$5.29 when purchased online
Target Online store #3991
About this item
Highlights
- Intense rich color
- Exclusively designed volumizing brush instantly coats and separates lashes
- Buildable formula
- Long lasting, clump-free definition
Description
Introducing new Black Radiance Body Building Mascara, a pigment rich, smudge-proof formula that creates thick, long lashes every time. The thicker brush combs and separates lashes to prevent clumping and create extra volume.
For over 25 years, Black Radiance® has recognized, represented, and celebrated the diversity of darker complexions by offering affordable, high quality cosmetics with uncompromising color, trusted coverage, and formula innovation. Black Radiance empowers and inspires women of color through cosmetics, beauty, and lifestyles. Our mission – to enable black women worldwide to be even more beautiful. We promise to create both products and experiences that encourage women of color worldwide to embrace, enhance, define, and love their shade of beauty.
For over 25 years, Black Radiance® has recognized, represented, and celebrated the diversity of darker complexions by offering affordable, high quality cosmetics with uncompromising color, trusted coverage, and formula innovation. Black Radiance empowers and inspires women of color through cosmetics, beauty, and lifestyles. Our mission – to enable black women worldwide to be even more beautiful. We promise to create both products and experiences that encourage women of color worldwide to embrace, enhance, define, and love their shade of beauty.
Suggested Age: 13 Years and Up
Health Facts: Phthalate-Free
Color Palette: Dark Tones
Sustainability Claims: Cruelty-Free
Beauty Purpose: Volumizing, Lengthening, Thickening
Net weight: .34 fl oz (US)
Features: High Pigment Density, Non-Clumping, Smudgeproof, Waterproof, Long Lasting
TCIN: 75560656
UPC: 077802645760
Item Number (DPCI): 052-00-9124
Origin: Imported
If the item details above aren’t accurate or complete, we want to know about it.
Ingredients:
water/eau, glyceryl stearate, acrylates copolymer, paraffin, stearic acid, copernicia cerifera (carnauba) wax/cire de carnauba, triethanolamine, disteardimonium hectorite, polyvinyl alcohol, oleic acid, hydrolyzed soy protein, xanthan gum, panthenol, polyquaternium-10, chlorphenesin, propylene carbonate, trisodium edta, simethicone, methylisothiazolinone, dipotassium glycyrrhizate, stearyl glycyrrhetinate, methylparaben, disodium edta, iron oxides/ci 77491, ci 77492, ci 77499.' '
Shipping details
Estimated ship dimensions: 0.7 inches length x 0.7 inches width x 5.4 inches height
Estimated ship weight: 0.1 pounds
Return details
This item can be returned to any Target store or Target.com.
This item must be returned within 90 days of the date it was purchased in store, shipped, delivered by a Shipt shopper, or made ready for pickup.
See the return policy for complete information.
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Related Categories
4.2 out of 5 stars with 19 reviews
easy to apply: 1 out of 5
easy to remove: 1 out of 5
long lasting: 1 out of 5
quality: 1 out of 5
value: 1 out of 5
0% would recommend
1 recommendations
Good
4 out of 5 stars
aryaag_7174 - 27 days ago
originally posted on influenster.com

Surprisingly good for its price! The formula gives decent volume and holds a curl well. It’s truly waterproof — lasts all day without smudging, even in humidity. The wand is simple but gets the job done. Not the most dramatic, but perfect for a natural, everyday look. Great pick for beginners or budget beauty lovers! ⭐️ Rating: 4/5 💧 Smudge-proof: Yes 🎯 Best for: Natural lashes, all-day wear
Waterproof. Smudge-proof. Drama all day!
4 out of 5 stars
- 1 month ago
originally posted on influenster.com

I’ve been really impressed with Black Radiance Waterproof Mascara! It goes on smoothly, lengthens and defines without clumping, and really holds up throughout the day—even through humidity or light rain. The formula is truly waterproof but still comes off easily with makeup remover. It gives my lashes a bold, dramatic look without feeling heavy. For the price, the quality is amazing—definitely a go-to in my makeup bag!
Waterproof? Sure. Smudge proof? Not at all
3 out of 5 stars
elliecorr_5616 - 2 months ago
originally posted on influenster.com

[This review was collected as part of a promotion.] I was super excited to try this because I’m in the market for a new waterproof mascara and I hadn’t heard of this brand before. I have to say, I am sadly disappointed. I didn’t notice much volume or length, but I do like that it made my lashes look natural. I felt like the wand wasn’t applying it evenly on my lashes. The thing that really got me was how much this smudged. I tried to get a good photo of it but it wasn’t quite showing. Within seconds of putting it on, it was all over my eyelids. It IS waterproof though which made it very hard to get off my eyelids without ruining the rest of my makeup. I’m not a fan.
Waterproof mascara
5 out of 5 stars
raeannm1_3400 - 2 months ago
originally posted on influenster.com

[This review was collected as part of a promotion.] Nice waterproof mascara. Stays on well with no fallout. Great curl retention with the use of an eyelash curler. Easy application and great value for the price. Overall recommended.
Cheap wand
3 out of 5 stars
refinedlux_3183 - 2 months ago
originally posted on influenster.com

[This review was collected as part of a promotion.] This mascara is okay but it’s not my favorite. The wand feels cheap and not the best to give wispy lashes. The product itself is good and I think changing the wand would make it a lot better but the product just overall feels cheap and not great. Fine for a quick and cheap mascara if you need but not my first choice.
Good mascara to try!!
5 out of 5 stars
akelliab_4980 - 2 months ago
originally posted on influenster.com

[This review was collected as part of a promotion.] The application of the mascara was easy. It was smooth and not clumpy like some mascara brands. It gave me more volume and curl to my lashes and it lasted through my crying on Mother's Day so I guess the waterproof ingredients work well. I used regular makeup remover to get it off.
Emollient formula requires a careful touch during
3 out of 5 stars
casg3_7621 - 2 months ago
originally posted on influenster.com

[This review was collected as part of a promotion.] I really wanted to love this mascara, because I’m a person who goes to beach a lot and I enjoy being able to feel put together while also playing in the water with my kids. It’s a really emollient formulation, so I was hopeful that, when putting it on, it would be a smooth application and that it would wear well. Unfortunately, I ended up having to apply multiple times, washing my face between applications because it splattered below and above my eyes while applying. Once I was ultimately able to get a clean layer on, it felt really nice, but just didn’t have the impact that I was looking for visually. I’m going to give it a try again next time I go to the beach, but if it performs the same as it did this time, I probably will reach for another product more often.
Come on go ahead
5 out of 5 stars
pama22 - 4 years ago
originally posted on influenster.com

Come on go ahead and do yourself a service and grab yourself a tube. Black Radiance taps into and illuminates everything about you.
This mascara is absolutely
3 out of 5 stars
angelica0814 - 4 years ago
originally posted on influenster.com

This mascara is absolutely a must! It makes my lashes long and bold, but also I can swim in it! I can go to the fair, or anywhere with movement. I can cry, sweat and swim with it still being wonderful!
Easy to find in
4 out of 5 stars
member849d2 - 5 years ago
originally posted on influenster.com

Easy to find in my area, has some clumps and stickiness, not a lot , helps define eye lashes but not appear thicker or longer
This is an overall
4 out of 5 stars
timmyspeach - 5 years ago
originally posted on influenster.com

This is an overall amazing product, my eyelashes grow so much longer! However it can clump together when applying. It’s okay because all you have to do is brush through with another brush and it looks amazing!
This mascara for the
5 out of 5 stars
sofiam340 - 5 years ago
originally posted on influenster.com

This mascara for the eyelashes is good because it is against water and it lasts for a long time I use it and it is good I still bought from someone else but it was always watered in my eyes but now that I have this I love it because it lasts longer they ben.
(no review title)
5 out of 5 stars
memberb0cd61 - 5 years ago
originally posted on influenster.com

It really good I really like the color of it and I would recommend for other people to try it
Waterproof Mascara
5 out of 5 stars
Doe - 5 years ago
originally posted on blackradiancebeauty.com
I have ordered this mascara in the past and it really is waterproof.
(no review title)
5 out of 5 stars
erikar139 - 5 years ago
originally posted on influenster.com

It is one of the best products I have tried, I love it, I love it, it is perfect for any occasion and I love it because it is also perfect for everyday life.
(no review title)
4 out of 5 stars
miriamm5 - 5 years ago
originally posted on influenster.com

Love how the mascara makes my eyes buts to expensive for me i would not buy it to much for not alot of product
(no review title)
5 out of 5 stars
yeselc - 5 years ago
originally posted on influenster.com

REALLY LOVE THIS ONE ,one of My favorite products to use especially if your going out with friends and family really love it one of my top 5 favorites really recommend buying this one !!!!!!!!!!!!!!!!!!
(no review title)
1 out of 5 stars
Thumbs down graphic, would not recommend
tragers - 6 years ago
waterproof?? nope. it clumps, it smears, and super infuriating to work with. i used to have mo problem putting on mascara, and mascara is the only thing i use on my eyes (besides some eyeliner if im feeling saucey) so super annoying to have to deal with it. takes an extra 5 minutes to clean the smudges off my eyelids. smh.
(no review title)
5 out of 5 stars
member-76df21 - 6 years ago
originally posted on influenster.com

This is my everyday Mascara. It is truly 100% waterproof. You can go swimming without worries of the mascara smearing. The product is very affordable. I would recommend this mascara to anyone because it is definitely worth the money.