Schwarzkopf Color Ultime Permanent Color - Charcoal Fuchsia: Hair Coloring, Cream, All Hair Types
$11.99
In Stock
Eligible for registries and wish lists
About this item
Additional product information and recommendations
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$4.89($0.31/fluid ounce)
Buy 1, get 1 25% off ECO STYLE hair care items
4.4 out of 5 stars with 1760 ratings
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Guests are saying
This hair dye has garnered a loyal following for its vibrant colors and long-lasting results. Many guests appreciate its ability to cover gray hair effectively while leaving hair feeling soft and healthy. The unique shades, such as black cherry and amethyst black, have received numerous compliments. However, some guests have experienced issues with color fading and unexpected results. Overall, it offers a professional-grade finish that many find appealing.
Summary created by AI from text of reviews reflecting recent feedback provided across different star ratings (includes incentivized reviews)
4.4 out of 5 stars with 186 reviews
effectiveness: 4.07 out of 5
quality: 4.2 out of 5
value: 4.27 out of 5
77% would recommend
18 recommendations
5 out of 5 stars
Thumbs up graphic, would recommend
6 March, 2026Verified purchase
(no review title)
Love the hair color
5 out of 5 stars
Thumbs up graphic, would recommend
6 March, 2026Verified purchase
my favorite box dye!
I love this brand. Easy to apply, plenty of product, and the color is BRIGHT. It ususally doesn't 'bleed' after more than 2 washes which i really appreciate! Love the violet color
5 out of 5 stars
30 December, 2025Verified purchase
(no review title)
💎
5 out of 5 stars
22 October, 2025Verified purchase
(no review title)
I love this brand my hair color last longer than others .
5 out of 5 stars
5 June, 2025
originally posted on schwarzkopf.com
100/10!!
This color was SO much more vibrant on my hair and i am all for it. The color lasts awhile, but i do touch it up with pink conditioner so it stays vibrant longer. This is the best color i have had on my head. LOVE
5 out of 5 stars
31 May, 2025
originally posted on schwarzkopf.com
Great shine and rich color
Been wearing this color for years. Get so many positive comments on it.
5 out of 5 stars
Thumbs up graphic, would recommend
20 March, 2025Verified purchase
Love
Love the intensity! And the vibrancy, this is my go-to shade of red.
5 out of 5 stars
Thumbs up graphic, would recommend
11 January, 2025Verified purchase
Rich, Soft, and Long-Lasting Tips!
Excellent hair color! I highly recommend it for its richness and softness. For the first wash, I suggest using only the conditioner, and for the second wash, use your color-protecting shampoo. Highly recommended!
5 out of 5 stars
Thumbs up graphic, would recommend
14 November, 2024Verified purchase
Charcoal Fuchsia is my favorite color
I loved the color! Got a lot of compliments on it.
5 out of 5 stars
Thumbs up graphic, would recommend
6 November, 2024Verified purchase
Best color
Of all the different brands i’ve used, This is my favorite hair dye. It stays on the longest and the color is so deep. It also leaves hair soft and bouncy.
1 out of 5 stars
Thumbs down graphic, would not recommend
4 June, 2024Verified purchase
Worst color
Worst color, colored my scalp all red, hardly any color in my hair. By the time all the scalp color came out, hair color disappeared too. What a nightmare.
5 out of 5 stars
7 May, 2024
originally posted on schwarzkopf.com
(no review title)
I purchased this color 2 months ago I have chocolate brown hair so like others I figured oh it will give me a hint of color boy was I WRONG and so glad that I was it's fabulous I have even had a mom and young daughter stop me and tell me they love the color I'm so happy I decided to get it (Btw I'm 50 and Fabulous)
3 out of 5 stars
18 April, 2024
Blue Black Hair
I loved the beautiful blue black color and got compliments and I was so obsessed the first week but unfortunately it faded quickly for me even after using two boxes and washing my hair less frequently maybe for other people it doesn’t fade as quickly but for my hair it did
5 out of 5 stars
23 December, 2023
originally posted on schwarzkopf.com
Amazing color
This is my favorite color ever! Cover my gray and it stays vibrant for weeks. I always get so many compliments on this color.
5 out of 5 stars
Thumbs up graphic, would recommend
6 December, 2023Verified purchase
Fabulous Product.. beautiful color
Loved that you had the brand and color in stock
5 out of 5 stars
Thumbs up graphic, would recommend
3 October, 2023Verified purchase
Amazing!
Long lasting, smell is very minimal, beautiful color
5 out of 5 stars
14 June, 2023
originally posted on schwarzkopf.com
WOW
WOW! I usually use the Schwarzkopf Got2b Metallics Permanent Hair Color, M69 Amethyst Chrome on my dark brown/black/gray hair and it's a quiet color that you see mainly in the sunlight so I wasn't expecting anything bright when trying this, since I know color on non-bleached dark hair is usually very subtle, but this is WOW! It's a little red for my skin tone so I probably will go with a different color next time but the good thing about having super short hair is the color grows out in about 2-3 months. We will see how the color stands up but it is definitely bright! lol.
4 out of 5 stars
Thumbs up graphic, would recommend
20 March, 2023Verified purchase
Great hair dye
Definitely a good hair dye and worth the money. I did the velvet brown it’s a little darker than I thought but still a lovely color and captured all my hair strands. I had like dark brown and light orange-ish brown hair and used this all over my hair. Worked fabulous. And hair dye on my skin came off in the shower and on my sink it came off easily I just scrubbed it off.
5 out of 5 stars
Thumbs up graphic, would recommend
9 February, 2023Verified purchase
Great Product
Love This Hair Dye. Total Recomended
1 out of 5 stars
Thumbs down graphic, would not recommend
1 February, 2023Verified purchase
Orange roots!
Ok I guess I didn’t read it correctly but she has dark hair so I assumed this was a dark brown color with violet highlights. My hair is dark ash brown and I needed to cover grays so I bought this pretty color. Well it’s just the violet color so no gray coverage and it turned my roots orange. I have thin hair so it really stands out. Be careful which color you buy!