1 guest found this review helpful. Did you?
    5 out of 5 stars
    24 February, 2026Verified purchase

    (no review title)

    Love it !
    Mai
    Did you find this review helpful?
    5 out of 5 stars
    Thumbs up graphic, would recommend
    24 February, 2026Verified purchase

    (no review title)

    Great color, easy to apply.
    Jules
    effectiveness: 5 out of 5
    quality: 5 out of 5
    value: 5 out of 5
    Did you find this review helpful?
    4 out of 5 stars
    24 February, 2026
    originally posted on influenster.com
    Image

    Soft hair

    [This review was collected as part of a promotion.] The 54 Spiced Copper is a very good option if you're into copper shades. I was expecting it to be more on the orange side, but this seems to have a considerably strong red pigment concentration. The application is easy, and the conditioner makes the hair really soft. It also gives it a good shine. If you're into reddish copper hair, this could be an amazing option for you.
    AnnieH
    Did you find this review helpful?
    5 out of 5 stars
    22 February, 2026
    originally posted on influenster.com
    Image

    Spiced Copper

    [This review was collected as part of a promotion.] I received this product complimentary from @influenster and @lorealferia in exchange for my honest review. I received the color 54-Spiced Copper and I must say it’s a pretty color. My hair is more of a brown and black mixed. So I didn’t get as much lightening as I thought I would get. But overall it’s a pretty fall color. Application was easy. I didn’t get much volume with this product. I may have gotten a little shine but not much. I give this product a 7/10.
    MagaleneS
    Did you find this review helpful?
    5 out of 5 stars
    Thumbs up graphic, would recommend
    21 February, 2026Verified purchase

    (no review title)

    Love this hair dye I use it every time, is permanent but I like you touch up every month so it’s super vibrant
    Awa
    effectiveness: 5 out of 5
    quality: 5 out of 5
    value: 4 out of 5
    Did you find this review helpful?
    1 out of 5 stars
    19 February, 2026Verified purchase

    (no review title)

    When I received this product it had leaked out into the box everything was wet. Not enough dye left to dye my hair. I was told to take back to an in store target. There is no target near me that is why I ordered it on line. Now I have a product I can't use and out of $19.
    Billie
    Did you find this review helpful?
    5 out of 5 stars
    Thumbs up graphic, would recommend
    16 February, 2026Verified purchase

    (no review title)

    Awesome service in the cold rain! Thanks so much+
    Rebecca
    effectiveness: 5 out of 5
    Did you find this review helpful?

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