IT Cosmetics Brushes for Ulta Brush Bath Purifying Makeup Brush Cleaner - Ulta Beauty
$22.00
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Guests are saying
This brush cleaner is highly praised for its effectiveness in quickly cleaning makeup brushes, leaving them looking brand new with minimal effort. Guests appreciate its pleasant scent and the convenience of using it between deep cleans. While it excels in performance, some guests have raised concerns about the pump mechanism and packaging changes. Overall, it is a reliable choice for maintaining brush hygiene without the hassle of traditional cleaning methods.
Summary created by AI from text of reviews reflecting recent feedback provided across different star ratings (includes incentivized reviews)
4.4 out of 5 stars with 1675 reviews
100% would recommend
6 recommendations
3 out of 5 stars
24 March, 2026
originally posted on http://www.ulta.com
Not sure if I would buy again
You need a lot of this product/many sprays in order to clean about five brushes throughly. I assume I'll probably have this for about three months given I clean my brushes once every two weeks. Just not super long lasting and quite oily. It gets the job done, but very costly.
4 out of 5 stars
15 March, 2026
originally posted on http://www.ulta.com
Brush Bath Cleaner
Got this at 1/2 off, wouldn't pay more. Sprays all over, I wish the spray was more concentrated bc it sprays all over. Has an oily residue but not a big deal. Didn't clean blush off my brushes too well, u can see pink. Cleaned off foundation but took several sprays. Used a sm amount for 7 brushes. See pics. I would use on smaller brushes. My go to cleaner is CS.
2 out of 5 stars
15 February, 2026
originally posted on http://www.ulta.com
L'oréal cleaner
Purchased IT cleaner when Jamie was the owner of her company. LOVED the old cleaner!!!!! Sold to L'oréal & now this is not the same product I bought in the past. Probably cheaper ingredients. NOT the It's your brush love that Jamie created. And, L'oréal had to add a fragrance as they do with all their products. How disappointing!!!!!
3 out of 5 stars
13 January, 2026
originally posted on http://www.ulta.com
Great overall product
The product was great at cleaning my smaller brushes. I did get most of my brushes clean. I would say it does a decent job with the bigger face brushes but I definitely needed to give those a second wash. Does have an oily residue it leaves behind.
5 out of 5 stars
5 January, 2026
originally posted on http://www.ulta.com
I will use this product every day
I use this it Cosmetics Brush Cleaner as i find it works better than other cleaners I have tried.
5 out of 5 stars
15 November, 2025
originally posted on http://www.ulta.com
Best brush cleaning spray
Great product and lasts a long time. Cleans and sanitizes brushes very well. I dont like using water and soap on brushes because it never fully dries right...with this stuff its easy, dries fast, and your bristles aren't compromised by water. I spray a couple spritches that wipe brush vigorously on a cloth abd let it dry.
5 out of 5 stars
14 November, 2025
originally posted on http://www.ulta.com
Cleaner
The best brush cleaner, removes all the the makeup and you are able to use the brushes right away after cleaning.
3 out of 5 stars
25 September, 2025Verified purchase
- Skin tone: Medium
- Eye color: Black
- Skin type: Combination
- Skin concern: Pores, Acne, Uneven skin tone, Redness
- Hair color: Black
Horrible smell
I bought these for a trip for easy brush cleaning I don’t feel they are cracking my bushes really well and dislike the smell of this product.
5 out of 5 stars
16 September, 2025
originally posted on http://www.ulta.com
I will buy this again
This cleans my heavy Este Lauder make up off my brush with a quick spritz and a few swipes. The brush is ready to go after wiping it with a cloth. No waiting for it to dry. And it doesn't leave an irritating residue.
5 out of 5 stars
7 September, 2025
originally posted on http://www.ulta.com
Best so far.....
This Brush Bath Instant Makeup Brush Cleaner is the absolute best that I have used so far, and I have used many. I love the quick way this cleaner cleans and dries my brushes so that I can use them instantly..and clean brushes yields healthier skin! Don't ever stop carrying this item!!!
5 out of 5 stars
Thumbs up graphic, would recommend
24 July, 2025
- Eye color: Green
- Skin tone: Light
- Hair color: Blonde
- Skin type: Combination, Oily
Love this brush cleanser
I love this brush cleanser. It cleans thoroughly when you need a quick clean and don’t have time to wait for them to dry from cleansing with a cleanser that requires water. Also very gentle on brushes which I appreciate. Used it for years and I’ll continue to buy it as long as I can
5 out of 5 stars
2 July, 2025
originally posted on http://www.ulta.com
The best!
All around great- this is one of the best brush cleaners I've tried. It takes very little product, cleans very thoroughly and dries quickly. The scent is good and so is the value- one bottle is going to last you a while.
5 out of 5 stars
14 June, 2025
originally posted on http://www.ulta.com
The brush cleaner ever
Theres no comparison. This product came to change the industry. Do not waste your money in cheap brush cleaners that wont do anything at the end. It Brush Bath is expensive and its hands down the best product in the market.
5 out of 5 stars
3 June, 2025
originally posted on http://www.ulta.com
Best Brush Cleaner!!! I've tried Many. Worth the money
I tried using cleaners using water to rinse. No matter how careful I was, water leaked down to brush head causing issues with my expensive brushes. This one I simply spray on my brush, use a paper towel to clean. No water!!! Works great!
5 out of 5 stars
1 June, 2025
originally posted on http://www.ulta.com
Very easy to clean brushes in seconds!
When I used this, my brushes were clean in as little as 5 minutes! The smell of the spray is minimal and leaves my brushes soft and very clean!
3 out of 5 stars
25 May, 2025
originally posted on http://www.ulta.com
Love the cleaner BUT
Absolutely love this cleaner. The problem is the sprayer!! I dont even know how many times i hage bought this product and every single time the spayer is defective. I end up always have to pour or dunk my brushes and it wastes product.
5 out of 5 stars
30 April, 2025
originally posted on http://www.ulta.com
Love this product
Great product for quick cleaning brushes. I clean my brushes after each use with this and never have to worry about not having just the right brush ready for my next application. It works quickly and does not leave a greasy residue.
5 out of 5 stars
23 March, 2025
originally posted on http://www.ulta.com
Love it!
Great product.
5 out of 5 stars
23 March, 2025
originally posted on http://www.ulta.com
Love this!
This is a fantastic brush cleaner. It works so well. A couple of sprays and wipe the brush on an old towel and it looks new again. Glad to have something a that works so well
5 out of 5 stars
18 March, 2025
originally posted on http://www.ulta.com
Really good brush cleaner
I bought this on sale, to try. It worked great. A couple sprays on the brush and wipe it on a towel and the brish looks like new. Will definitely buy again