tarte Face Tape Full Coverage Foundation 12N - Fair Neutral - 1.01 fl oz - Ulta Beauty: Liquid Matte Finish
$42.00 ($41.58/fluid ounce)
Color12N Fair Neutral
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- $10.49Lower price on select items4.4 out of 5 stars with 2830 ratings
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Guests are saying
This foundation has garnered mixed feedback from guests, with many praising its full coverage and lightweight feel, making it suitable for various skin types. Guests appreciate its long-lasting formula and the natural matte finish it provides. However, some have experienced issues with oiliness and settling into fine lines. Overall, it offers a great option for those seeking a reliable foundation that enhances their complexion without feeling heavy.
Summary created by AI from text of reviews reflecting recent feedback provided across different star ratings (includes incentivized reviews)
4.2 out of 5 stars with 8346 reviews
71% would recommend
28 recommendations
5 out of 5 stars
28 May, 2026
originally posted on tartecosmetics.com
Obsessed With This Foundation 😍
[This review was collected as part of a promotion.] This foundation made my skin look so smooth and flawless! It blends super easily and doesn’t feel heavy at all. The coverage is really nice — enough to cover redness and little imperfections while still looking natural. I also loved how it stayed looking fresh for hours without getting patchy. So happy I bought it!
4 out of 5 stars
27 May, 2026
originally posted on tartecosmetics.com
Great coverage!
The Tarte Face Tape foundation is a great full coverage foundation if you are wanting to hide imperfections.
1 out of 5 stars
26 May, 2026
originally posted on tartecosmetics.com
Cakey
This was the first expensive foundation I've purchased in awhile, and I was so disappointed! It felt and looked so heavy on my face. It clung to every patch of dry skin or blemish, settled in every tiny line, and separated around my mouth and nose like crazy. Just looked gross! Definitely will not be buying again.
5 out of 5 stars
24 May, 2026
originally posted on tartecosmetics.com
Amazing Product
I never leave reviews BUT This product is amazing I wasn’t even looking for foundation I was playing around in Ultra and I just played around with it … Terrific product
2 out of 5 stars
24 May, 2026
Drive up pick up/ used
Never doing online pick up again when it comes to makeup…picked up yesterday and just got ready to use it and their is foundation on the outside bottom of the container and has been used….for the price of this I expect to receive an un used one.
5 out of 5 stars
23 May, 2026
originally posted on tartecosmetics.com
Tarte tape foundation
100% cover its a long lasting foundation i really love it
4 out of 5 stars
21 May, 2026
originally posted on tartecosmetics.com
Good foundation
[This review was collected as part of a promotion.] The foundation is good, it's definately a major upgrade from store brands. I have so far been pleased with it, and I mix it with another foundatiin to get the correct color match. Both preform well for me. Looks good!
5 out of 5 stars
17 May, 2026
originally posted on http://www.ulta.com
Best Foundation
Used to be obsessed with the Amazonian Clay Full Coverage Foundation until they reformulated. Light Sand in that is no longer a good match for me and I couldn't find a great color. I tried this in Light Sand and the color is perfect. Not too warm or pink. Consistency is thinner and more lightweight than Amazonian Clay, yet the coverage is very full. It wears amazing on my oily skin and large pores. Minimal touch ups needed, and when I do need to blot my face looks shiny but not broken up and sliding off.
1 out of 5 stars
14 May, 2026
originally posted on tartecosmetics.com
Excellent coverage
[This review was collected as part of a promotion.] I love this foundation and the brush that goes with it is amaizing!
5 out of 5 stars
13 May, 2026
originally posted on tartecosmetics.com
Tarte tape is the best!!
[This review was collected as part of a promotion.] I have tried a lot of foundations. Tarte is my #1 fave!! It conceals without giving you a cakey look or make your face feel heavy and greasy.
5 out of 5 stars
13 May, 2026
originally posted on http://www.ulta.com
They mean FULL coverage!
WOW, I've never had a foundation as full-FULL coverage as this. It also has a stunning lumi-matte finish that stays in place for 24hrs easy. Does not transfer at all if properly set with powder/spray. Truly a dream come true for those who need the highest coverage possible!! I don't even use concealer with this at ALL - that's how great this is. (This is actually up to par with EL's Double Wear, in the old formula!!) Scent is mildly pleasant; not overpowering, or floral perfumey & stinking to high heavens like Dior & Lancome are (foundations I love, but can't tolerate the crazy strong scent.) Altho oils are in this, my sensitive acne prone skin had no problems with it - zero breakouts or any acne with frequent use & even sleeping with it on (gasp, ikr.) My skin actually looks better after removing this, which is a rarity!! Face Tape is worth every $ + more. You won't regret this if you're a full-FULL coverage, longwear, zero transfer, fan like me! ;-) xoxo
5 out of 5 stars
12 May, 2026
originally posted on tartecosmetics.com
Love it
This foundation is perfect for my complexion. I don’t need any blush because it radiates my skin tone. Many have complimented me that I have beautiful skin. I just smile because the tone definitely blends in with my skin complexion. The down side is that it’s very oily. I can’t out moisturizer in my face or else I’ll be toooo shiny.
5 out of 5 stars
10 May, 2026
originally posted on tartecosmetics.com
Good stuff I can tell
Despite leaking the little bit I tried seems really nice. Maybe I’ll repurchase
1 out of 5 stars
8 May, 2026
originally posted on tartecosmetics.com
Perfect Match!
I'm normally just a light baked powder kinda make up girl, but as I age, my fine lines seem to appear more. This face tape is beautiful! Doesn't cake or settle in fine lines. Lasts all day!
5 out of 5 stars
7 May, 2026
originally posted on tartecosmetics.com
Best product ever!
This product gave me full coverage, I will keep buying it. My face looks perfect
4 out of 5 stars
4 May, 2026
originally posted on tartecosmetics.com
Nice finish
I like this product on days that I want more coverage. I have great skin for a 66 year old woman (thanks mom) so I don't use full coverage foundation often but when I do this is a nice option.
5 out of 5 stars
3 May, 2026
originally posted on tartecosmetics.com
Face tape foundation
[This review was collected as part of a promotion.] Covers very well and goes on smooth. Just switched to this and won’t go back!
5 out of 5 stars
3 May, 2026
originally posted on http://www.ulta.com
Amazing coverage for my rosacea
I usually use a concealer cream for redness under my foundation, which covered my rosacea, but was very heavy looking/feeling. This completely covered my rosacea and isn't heavy or cakey. LOVE IT!
5 out of 5 stars
1 May, 2026
originally posted on http://www.ulta.com
I would buy again
I'm happy with the product. I'm not happy that I did not get my double points or triple points for my birthday. That was very wrong of you not to give me my points.
5 out of 5 stars
1 May, 2026
originally posted on tartecosmetics.com
Best Foundation
[This review was collected as part of a promotion.] Love how buildable this foundation is and the coverage can’t be beat!