New ArrivalsGift Ideas for MomClothing, Shoes & AccessoriesHomeKitchen & DiningOutdoor Living & GardenFurnitureGroceryHousehold EssentialsBabyBeautyPersonal CareHealthWellnessBackpacks & LuggageSports & OutdoorsToysElectronicsVideo GamesMovies, Music & BooksSchool & Office SuppliesParty SuppliesGift IdeasGift CardsPetsUlta Beauty at TargetShop by CommunityTarget OpticalDealsClearanceTarget New ArrivalsHome Decor Ideas & TrendsTop DealsTarget Circle DealsWeekly AdShop Order PickupShop Same Day DeliveryRegistryRedCardTarget CircleFind Stores
Johnson's Head-To-Toe Gentle Baby Body Wash & Shampoo For Sensitive Skin - 13.6 fl oz - 2 of 4Johnson's Head-To-Toe Gentle Baby Body Wash & Shampoo For Sensitive Skin - 13.6 fl oz - 3 of 4Johnson's Head-To-Toe Gentle Baby Body Wash & Shampoo For Sensitive Skin - 13.6 fl oz - 4 of 4
Johnson's Head-To-Toe Gentle Baby Body Wash & Shampoo For Sensitive Skin - 13.6 fl oz - 1 of 4

Johnson's Head-To-Toe Gentle Baby Body Wash & Shampoo For Sensitive Skin - 13.6 fl oz

$4.99

In Stock

Eligible for registries and wish lists

At a glance

About this item

Highlights

  • Gentle Cleanse: 2-in-1 baby wash & shampoo for newborn’s delicate skin & hair
  • Non-Drying Formula: Leaves skin feeling soft while helping protect from dryness
  • Tear-Free: No More Tears® formula is as gentle to the eyes as pure water
  • Mild Wash & Shampoo: Formula with aloe vera & vitamin B5 leaves skin feeling soft and moisturized
  • Our Formula: Hypoallergenic, pH-balanced and no add parabens, sulfates & dyes
  • Easy Routine: Lathers with warm water & rinses easily for a simple bath time step
  • Pediatrician Tested: Gentle for newborns' delicate skin and hair
  • Pure Love for Precious Moments: Johnson’s Baby protects delicate skin & hair from dryness

Description

Gentle enough for newborns, Johnson’s Baby Head-To-Toe Wash & Shampoo is a tear free 2-in-1 wash and shampoo that gently cleanses delicate skin & delicate hair. Now with aloe vera and vitamin B5, this non-drying formula cleanses, protects from dryness, and leaves skin feeling hydrated. Pediatrician tested, hypoallergenic, and pH-balanced, with no added parabens, sulfates, or dyes—This baby wash & shampoo is safe for use on newborns. Our No More Tears® formula is as gentle to the eyes as pure water, making bath time stress-free. Our baby wash, with a gentle baby scent, leaves skin feeling soft. Packaged in a bottle made with 50% recycled plastic. Johnson’s Baby cares for what’s precious: your baby’s precious skin and hair, and precious moments of bonding.

World's #1 Baby & Child Care Brand.*

*Source Euromonitor International Limited; Beauty and Personal Care 2025 ed.; Baby and Child-Specific Products Category; all retail channels; value sales at RSP; 2024 data.
Scent: Scented
Suggested Age: All Ages
Health Facts: Dye-Free, Sulfate-Free, Hypoallergenic, Paraben-Free, Phthalate-Free
Product Warning: Use with adult supervision
Product Form: Liquid
Sustainability Claims: Not Tested on Animals
Includes: Shampoo, Body Wash
Beauty Purpose: Basic Cleansing
Recommended Skin Type: Normal, Combination, Sensitive
Net weight: 13.6 fl oz (US)
Features: Dermatologist Tested, Tear-Free
TCIN: 83282368
UPC: 381371196654
Item Number (DPCI): 007-08-0112
Origin: Made in the USA or Imported
If the item details aren’t accurate or complete, we want to know about it.

Ingredients:

water, cocamidopropyl betaine, peg-80 sorbitan laurate, glycerin, peg-150 pentaerythrityl tetrastearate, aloe barbadensis leaf extract, panthenol, ppg-2 hydroxyethyl cocamide, decyl glucoside, phenoxyethanol, sodium methyl cocoyl taurate, sodium benzoate, ethylhexylglycerin, fragrance, citric acid

Allergens & Warnings:

DO NOT USE IF TEAR TAB IS BROKEN OR MISSING. REMOVE AND DISCARD BEFORE USE., CAUTION: Keep out of reach of children.

Shipping details

Estimated ship dimensions: 1.88 inches length x 3.81 inches width x 6.99 inches height
Estimated ship weight: 1.01 pounds

Return details

This item can be returned to any Target store or Target.com.
This item must be returned within 90 days of the date it was purchased in store, delivered to the guest, delivered by a Shipt shopper, or picked up by the guest.
See the return policy for complete information.

Q: Is this soap fragrance free?

submitted by J - 9 months ago
  • A: This product contains a fragrance which the source is Plant; Synthetic.

    submitted byKenvue - 9 months ago
    Brand expert

Q: Does any of your products, including this Johnson head to toe shampoo has any animal product in its ingredients ?

submitted by Leena - 10 months ago
  • A: Hi Leena, Upon checking, animal byproduct is listed as "Not Added, but not tested," meaning it is not included as a raw material or part of the manufacturing process. However, its detectable presence has not been confirmed.

    submitted byKenvue - 10 months ago
    Brand expert

Additional product information and recommendations

Guests are saying

This product is highly regarded for its gentle formula, making it suitable for babies and children with sensitive skin. Guests appreciate its versatility as a head-to-toe wash and shampoo, along with its pleasant scent. Many have used it for years, noting its effectiveness in keeping skin soft and clean without irritation. However, some guests have expressed concerns about the bottle design and pump functionality, which can be frustrating during use.
    Summary created by AI from text of reviews reflecting recent feedback provided across different star ratings (includes incentivized reviews)
    4.7 out of 5 stars with 1681 reviews
    quality: 3.59 out of 5
    value: 3.65 out of 5
    66% would recommend
    27 recommendations
    1 out of 5 stars
    Thumbs down graphic, would not recommend
    28 March, 2026

    Sadly Can No Longer Use

    Can no longer use this product after 25+ years because I am allergic to aloe and now an ingredient.
    Target Shopper
    quality: 1 out of 5
    Did you find this review helpful?
    1 out of 5 stars
    28 March, 2026
    originally posted on johnsonsbaby.com
    Image

    Horrible new formula

    They changed the formula and now my kid is allergic to it! This was the only thing she wasn’t allergic to. Please bring the old formula back!!!!
    Sadmom
    Did you find this review helpful?
    5 out of 5 stars
    26 March, 2026
    originally posted on influenster.com
    Image

    Easy application, rich lather, and little to no re

    [This review was collected as part of a promotion.] We have been users and fans of Johnson’s Baby Head-to-toe Wash and Shampoo since our firstborn was…well, born. We have tried others from time to time, but this product is the one we come back to due to its clean scent, effectiveness in cleaning a dirty kid, and not running into any irritation. Easy application, rich lather, and little to no residue to worry about at the end of the day.
    DaleD
    Did you find this review helpful?
    5 out of 5 stars
    9 March, 2026
    originally posted on influenster.com
    Image

    Great quality and softness

    [This review was collected as part of a promotion.] I have a 4 year old and a 5 month old and Johnson and Johnson are always my go to no just for the beautiful baby smell the quality the softness but it also helps me as a grown adult with my hair when it gets frizzy or dry
    JessicaC
    2 guests found this review helpful. Did you?
    4 out of 5 stars
    2 March, 2026
    originally posted on influenster.com
    Image

    Gentle & fresh

    [This review was collected as part of a promotion.] Very gentle on the skin, extremely low in fragrance (a huge plus for babies) & doesn’t sud as much, but a little still goes a long way. 4/5 stars because I feel it’s good for starting but have to follow up with another product.
    NeishhB
    Did you find this review helpful?
    5 out of 5 stars
    2 March, 2026
    originally posted on influenster.com
    Image

    Gentle, tear-free formula that leaves baby’s skin

    [This review was collected as part of a promotion.] I’ve been using Johnson’s baby head-to-toe wash and shampoo during my baby’s nighttime bath routine and I love how gentle it is. It creates a light lather, rinses off easily and doesn’t irritate my baby’s eyes. The scent is soft and clean, and it leaves my baby’s skin and hair feeling smooth without drying them out. Perfect for everyday use.
    DelmyG
    Did you find this review helpful?
    3 out of 5 stars
    12 February, 2026Verified purchase

    Caution: leaky cap

    This bottle can only be stored upright, otherwise it will completely leak out. I usually like to place my bottles upside down so all the product falls to the cap, but you absolutely cannot do that with this bottle. It has leaked twice now and the bottle is completely empty. It was a nice product the one time I did get to use it though.
    Christina
    Did you find this review helpful?
    5 out of 5 stars
    10 February, 2026
    originally posted on influenster.com
    Image

    Great every day wash

    [This review was collected as part of a promotion.] My kids love this shampoo. It’s so gentle on their skin and their eyes. It’s great for everyday and doesn’t strip their skin I always recommend this shampoo
    francescam296_6919
    Did you find this review helpful?
    5 out of 5 stars
    Thumbs up graphic, would recommend
    8 February, 2026Verified purchase

    Good wash

    Gentle, yet cleans well and has a nice clean scent.
    Michelle
    quality: 5 out of 5
    Did you find this review helpful?
    4 out of 5 stars
    7 February, 2026
    originally posted on influenster.com
    Image

    Soft, fresh, clean

    [This review was collected as part of a promotion.] The shampoo spreads easily throughout the hair that suds easily creating a light, gentle lather that cleans well without feeling harsh or dry. It rinses easily without drying and leaves hair soft, clean, and comfortable.
    Jessica M
    Did you find this review helpful?
    5 out of 5 stars
    2 February, 2026
    originally posted on influenster.com
    Image

    The baby scent everybody loves

    [This review was collected as part of a promotion.] I absolutely love Johnson’s baby shampoo wash I used it for all 3 of my children now my daughter uses it for my grandchildren. It cleans up the little ones without leaving a residue and it doesn’t hurt their eyes leaves them nice and clean smelling wonderful.
    amberk270_9575
    Did you find this review helpful?
    1 out of 5 stars
    28 January, 2026
    originally posted on johnsonsbaby.com
    Image

    Why!?

    I can’t use this new formula. Aloe and B5 were added for whatever reason, I’m not sure. But I absolutely cannot use this product anymore and it sucks because I LOVE the old formula. I use it everyday! Please go back to the old formula!! Everyone can’t use aloe on their skin. Please consider going back. I don’t even know what to use in the meantime, I’m so annoyed. This was extremely unexpected and I am so disappointed.
    Daisyy
    5 guests found this review helpful. Did you?
    1 out of 5 stars
    Thumbs down graphic, would not recommend
    26 January, 2026Verified purchase

    (no review title)

    Baby hair gets damaged using these product we shifted to Aveeno which much better
    Mallikarjun
    Did you find this review helpful?
    4 out of 5 stars
    26 January, 2026
    originally posted on influenster.com
    Image

    Good soap for all ages

    [This review was collected as part of a promotion.] We use a lot of soap in our family with 3 kids ranging in age. This soap is both gentle enough for our baby but tough enough to get the grin off our big kids. The pump nozzle makes it easy to use and it’s large enough it should last us a good while. It bubbles nicely while not leaving any soapy residue behind, rinsing away nicely. Over all it’s a good soap.
    simonem273_171
    Did you find this review helpful?
    4 out of 5 stars
    21 January, 2026
    originally posted on influenster.com
    Image

    Considered a Classic for a reason

    [This review was collected as part of a promotion.] Johnson and Johnson is considered a classic for a reason. I love the gentle scent. It’s effective in cleansing my little one’s skin and if it happens to get in his eyes, the formula is truly tear free. There’s no residue and it doesn’t dry his skin out. Will rebuy anytime.
    jessicab21888_8102
    Did you find this review helpful?
    5 out of 5 stars
    19 January, 2026
    originally posted on influenster.com
    Image

    Smells abd feels great

    [This review was collected as part of a promotion.] The lather was great without any residue left behind. I love the way the packaging looks and feels. Theres instructions on the back. My baby smells so good after using this.
    morganrayanne_7579
    Did you find this review helpful?
    5 out of 5 stars
    19 January, 2026
    originally posted on influenster.com
    Image

    Gentle and effective!

    [This review was collected as part of a promotion.] This is fantastic, easy to apply and just as easy to remove! It’s easy and gentle on the skin which is everything for bathing our baby. It doesn’t bother their skin or leave any residue if you happen to miss any.
    miguelg131_528
    Did you find this review helpful?
    5 out of 5 stars
    17 January, 2026
    originally posted on influenster.com
    Image

    Gentle on my babies' skin and hair

    [This review was collected as part of a promotion.] This shampoo & wash is gentle on my baby's hair and skin. It doesn't irritate their eyes at all, it has a soft and pleasing scent. My baby's skin is moisturized and their hair looks shiny.
    monicar2025_9273
    Did you find this review helpful?
    5 out of 5 stars
    15 January, 2026
    originally posted on influenster.com
    Image

    The hidden gem

    [This review was collected as part of a promotion.] I received this Johnson's Baby Head-to-Toe Wash & Shampoo (Aloe & Vitamin B5) complimentary from Influenster. I used to think this was just for babies, but it’s actually a hidden gem for the whole family! The addition of Aloe and Vitamin B5 makes it incredibly hydrating—it cleanses without leaving my skin feeling tight or dry like regular body washes. Plus, the scent is nostalgic and comforting. A huge bottle that works for everyone? Yes, please!
    elisen25_8581
    Did you find this review helpful?
    5 out of 5 stars
    15 January, 2026
    originally posted on influenster.com
    Image

    Get it

    [This review was collected as part of a promotion.] They have really stepped up their game. I’m not sure if they changed their formula or what, but whatever they are doing, it is definitely working. The scent is not overbearing, yet it is long-lasting. It keeps your baby clean and smelling nice. The fact that you can pick it up and use it. It's all-in-one, including shampoo, which is also a nice touch. It keeps the baby's scalp nice and clean.
    mariahk7023_8826
    Did you find this review helpful?

    Get top deals, latest trends, and more.

    Privacy policy

    Footer

    About Us

    About TargetCareersNews & BlogTarget BrandsBullseye ShopSustainability & GovernancePress CenterAdvertise with UsInvestorsAffiliates & PartnersSuppliersTargetPlus

    Help

    Target HelpReturnsTrack OrdersRecallsContact UsFeedbackAccessibilitySecurity & FraudTeam Member ServicesLegal & Privacy

    Stores

    Find a StoreClinicPharmacyTarget OpticalMore In-Store Services

    Services

    Target Circle™Target Circle™ CardTarget Circle 360™Target AppRegistrySame Day DeliveryOrder PickupDrive UpFree 2-Day ShippingShipping & DeliveryMore Services
    PinterestFacebookInstagramXYoutubeTiktokTermsCA Supply ChainPrivacy PolicyCA Privacy RightsYour Privacy ChoicesInterest Based AdsHealth Privacy Policy