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e.l.f. Lash It Loud Mascara - 0.24oz
$7.00
In Stock
Eligible for registries and wish lists
At a glance
Sponsored
About this item
Highlights
- Volumizing Mascara
- Formula's intensely rich pigment easily coats lashes for a bigger and bolder look
- Vertical and horizontal bristles to amplify, define & add dimension
- Proud to be 100% vegan and cruelty-free, worldwide. Because kindness is chic.
Description
Volume that hits all the high notes! The formula of e.l.f.’s Lash It Loud Volumizing Mascara has intensely rich pigments that easily coats lashes for a bigger and bolder look. The sleek flexible wand hugs every single lash with both vertical and horizontal bristles to amplify, define & add dimension.
Proud to be 100% vegan and cruelty-free, worldwide. Because kindness is chic.
Proud to be 100% vegan and cruelty-free, worldwide. Because kindness is chic.
Suggested Age: 10 Years and Up
Health Facts: Vegan
Color Palette: Dark Tones
Sustainability Claims: Cruelty-Free
Includes: Mascara
Beauty Purpose: Lengthening, Volumizing
Net weight: .24 Ounces
Features: Built-In Brush
TCIN: 80160231
UPC: 609332815803
Item Number (DPCI): 052-16-0340
Origin: Imported
If the item details aren’t accurate or complete, we want to know about it.
Ingredients:
aqua (water), paraffin, glyceryl stearate, synthetic beeswax, stearic acid, acacia senegal gum, butylene glycol, palmitic acid, polybutene, oryza sativa cera (oryza sativa (rice) brań wax), vp/eicosene copolymer, ozokerite, aminomethyl propanol, hydrogenated vegetable oil, phenoxyethanol, stearyl stearate, hydroxyethylcellulose, tropolone may contain: ci 77499 (iron oxides), ci 77007 (ultramarines).
Shipping details
Estimated ship dimensions: 0.84 inches length x 1.25 inches width x 5.82 inches height
Estimated ship weight: 0.034 pounds
Return details
This item can be returned to any Target store or Target.com.
This item must be returned within 90 days of the date it was purchased in store, shipped, delivered by a Shipt shopper, or made ready for pickup.
See the return policy for complete information.
Q: What is the net weight of the mascara?
submitted by AI Shopping Assistant - 9 days ago
A: The mascara has a net weight of 0.24 ounces.
submitted byAI Shopping Assistant - 9 days agoAi generated
Q: What are the key ethical claims of this product?
submitted by AI Shopping Assistant - 9 days ago
A: The mascara is 100% vegan and cruelty-free, promoting kindness in beauty.
submitted byAI Shopping Assistant - 9 days agoAi generated
Q: Is this mascara suitable for younger users?
submitted by AI Shopping Assistant - 9 days ago
A: Yes, it is suggested for users aged 10 years and up.
submitted byAI Shopping Assistant - 9 days agoAi generated
Q: What type of bristles does the mascara wand have?
submitted by AI Shopping Assistant - 9 days ago
A: The wand features both vertical and horizontal bristles to enhance lash definition and volume.
submitted byAI Shopping Assistant - 9 days agoAi generated
Q: What is the main purpose of this mascara?
submitted by AI Shopping Assistant - 9 days ago
A: The mascara is designed for lengthening and volumizing lashes for a bold look.
submitted byAI Shopping Assistant - 9 days agoAi generated
Q: ELF LASH IT LOUD, IS THIS WATERPROOF?????
submitted by Michele aka Mickey - 1 year ago
A: Hey Michele, Great question! The e.l.f. Lash it loud mascara does come in a waterproof formula, check it out: e.l.f. Lash It Loud Waterproof Mascara - Black! For all your future beauty questions, get real-time answers using the “Chat with a Virtual Beauty Consultant” button, found on every product page.
submitted byTarget Beauty Consulting - 1 year agoBrand expert
Q: What color is this mascara?
submitted by HJC - 4 years ago
A: The shade is Black.
submitted byThe Elf Team - 4 years agoBrand expert
Olive & June x e.l.f. Shine Shop - Pink
About the collection
e.l.f. Cosmetics x Olive & June is here!
Teaming up to create sparkle central for your eyes, lips, face, and nails! Shop your favorite e.l.f. and Olive & June products and new Olive & June polish, press-ons, and nail gems for your shiniest summer ever.
Teaming up to create sparkle central for your eyes, lips, face, and nails! Shop your favorite e.l.f. and Olive & June products and new Olive & June polish, press-ons, and nail gems for your shiniest summer ever.
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Guests are saying
This mascara has garnered a mix of opinions from guests, with many praising its ability to lengthen and define lashes without clumping. The wand design is often highlighted for its effectiveness in separating lashes, making it a go-to for those seeking a natural look. However, some guests have experienced issues with smudging and flaking throughout the day. Overall, it offers great value for those looking for an affordable mascara that delivers decent results.
Summary created by AI from text of reviews reflecting recent feedback provided across different star ratings (includes incentivized reviews)
4.1 out of 5 stars with 403 reviews
easy to apply: 4.08 out of 5
easy to remove: 4.37 out of 5
long lasting: 3.72 out of 5
quality: 3.52 out of 5
value: 3.77 out of 5
48% would recommend
66 recommendations
5 out of 5 stars
Thumbs up graphic, would recommend
15 May, 2025Verified purchase
- Skin tone: Medium
- Skin type: Combination
- Hair color: Brunette
- Skin concern: Aging
- Eye color: Brown
Elf Mascara
I have used this mascara forever and I love it
5 out of 5 stars
Thumbs up graphic, would recommend
16 January, 2025Verified purchase
- Skin tone: Medium
- Skin concern: Pores, Redness, Sensitivity
- Hair color: Brunette
- Skin type: Combination
- Eye color: Brown
the best mascara ever
extremely good mascara, have been using for a few years now!! big tip: you have to wipe off some of the product on the opening each use so your lashes aren’t clumpy. totally worth the purchase, do not skip!!
1 out of 5 stars
Thumbs down graphic, would not recommend
29 December, 2024
- Hair color: Brunette
- Skin concern: Blackheads
- Eye color: Hazel
- Skin type: Combination
- Skin tone: Light
Not good
This mascara is awful! So clumpy and flakes A LOT. A disappointment from this brand.
5 out of 5 stars
Thumbs up graphic, would recommend
20 November, 2024Verified purchase
- Skin type: Combination
- Eye color: Brown
- Hair color: Blonde
- Skin tone: Medium
- Skin concern: Sun damage, Aging, Uneven skin tone
Volumizing mascara
Best mascara! Really gives my lashes volume! 10/10 would recommend!
2 out of 5 stars
Thumbs down graphic, would not recommend
18 May, 2024Verified purchase
- Skin concern: Dark circles, Sensitivity
- Skin tone: Light
- Skin type: Dry
- Hair color: Blonde
Elf mascara
Was rated #1 by Good Housekeeping for not clumping, but did not live up to the rating. Hard to use the wand as the bristles are very short, and the wand is straight. Makes a big mess! No better than others for clumping, it had a lot of clumps and dries too quickly to add layers or comb out the clumps. Would not recommend! Also smears by later in the day.
3 out of 5 stars
Thumbs up graphic, would recommend
4 March, 2024Verified purchase
- Eye color: Grey
- Hair color: Brunette
- Skin concern: Dark circles, Redness, Blackheads, Acne, Pores, Sensitivity
- Skin tone: Light
- Skin type: Combination
Decent for Cheap, But Clumpy
I like this mascara because it’s cheap, but I find it gets clumpy very quickly and also distributes a lot of product, even when I try to wipe the excess off on the side of the tube. I always end up having to use a wet rag to wipe the excess mascara of my lashes so I don’t look like a spider.
3 out of 5 stars
Thumbs down graphic, would not recommend
9 January, 2024Verified purchase
Review
Smears and leaves raccoon eyes
5 out of 5 stars
Thumbs up graphic, would recommend
8 November, 2023Verified purchase
BRUSH is Great
It's all in the mascara brush and this one is really good. I've seen brushes on high end brands that aren't this good.
3 out of 5 stars
Thumbs down graphic, would not recommend
12 October, 2023
- Eye color: Brown
- Skin tone: Light
- Hair color: Brunette
- Skin type: Combination
Not worth it
I wanted to like this mascara, but after using it multiple times I just can't. It is so clumpy and creates tons of little blobs on your eyelashes even if I take the excess off the spool before applying. It also takes forever to dry and smudges SO much. I only apply mascara to my top lashes, but after blinking a few times it transfers to my bottom lashes and then smudges making me look like I have dark circles.
1 out of 5 stars
Thumbs down graphic, would not recommend
29 May, 2023Verified purchase
Starts smudging under eyes after very few hours
This mascara is very easy to apply, and it goes on clump-free. The spoolie is pretty good. However, the mascara starts smudging under eyes very quickly. I tested it several times, and made sure I never touched my lashes or eye area each time. I wore my usual skincare products (none of which go very close to my lashes). I returned it. Glad for Target's return policy for cosmetics...very easy, no questions asked. (I even gave the reason for return but don't think it was made note of.)
1 out of 5 stars
Thumbs down graphic, would not recommend
10 May, 2023Verified purchase
- Skin tone: Light
- Skin type: Normal
- Eye color: Blue
Terrible Quality
Hated the mascara brush. Was very stiff and straight. It Barely distributed any product on my lashes. I was afraid I’d stab myself in the eye. Returned it and bought Maybelline mascara which had a huge, soft, curved brush. MUCH better!!
5 out of 5 stars
7 May, 2023
originally posted on elfcosmetics.com
My go to.
Occasionally I'll try others, but I always come back to this one.
1 out of 5 stars
Thumbs down graphic, would not recommend
29 April, 2023
Most irritating mascara I've ever tried
It's a shame I couldn't wear this because I liked the brush and I thought the formula applied nicely. Unfortunately it starts flaking immediately once dry. The flakes fell right into my eyeball, and right away my eyes started to burn, sting and tear. I thought maybe my eyes were just extra sensitive that day, but the same thing happened the next time I used it. Into the trash it went. I've never had a reaction like his to a mascara before
2 out of 5 stars
Thumbs down graphic, would not recommend
10 April, 2023Verified purchase
Flakes
Flakes too much for my liking
1 out of 5 stars
Thumbs down graphic, would not recommend
14 March, 2023
Dissapointed
I was told how good elf mascara was so I got this, if u can get any on ur lashes it will smudge in a few minutes. I wouldn't recommend getting this.
5 out of 5 stars
Thumbs up graphic, would recommend
14 March, 2023Verified purchase
Very Happy With Purchase
Even though if not careful the brush can be pokey, I still love that it only took one coat to really lenghten my lashes and that the brush catches even the smallest lashes at the inner corner and outer edge of my lashes. Great value and would certainly consider repurchasing.
5 out of 5 stars
Thumbs up graphic, would recommend
11 March, 2023Verified purchase
- Hair color: Black
- Skin concern: Sensitivity, Uneven skin tone, Sun damage
- Eye color: Brown
- Skin type: Combination
- Skin tone: Light
underrated!
made my lashes look so thick and healthy, and it lasts all day and feels great.
1 out of 5 stars
Thumbs down graphic, would not recommend
24 February, 2023Verified purchase
disappointed
Was using another elf product that was discontinued. Tried this. Brush is awkward. What little product you can get on your lashes will smudge all over. Wouldn't recommend.
5 out of 5 stars
Thumbs up graphic, would recommend
16 December, 2022
- Eye color: Brown
- Skin type: Combination
- Hair color: Brunette
- Skin tone: Light
- Skin concern: Aging, Puffiness
MY NEW GO-TO <3
my go-toooo now fs. i’ve been using black mascara for my lashes n brows but this brown is what i’ve been missing. plz don’t discontinue everrrrr i love it SM. <333
2 out of 5 stars
Thumbs down graphic, would not recommend
4 December, 2022Verified purchase
- Eye color: Green
- Skin type: Normal
- Hair color: Red
- Skin tone: Light
Clumpy
Very clumpy. Even after trying to wipe off the excess before applying, the product sits on the wand in blobs. Doesn’t really provide much length either.