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IT Cosmetics Bye Bye Under Eye Concealer - 0.4 fl oz - Ulta Beauty - 2 of 4IT Cosmetics Bye Bye Under Eye Concealer - 0.4 fl oz - Ulta Beauty - 3 of 4IT Cosmetics Bye Bye Under Eye Concealer - 0.4 fl oz - Ulta Beauty - 4 of 4
IT Cosmetics Bye Bye Under Eye Concealer - 0.4 fl oz - Ulta Beauty - 1 of 4

IT Cosmetics Bye Bye Under Eye Concealer - Deep - 0.4 fl oz - Ulta Beauty: Cream, Medium to Full Coverage, Contains Hyaluronic Acid

$30.00
ColorDeep

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At a glance

About this item

Highlights

  • #1 best-selling*, award-winning concealer covers everything without creasing or cracking
  • Now available in 24 true-to-skin shades
  • Infused with proprietary Expression Proof™ Technology, plus anti-aging peptides, vitamins, antioxidants, hydrolyzed collagen and hyaluronic acid
  • Clinically tested to make your skin look younger!

Description

Developed with plastic surgeons, this #1 best-selling*, award-winning waterproof concealer delivers highly pigmented, long-lasting coverage that won’t crease or crack—and is available in 24 true-to-skin shades! Infused with proprietary Expression Proof™ Technology, plus anti-aging peptides, vitamins, hydrolyzed collagen, hyaluronic acid and antioxidants, this revolutionary concealer improves the appearance of wrinkles and effectively conceals the look of skin imperfections including dark circles, bags, redness, hyperpigmentation, broken capillaries, age spots and discoloration. Finally, a multitasking, full-coverage concealer that makes your skin look younger!

*#1 concealer formula for IT Cosmetics brand in the US.
Suggested Age: 13 Years and Up
Health Facts: Contains Hyaluronic Acid
Color Palette: Dark Tones
Skin Tone: Deep
Product Form: Cream
Cosmetic Coverage: Medium, Full
Beauty Purpose: Color Correction, Concealing, Dark Circle Reduction
Net weight: .4 fl oz (US)
TCIN: 82679891
UPC: 3605971992810
Item Number (DPCI): 342-02-0104
Origin: Imported
If the item details aren’t accurate or complete, we want to know about it.

Ingredients:

caprylic/capric triglyceride, bis-diglyceryl polyacyladipate-2, vp/hexadecene copolymer, cetylalcohol, silica dimethylsilylate, ozokerite, phenoxyethanol, aqua/water/eau, ascorbyl palmitate, tocopherol, tocopherylacetate, magnesium ascorbylphosphate, cholesteryl nonanoate, cholesterylisostearate, cholesteryl chloride, bht, silica, chrysin, glycerin, hydrolyzed collagen, benzoicacid, n-hydroxysuccinimide, niacinamide, palmitoyl oligopeptide palmitoyltetrapeptide7, retinyl palmitate, sodium hyaluronate, steareth-20, [+/-: titanium dioxide (ci 77891), iron oxides (ci77492,ci77491, ci77499)].

Shipping details

Estimated ship dimensions: 0.94 inches length x 1 inches width x 4.99 inches height
Estimated ship weight: 0.05 pounds

Return details

This item can be returned to any Target store or Target.com.
This item must be returned within 90 days of the date it was purchased in store, delivered to the guest, delivered by a Shipt shopper, or picked up by the guest.
See the return policy for complete information.
Download the safety data sheet (PDF)
This document lists product hazards, safety info and any potential ill effects on human health. All info has been collected and verified by the manufacturer.

Q: What age group is this product suitable for?

submitted by AI Shopping Assistant - 16 days ago

  • A: This concealer is suggested for individuals aged 13 years and up.

    submitted byAI Shopping Assistant - 16 days ago
    Ai generated

Q: What are the key ingredients in this concealer?

submitted by AI Shopping Assistant - 16 days ago

  • A: Key ingredients include hyaluronic acid, anti-aging peptides, vitamins, and hydrolyzed collagen.

    submitted byAI Shopping Assistant - 16 days ago
    Ai generated

Q: What skin issues does this concealer address?

submitted by AI Shopping Assistant - 16 days ago

  • A: It effectively conceals dark circles, redness, hyperpigmentation, and other skin imperfections.

    submitted byAI Shopping Assistant - 16 days ago
    Ai generated

Q: What technology is used in this concealer?

submitted by AI Shopping Assistant - 16 days ago

  • A: The concealer features proprietary Expression Proof Technology for long-lasting, crease-free coverage.

    submitted byAI Shopping Assistant - 16 days ago
    Ai generated

Q: Can this concealer be used as a foundation?

submitted by AI Shopping Assistant - 16 days ago

  • A: Yes, it can also be worn as a foundation for additional coverage.

    submitted byAI Shopping Assistant - 16 days ago
    Ai generated

Q: What kind of seal, if any, does this have?

submitted by Brighton - 1 year ago

  • A: Hello! Our Bye Bye Under Eye Concealer does not have a protective seal on the product itself, but it is packaged in a box. We hope this helps!

    submitted byIT Product Expert - 1 year ago
    Brand expert

Q: How do I set this concealer under my eyes? It doesn't seem to dry down, and even with setting powder, it still creases and makes my mascara/eyeliner run.

submitted by KB - 1 year ago

  • A: Hi there! We suggest letting your skin care absorb for at least 3-5 minutes before makeup application for best results. Also, using less Bye Bye Under Eye Concealer one dot goes a long way! Warm a pinhead-size amount with fingers, tap onto skin and blend with your favorite makeup brush or sponge! We hope this helps!

    submitted byIT Product Expert - 1 year ago
    Brand expert

Q: does in settle in the lines under your eyes making them more prominent?

submitted by TDS - 3 years ago

  • A: Hi there! Bye Bye Under Eye Concealer is formulated with our proprietary Expression Proof™ Technology, plus anti-aging peptides, hydrolyzed collagen, hyaluronic acid and vitamin E, So IT won’t crease or crack and helps to improve the appearance of wrinkles! We hope you'll try IT out! XOXO

    submitted byIT Product Expert - 3 years ago
    Brand expert

Q: Hello. I feel as if I have wasted $30. This concealer will not go on smoothly. It settles in the fine lines and makes me look 10 year older. Is there a trick to using this?

submitted by AM - 5 months ago

Q: How do I pick the correct color for eye concealer?

submitted by Karen - 7 months ago
See all questions (10)

Additional product information and recommendations

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Guests are saying

This concealer is highly praised for its exceptional coverage and long-lasting formula, making it a favorite among guests for hiding dark circles and blemishes. Many appreciate its creamy texture that blends easily and provides a natural finish. While some guests have experienced issues with thickness and creasing, the overall sentiment leans towards satisfaction, especially for those seeking effective coverage without a heavy feel. It's a versatile product that can be used on various skin imperfections.
    Summary created by AI from text of reviews reflecting recent feedback provided across different star ratings (includes incentivized reviews)
    4.3 out of 5 stars with 9705 reviews
    68% would recommend
    22 recommendations
    5 out of 5 stars
    1 June, 2026
    originally posted on http://www.ulta.com
    Image

    Yes!

    It covers nicely and it does not crease. It goes great with my CC Cream. Thanks Ulta!
    Carm
    Did you find this review helpful?
    5 out of 5 stars
    31 May, 2026
    originally posted on itcosmetics.com
    Image

    Best Coverage

    [This review was collected as part of a promotion.] I struggle with dark circles daily. I use this product everyday for under my eyes and blemishes if needed. Small amount goes a long way!
    Jenn911882
    Did you find this review helpful?
    5 out of 5 stars
    29 May, 2026
    originally posted on itcosmetics.com
    Image

    Great luminosity and coverage

    Bye Bye undereye concealer gives great coverage with just a small bead of the product. I have tried other products but none that are as creamy in application without caking. It blends beautifully!
    Gaffy
    Did you find this review helpful?
    5 out of 5 stars
    27 May, 2026
    originally posted on itcosmetics.com
    Image

    Great coverage under eyes!

    I have been using for years!!! Perfect coverage!!!
    beth14787
    Did you find this review helpful?
    4 out of 5 stars
    25 May, 2026
    originally posted on itcosmetics.com
    Image

    Bye Bye Under Eye Full-Coverage Under Eye Conceale

    Love the products. Stays put and isnt dry. Great coverage. Spreads very easily.
    DKA Maiden
    Did you find this review helpful?
    5 out of 5 stars
    23 May, 2026
    originally posted on itcosmetics.com
    Image

    Great coverage

    This eye concealer is great to cover my very dark circles and evens out skin tone in the entire eye area. Makes my eye area look so much brighter. Even use it on my sun damage skin spots on my face before applying foundation. Wonderful product!
    Revv
    Did you find this review helpful?
    5 out of 5 stars
    21 May, 2026
    originally posted on itcosmetics.com
    Image

    I love this so much!!!

    The best under eye concealer I have ever used in my 51 years of life,
    Meldfoley
    Did you find this review helpful?
    5 out of 5 stars
    20 May, 2026
    originally posted on itcosmetics.com
    Image

    Best concealer ever

    I love this concealer a little tiny dab does a whole lot of coverage! It lasts all day!
    Sniggelou68
    Did you find this review helpful?
    5 out of 5 stars
    18 May, 2026
    originally posted on http://www.ulta.com
    Image

    I would by product again and again I love it

    Customer service is great
    Jude
    Did you find this review helpful?
    5 out of 5 stars
    17 May, 2026
    originally posted on itcosmetics.com
    Image

    Perfect

    This stuff is amazing. The coverage is perfect and doesn’t accumulate in my fine lines.
    CarrieSue
    Did you find this review helpful?
    2 out of 5 stars
    16 May, 2026
    originally posted on itcosmetics.com
    Image

    too sticky

    Trying to find a replacement for discontinued Loreal Effacernes undereye concealer- this one is nice and thick, but too sticky and doesn't blend well.
    1 reply from ITC CS team - 17 days ago
    Hello chenry! Thank you for trying our Bye Bye Under Eye Full-Coverage Under Eye Concealer. We are sorry to learn that you found our concealer to sticky and does not blend well. We apologize that you encountered this issue and our product did not meet your expectations. We understand that you are looking for a replacement for the Loreal Effacernes Undereye Concealer. We would love to recommend our Do It All Radiant Concealer. Which is a 4-1 medium coverage concealer and multivitamin that does it all. Please click this link https://tinyurl.com/26h26oy7 for more details. Your satisfaction is important to us. Thank you for your feedback.
    chenry
    Did you find this review helpful?
    1 out of 5 stars
    15 May, 2026
    originally posted on itcosmetics.com
    Image

    Not for me.

    I don't like this concealer at all. Coverage is just okay, but after a couple of hours it seems to disappear.
    1 reply from ITC CS team - 20 days ago
    Hello kwes! Thank you for your honest review for our Bye Bye Under Eye Full-Coverage Under Eye Concealer. We are sorry to learn that you do not like our concealer and it does not last. We apologize that you encountered this issue and would like to help. We recommend to tap into the skin rather that rubbing which keeps the coverage in place. Also, to set it with a translucent powder to lock the concealer into place and prevent creasing. We suggest to try our Bye Bye Pores Pressed Setting Powder. Which is a weightless powder and comes in 3 shades. Please click this link https://tinyurl.com/y34h5k3s for more details. Thank you for your feedback.
    kwes
    Did you find this review helpful?
    5 out of 5 stars
    14 May, 2026
    originally posted on itcosmetics.com
    Image

    Bye Bye has solved my makeup challenges.

    I purchased Bye Bye Under Eye when I noticed puffiness under my eyes. Not only did the shade I chose match my skin color exactly, but I started using it to cover other imperfections on my face. it has become the only foundation I need. Bye Bye is easily blended and my skin remains hydrated and smooth all day. I'm 87 and have received many compliments like, "how do you keep your skin so young looking?"
    dsk87
    Did you find this review helpful?
    5 out of 5 stars
    7 May, 2026
    originally posted on itcosmetics.com
    Image

    (no review title)

    [This review was collected as part of a promotion.] Amazing product and texture i love the it makes my face looks
    Liz72
    Did you find this review helpful?
    3 out of 5 stars
    5 May, 2026
    originally posted on itcosmetics.com
    Image

    What changed?

    Something has changed with this product. Shows creases where before it did not . Not sure I will keep using this product .
    1 reply from ITC CS team - 1 month ago
    Hello Kdalejos68! Thank you for your review for our Bye Bye Under Eye Full-Coverage Under Eye Concealer. We are sorry to hear that the coverage is not effective and crease are showing. We have not changed the formula for this product. For best results, to prevent creasing, we recommend to use a tiny amount, pin head size and warm it on the back of you hand before application. This will improve consistency before applying. Also, use a damp beauty blender or concealer brush to blend it out. We hope this information is helpful. Your satisfaction is very important to us. Thank you for your feedback.
    Kdalejos68
    Did you find this review helpful?
    5 out of 5 stars
    4 May, 2026
    originally posted on itcosmetics.com
    Image

    Bye bye uundereye

    Best under eye coverage I have ever used. Last forever only need a tiny bit for coverage
    Dark circle coverage
    Did you find this review helpful?
    5 out of 5 stars
    3 May, 2026
    originally posted on itcosmetics.com
    Image

    Astonishing coverage

    If you think aren't using enough then you are probably already using too much! Literally a pinhead sized amount covered both my under eye areas. I used a small beauty blender-type damp sponge. I did the color match when ordering and for me the shade it recommended was a tad too light so I'll probably purchase again in the next shade.
    GracefulChaos
    Did you find this review helpful?
    5 out of 5 stars
    3 May, 2026
    originally posted on itcosmetics.com
    Image

    Excellent coverage that lasts

    Excellent product. Doesn’t settle into timelines and lasts all day. Product has great coverage so a tube lasts a long time.
    EJH1999
    Did you find this review helpful?
    5 out of 5 stars
    2 May, 2026
    originally posted on itcosmetics.com
    Image

    My favorite concealer

    Love that it’s waterproof and lasts all day, even when at the beach!
    KristieH
    Did you find this review helpful?
    5 out of 5 stars
    1 May, 2026
    originally posted on itcosmetics.com
    Image

    The best coverage out there!

    Full coverage, creamy, easy to apply! I've never been able to cover up dark circles before I tried this concealer!
    TeeZ
    Did you find this review helpful?

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