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Cheerios Breakfast Cereal - 2 of 4Cheerios Breakfast Cereal - 3 of 4Cheerios Breakfast Cereal - 4 of 4
Cheerios Breakfast Cereal - 1 of 4

General Mills Cheerios Breakfast Cereal - 20oz

$5.79 ($0.29/ounce)
FlavorPlain
Size20oz

In Stock

Eligible for registries and wish lists

At a glance

About this item

Highlights

  • PANTRY ESSENTIAL: Made with 100% whole grain oats for a morning food your whole family can enjoy; Keep a box on hand as the perfect pantry staple that's ready to eat any time
  • CAN HELP LOWER CHOLESTEROL as part of a heart healthy diet; 3g of soluble fiber daily from whole grain oat foods, like Cheerios, in a diet low in saturated fat and cholesterol, may reduce the risk of heart disease - Cheerios provides 1.5g per serving
  • GLUTEN FREE CEREAL: Pour some in a bowl with milk for a great-tasting, gluten free part of an easy breakfast; Pack some in a lunch box or backpack for snacks on the go; Add to homemade cereal bars as snacks for kids
  • WHOLESOME INGREDIENTS: Provides 34g of whole grain (at least 48g recommended daily), a good source of calcium and fiber, and 11 vitamins and minerals per serving; No artificial flavors or colors
  • CONTAINS: One 20 oz Giant Size box of Cheerios Breakfast Cereal

Description

Start your day O-so-right with Cheerios Cereal, made with 100% whole grain oats. These little Os with soluble fiber can help lower cholesterol* as part of a heart healthy diet. *Three grams of soluble fiber daily from whole grain oat foods, like Cheerios Cereal, in a diet low in saturated fat and cholesterol, may reduce the risk of heart disease. Cheerios provides 1.5g per serving. Dig into a bowl of this heart healthy cereal with milk as a delicious and wholesome addition to your morning. Every serving of this gluten free, toasted whole grain oat cereal provides 34g of whole grain (at least 48g recommended daily), a good source of calcium and fiber, and 11 vitamins and minerals, with no artificial flavors or colors. Beyond a heart healthy breakfast food for adults, this whole grain cereal makes a quick, gluten free kids snack by the handful. It's even easy to take some cereal to go! Just pack crispy Os in a lunch box or backpack for yummy school snacks. Make it an ingredient in your favorite homemade cereal bars. Or sprinkle some Cheerios in homemade trail mix recipes as tasty snacks for adults. There are about 14 servings in this Cheerios Cereal giant size box. However you enjoy these tasty little Os, they're a part of General Mills cereals, spreading goodness from tots to grown-ups.

Serving Size: 1.5 cup

Serving Per Container: About 14

Amount 1 1/2 cup (39g) of Cheerios:

Calories: 140
% Daily Value*
Total Fat 2.5grm3%
Saturated Fat 0.5grm3%
Trans Fat 0grm0%
Polyunsaturated Fat 1grm0%
Monounsaturated Fat 1grm0%
Cholesterol 0mg0%
Sodium 190mg8%
Total Carbohydrate 29grm10%
Dietary Fiber 4grm15%
Soluble Fiber 2grm0%
Total Sugars 2grm0%
Added Sugars 1grm2%
Protein 5grm0%
Vitamin D 4mcg20%
Calcium 130mg10%
Iron 12.6mg70%
Potassium 250mg6%
Folic Acid 45mcg0%
* Percentage of Daily Values are based on a 2,000 calorie diet.

Amount :

Calories: 210
% Daily Value*
Total Fat 3grm4%
Saturated Fat 1grm4%
Cholesterol 5mg1%
Sodium 270mg12%
Total Carbohydrate 38grm14%
Protein 11grm0%
Total Sugars 11grm0%
Vitamin D 6.2mcg30%
Calcium 350mg25%
Potassium 540mg10%
* Percentage of Daily Values are based on a 2,000 calorie diet.

Ingredients:

whole grain oats, corn starch, sugar, salt, tripotassium phosphate, vitamin e (mixed tocopherols) added to preserve freshness. vitamins and minerals: calcium carbonate, iron and zinc (mineral nutrients), vitamin c (sodium ascorbate), a b vitamin (niacinamide), vitamin b6 (pyridoxine hydrochloride), vitamin a (palmitate), vitamin b1, (thiamin mononitrate), a b vitamin (folic acid), vitamin b12, vitamin d3.
Features: No Artificial Sweeteners, Non-GMO, No Synthetic Colors, No High Fructose Corn Syrup, No Artificial Flavors, Whole Grain, No Artificial Colors
Dietary Needs: Low Fat, 0 Grams Trans Fat, Gluten-Free, Low Cholesterol, Cholesterol Free, Non-GMO Project Verified, Kosher
State of Readiness: Ready to Eat
Package Quantity: 1
Net weight: 20.0 Ounces
TCIN: 17088702
UPC: 016000125414
Item Number (DPCI): 231-00-0561
Origin: Made in the USA or Imported
Grocery Disclaimer:
Content on this site is for reference purposes only. Target does not represent or warrant that the nutrition, ingredient, allergen and other product information on our Web or Mobile sites are accurate or complete, since this information comes from the product manufacturers. On occasion, manufacturers may improve or change their product formulas and update their labels. We recommend that you do not rely solely on the information presented on our Web or Mobile sites and that you review the product's label or contact the manufacturer directly if you have specific product concerns or questions. If you have specific healthcare concerns or questions about the products displayed, please contact your licensed healthcare professional for advice or answers. Any additional pictures are suggested servings only.
If the item details aren’t accurate or complete, we want to know about it.

Shipping details

Estimated ship dimensions: 3.31 inches length x 9.58 inches width x 13.59 inches height
Estimated ship weight: 1.55 pounds

Return details

This item can be returned to any Target store or Target.com.
This item must be returned within 90 days of the date it was purchased in store, delivered to the guest, delivered by a Shipt shopper, or picked up by the guest. If purchased online with SNAP EBT, this item must be returned within 90 days of the date it was shipped, delivered by a Shipt shopper, or made ready for pickup. This 90-day return window is required by SNAP.
See the return policy for complete information.

Q: Does this item contain Red40? Or the nasty blue stuff or is it made using natural food colourings (like beets)

submitted by EmmaInWashington - 8 months ago

  • A: It shouldn't. But it does.

    submitted byAJ - 4 months ago

  • A: Yes, it has red 40 on the ingredient list. :(

    submitted byChristina - 6 months ago

  • A: The General Mills Honey Nut Cherrios Cereal does NOT contain any Red 40 or any other food coloring, check the ingredients listing for each specific Cheerios flavor.

    submitted byTlynfav - 3 months ago

  • A: How much sugar is in this cereal and salt

    submitted byKathy - 2 months ago

  • A: Look where it says 'Details' and you can read all the ingredients and nutritional values, it will show you how much sugar and sodium there is per serving.

    submitted byTlynfav - 24 days ago

Q: Why aren't you showing pictures of the entire box? A lot of food items Target sells has bioengineered ingredients and consumers should be aware.

submitted by No Thank You - 1 year ago

  • A: Confirmed these have bioengineered food ingredients

    submitted byhpycmpr - 1 year ago

  • A: You don't need to see the entire box, look where it says 'Details' and you can read all the ingredients and nutritional values. To answer your question NO the cereal has NO bioengineered ingredients.

    submitted byTlynfav - 6 months ago

Q: dry cups per serving?

submitted by tall - 2 years ago

  • A: It states 12 serving per container but that would be equal to 2oz. per serving. The box is 24oz. so if you want a 1cup serving there would only be 3 servings per box as 8oz. is equal to 1 cup.

    submitted byTlynfav - 1 year ago

  • A: You are confusing weight and volume. The box is measured by weight but the serving is measured by volume. These are very different I have ir and you get quite a few servings er box.

    submitted byUSA - 8 months ago

Q: is this gluten free like other Cheerios?

submitted by gf - 4 years ago

  • A: No, this isn't a Gluten Free cereal. Please refer directly to the product packaging, as formulas can sometimes change.

    submitted byPublished by General Mills - 4 years ago
    Brand expert

  • A: It is gluten free don’t confuse consumers! It doesn’t have any GLUTEN

    submitted byDe - 9 months ago

Q: is this cereal gluten free

submitted by Maggie Mae - 5 years ago

  • A: It's as gluten free as any of the cheerios actually labelled gluten free. They use whole grain oats in all, not certified gluten free oats, so even the ones labeled gluten free may have traces.

    submitted byKatisGlutenFree - 4 years ago

  • A: No, this cereal isn't Gluten Free. Please always check the product packaging to verify whether or not one of our cereals is Gluten Free, as recipes can sometimes change.

    submitted byPublished by General Mills - 5 years ago
    Brand expert

Q: What is the expiration date?

submitted by Unuque - 23 days ago

  • A: It will depend on the individual box you purchase. The box(s) shown in the advertisement online could have been taken in the past. You would have to go to the store and look at the specific box you want to buy or add a note to your shopper if you purchase online.

    submitted byColoradoTarget - 7 days ago

Q: Why is the sugar content not shown on the boxes pictured nor in the details?

submitted by Fred - 3 months ago

  • A: If you look at the ingredients label and click on “show more” and you’ll find the information about sugar content.

    submitted byColoradoTarget - 7 days ago

Q: Are these cereals high in sugar?

submitted by deeangel557 - 10 months ago

  • A: It depends on what Cheerios you get, read where it shows "Details" it will give you all the ingredients and nutritional values of everything in the Cheerios you chose. Original are very low in sugar.

    submitted byTlynfav - 6 months ago

Q: Percentage of sugar?

submitted by yola - 11 months ago

  • A: Depends in which flavor you buy, check out the "Details" to see all the ingredients and nutritional facts. Original are very low, Pumpkin and Fruit are higher, check out in DETAILS for exact values.

    submitted byTlynfav - 6 months ago

Q: can anyone explain the errors on the nutrition label? first of all something is missing in the micronutrients, and apparently milk adds zero protein.

submitted by mom - 1 year ago
See all questions (18)

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Guests are saying

Oat Crunch Cheerios have garnered positive feedback for their delicious taste and satisfying crunch, making them a popular choice for breakfast and snacks. Guests appreciate the healthy ingredients, including almonds and whole grains, which contribute to a nutritious start to the day. While some guests have noted changes in flavor or sweetness levels, many still find these cereals to be a delightful addition to their routines, suitable for both adults and children.
    Summary created by AI from text of reviews reflecting recent feedback provided across different star ratings (includes incentivized reviews)
    4.7 out of 5 stars with 16099 reviews
    quality: 4.3 out of 5
    taste: 4.17 out of 5
    value: 4.25 out of 5
    74% would recommend
    580 recommendations
    4 out of 5 stars
    Thumbs up graphic, would recommend
    18 May, 2026Verified purchase

    Be careful when u open the large box.

    Plain cheerios are my favorite cereal but the size of box is too big and I can’t stand it up in cabinet and it’s kind of messy.
    Sheila
    quality: 5 out of 5
    taste: 5 out of 5
    value: 5 out of 5
    Did you find this review helpful?
    1 out of 5 stars
    5 May, 2026Verified purchase

    (no review title)

    price shown was 2 for $9. I was charged $11.58.
    Chuck
    1 guest found this review helpful. Did you?
    5 out of 5 stars
    Thumbs down graphic, would not recommend
    1 May, 2026Verified purchase

    consistently good

    a long time favorite. consistently good. great source of iron
    Ellie
    2 guests found this review helpful. Did you?
    1 out of 5 stars
    8 April, 2026
    originally posted on cheerios.com
    Image

    Why change?

    I eat Cheerios every day because I really enjoy the taste. As soon as I had my first spoonful from the most recent box I had purchased at the grocery store I immediately knew something was different (and not in a good way). I tried some without milk and confirmed my suspicions. Not even close. It is almost tasteless compared to what I am accustomed to and whatever taste it has is not at all enjoyable. In fact it tastes similar to those less expensive "non-brand" labels I've tried in the past. I have had three bowls since and have decided I do not want to eat this for breakfast any longer. I'm not one to throw things away, especially since this is in a double box (I go through a double box on my own in two weeks), but I have to make an exception this time. Not sure why a company with an 80-year reputation would choose to change a product so drastically other than possibly to save money. I can't imagine that the decision was made as a result of taste "improvements".
    Nico
    Did you find this review helpful?
    5 out of 5 stars
    31 March, 2026
    originally posted on cheerios.com
    Image

    A bowl of Cheer

    Delicious and nutritious! Whether for a morning breakfast or a late night snack, I know I can count on Cheerios to fill me up and give me what my body needs to keep g-O-ing. They are definitely one of my go-tos.
    H-84
    Did you find this review helpful?
    3 out of 5 stars
    27 March, 2026
    originally posted on cheerios.com
    Image

    Stop with the heart shapes!

    I have been eating Cheerios for over 60 years, but the heart shapes ruin my enjoyment. They just break apart and I am left with a box of broken pieces. I will be eating store brand until this is stopped.
    NannyBeBe
    Did you find this review helpful?
    1 out of 5 stars
    9 March, 2026
    originally posted on cheerios.com
    Image

    Allergy Reaction

    My daughter have tried this cereal twice and she have gotten same reaction she gets hives all over her body i’m very disappointed.
    Not recommend for kids
    Did you find this review helpful?
    1 out of 5 stars
    7 March, 2026Verified purchase

    Lousy delivery profuct is good tasting but delivery once again has alot to be desired

    Pakage came in damaged and opened so I had to goto store anyway why bother to order on line !
    Dominique
    Did you find this review helpful?
    4 out of 5 stars
    Thumbs up graphic, would recommend
    1 March, 2026Verified purchase

    Love. Wish it was cleaner.

    Always have loved Cheerios. Wish they had cleaner ingredients but it always makes a delicious snack or breakfast.
    Kelly
    quality: 4 out of 5
    taste: 5 out of 5
    value: 5 out of 5
    1 guest found this review helpful. Did you?
    5 out of 5 stars
    11 February, 2026
    originally posted on cheerios.com
    Image

    Raisin Cheerios

    I love the toasted oat flavor. Recently looking for something other than fresh fruit and discovered how amazing raisins were when mixed in. My favorite combination now. Has anyone at General Mills ever considered a raisin Cheerios?
    Allen
    1 guest found this review helpful. Did you?
    1 out of 5 stars
    7 February, 2026
    originally posted on cheerios.com
    Image

    Won't be eating this junk again!

    Definitely will never eat this cereal again! Caused a huge glucose spike! No way the nutrition information printed on the box is correct!
    Ticked
    Did you find this review helpful?
    5 out of 5 stars
    Thumbs up graphic, would recommend
    3 February, 2026Verified purchase

    YUUUMMMM

    add chocolate chips to plain cheerios (no milk needed) and you are set for life. It will become your next hyperfixation
    Tmb
    quality: 5 out of 5
    taste: 5 out of 5
    value: 5 out of 5
    Did you find this review helpful?
    1 out of 5 stars
    18 January, 2026
    originally posted on cheerios.com
    Image

    Junk food masquerade

    Junk ingredients from corporate overlord take over
    Junk
    1 guest found this review helpful. Did you?
    5 out of 5 stars
    Thumbs up graphic, would recommend
    13 January, 2026Verified purchase

    Cheerios! Brings back great memories!

    I have been having Cheerios since I’m a kid! Can’t go wrong.
    AMC
    quality: 5 out of 5
    taste: 5 out of 5
    value: 5 out of 5
    Did you find this review helpful?
    1 out of 5 stars
    9 January, 2026
    originally posted on cheerios.com
    Image

    Cereal Packaging

    This 1 star is for packaging only. (For your cereals, I'd give 5 stars.) I've no problem with your bilingual printing on the Cheerios boxes, but can't you place either language on the back of the carton rather than the "title side"? I'd much prefer to see this "title side" restored to its former design showing your logo, the name of the cereal, etc. It looks better and makes recognition easier when lined up on my shelf. Thanks.
    JustmeMark
    Did you find this review helpful?
    5 out of 5 stars
    5 January, 2026
    originally posted on cheerios.com
    Image

    Love them

    I have ate regular Cheerios since I was 2 and still eat it today. I only eat the regular for breakfast but have ate some of the others as a snack. It is my go to meal if nothing else sounds good and I have had it twice a day while I’m at work.
    Bindi
    Did you find this review helpful?
    1 out of 5 stars
    28 December, 2025
    originally posted on cheerios.com
    Image

    CHEERIOS ARE FING ROUND

    stop making THE STUPID HEART SHAPES, CHEERIOS ARE FING ROUND, rather go with store brand at this point
    mrwhite
    Did you find this review helpful?
    5 out of 5 stars
    19 December, 2025
    originally posted on cheerios.com
    Image

    Soluble fiber Inulin

    I am a Cheerios cereal eater for the past 20 years ! Recently, I read a research article about colon cancer caused by eating the processed, supplemented soluble fiber, Inulin powder. You can find the research article here: https://pubmed.ncbi.nlm.nih.gov/39131148/. My question to manufacturer is that does Cheerios contain any Inulin? do you supplement any processed inulin powder with your product? Thanks
    HealthNut
    1 guest found this review helpful. Did you?
    5 out of 5 stars
    13 December, 2025
    originally posted on cheerios.com
    Image

    Original cheerios

    The best food to literally ever exist. I LOVE original cheerio’s. PLEASE BRING THEM TO THE UK. I’m being genuine they are actually my favorite food.
    Originalcheeriolover
    Did you find this review helpful?
    5 out of 5 stars
    10 November, 2025
    originally posted on cheerios.com
    Image

    Ok

    The best of the rest. It speaks for itself and I don’t need to say anymore.
    Stargirl
    Did you find this review helpful?

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