The Kitsch Moisturizing Curl Cream deeply hydrates and enhances natural curl patterns while keeping hair soft and touchable. Infused with coconut oil and moisture-locking emollients, it smooths flyaways, controls frizz, and defines curls without leaving crunch or residue. Lightweight yet nourishing, it provides lasting hold and helps hair feel healthy and moisturized. Made in the USA and packaged in post-consumer recycled materials, it delivers sustainable, everyday curl care for kinky, curly, and coily hair.
Hair Type: Curly
Health Facts: Vegan
Product Warning: Keep out of reach of children
Product Form: Cream
Beauty Purpose: Curl Enhancing, Moisturizing
TCIN: 94755159
UPC: 840455504001
Item Number (DPCI): 063-00-4123
Origin: Assem USA w/foreign/dom. parts
If the item details aren’t accurate or complete, we want to know about it.
WARNING: External use only. Avoid eyes and lips. Keep out of reach of young children.
Shipping details
Estimated ship dimensions: 7.56 inches length x 1.65 inches width x 1.42 inches height
Estimated ship weight: 0.38 pounds
Return details
This item can be returned to any Target store or Target.com.
This item must be returned within 90 days of the date it was purchased in store, delivered to the guest, delivered by a Shipt shopper, or picked up by the guest.
Q: What is the difference between curl cream and air dry cream?
submitted by Jojo - 3 months ago
A: Air Dry Cream smooths frizz and gives a soft, polished finish with lightweight moisture.
Curl Cream adds deeper hydration and boosts curl definition.
Bottom line: Air Dry Cream for smooth results. Curl Cream for defined, moisturized curls.
This curl cream has garnered a mix of enthusiastic and critical feedback from guests. Many appreciate its ability to define curls and control frizz without leaving hair feeling heavy or crunchy. The pleasant scent and moisturizing properties are also highlighted positively. However, some guests found it less effective for their specific hair types, particularly in high humidity. Overall, it offers a promising solution for enhancing curls and managing frizz, making it a worthwhile consideration for guests with wavy or curly hair.
Summary created by AI from text of reviews reflecting recent feedback provided across different star ratings (includes incentivized reviews)
4.1
4.1 out of 5 stars
271 star ratings
4.1 out of 5 stars with 271 reviews
effectiveness
3.0 out of 5
effectiveness: 3 out of 5
quality
3.2 out of 5
quality: 3.17 out of 5
value
3.0 out of 5
value: 3 out of 5
33% would recommend
6 recommendations
5 out of 5 stars
3 September, 2026
originally posted on Kitsch
Finally
An effective AND affordable product to give me the finished curls of a salon at home and traveling. Whether I air dry or diffuse dry, this coconut cream delivers shiny, intact curls all over my head. I'm using a clip at the top and the crown of my head while my hair dries to prevent flat top. I couldn't be happier!
Georgianna d. l. T.
Did you find this review helpful?
5 out of 5 stars
30 August, 2026
originally posted on Kitsch
Light bouncy curls
Texture is light & a little goes a long way. Love it
ALICIA B.
Did you find this review helpful?
5 out of 5 stars
Thumbs up graphic, would recommendWould recommend
29 August, 2026Verified purchase
I do like it
The bottle sizes are kind of small
Lori
effectiveness
4.0 out of 5
effectiveness: 4 out of 5
quality
4.0 out of 5
quality: 4 out of 5
value
2.0 out of 5
value: 2 out of 5
Did you find this review helpful?
1 out of 5 stars
29 August, 2026
originally posted on Kitsch
It didn’t work at all
I had high hopes. It made no difference. I kept adding on in hopes. No avail. I used half a tube in hopes. No help.
Rachel D.
Did you find this review helpful?
1 out of 5 stars
28 August, 2026
originally posted on Kitsch
Not As Advertised
This didn’t work for me at all. I was extremely disappointed.
Amanda B.
Did you find this review helpful?
5 out of 5 stars
28 August, 2026
originally posted on Kitsch
Love it!
I put a little of this in my hair and scrunch my hair with my hands a little bit and the curls/waves come out and play! So easy and my hair doesn't feel crusty and smells pretty!
Victoria K.
Did you find this review helpful?
5 out of 5 stars
26 August, 2026
originally posted on Kitsch
Great product
Not greasy or heavy. No silicones. I will be buying this gain.
Paula B.
Did you find this review helpful?
5 out of 5 stars
24 August, 2026
originally posted on Kitsch
Best I have Tried
I have wavy hair that is frizzy, this product defines the waves, leaves it very soft as well. Highly recommend! Really like it, will definitely be ordering more!!
H M.
Did you find this review helpful?
2 out of 5 stars
22 August, 2026
originally posted on Kitsch
Does not work how it’s advertised
I don’t get the hype. I have Irish curls and it works like any other product I’ve tried before. Not worth it.
Alicia O.
Did you find this review helpful?
4 out of 5 stars
21 August, 2026
originally posted on Kitsch
Nice product even for wavy hair
While my hair has never been curly, I love using a curl enhancing product to bring out my waves. This curl cream smells good, goes on easy and you only need a very small amount. Too much and your hair will feel weighed down and greasy. Just like an old (very old product) used a jingle, "A little dab will do ya". This holds true to this product. I would buy again.
Julie S.
Did you find this review helpful?
4 out of 5 stars
18 August, 2026
originally posted on Kitsch
Best I’ve tried on coarse gray hair
Curl cream works better than any other product I’ve tried on my waving coarse/frizzy gray hair. It’s not perfect, but better than anything I’ve tried. I would recommend.
Tracy S.
1 guest found this review helpful. Did you?
5 out of 5 stars
17 August, 2026
originally posted on Kitsch
Moisturizing Curl Cream
I love this product and it keeps my curls looking fantastic!!
Belinda A.
Did you find this review helpful?
5 out of 5 stars
16 August, 2026
originally posted on Kitsch
I thought it was ok but I don’t know how much curl is involved
I use this product to add volume. It also helps my hair retain its shape for longer.
Sally S.
Did you find this review helpful?
5 out of 5 stars
16 August, 2026
originally posted on Kitsch
Control frizz
Works really good to help control frizz 🤗 Looking at other Kitsch products to buy, as other brands don’t really work as they suggest.
LILLIAN M.
Did you find this review helpful?
5 out of 5 stars
15 August, 2026
originally posted on Kitsch
Curls came back
While using your products and my hair regrowing I didn't want to use any other products that might harm my hair. Got these cream and my curls came back. Soft and manageable. Love it. I will not use anything but Kitsch products from now on. Keep on producing great things.
Robin B.
Did you find this review helpful?
5 out of 5 stars
15 August, 2026
originally posted on Kitsch
Perfect
Leaves my air with those perfect wavey curls without hardening it
Laura L.
Did you find this review helpful?
2 out of 5 stars
14 August, 2026
originally posted on Kitsch
Product
This did t turn out like I thought. I have really wavy hair and thought it might air dry with this product without frizz. But it didnt
Leigh A. F.
Did you find this review helpful?
1 out of 5 stars
13 August, 2026
originally posted on Kitsch
NO RESULTS ON MY FRIZZY HAIR
Unfortunately, the moisturizing curl cream did not work for me. I have extremely frizzy hair and thought I would give this a try to see if I could get good results, but it did not help. I wanted so badly for it to work. The minute I went outside into the humidity, the frizz was just the same as always. I'm sure it is a great product for others but just not for me.
Denise R.
Did you find this review helpful?
3 out of 5 stars
13 August, 2026
originally posted on Kitsch
Didn't work for me
Super disappointed. This didn't do anything to my hair. It didn't help define the curls or ease up on the frizz. Nothing at all. Waste of money for me.
Sharon C.
Did you find this review helpful?
5 out of 5 stars
12 August, 2026
originally posted on Kitsch
Amazing
I have finally found a product that works! It leaves my hair so soft and frizz free. I love it! I just shared it with my granddaughter. I will keep using this product for sure!