Jade Leaf Matcha Organic Hojicha Roasted Green Tea Powder - 1.76oz
$12.99 ($7.38/ounce)
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Guests are saying
Guests are enjoying the unique and robust flavor of hojicha, often incorporating it into their daily routines with various milk options. Many appreciate its versatility, using it for lattes, iced drinks, and even baking. The earthy and nutty notes are frequently highlighted, making it a delightful alternative to matcha. While some guests found the flavor stronger than expected, the overall reception is positive, with many expressing a desire to continue purchasing this product.
Summary created by AI from text of reviews reflecting recent feedback provided across different star ratings (includes incentivized reviews)
4.2 out of 5 stars with 57 reviews
4 out of 5 stars
29 April, 2026
originally posted on Jade Leaf Matcha
good
this is good for the price, I have had better hojicha but this is fairly enjoyable if a touch on the bitter side. makes for decent lattes tho
5 out of 5 stars
29 April, 2026
originally posted on Jade Leaf Matcha
my afternoon drink of choice
I love Hojicha. . . my only complaint is that they don't offer this in a bulk amount - like the sweetened matcha powder. This will always be in my cupboard, and makes a wonderful drink for a afternoon break.
5 out of 5 stars
8 January, 2026
originally posted on Jade Leaf Matcha
Robust and good for you!
I love this! My morning routine…I drink mine with coconut vanilla milk with four drops liquid Stevia.
5 out of 5 stars
10 December, 2025
originally posted on Jade Leaf Matcha
New Passion
Robust flavor… my new passion I mixed with coconut vanilla milk. Love the all day energy.
5 out of 5 stars
26 November, 2025
originally posted on Jade Leaf Matcha
Robust & Delicious
I had not heard of Hojicha until I saw you offered it. I bought a bag and have really enjoyed its robust depth of flavor. I make a hot latte out of it with plant milk of some sort. Yummy!
5 out of 5 stars
14 July, 2025
originally posted on Jade Leaf Matcha
Hojicha Review
[This review was collected as part of a promotion.] This is the best hojicha powder I have tried. I whisk it like the matchas from Jade Lead and it tastes fabtastic. Will continue to ourchase for my cafe business
5 out of 5 stars
6 July, 2025
originally posted on Jade Leaf Matcha
Different than matcha but delicious
[This review was collected as part of a promotion.] Very different than matcha, so it took some getting used to but now I love it! I appreciate the nutty, toasty flavor and there's aaalmost a hint of a light chocolate-y taste. I enjoy mine iced, with oat milk, vanilla paste, and a few dashes of cardamom. It's great to have this in rotation alongside my usual matcha.
5 out of 5 stars
16 December, 2024
originally posted on Jade Leaf Matcha
new discovery
[This review was collected as part of a promotion.] I'm really enjoying my "impulse" purchase of organic Hojicha. It's delicious, and a new taste for me. I'm having it a few times a week with milk and a little sweetener. It's so good and earthy.
4 out of 5 stars
12 December, 2024
originally posted on Jade Leaf Matcha
Hojicha
[This review was collected as part of a promotion.] I have never had this tea, It’s not bad it tastes alot smoother than matcha the late harvest
5 out of 5 stars
24 November, 2024
originally posted on Jade Leaf Matcha
Great
[This review was collected as part of a promotion.] I needed hojicha and this got the job done. I love how affordable it is for so much powder and it pairs great with milk.
4 out of 5 stars
4 November, 2024
originally posted on Jade Leaf Matcha
Good but very little quantity
Good but very little quantity, you need to use it wisely
5 out of 5 stars
14 August, 2024
originally posted on Jade Leaf Matcha
Solid Hojicha
This hojicha is definitely cafe quality! It’s delicious iced, hot, put in a latte, and used for baking. It has the deep earthy taste I love but it doesn’t taste burnt like others I’ve had in the past. I do feel that a bit gets wasted with the way you have to store it but that’s my only critique.
5 out of 5 stars
29 June, 2024
originally posted on Jade Leaf Matcha
So green and beautiful
Love your Matcha more than any other out there! Thanks
5 out of 5 stars
25 May, 2024
originally posted on Jade Leaf Matcha
Excellent
[This review was collected as part of a promotion.] I love this stuff & use it in oat milk lattes & other drinks. Order arrived super fast and was packaged nicely. Will definitely buy again!!
5 out of 5 stars
15 May, 2024
originally posted on Jade Leaf Matcha
Delicious!
[This review was collected as part of a promotion.] I had hojicha in a cafe, and knew I needed to purchase it to make it myself. This one is so flavorful and really packs a punch for just a small amount of powder. I like to mix a heaping 1/2 teaspoon with water, and then add it to 1.5 cups of soy milk to make a latte. So good!
5 out of 5 stars
2 February, 2024
originally posted on Jade Leaf Matcha
Makes a delicious beverage!
[This review was collected as part of a promotion.] I already start my day off with JLM's ceremonial grade matcha, and now I've added a JLM iced hojicha latte mid-morning to my daily routine. The hojicha is high-quality, and the flavor pairs perfectly with creamy oatmilk. It's unlike any tea-based beverage I've tried: earthy, but not grassy (like some folks think matcha is), with rich and nutty notes too. Love this product, and can't recco it highly enough!
5 out of 5 stars
25 November, 2023
originally posted on Jade Leaf Matcha
Not as chocolate tasty as
[This review was collected as part of a promotion.] Not as chocolate tasty as I thought it would be. Do you have a recipe I can try with it?
3 out of 5 stars
24 November, 2023
originally posted on Jade Leaf Matcha
Good But Grainy
This has a great taste--full, rich, and roasty, but I'm used to a finer grind that results in a smoother beverage.
4 out of 5 stars
21 November, 2023
originally posted on Jade Leaf Matcha
Hojicha
For me a warm cup of Hojicha, was like the comfort of hot chocolate, but 100% taster. It’s a warm hug! Will keep this in stock for sure. :)
5 out of 5 stars
24 October, 2023
originally posted on Jade Leaf Matcha
I love the flavor of
[This review was collected as part of a promotion.] I love the flavor of this! It’s very smooth and delicious!