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Raw Sugar The Moisture Smoothie Shampoo - Coconut + Agave - 16 fl oz: Vegan, Daily Use, Gel, Hair Shampoo - 2 of 4Raw Sugar The Moisture Smoothie Shampoo - Coconut + Agave - 16 fl oz: Vegan, Daily Use, Gel, Hair Shampoo - 3 of 4Raw Sugar The Moisture Smoothie Shampoo - Coconut + Agave - 16 fl oz: Vegan, Daily Use, Gel, Hair Shampoo - 4 of 4
Raw Sugar The Moisture Smoothie Shampoo - Coconut + Agave - 16 fl oz: Vegan, Daily Use, Gel, Hair Shampoo - 1 of 4

Raw Sugar The Moisture Smoothie Shampoo - Coconut + Agave - 16 fl oz: Vegan, Daily Use, Gel, Hair Shampoo

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At a glance

About this item

Highlights

  • Clean, PETA-Certified Animal Test-Free, Vegan Shampoo
  • Helps leave hair feeling hydrated, strengthened and repaired
  • Designed for normal to dry hair
  • Promotes smoothness and shine
  • Gentle on color-treated hair
  • Fragrance compliant with EU and IFRA safety standards
  • Formulated without SLS/SLES, parabens, phthalates, silicones or synthetic dyes
  • Bottle contains 30% recycled content

Description

Help quench dry and thirsty hair with The Moisture Smoothie Shampoo. Crafted with an ultra-nourishing blend of oils, Agave and Shea Butter, this moisturizing shampoo helps strengthen and restore shine while delivering a gentle cleanse. Say hello to visibly softer, shinier, healthier-looking hair with each use.

Highlighted Ingredients:
Coconut Oil: helps moisturize
Sweet Almond Oil: softens and adds shine
Shea Butter: nourishes hair

Raw Sugar makes products that keep you refreshingly clean, smelling good and feeling even better. We use clean, effective ingredients and uplifting scents formulated to comply with strict EU and IFRA guidelines for fragrances. Our bottles, jars and tubes contain recycled content. We create products that make ordinary moments feel brighter and remind you that when life gets raw and real, it's time to be sweet to yourself. Real Life, Made Sweeter.™

Scent: Coconut + Agave
Milky, warm, nutty

Massage thoroughly into wet hair starting at the scalp. Rinse with cool water. Follow with The Moisture Smoothie Conditioner. After use, please recycle this HDPE bottle per your local guidelines.
Scent: Coconut, Agave
Hair Type: All Hair Types, Dry
Health Facts: Vegan
Product Form: Gel
Sustainability Claims: Not Tested on Animals, Plant-Based, Cruelty-Free, Post-Consumer Recycled Material
Recommended Use: Daily
Package Quantity: 1
Beauty Purpose: Basic Cleansing, Moisturizing
Net weight: 16 fl oz (US)
Features: Nongreasy, Rinse-Off
TCIN: 94775884
UPC: 840315303300
Item Number (DPCI): 063-00-3811
Origin: Assem USA w/foreign/dom. parts
If the item details aren’t accurate or complete, we want to know about it.

Ingredients:

water (aqua), sodium c14-16 olefin sulfonate, cocamidopropyl betaine, dimethyl lauramide/myristamide, butyrospermum parkii (shea) butter extract, *cocos nucifera (coconut) oil, agave americana leaf extract, *simmondsia chinensis (jojoba) seed oil, *prunus amygdalus dulcis (sweet almond) oil, *aloe barbadensis leaf juice, polyquaternium-7, guar hydroxypropyltrimonium chloride, glycerin, citric acid, sodium chloride, sodium benzoate, potassium sorbate, fragrance (parfum). * certified organic/cold press extracts.

Shipping details

Estimated ship dimensions: 2.92 inches length x 1.93 inches width x 8.04 inches height
Estimated ship weight: 1.168 pounds

Return details

This item can be returned to any Target store or Target.com.
This item must be returned within 90 days of the date it was purchased in store, delivered to the guest, delivered by a Shipt shopper, or picked up by the guest.
See the return policy for complete information.
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Guests are saying

The shampoo and conditioner have received mixed feedback from guests, with many praising their pleasant scents and moisturizing properties. Some guests noted improvements in hair softness and manageability, especially for curly hair. However, there are significant concerns regarding hair loss and dryness for others. Guests appreciate the clean ingredients, but some experienced adverse reactions. Overall, the product may work well for some hair types while being unsuitable for others.
    Summary created by AI from text of reviews reflecting recent feedback provided across different star ratings (includes incentivized reviews)
    4.0 out of 5 stars with 415 reviews
    effectiveness: 3.47 out of 5
    quality: 3.51 out of 5
    value: 3.44 out of 5
    55% would recommend
    194 recommendations
    5 out of 5 stars
    Thumbs up graphic, would recommend
    10 May, 2026

    So moisturizing

    I use this on my daughter‘s hair and it is amazing. It makes it so soft and for like two days later it still looks like we did the wash day.
    Laura
    effectiveness: 5 out of 5
    quality: 5 out of 5
    value: 5 out of 5
    Did you find this review helpful?
    4 out of 5 stars
    3 May, 2026
    originally posted on Raw Sugar
    Image

    Smell could be more

    [This review was collected as part of a promotion.] Wish the smell was a little stronger. Seems like a good shampoo though
    Tammy B.
    Did you find this review helpful?
    4 out of 5 stars
    2 May, 2026
    originally posted on Raw Sugar
    Image

    Love the Moisture Smoothie Shampoo!

    Love the Moisture Smoothie Shampoo! Leaves my hair feeling and smelling so soft and good!
    Korina B.
    Did you find this review helpful?
    1 out of 5 stars
    1 May, 2026

    (no review title)

    When they redesigned the bottle they also gave the customer 2 less oz of product. Sneaky. The old bottle was 18oz and the new one 16oz. ‘Shrinkflation’.
    nycgirl
    3 guests found this review helpful. Did you?
    1 out of 5 stars
    Thumbs down graphic, would not recommend
    28 April, 2026

    Stay away from this product!

    This shampoo and conditioner was awful! Other shampoos and conditioners that I have used make my hair feel hydrated without the toxic chemicals in it. I decided to use this because it was something differnt. My first wash was terrible. It made my hair feel like straw. Seeing everybody saying their hair has fell out makes so much since now. I would definitely not recommend.
    Nessa
    effectiveness: 1 out of 5
    quality: 1 out of 5
    value: 1 out of 5
    2 guests found this review helpful. Did you?
    5 out of 5 stars
    14 April, 2026
    originally posted on Raw Sugar
    Image

    Amazing !

    [This review was collected as part of a promotion.] Loved it. Made my hair feel great even after one use!
    Jessica
    Did you find this review helpful?
    5 out of 5 stars
    Thumbs up graphic, would recommend
    18 February, 2026

    (no review title)

    OMG I'm obessed with this shampoo + conditioner, I dye my hair, and lately it has been so dry but this is my life saver. It's so moisturizing and smells so so good.
    Jackie
    effectiveness: 5 out of 5
    quality: 4 out of 5
    value: 5 out of 5
    Did you find this review helpful?
    2 out of 5 stars
    15 February, 2026
    originally posted on Raw Sugar
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    Disappointed

    This shampoo just really didn’t work for my hair. Left it dull and at the same time it seemed like I needed to wash more frequently. It wasn’t for me.
    Amy R.
    2 guests found this review helpful. Did you?
    5 out of 5 stars
    11 February, 2026
    originally posted on Raw Sugar
    Image

    A Must Try!!

    Love this shampoo! Smells great and works well on my long, thick hair, plus I like knowing it doesn't have a lot of the harmful chemicals in it as well! A must try!
    Kristen M.
    Did you find this review helpful?
    1 out of 5 stars
    Thumbs down graphic, would not recommend
    21 January, 2026

    stinks

    This shampoo and conditioner have like 15 organic ingredients but then a synthetic chemical fragrance that smells like cheap mens cologne. It's hard to smell things in the store with all of the other smells but once I smelled it at home I didn't even bother using it.
    screen addicts
    effectiveness: 1 out of 5
    quality: 1 out of 5
    value: 1 out of 5
    1 guest found this review helpful. Did you?
    5 out of 5 stars
    19 January, 2026
    originally posted on Raw Sugar
    Image

    Love

    Smells fabulous and feels like your hair is truly clean, without any harsh ingredients.
    Marissa B.
    Did you find this review helpful?
    5 out of 5 stars
    19 January, 2026
    originally posted on Raw Sugar
    Image

    Moisturizing Clean!

    I have used dozens of different brands of shampoo and conditioner, but I never realized how harsh they were on my hair until I switched to The Moisture Smoothie! Not only does it smell incredible, I can wash and condition my long hair with only one pump of product each! That is fantastic value!
    Fox
    Did you find this review helpful?
    5 out of 5 stars
    10 January, 2026
    originally posted on Raw Sugar
    Image

    Would purchase again

    Works great and leaves no residue! I like the scent.
    Cynthia S.
    1 guest found this review helpful. Did you?
    5 out of 5 stars
    31 December, 2025
    originally posted on Raw Sugar
    Image

    This product works great with

    This product works great with my curls without weighing them down.
    Brittany L.
    Did you find this review helpful?
    5 out of 5 stars
    18 December, 2025
    originally posted on Raw Sugar
    Image

    Gentle Power

    This shampoo smells amazing, and does a good job at hydrating my hair, especially for being a gel. I don’t get any residue build up, and it totally cleanses my hair without stripping it.
    Ashley P.
    1 guest found this review helpful. Did you?
    5 out of 5 stars
    7 December, 2025
    originally posted on Raw Sugar
    Image

    Travel size great for airline rules

    My daughter uses this product and she travels so I buy the small size for her. She loves the product
    Nancy B.
    Did you find this review helpful?
    5 out of 5 stars
    15 November, 2025
    originally posted on Raw Sugar
    Image

    Best shampoo and conditioner I’ve ever used

    My hair is so much healthier now and it’s free of everything which is perfect for my sensitive skin as well as my children. Bonus, it smells amazing!
    Kelley B.
    1 guest found this review helpful. Did you?
    5 out of 5 stars
    Thumbs up graphic, would recommend
    28 September, 2025Verified purchase

    Perfect shampoo for fine and or curly hair.

    Smells wonderful and doesn’t weigh down or dry out my hair. Will be buying again.
    Anonymous
    effectiveness: 5 out of 5
    quality: 5 out of 5
    value: 5 out of 5
    Did you find this review helpful?
    1 out of 5 stars
    Thumbs down graphic, would not recommend
    10 August, 2025Verified purchase

    Don't recommend

    Makes hair dry & causes breakage
    R
    effectiveness: 1 out of 5
    quality: 1 out of 5
    value: 1 out of 5
    3 guests found this review helpful. Did you?
    1 out of 5 stars
    Thumbs down graphic, would not recommend
    20 June, 2025

    DONT BUY

    Do not buy this, I wanted to love it but I couldn’t. It dried my hair out so bad in the month I used it I ended up having to cut 3 inches off my hair that was perfectly healthy before. I also experienced a lot of hair loss! It would strip my hair so bad that my ends would be so dry then my scalp would over compensate the next day! Don’t buy if you like your long healthy hair
    Kt
    effectiveness: 1 out of 5
    quality: 1 out of 5
    value: 1 out of 5
    7 guests found this review helpful. Did you?

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