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John Frieda Ultra Filler + Shampoo: Thickening, Fine Hair, Silicone-Free, 8.3 oz - 2 of 4John Frieda Ultra Filler + Shampoo: Thickening, Fine Hair, Silicone-Free, 8.3 oz - 3 of 4John Frieda Ultra Filler + Shampoo: Thickening, Fine Hair, Silicone-Free, 8.3 oz - 4 of 4
John Frieda Ultra Filler + Shampoo: Thickening, Fine Hair, Silicone-Free, 8.3 oz - 1 of 4

John Frieda Ultra Filler + Shampoo: Thickening, Fine Hair, Silicone-Free, 8.3 oz

In Stock

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At a glance

About this item

Highlights

  • HAIR THICKENING SHAMPOO - Instantly give thin, fine hair a plumping boost resulting in hair that looks and feels fuller, stronger and thicker in only one use
  • INCREASE THICKNESS BY 200% - Our shampoo for volume and thickening plumps the overall thickness of your hair by 200% (vs. a basic shampoo) when used as part of a system
  • MINIMIZE HAIR LOSS - Infused with biotin and hyaluronic acid to hydrate and strengthen thin hair, this hair thickening shampoo helps minimize hair loss due to breakage
  • COLOR SAFE SHAMPOO - This cruelty-free shampoo for fine hair is vegan-friendly formula with no ingredients of animal origin and no animal testing, silicone-free and safe for color-treated hair
  • USE AS A SYSTEM - The ULTRAfiller+ For Fine Hair collection offers the best results when used together, so use our hair thickening shampoo and conditioner with ULTRAfiller+ Thickening Spray

Description

John Frieda ULTRAfiller+ Thickening Shampoo instantly gives you the look and feel of more hair. Infused with biotin and hyaluronic acid to strengthen and hydrate, our shampoo for fine hair visibly plumps overall thickness by 200% when used as a system with Ultra Filler+ Thickening Shampoo Conditioner and Spray. Made to reduce hair loss, this hair thickening shampoo gently removes dirt and buildup while depositing bond multiplier throughout strands to build thickness at the core.
Scent: Woodsy, Pear, Rose, Raspberry, Amber
Hair Type: Fine
Health Facts: Vegan, Contains Hyaluronic Acid, Silicone-Free
Product Warning: Keep out of reach of children
Product Form: Cream
Sustainability Claims: Not Tested on Animals, Recyclable, Cruelty-Free
Recommended Use: Daily
Package Quantity: 1
Beauty Purpose: Thickening, Volumizing
Net weight: 8.3 fl oz (US)
Features: Non-Drying
TCIN: 94871916
UPC: 717226300288
Item Number (DPCI): 063-00-6962
Origin: Made in the USA
If the item details aren’t accurate or complete, we want to know about it.

Ingredients:

water/aqua/eau, sodium laureth sulfate, coco-glucoside, sodium chloride, cocamidopropyl betaine, lactic acid, glyceryl oleate, sorbitan caprylate, hydroxypropyl glucoamide, hydroxypropyl guar hydroxypropyltrimonium chloride, sucrose, hydroxypropyl ammonium glycolate, panthenol, tetrasodium glutamate diacetate, tartaric acid, benzyl alcohol, alcohol, lecithin, glycerin, inulin/oligo c, tocopheryl acetate, biotin, tocopherol, sodium benzoate, potassium sorbate, threonine, fragrance/parfum, alpha-isomethyl ionone, geraniol, hexyl cinnamal, limonene, linalool, tetramethyl acetyloctahydronaphthalenes.

Shipping details

Estimated ship dimensions: 1.91 inches length x 3 inches width x 8.1 inches height
Estimated ship weight: 0.62 pounds

Return details

This item can be returned to any Target store or Target.com.
This item must be returned within 90 days of the date it was purchased in store, delivered to the guest, delivered by a Shipt shopper, or picked up by the guest.
See the return policy for complete information.

Q: What type of hair is this shampoo designed for?

submitted by AI Shopping Assistant - 2 months ago
  • A: It is specifically formulated for fine hair to enhance volume and thickness.

    submitted byAI Shopping Assistant - 2 months ago
    Ai generated

Q: What are the key ingredients in this shampoo?

submitted by AI Shopping Assistant - 2 months ago
  • A: The shampoo features biotin and hyaluronic acid for strengthening and hydrating fine hair.

    submitted byAI Shopping Assistant - 2 months ago
    Ai generated

Q: How does the shampoo improve hair thickness?

submitted by AI Shopping Assistant - 2 months ago
  • A: It visibly plumps overall thickness by 200% when used as part of a system.

    submitted byAI Shopping Assistant - 2 months ago
    Ai generated

Q: What scent does the shampoo have?

submitted by AI Shopping Assistant - 2 months ago
  • A: The shampoo has a pleasant rose scent.

    submitted byAI Shopping Assistant - 2 months ago
    Ai generated

Q: Is this shampoo safe for color-treated hair?

submitted by AI Shopping Assistant - 2 months ago
  • A: Yes, it is color safe and designed for use with color-treated hair.

    submitted byAI Shopping Assistant - 2 months ago
    Ai generated

Additional product information and recommendations

5.0 out of 5 stars with 49 reviews
effectiveness: 5 out of 5
quality: 5 out of 5
value: 5 out of 5
5 out of 5 stars
29 March, 2026
originally posted on PINCHme.com
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Amazing

[This review was collected as part of a promotion.] I really love the smell and it really made a difference on my hair. My hair is thincker and the damage is almost completely gone. It leaves your hair feeling clean and not weighed down. I'm glad I received this as a pinch me trial I really needed the help with managing my things hair problem!
Shannon R_w06N
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5 out of 5 stars
27 March, 2026
originally posted on PINCHme.com
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Amazing!!

[This review was collected as part of a promotion.] I love this shampoo! My hair loves it too! I get lots of lather with just a small quarter size amount of shampoo. The fragrance is light and fresh. My hair feels thicker after rinsing it. I follow up with the John Frieda thickening product and use the hair spray too! I have very fine hair and John Frieda certainly works for me!
Damaris T_4SHU
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5 out of 5 stars
21 March, 2026
originally posted on PINCHme.com
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Great product

[This review was collected as part of a promotion.] After receiving this John Frieda Ultra filler+ as a tester I had my doubts. But, after just two washes I noticed a huge difference in my hair. I have real thin and fine hair due to my age so after using this it’s fluffier and shinier than ever. Actually gave it some body and life again. I will definitely be using this from now on. I highly recommend John Frieda Ultra filler+ you wont regret it. I have tried several other brands but none has worked as good as this.
Michelle C_mGAd
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5 out of 5 stars
19 March, 2026
originally posted on PINCHme.com
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Wonderful Hair

[This review was collected as part of a promotion.] My hair has never been this manageable. It is fuller and thicker. I love it. I am glad a got a free sample. It is easy to apply and you don't have to use a lot. The scent is great and it lingers. I highly recommend it to everyone.
Liz B_zD8R
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5 out of 5 stars
18 March, 2026
originally posted on PINCHme.com
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Fuller Strands!

[This review was collected as part of a promotion.] I received this product for free from PinchMe for my honest review. The John Frieda Ultra Filler+ Thickening Conditioner surprised me with how lightweight it feels while still giving my hair a noticeable boost. It doesn’t leave any residue, and my hair feels clean, soft, and easier to style after each use. I’ve noticed less breakage and a bit more body, which is a big win for fine hair. The formula with biotin and hyaluronic acid helps keep my strands hydrated without flattening them. Overall, it’s a nice balance of volume and moisture for everyday use.
Christina C_PLdj
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5 out of 5 stars
17 March, 2026
originally posted on PINCHme.com
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Amazing

[This review was collected as part of a promotion.] The scent is fantastic. I have fine hair and after one use my hair looked fuller and smoother. I highly recommend.
Brittany H_bBLa
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5 out of 5 stars
17 March, 2026
originally posted on PINCHme.com
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great for fine hair

[This review was collected as part of a promotion.] I've been using John Frieda products for a long time. I wish they didn't change them up so frequently, but they always work just as well as more expensive brands. This shampoo makes a lot of lather, so you only need to use a small amount. It makes my hair feel thicker and fuller. The scent is a little stronger than other John Frieda shampoos, but it's a clean and soapy scent that I like a lot. I received this product free from PINCHme in exchange for an honest review.
Beth V_kz69
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5 out of 5 stars
17 March, 2026
originally posted on PINCHme.com
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Thick luxurious hair

[This review was collected as part of a promotion.] I received John Frieda Ultra Filler+ Shampoo & Conditioner as a sample and was excited to see what kind of results I would see. After using them - and they smelled so good- my hair felt and looked THICK, shiny and healthy! I can’t believe how much volume they added. An instant answer for anyone looking for thicker looking hair!
Brandy R_PDwo
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5 out of 5 stars
15 March, 2026
originally posted on PINCHme.com
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Great Stuff

[This review was collected as part of a promotion.] I absolutely loved this set of Shampoo & Conditioner it left my fine strands feeling fuller and bouncy. My new go to❤️
Crystal C_zllm
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5 out of 5 stars
15 March, 2026
originally posted on PINCHme.com
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Love it

[This review was collected as part of a promotion.] Left my hair feeling soft and smooth and healthy again! From now on this will be my go to product! It is amazing
Annie K_Qr46
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5 out of 5 stars
15 March, 2026
originally posted on PINCHme.com
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The struggle is finally over

[This review was collected as part of a promotion.] If you have fine thin hair, this product will end the struggle for thicker and fuller hair. This shampoo not only leaves my hair fuller, but also feels softer and more hydrated. Would recommend to anyone struggling with thin lifeless hair. Tanks @pinchme.com for the sample.
Lynda T_5Za3
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5 out of 5 stars
14 March, 2026
originally posted on PINCHme.com
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The best for my hair

[This review was collected as part of a promotion.] I receive free sample of John Frieda Ultra Filler+ Shampoo & Conditioner and it was the best product for my hair. I have thin hair and this shampoo & conditioner did magic with it. It looks beautiful now. I will use those product from now on.
Ida K_4AEa
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5 out of 5 stars
14 March, 2026
originally posted on PINCHme.com
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great for fine hair!

[This review was collected as part of a promotion.] I have fine/thin hair that can get easily weighed down by heavy products, and this line of shampoo and conditioner works well for me! It has a pleasant scent, the shampoo cleanses well, and the conditioner is hydrating without being too heavy. I do feel like it adds some volume to my hair. Overall, I would recommend it! I received a free sample in exchange for my honest review, but all opinions are my own.
Jill W_KPCL
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5 out of 5 stars
14 March, 2026
originally posted on PINCHme.com
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Fuller, Softer Hair with a Healthy Shine

[This review was collected as part of a promotion.] I’ve been using the John Frieda Ultra Filler+ Shampoo and Conditioner, and I’m really happy with the results. My hair feels noticeably fuller, softer, and easier to manage after each wash. It adds a nice healthy shine without weighing my hair down. I also like that it helps my hair look thicker and more hydrated. Overall, it’s a great option if you want your hair to feel stronger and more voluminous.
Mrm N_XlUl
Did you find this review helpful?
5 out of 5 stars
14 March, 2026
originally posted on PINCHme.com
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great!

[This review was collected as part of a promotion.] nice clean feeling after washing and good lathering!
Ronald L_hhUy
Did you find this review helpful?
5 out of 5 stars
13 March, 2026
originally posted on PINCHme.com
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Love!

[This review was collected as part of a promotion.] I’ve never tried this brand before but have heard great things. It holds up to the hype. My hair is stick straight and flat. This combo have helped so much. Def a new staple
Brittney N_WM46
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5 out of 5 stars
12 March, 2026
originally posted on PINCHme.com
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My experience

[This review was collected as part of a promotion.] I received this item for free from PinchMe foe my honest opinion in review. I do use John Frieda products. I've never tried the Ultra Filler before. The shampoo worked very well. It lathered so nicely. I could tell it was getting my hair clean. My hair felt hydrated, smoother, softer, less tangled and it felt much fuller, thicker. It smells good too.
Chloe S_aN1O
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5 out of 5 stars
12 March, 2026
originally posted on PINCHme.com
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Bests product out there

[This review was collected as part of a promotion.] I have very fine hair that tends to get dry and lifeless. These product are the best and does not heavy on my hair like most products. It builds my hair and makes styling so much fuller.
patricia s_Hmpq
Did you find this review helpful?
5 out of 5 stars
12 March, 2026
originally posted on PINCHme.com
Image

Great shampoo

[This review was collected as part of a promotion.] It leaves my hair feeling clean, soft, and visibly fuller. It adds a nice boost of volume while helping strengthen and hydrate the hair thanks to biotin and hyaluronic acid. I also love that it’s silicone-free, cruelty-free, and safe for color-treated hair.
TATIANA S_80NV
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5 out of 5 stars
11 March, 2026
originally posted on PINCHme.com
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Leaves hair super soft

[This review was collected as part of a promotion.] I love this shampoo and conditioner, it goes on easily and rinses out leaving no residue. I love how clean and nourished my hair feels after using this.
Amanda F_Qm3q
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