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John Frieda Ultra Filler + Shampoo: Thickening, Fine Hair, Silicone-Free, 8.3 oz - 2 of 4John Frieda Ultra Filler + Shampoo: Thickening, Fine Hair, Silicone-Free, 8.3 oz - 3 of 4John Frieda Ultra Filler + Shampoo: Thickening, Fine Hair, Silicone-Free, 8.3 oz - 4 of 4
John Frieda Ultra Filler + Shampoo: Thickening, Fine Hair, Silicone-Free, 8.3 oz - 1 of 4

John Frieda Ultra Filler + Shampoo: Thickening, Fine Hair, Silicone-Free, 8.3 oz

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At a glance

About this item

Highlights

  • HAIR THICKENING SHAMPOO - Instantly give thin, fine hair a plumping boost resulting in hair that looks and feels fuller, stronger and thicker in only one use
  • INCREASE THICKNESS BY 200% - Our shampoo for volume and thickening plumps the overall thickness of your hair by 200% (vs. a basic shampoo) when used as part of a system
  • MINIMIZE HAIR LOSS - Infused with biotin and hyaluronic acid to hydrate and strengthen thin hair, this hair thickening shampoo helps minimize hair loss due to breakage
  • COLOR SAFE SHAMPOO - This cruelty-free shampoo for fine hair is vegan-friendly formula with no ingredients of animal origin and no animal testing, silicone-free and safe for color-treated hair
  • USE AS A SYSTEM - The ULTRAfiller+ For Fine Hair collection offers the best results when used together, so use our hair thickening shampoo and conditioner with ULTRAfiller+ Thickening Spray

Description

John Frieda ULTRAfiller+ Thickening Shampoo instantly gives you the look and feel of more hair. Infused with biotin and hyaluronic acid to strengthen and hydrate, our shampoo for fine hair visibly plumps overall thickness by 200% when used as a system with Ultra Filler+ Thickening Shampoo Conditioner and Spray. Made to reduce hair loss, this hair thickening shampoo gently removes dirt and buildup while depositing bond multiplier throughout strands to build thickness at the core.
Scent: Woodsy, Pear, Rose, Raspberry, Amber
Hair Type: Fine
Health Facts: Vegan, Contains Hyaluronic Acid, Silicone-Free
Product Warning: Keep out of reach of children
Product Form: Cream
Sustainability Claims: Not Tested on Animals, Recyclable, Cruelty-Free
Recommended Use: Daily
Package Quantity: 1
Beauty Purpose: Thickening, Volumizing
Net weight: 8.3 fl oz (US)
Features: Non-Drying
TCIN: 94871916
UPC: 717226300288
Item Number (DPCI): 063-00-6962
Origin: Made in the USA
If the item details aren’t accurate or complete, we want to know about it.

Ingredients:

water/aqua/eau, sodium laureth sulfate, coco-glucoside, sodium chloride, cocamidopropyl betaine, lactic acid, glyceryl oleate, sorbitan caprylate, hydroxypropyl glucoamide, hydroxypropyl guar hydroxypropyltrimonium chloride, sucrose, hydroxypropyl ammonium glycolate, panthenol, tetrasodium glutamate diacetate, tartaric acid, benzyl alcohol, alcohol, lecithin, glycerin, inulin/oligo c, tocopheryl acetate, biotin, tocopherol, sodium benzoate, potassium sorbate, threonine, fragrance/parfum, alpha-isomethyl ionone, geraniol, hexyl cinnamal, limonene, linalool, tetramethyl acetyloctahydronaphthalenes.

Shipping details

Estimated ship dimensions: 1.91 inches length x 3 inches width x 8.1 inches height
Estimated ship weight: 0.62 pounds

Return details

This item can be returned to any Target store or Target.com.
This item must be returned within 90 days of the date it was purchased in store, delivered to the guest, delivered by a Shipt shopper, or picked up by the guest.
See the return policy for complete information.

Q: What type of hair is this shampoo designed for?

submitted by AI Shopping Assistant - 3 months ago
  • A: It is specifically formulated for fine hair to enhance volume and thickness.

    submitted byAI Shopping Assistant - 3 months ago
    Ai generated

Q: What are the key ingredients in this shampoo?

submitted by AI Shopping Assistant - 3 months ago
  • A: The shampoo features biotin and hyaluronic acid for strengthening and hydrating fine hair.

    submitted byAI Shopping Assistant - 3 months ago
    Ai generated

Q: How does the shampoo improve hair thickness?

submitted by AI Shopping Assistant - 3 months ago
  • A: It visibly plumps overall thickness by 200% when used as part of a system.

    submitted byAI Shopping Assistant - 3 months ago
    Ai generated

Q: What scent does the shampoo have?

submitted by AI Shopping Assistant - 3 months ago
  • A: The shampoo has a pleasant rose scent.

    submitted byAI Shopping Assistant - 3 months ago
    Ai generated

Q: Is this shampoo safe for color-treated hair?

submitted by AI Shopping Assistant - 3 months ago
  • A: Yes, it is color safe and designed for use with color-treated hair.

    submitted byAI Shopping Assistant - 3 months ago
    Ai generated

Additional product information and recommendations

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Guests are saying

The John Frieda Ultra Filler Shampoo and Conditioner set has garnered positive feedback for its ability to enhance the appearance and feel of fine, thin hair. Guests appreciate how it cleanses without weighing hair down, leaving it soft, shiny, and voluminous. Many have noted significant improvements in hair thickness and manageability after just a few uses. The pleasant scent and lightweight formula further contribute to its appeal, making it a recommended choice for those seeking fuller hair.
    Summary created by AI from text of reviews reflecting recent feedback provided across different star ratings (includes incentivized reviews)
    4.9 out of 5 stars with 87 reviews
    effectiveness: 5 out of 5
    quality: 5 out of 5
    value: 5 out of 5
    2 out of 5 stars
    12 May, 2026Verified purchase

    Umm yeah no

    Smells good but it makes your hair dry
    1 reply from JohnFriedaExpert team - 7 days ago
    Thank you for your feedback and we have shared internally with our team. We’re so sorry to hear that ULTRA Filler+ Shampoo did not meet your expectations. Please know we have a satisfaction guarantee. To submit a Guarantee Request, please contact the customer care number printed on the back label of your product package. Alternatively, you can check the retailer from which you purchased for their refund/return policy.
    Ajg333
    Did you find this review helpful?
    5 out of 5 stars
    12 May, 2026
    originally posted on PINCHme.com
    Image

    Noticed Softer & Fuller Hair After Just a Few Uses

    [This review was collected as part of a promotion.] I’ve been really impressed with the John Frieda Ultra Filler+ Shampoo & Conditioner duo so far. My hair tends to feel flat and dry, especially at the ends, but this made it feel noticeably softer, smoother, and more full without feeling heavy. The shampoo cleans well without stripping my hair, and the conditioner leaves it hydrated and easy to brush through.
    Patsy A_CZEf
    Did you find this review helpful?
    5 out of 5 stars
    6 May, 2026
    originally posted on PINCHme.com
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    Wonderful!

    [This review was collected as part of a promotion.] I received this shampoo and conditioner as samples. The shampoo leaves my hair feeling clean and the conditioner does a good job conditioning and softening my hair.
    Suong V_jxSl
    Did you find this review helpful?
    5 out of 5 stars
    30 April, 2026
    originally posted on PINCHme.com
    Image

    Soft and manageable

    [This review was collected as part of a promotion.] I received the John Frieda Ultra Filler+ Shampoo in exchange of my honest review, after using this hair shampoo and found out how dry my hair was, the shampoo made my hair feel soft and moisturized, my hair is easier to manage looks and feels healthy again.
    Isabel A_s9a3
    Did you find this review helpful?
    5 out of 5 stars
    30 April, 2026
    originally posted on PINCHme.com
    Image

    Interesting Product

    [This review was collected as part of a promotion.] I did not believe that this product would work but somehow my hair does feel thicker. It smells great which is a huge plus. I would definitely recommend this product to others.
    Arianna m_MBgn
    Did you find this review helpful?
    5 out of 5 stars
    27 April, 2026
    originally posted on PINCHme.com
    Image

    Soft thick hair

    [This review was collected as part of a promotion.] I have very fine, straight hair. I really feel like this product makes my hair look and feel thicker. It still keeps it soft and clean.
    Lisa b_E3hE
    Did you find this review helpful?
    5 out of 5 stars
    27 April, 2026
    originally posted on PINCHme.com
    Image

    Love this!

    [This review was collected as part of a promotion.] I received this for free in return for my honest review. I liked this better than I thought I would. I need to use it for a little longer to see if any long term benefits, however, acutely, it does seem to be good for my hair. It is a lightweight -and it also smells pretty good. I recommend
    Did you find this review helpful?
    5 out of 5 stars
    23 April, 2026
    originally posted on PINCHme.com
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    Shampoo

    [This review was collected as part of a promotion.] Repairs damaged hair and helps grow your hair in a month
    Alisha C_zfcX
    Did you find this review helpful?
    5 out of 5 stars
    23 April, 2026
    originally posted on PINCHme.com
    Image

    Great brand, great product

    [This review was collected as part of a promotion.] I used the conditioner with my hair and it’s soft and shiny. I like that it washes off easily. Very thick and smooth.
    Leslie H_MJAN
    Did you find this review helpful?
    5 out of 5 stars
    23 April, 2026
    originally posted on PINCHme.com
    Image

    great volume

    [This review was collected as part of a promotion.] I received this shampoo and conditioner as a free sample. I have fine, thin hair and it really got my clean and not weighed down as well as giving it volume. I think that it is a a great brand and these are great products. I would recommend them!
    Elizabeth M_Vc4p
    Did you find this review helpful?
    5 out of 5 stars
    23 April, 2026
    originally posted on PINCHme.com
    Image

    Impressive results

    [This review was collected as part of a promotion.] I received this John Frieda Ultra Filler+ Shampoo for free to try in exchange for my honest review. After using it for a few weeks, I am genuinely impressed by how much thicker and healthier my hair looks and feels. The formula lathers really nice and leaves my strands feeling lightweight rather than weighed down by heavy residue. It does an excellent job of cleansing without stripping away moisture, leaving my hair feeling incredibly soft and manageable. I have noticed a significant improvement in volume, which has really boosted my confidence when styling my hair each morning. Pairing it with the John Frieda Ultra Filler+ conditioner, has been such a game changer! I’m really happy with how full my hair feels!
    Maria A P_KMEo
    Did you find this review helpful?
    4 out of 5 stars
    21 April, 2026
    originally posted on PINCHme.com
    Image

    Fuller hair

    [This review was collected as part of a promotion.] John Frieda Ultra Filler+ Shampoo worked really well on my hair. I have thin fine hair. It made my hair look and feel fuller. The only thing I didn't love was the scent. I received a free sample in exchange for my honest review.
    Susan P_yvNW
    Did you find this review helpful?
    5 out of 5 stars
    21 April, 2026
    originally posted on PINCHme.com
    Image

    Fuller hair

    [This review was collected as part of a promotion.] Hair felt thicker and heathier. I also loved the smell
    Teresa G_vaI7
    Did you find this review helpful?
    5 out of 5 stars
    20 April, 2026
    originally posted on PINCHme.com
    Image

    My hair feels fuller using this!!

    [This review was collected as part of a promotion.] I have fine, thin hair, and this shampoo and conditioner combination made my hair feel fuller and easy to manage. I received this product for free in exchange for my honest review.
    Shari C_4JJE
    Did you find this review helpful?
    5 out of 5 stars
    17 April, 2026
    originally posted on PINCHme.com
    Image

    Does what it says

    [This review was collected as part of a promotion.] I received a free sample of John Frieda Ultra Filler+ Shampoo & Conditioner in exchange for my honest review. I have thin hair and not a ton of it, and I've tried plenty of "volumizing" shampoos without seeing a noticeable difference, so I was curious to try this shampoo that claims to boost the volume of individual strands of hair. I can attest that it lives up to its claim of boosting volume after the very first wash. Even my mom commented on how much fuller my hair has been looking recently. If you are looking for a truly volumizing shampoo, I would give this one a try.
    Jessica M_BIA0
    Did you find this review helpful?
    5 out of 5 stars
    16 April, 2026
    originally posted on PINCHme.com
    Image

    Amazing

    [This review was collected as part of a promotion.] This really does thicken your hair, you do need more shampoo to lather up but other than that my hair feels amazing
    Stacie A_YrFk
    Did you find this review helpful?
    3 out of 5 stars
    14 April, 2026
    originally posted on PINCHme.com
    Image

    not a fan

    [This review was collected as part of a promotion.] this shampoo and conditioner led to hair loss in the shower when washing hair
    Leanna W_6Gia
    Did you find this review helpful?
    5 out of 5 stars
    13 April, 2026
    originally posted on PINCHme.com
    Image

    Love it!!

    [This review was collected as part of a promotion.] John Frieda Ultra Filler + Shampoo and Conditioner work really well at plumbing up fine hair. My hair looks better when using this! I will purchase this!
    Lisa D_XWzs
    Did you find this review helpful?
    5 out of 5 stars
    10 April, 2026
    originally posted on PINCHme.com
    Image

    Works great!

    [This review was collected as part of a promotion.] I received this product in exchange for my honest review! That being said, this new product from John Frieda works so well! My thin, dull hair has a new life after using this ‘ filler’ thickening shampoo & conditioner. Not only does my hair feel super clean and fresh. But it’s soft, silky and extremely voluminous! I love the results and have definitely incorporated it into my regular routine.
    Chloe H_s5N4
    Did you find this review helpful?
    5 out of 5 stars
    10 April, 2026
    originally posted on PINCHme.com
    Image

    Love it

    [This review was collected as part of a promotion.] I absolutely loved this product it leaves my hair smelling wonderful, I keep sniffing my hair often, I just can't get enough of sniffing it, smells freshly washed all day long even for another day.
    Blanca B_cUCQ
    Did you find this review helpful?

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