Target New ArrivalsGift Ideas for DadClothing, Shoes & AccessoriesHome & DecorKitchen & DiningOutdoor Living & GardenGroceryHousehold EssentialsBabyBeautyPersonal CareSports & OutdoorsHealthWellnessLuggageSchool & Office SuppliesToysElectronicsVideo GamesMovies, Music & BooksParty SuppliesGift IdeasGift CardsPetsUlta Beauty at TargetShop by CommunityTarget OpticalDealsClearanceNew ArrivalsGift Ideas for DadBack to SchoolCollegeTop DealsTarget Circle DealsWeekly AdShop Order PickupShop Same Day DeliveryRegistryRedCardTarget CircleFind Stores
Aveeno Baby Cleansing Therapy Moisturizing Wash - 8 fl oz: For Sensitive, Dry Skin, Squeeze Bottle, Paraben-Free - 2 of 4Aveeno Baby Cleansing Therapy Moisturizing Wash - 8 fl oz: For Sensitive, Dry Skin, Squeeze Bottle, Paraben-Free - 3 of 4Aveeno Baby Cleansing Therapy Moisturizing Wash - 8 fl oz: For Sensitive, Dry Skin, Squeeze Bottle, Paraben-Free - 4 of 4
Aveeno Baby Cleansing Therapy Moisturizing Wash - 8 fl oz: For Sensitive, Dry Skin, Squeeze Bottle, Paraben-Free - 1 of 4

Aveeno Baby Cleansing Therapy Moisturizing Wash - 8 fl oz: For Sensitive, Dry Skin, Squeeze Bottle, Paraben-Free

$6.99 ($0.87/fluid ounce)See 1 deal for this item

In Stock

Free & easy returns

Free & easy returns

Return this item by mail or in store within 90 days for a full refund.
Eligible for registries and wish lists
Available deals

Save 5% every day

With Target Circle™ Card

At a glance

About this item

Highlights

  • Bottle of Aveeno Baby Cleansing Therapy Moisturizing Baby Bath Wash for eczema-prone skin
  • Moisturizing baby wash specially designed for dry, sensitive, irritated skin
  • Wash cleanses and soothes baby’s irritated and dry skin, leaving skin feeling comfortable
  • Formulated with natural oatmeal, known for soothing and nourishing skin, and provitamin B5
  • Gentle baby wash with a proprietary formula that's dermatologist- and pediatrician-tested
  • Soothing, nourishing wash is pH-balanced, hypoallergenic, and fragrance free
  • Tear-, sulfate-, soap-, paraben-, phthalate-, and phenoxyethanol-free
  • Bath wash for eczema-prone skin is from a dermatologist and pediatrician recommended brand

Description

Cleanse and soothe baby's sensitive skin with Aveeno Baby Cleansing Therapy Moisturizing Wash. Designed for baby's sensitive, eczema-prone skin, this dermatologist- and pediatrician-tested bath wash cleanses and soothes irritated and dry skin, leaving skin feeling comfortable. It's accepted by the National Eczema Association and clinically shown to gently cleanse baby's eczema-prone skin. The gentle, baby body wash is formulated with finely milled natural oatmeal, known for its soothing and nourishing properties, along with provitamin B5 and rich emollients. Hypoallergenic, pH-balanced, and fragrance-free, the baby bath wash is tear-, sulfate-, soap-, paraben-, phthalate-, and phenoxyethanol-free. To use, squeeze onto hands or a wet washcloth and apply to baby's skin, building a creamy lather and rinse.
Scent: Unscented
Suggested Age: 1 Year and Up
Health Facts: Fluoride-Free, Aluminum-Free, No Fragrance Added, Phthalate-Free, Dye-Free, Paraben-Free, Sulfate-Free
Product Warning: Use with adult supervision
Product Form: Liquid
Package Quantity: 1
Beauty Purpose: Basic Cleansing, Moisturizing
Recommended Skin Type: Sensitive, Dry
Net weight: 8 fl oz (US)
Features: Safe to Use On Sensitive Skin
TCIN: 12286322
UPC: 381371191949
Item Number (DPCI): 007-08-0862
Origin: Made in the USA or Imported
If the item details aren’t accurate or complete, we want to know about it.

Ingredients:

water, glycerin, cocamidopropyl betaine, sodium lauroamphoacetate, coco-glucoside, avena sativa (oat) kernel flour, sodium chloride, hydroxypropyl starch phosphate, acrylates/c10-30 alkyl acrylate crosspolymer, citric acid, caprylic/capric triglyceride, sodium benzoate, glyceryl oleate, guar hydroxypropyltrimonium chloride, glycol distearate, sodium hydroxide, glyceryl stearate, panthenol, ceramide np, avena sativa (oat) kernel extract

Allergens & Warnings:

SAFETY TIP: Keep this product out of reach of children. Do not use if quality seal is broken or missing.

Shipping details

Estimated ship dimensions: 2.8 inches length x 1.8 inches width x 6.8 inches height
Estimated ship weight: 0.6 pounds

Return details

This item can be returned to any Target store or Target.com.
This item must be returned within 90 days of the date it was purchased in store, delivered to the guest, delivered by a Shipt shopper, or picked up by the guest.
See the return policy for complete information.

Q: Can I use this on my 4 month old? It says suggested 1 year and up

submitted by Val90 - 9 months ago

  • A: Hi there! Our Aveeno Baby Cleansing Therapy Moisturizing Wash is recommended for babies 12 months and older, as indicated on the packaging. If you're unsure, it's always best to consult with your pediatrician before introducing any new skincare products to your baby’s routine.

    submitted byKenvue - 9 months ago
    Brand expert

Q: Will this help for kids with KP(keratosis pilaris)?

submitted by Mimi - 2 years ago

  • A: We do not manufacture a product that treats keratosis pilaris. Please reach out to your child's health care professional for a product they recommend.

    submitted byKenvue - 2 years ago
    Brand expert

Q: Can this help with a heat rash

submitted by Sara - 2 years ago

  • A: This wash is good for dry skin, sensitive skin, and eczema-prone skin!

    submitted byKenvue - 2 years ago
    Brand expert

Q: can it used as a baby shampoo?

submitted by pui - 8 years ago

  • A: Thanks for the question, Pui! This product is intended for cleaning your baby's delicate skin. We'd recommend checking out some of our other products, like our Aveeno Baby Wash & Shampoo, if you're looking for an all-in-one product.

    submitted byKenvue - 7 years ago
    Brand expert

Q: Is it possible to identify the source of the glycerin in the baby products?/ or possible additional testings for at least the top 8 main allergens? so many babies now have allergies with the eczema

submitted by Allergymom - 9 years ago

  • A: The company that manufactures it would likely be able to answer that question. On a side not you might have some luck finding some of the aggrevating factors for your child’s eczema by doing food sensitivity testing. (It’s different then allergies. My son’s eczema improved significantly after removing foods he testing positive for.) He’s sensitive and did well with this product but much better with an all natural charcoal soap.

    submitted byLiz - 9 years ago

Q: how old should be my kid to use this product. thanks ghide

submitted by ghidekidane - 9 years ago

  • A: You use it just like any other body wash.

    submitted byEastBayMom - 9 years ago
See all questions (6)

Additional product information and recommendations

Discover more options

Frequently bought together

Guests also viewed

Guests are saying

The Aveeno Baby Cleansing Therapy Moisturizing Wash is highly praised for its gentle and effective formula, making it ideal for sensitive skin, including babies with eczema. Guests appreciate its creamy texture, light lather, and fragrance-free nature, which helps keep skin soft and hydrated without irritation. Many parents have incorporated it into their daily routines, noting its ability to soothe and protect delicate skin while being safe for everyday use. This product is a must-have for parents seeking a reliable and nourishing wash for their little ones.
    Summary created by AI from text of reviews reflecting recent feedback provided across different star ratings (includes incentivized reviews)
    4.7 out of 5 stars with 704 reviews
    quality: 4.23 out of 5
    value: 3.92 out of 5
    77% would recommend
    59 recommendations
    5 out of 5 stars
    15 May, 2026
    originally posted on influenster.com
    Image

    It cleans the skin without drying

    This product has been really gentle on my baby’s skin. It cleans well without drying, leaves the skin feeling soft, and has a light comforting feel that’s perfect for sensitive skin. We’re been loving it for bedtime baths because it feels calming and moisture at the same time.
    CUCV
    Did you find this review helpful?
    5 out of 5 stars
    15 May, 2026
    originally posted on influenster.com
    Image

    recommend

    [This review was collected as part of a promotion.] My baby feel so good and happy and his skin no more dry and cracky I like that the bottle is a pretty good size, so it last for a while Great product. No smell really
    HungL
    Did you find this review helpful?
    5 out of 5 stars
    14 May, 2026
    originally posted on influenster.com
    Image

    Highly recommended

    Soft smell super effective sleeping container eliminates milk residues and has a long duration. Strong embassy. I like it super good it’s the one I use every day with my baby
    YoelinF
    Did you find this review helpful?
    5 out of 5 stars
    8 May, 2026
    originally posted on influenster.com
    Image

    Gentle , moisturizing and perfect for sensitive sk

    I really liked this wash ! . The texture is gentle and creamy. The consistency is smooth , easy to apply and perfect for sensitive skin. No irritation or dryness.
    DamichelM
    Did you find this review helpful?
    5 out of 5 stars
    5 May, 2026
    originally posted on influenster.com
    Image

    Great product love the packaging

    A must in our home all my 3 kids use this and helps especially when they have dry skin. Love how my whole house can use this product and we all love it .
    MadelynN
    Did you find this review helpful?
    5 out of 5 stars
    30 April, 2026
    originally posted on influenster.com
    Image

    Eczema Friendly

    A super gentle body wash that nourishes baby skin with stripping or harsh ingredients. Even my nephew uses it and he suffers from eczema and has helped him tremendously to calm his skin!
    ChantalC
    Did you find this review helpful?
    5 out of 5 stars
    15 April, 2026
    originally posted on influenster.com
    Image

    Its a very useful product for little ones. Its a m

    Nice lather, good absorbency, Doesn't irritate, feels pure and works consistently. all over, good performance. Its safe for babies and a very useful product.
    TaslimaA
    Did you find this review helpful?
    5 out of 5 stars
    9 April, 2026
    originally posted on influenster.com
    Image

    Baby registry item must have

    Great brand all around and product is 100/100. Works well, easy to rinse, doesn’t ruin skin and smells nice. Would get yet again! I wish it came in a larger bulk size
    RachP
    Did you find this review helpful?
    5 out of 5 stars
    19 March, 2026
    originally posted on influenster.com
    Image

    Great Product for Baby with Sensitive Skin

    I’ve use the product on my son. He has dry skin and hands down this is one of the best wash I’ve use on him. It’s very gentle and calm on the skin. I’ve use it has both is day and night was. I’d recommend this way too much time and energy one of the moms love it. The lather is great, the consistency is smooth leaving the skin soft.
    ChristineH
    Did you find this review helpful?
    5 out of 5 stars
    4 March, 2026
    originally posted on influenster.com
    Image

    Gentle baby wash that keeps baby skin soft and moi

    [This review was collected as part of a promotion.] My baby has been using Aveeno since birth and it’s part of our daily bath routine. The scent is very light and gentle, which I really like for baby products. It cleans the skin well without leaving any residue and keeps my baby’s skin soft and moisturized. I also like that it’s gentle enough for the scalp and doesn’t irritate sensative skin. Even adults with sensitive skin skin could use it because the formula is so mild. Overall, it’s a great baby wash for everyday use.
    SolomiiaV
    Did you find this review helpful?
    5 out of 5 stars
    17 February, 2026
    originally posted on influenster.com
    Image

    Soft and gentle on the skin

    [This review was collected as part of a promotion.] This body wash works great on my two toddlers who have eczema. Their skin feels gentle and soft after bath time. We have since purchased more of this product as part of our bath time routine.
    TuyetN
    Did you find this review helpful?
    5 out of 5 stars
    Thumbs up graphic, would recommend
    12 February, 2026Verified purchase

    (no review title)

    My daughter’s eczema worsens during the winter season and this soap has helped soothe her skin unlike other soaps that aggravate and dry it out even more. I like that there is no scent. It has a light creamy lather and rinses off well leaving my daughters skin moisturized and not irritated.
    William
    quality: 5 out of 5
    value: 5 out of 5
    Did you find this review helpful?
    5 out of 5 stars
    9 February, 2026
    originally posted on influenster.com
    Image

    Feels great

    We love this !!!!!! Definitely worth trying! You won’t be disappointed!!! Feels amazing on the skin ! And my son loves every time we use it ! Can’t keep enough of this or say enough!
    Whitney J
    Did you find this review helpful?
    5 out of 5 stars
    5 February, 2026
    originally posted on influenster.com
    Image

    Gentle & soothing for my baby’s sensitivity ski

    I’ve been using Aveeno baby cleaning therapy moisturizing wash for my little one, and it’s amazing ! Super gentle, doesn’t irritate at all, and really keeps baby’s skin soft and hydrated. Perfect for sensitive skin, I feel so safe using it every bath time. Gentle on baby’s eyes too. Highly recommended for any parent with a baby who needs extra care.
    Mikayla N
    Did you find this review helpful?
    5 out of 5 stars
    3 February, 2026
    originally posted on influenster.com
    Image

    The best 🙏

    I like the brand and all of the different types of products they have because they are all very good. The way they leave the skin smooth and shiny. Moisturizing the skin
    genesisu19_2049
    Did you find this review helpful?
    5 out of 5 stars
    29 January, 2026
    originally posted on influenster.com
    Image

    Great for adults too!

    This is lovely for adults too!!! It is smooth and silky and soothe the skin. Any dryness is gone. It soaks into the skin beautifully. Great even if you don’t have sensitive skin!
    melanieh487_9711
    3 guests found this review helpful. Did you?
    5 out of 5 stars
    16 January, 2026
    originally posted on influenster.com
    Image

    Good baby wash

    My baby girl has been using this body wash since she was a newborn, and now at 5 years old, it's still our go-to. It’s incredibly gentle on her sensitive skin, keeps her moisturized, and has never caused irritation. I love that it’s fragrance-free and pediatrician-recommended. A must-have for any parent looking for a safe and soothing wash for their little one!
    AnhN
    1 guest found this review helpful. Did you?
    5 out of 5 stars
    Thumbs up graphic, would recommend
    8 January, 2026Verified purchase

    Greatbfor ezcema

    So far for my three-year-old this is the only soap that keeps his eczema from flaring up
    Ash
    quality: 5 out of 5
    value: 5 out of 5
    1 guest found this review helpful. Did you?
    5 out of 5 stars
    16 December, 2025
    originally posted on influenster.com
    Image

    Great product

    So great only wash that didn’t leave our baby in tears and irritated skin! Beyond happy with this product doesn’t leave baby with dry skin either rinses well and is always
    gennym14_4140
    Did you find this review helpful?
    5 out of 5 stars
    11 December, 2025
    originally posted on influenster.com
    Image

    Ok

    [This review was collected as part of a promotion.] Takes off dryness and moisture the absorption of the product is heat and lather is Jen's Jen's Janay's Jen's Jen's come Keene Jensen Keene Jen's
    citlallyg3_5554
    Did you find this review helpful?

    Get top deals, latest trends, and more.

    Privacy policy