L'Oreal Paris EverPure Frizz-Defy Sulfate Free Shampoo with Marula Oil - 8.5 fl oz: Smoothing, Shine Enhancing, Daily Use, Gel
$9.99 ($1.18/fluid ounce)
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- $4.99 - $17.99Buy 3, get 1 free on select beauty minis on select items4.4 out of 5 stars with 578 ratings
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Guests are saying
This shampoo has garnered mixed feedback from guests, with many praising its ability to reduce frizz and enhance shine, particularly for color-treated hair. Guests appreciate its sulfate-free formula, which is gentle on hair while providing a clean feel. However, some have reported issues with dryness and a strong fragrance. Overall, it is seen as a budget-friendly alternative to luxury brands, making it a popular choice for those seeking effective frizz control without breaking the bank.
Summary created by AI from text of reviews reflecting recent feedback provided across different star ratings (includes incentivized reviews)
4.3 out of 5 stars with 2271 reviews
effectiveness: 3.23 out of 5
quality: 3.32 out of 5
value: 3.27 out of 5
63% would recommend
38 recommendations
1 out of 5 stars
Thumbs down graphic, would not recommend
23 May, 2026Verified purchase
No
horrible shampoo. irritated my scalp and caused it to be itchy and flaky and shed after just one use.
1 reply from L'OrealParisProductExpert team - 14 days ago
Hello Christina! We are very sorry to hear about your experience with our EverPure Frizz-Defy Sulfate Free Shampoo. We would like to speak to you directly about this. Please contact us at 800-322-2036 M-F 9:00 am – 5:30 pm ET for assistance. We look forward to speaking with you!
1 out of 5 stars
Thumbs down graphic, would not recommend
17 May, 2026Verified purchase
Dehydrating/Drying
I have never written a review on this app, but this product dehydrated my hair so badly, it was worth warning my girlies for. The first red flag was how much it burned if it accidentally got into my eyes. No shampoo has done that to me in years. Second, it absolutely stripped my hair of all moisture. If you want your hair to feel like a straw this is the product for you. Learned my lesson with this brand.
1 reply from L'OrealParisProductExpert team - 22 days ago
Hi there! We are truly sorry to hear about your experience with the EverPure Frizz-Defy Shampoo. It is very disappointing to know that a product designed to smooth and hydrate left your hair feeling stripped and caused such irritation to your eyes. The EverPure range is formulated to be sulfate-free and gentle, so your description of it feeling like "straw" is a serious concern for us. We also take reports of burning very seriously; while shampoos are not "tear-free," they should not cause extreme discomfort. We have shared your detailed feedback directly with our Quality and Safety teams for an immediate internal review of this formula. We appreciate you taking the time to write your very first review to alert us. Your hair health and safety are our top priorities, and we hear you loud and clear.
4 out of 5 stars
Thumbs up graphic, would recommend
12 January, 2026Verified purchase
(no review title)
No dislikes
5 out of 5 stars
Thumbs up graphic, would recommend
5 January, 2026Verified purchase
Great product!
Leaves my hair, shiny and clean without feeling dry or weighed down. Bought this because I got tired of paying for luxury brand products. This one works just as well as my more expensive one.
5 out of 5 stars
24 October, 2025
originally posted on lorealparisusa.com
So many compliments!
I usually used the Bond Strengthening line, but they were sold out when I needed to repurchase so I decided to try the Frizz Defy line. In the one week I have been using I have gotten so many compliments from coworkers and my boss. Even the gruff Operations Manager walked by and said "nice blowout" having never commented on my hair before. My boss said it looks like I went and got a blow out before coming to work. My hair has apparently never looked better - will definitely be repurchasing and using forever!
5 out of 5 stars
Thumbs up graphic, would recommend
26 July, 2025Verified purchase
Love!
Love it, smells so good and makes my hair feel so soft!!!
5 out of 5 stars
Thumbs up graphic, would recommend
24 April, 2025Verified purchase
Good for frizz
I like that it is sulfate free.
2 out of 5 stars
Thumbs down graphic, would not recommend
24 January, 2025Verified purchase
even frizzier
I liked the way my hair was really soft, but it was really frizzy from the start and didn’t get less throughout the days
1 reply from L'OrealParisProductExpert team - 1 year ago
Hello there. Thank you for contacting L'Oréal Paris regarding the EverPure Frizz-Defy Shampoo. We value your feedback and appreciate you sharing your experience with us. Your input helps us in our ongoing efforts to improve our products and better meet the needs of our customers.
1 out of 5 stars
Thumbs down graphic, would not recommend
20 January, 2025
Does NOT work
It made my curly hair even more frizzy than it already was.
1 reply from L'OrealParisProductExpert team - 1 year ago
Hello SunflowerGirl35, thank you for reaching out about L'Oreal Paris EverPure Frizz-Defy Sulfate Free Shampoo. We are sorry to hear you did not get the results you had expected. Your feedback is important to us and we will be sure to share this information with our team.
1 out of 5 stars
Thumbs down graphic, would not recommend
12 January, 2025Verified purchase
Frizz is worse
Awful. This makes my hair more frizzy and huge. And I usually like L’Oréal shampoo.
1 reply from L'OrealParisProductExpert team - 1 year ago
Hi there! Thank you for your feedback on the EverPure Frizz-Defy Sulfate Free Shampoo with Marula Oil . We are sad to hear that you did not see the results you expected and you had some Frizziness. We will share this information with our production and development teams, and we hope that you will continue to try and use our products in the future with satisfaction.
5 out of 5 stars
Thumbs up graphic, would recommend
22 October, 2024Verified purchase
Silky hair
Silky hair! No frizz
1 out of 5 stars
Thumbs down graphic, would not recommend
11 October, 2024Verified purchase
What is this
Hated this product, i have curly hair and it essentially fried it. This has no moisture to its name
1 reply from L'OrealParisProductExpert team - 2 years ago
Hi there, oompa! Thank you for reaching out about our EverPure Frizz-Defy Sulfate Free Shampoo with Marula Oil. We are so sorry to hear of your experience with our formula. For your hair type, we recommend our EverCurl Hydracharge Shampoo with coconut oil quenches hair for soft, manageable, hydrated curls without frizz and weigh down for 48 hour curl definition. Our shampoo for curly hair is especially gentle on curls. There are no harsh sulfates, salts or surfactants that can strip, dull and damage hair. We hope you love it!
2 out of 5 stars
4 September, 2024
originally posted on lorealparisusa.com
Great for some, just NOT for me :(
I tried the Everpure Frizz Defy Sulfate Free Shampoo With Marula Oil and it's matching conditioner. The fragrance smelled nice and fresh when I smelled it in the tube before purchase, but was a bit strong on my hair. My hair seemed well conditioned, very soft as it air dried, and I was looking forward to less frizz in my wavy/curly hair. Unfortunately, I had trouble with the fragrance bothering my eyes. Some fragrances activate allergies in my eyes. I wound up washing my hair again with my old shampoo so I could get relief. I wish there was a product that worked as well without the strong fragrance.
2 out of 5 stars
2 September, 2024
originally posted on lorealparisusa.com
Formula for shampoo seems to have changed
I used to love this shampoo so much! Couldn’t live without it. However, the product formula seems to be different now as it is extremely watery. The consistency is not creamy at all and just too liquid/watery. Please help. What happened to this shampoo? I tried another bottle and it also had the same very watery consistency. I feel like I wasted my money and now I might have to go throw the quite arduous process of finding another budget friendly shampoo thar works.
1 out of 5 stars
Thumbs down graphic, would not recommend
29 July, 2024Verified purchase
Too much fall out!
I used the curl version of this but this one created sooo much fall out! I have normal daily fall out but this was so much, my husband would walk by and pull it off the back of my shirt. As soon as I switched shampoos and conditioners, the fall out is like no more. Use this at own risk!
1 reply from L'OrealParisProductExpert team - 2 years ago
Hi there Steph A!Thank you for your feedback on the EverPure Frizz-Defy Sulfate Free Shampoo with Marula Oil. We are sad to hear that you did not see the results you expected and had some fall out. We know that this can be frustratingand we will share this information with our production and development teams, and we hope that you will continue to try and use our products in the future with satisfaction.
4 out of 5 stars
Thumbs up graphic, would recommend
19 June, 2024Verified purchase
Works well enough!
It definitely cleans gently, and I think it helped with frizz but I found the ‘glossing’ line to be just as effective if not more. Maybe it depends on the hair type specifically. Still a great option!
5 out of 5 stars
Thumbs up graphic, would recommend
5 March, 2024Verified purchase
Good
Controls frizz leaving my hair soft and shiny
1 out of 5 stars
Thumbs down graphic, would not recommend
5 February, 2024
Changed product
The product changed. I have been buying this shampoo for years and loved it. Now it is horrible. It makes my hair feel course and dry. I will not be buying anymore. If I could give it 0 stars I would.
1 reply from L'OrealParisProductExpert team - 2 years ago
Hi there! Thank you for your feedback on the EverPure Frizz-Defy Sulfate Free Shampoo with Marula Oil. We are happy to sad to hear that you did not like your most recent purchase, and it made your hair coarse and dry. We will share this information with our production team. We hope that you will continue to try and use our products with satisfaction in the future.
5 out of 5 stars
30 December, 2023
originally posted on lorealparisusa.com
L'Oreal Paris EverPure Sulfate Free Frizz Defy
L'Oreal Paris EverPure Sulfate Free Frizz Defy Shampoo and conditioner is the best product out on the market today that doesn't make your hair frizz it makes your hair healthy and shiny and I will never go back to regular shampoo again. I just wish they'd make it in a bigger size LOL
1 out of 5 stars
Thumbs down graphic, would not recommend
15 November, 2023Verified purchase
not as expected
The product was not as expected. I noticed my hair starting to fall after I start to use the product.
1 reply from L'OrealParisProductExpert team - 3 years ago
Hi there! We are so disappointed to hear that you did not like the results you had with the EverPure Frizz-Defy Sulfate Free Shampoo with Marula Oil. We would like to speak to you directly, please give us a call at 1-800-322-2036 M-F between the hours of 9:00 am – 5:30 pm ET we will gladly assist you.