$34.99 when purchased online
Target Online store #3991
About this item
Highlights
- 30-day scent life
- Automatically start & stop, adjust intensity & more
- Created with ingredients that are clean and safe
- USB-C power cord included
Description
A car scenting experience unlike any other.
Smart Control: Set and adjust the intensity of your fragrance through the app or manually with the push of a button. Push once to go from high intensity to medium, once more for low intensity, and again for sleep mode.
Automatic Start & Stop: Your diffuser’s accelerometer detects motion, so it automatically turns on when you go and stops when you stop—helping you save fragrance while keeping you hands-free.
Premium Fragrances: Pura Car fragrances are high-quality scents that actually smell good. All our scents are created with safe and clean ingredients and last for about 30 days.
Smart Control: Set and adjust the intensity of your fragrance through the app or manually with the push of a button. Push once to go from high intensity to medium, once more for low intensity, and again for sleep mode.
Automatic Start & Stop: Your diffuser’s accelerometer detects motion, so it automatically turns on when you go and stops when you stop—helping you save fragrance while keeping you hands-free.
Premium Fragrances: Pura Car fragrances are high-quality scents that actually smell good. All our scents are created with safe and clean ingredients and last for about 30 days.
Dimensions (Overall): 2 Inches (H) x 2.75 Inches (W) x 2.75 Inches (D)
Oil Diffuser Type: Electric
Battery: No Battery Used
Warranty: 1 Year Limited Warranty. To obtain a copy of the manufacturer's or supplier's warranty for this item prior to purchasing the item, please call Target Guest Services at 1-800-591-3869
TCIN: 90895978
UPC: 810076675671
Item Number (DPCI): 054-09-3237
Origin: Assem USA w/foreign/dom. parts
Shipping details
Estimated ship dimensions: 4.5 inches length x 4.5 inches width x 4 inches height
Estimated ship weight: 1 pounds
We regret that this item cannot be shipped to PO Boxes.
This item cannot be shipped to the following locations: American Samoa (see also separate entry under AS), Guam (see also separate entry under GU), Northern Mariana Islands, Puerto Rico (see also separate entry under PR), United States Minor Outlying Islands, Virgin Islands, U.S., APO/FPO
Return details
This item can be returned to any Target store or Target.com.
This item must be returned within 90 days of the date it was purchased in store, shipped, delivered by a Shipt shopper, or made ready for pickup.
See the return policy for complete information.
Q: What is the range of smell ? Could u. Use this in a smaller room ?
submitted by Npegorin - 6 months ago
A: Hello - this is meant for a car and needs to be plugged into USB to use. You could try it in a small room but we would recommend the Pura 4 if it is going to be used in the home.
submitted byPurascents Team - 6 months agoBrand expert
Q: Can I use other oils with this diffuser?
submitted by TF610 - 8 months ago
A: Pura car fragrance refills are the only fragrances that can be used.
submitted byPurascents Team - 8 months agoBrand expert
Q: Do the refills fit in a BBW diffusers?
submitted by jojowork - 9 months ago
A: No, the refills can only be used in Pura diffusers.
submitted byPurascents Team - 9 months agoBrand expert
Q: Does put diffuser includes fragrance?
submitted by Mary - 11 months ago
A: Hello! It does not include the fragrance. Fragrances need to be purchased separately.
submitted byPurascents Team - 11 months agoBrand expert
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Guests are saying
The Car Pura diffuser is highly praised for its ability to keep cars smelling fresh with customizable scent levels and automatic on/off features. Guests appreciate its ease of use and the variety of scents available. However, some guests noted that it must remain plugged in to work, and the scent may not last as long as expected.
Summary created by AI from text of reviews reflecting recent feedback provided across different star ratings (includes incentivized reviews)
4.3 out of 5 stars with 4773 reviews
quality: 3 out of 5
value: 3 out of 5
33% would recommend
3 recommendations
works like a charm!
5 out of 5 stars
Merry N. - 13 days ago
originally posted on Pura Scents
[This review was collected as part of a promotion.] I keep a clean car but also carry around gardening supplies and grandchildren! So, it is refreshing to have a clean fresh scent in my vehicle. It is easy to make adjustments on the device itself. I am enjoying my little splurge and looking forward to the fall and Christmas scents!
Fresh scents on the go
5 out of 5 stars
Danielle G. - 15 days ago
originally posted on Pura Scents
[This review was collected as part of a promotion.] I was already a fan of Pura’s home diffusers, so I was excited to try the car version — and it did not disappoint. The Pura Car Diffuser is sleek, easy to set up, and makes my car smell amazing without being overpowering. I love that I can control everything from the app, including fragrance intensity and scheduling. It feels like a little luxury every time I get in the car. The scent quality is what really sets this apart — it smells high-end and not like those typical artificial car fresheners. I also appreciate that the refills last a while, and there are lots of fragrance options to choose from.
Great gift idea!
5 out of 5 stars
Tracy S. - 16 days ago
originally posted on Pura Scents
[This review was collected as part of a promotion.] I received this as a gift, and ended up buying another one for my husbands car. You can adjust the amount of fragrance is dispersed, and it’s perfect for the car.
Battery runs out SO fast
2 out of 5 stars
melly - 16 days ago
originally posted on Pura Scents
I want so bad to love this but I can’t help but feel like this was such a waste of money considering it almost constantly needs to stay plugged in as the battery dies within a few hours. I am not exaggerating — it is an incredibly weak battery and it takes a long time to charge. I am happy to see all the new scents but I’m exhausted of the charging process.
Best car freshener!
5 out of 5 stars
Gina S. - 16 days ago
originally posted on Pura Scents
[This review was collected as part of a promotion.] This new freshener is the best yet. Easy to use, smells great!
Could be better
3 out of 5 stars
Whitney - 16 days ago
originally posted on Pura Scents
I was really excited to get this when I ordered it several months ago. However, the sent does not click into place to stay inside the diffuser so it's constantly falling out. And it's not just a defective scent piece, it's the last two that I've tried to use when I tried to hang it from that little strap that comes on the diffuser on my rear view mirror so that it could permeate my car. Even when I have to now keep it in my cup holder, if I pick it up the scent disc always falls out. So I canceled my car diffuser subscription because why do I want something that doesn't even work properly. The one good thing about it is that you can control the level of scent that comes out which I think is great
Wanted to love it.
1 out of 5 stars
Annnnn - 18 days ago
originally posted on Pura Scents
Stopped working in less than a month. And I’ve tried getting in contact with PURA and no one has gotten back to me!!!
Does not stay charged very
3 out of 5 stars
Jenny S. - 19 days ago
originally posted on Pura Scents
[This review was collected as part of a promotion.] Does not stay charged very long and the sent is not very strong
Way Better Version
5 out of 5 stars
moongirl007 - 20 days ago
originally posted on Pura Scents
I had been waiting for a wireless version and really glad they finally made it. The charge lasts standard for something this size but I love that the charger isn' always plugged in. Fits better in the cupholder too than the first model.
Charge Does Not Last
3 out of 5 stars
Rikki C. - 20 days ago
originally posted on Pura Scents
The charge on the Pura Car Pro does not last very long at all.
Does not recognize the disc
3 out of 5 stars
Bob L. - 20 days ago
originally posted on Pura Scents
[This review was collected as part of a promotion.] This is a replacement for a car diffuser that I had that was not working properly. I was looking forward to a fresh start with my new diffuser. It does not recognize the disc I snap into it, so it does not record usage to be able to monitor when to change disc. Guess this is a glitch that has not been worked out as this is what my previous car diffuser was doing.
Volcano Car Set
5 out of 5 stars
Susan G. - 21 days ago
originally posted on Pura Scents
[This review was collected as part of a promotion.] One of my favorite scents for my home so I thought I would try the car system with this scent. Absolutely love it and get so many compliments that my car smells amazing.
Just right
5 out of 5 stars
Amy M. - 23 days ago
originally posted on Pura Scents
[This review was collected as part of a promotion.] Scent is just enough to freshen my large car. I keep it up front and I am not overpowered by the smell which I find with most car fresheners.
Second car difuser
3 out of 5 stars
Liana H. - 23 days ago
originally posted on Pura Scents
[This review was collected as part of a promotion.] The first one I received did not work and would not connect. After trouble shooting it turned out to be something wrong with the device. I was sent another one. So far so good. I just can’t smell the fragrance that well. I wouldn’t buy this again unfortunately.
Slight scent added to vehicles
3 out of 5 stars
Jo Y. - 25 days ago
originally posted on Pura Scents
[This review was collected as part of a promotion.] I like the concept…kind of hard to find somewhere to put it. The scent isn’t very strong…even on high. Wish is could be stronger
Still not recognizing scents
2 out of 5 stars
Peter K. - 26 days ago
originally posted on Pura Scents
[This review was collected as part of a promotion.] This was a replacement for my original car diffuser, yet I am still having the same issue. Not sure whether there was a firmware update of something, but this diffuser like my last does not recognize the scent cartridges, and unfortunately you cannot manually add them like you can for the in-home diffusers.
Almost perfect… it not quite
4 out of 5 stars
Jen F. - 26 days ago
originally posted on Pura Scents
The carefully curated scents that I love in my home are now in my car and I love it, but the defuser could use some tweaking. It would be nice to customize more setting in the app. It is distracting to adjust while driving. I have push the button multiple times to get the scent to the subtle setting that I prefer. Then have to remember to turn it off when I’m done driving. Wish I could set scent level, duration run time and save/loc my setting in the app. Then I’d only have to push the button once when I want it to run. The auto feature runs every time so get in the car. That’s too much.
Pro is amazing - just needs a few small improvements
4 out of 5 stars
Mark - 26 days ago
originally posted on Pura Scents
I've had my Pro since Christmas '24 and love it! One issue that holds it back from 5 stars is the short battery life. Here's what I would like to see which would probably help a lot: Make a "custom frequency" setting that we can set up in the app, which would allow the user to set up the power on/frequency/power off timers. For example, I would create a setting that would say "Step 1: when uninterrupted motion detected for more than 10 seconds, turn on Pura Pro. 2. Run subtle release of fragrance every 5 minutes. 3. When motion has stopped for more than 30 seconds, turn off Pura Pro". Each of those steps would be able to be custom set to suit the needs of the user. I have no problems with the scents or how long they last. But I often enter my car to find the Pro is already on and based on the scent has been for at least a few minutes if not longer, with no one in the car, no motion of the car itself. All I can think is a large truck may have gone by or wind movement or ??? This should be able to be contained to an app update and maybe a firmware update, since you're not changing the hardware functionality of the unit. Keep up the great work Pura team! This is definitely a great addition to my home - we have one pro and two originals in all three of the cars! :)
No fragrance insert
1 out of 5 stars
Thumbs down graphic, would not recommend
Nia - 27 days ago, Verified purchaser
Mine came without the fragrance insert.
1 reply from Purascents Team team - 26 days ago
Hi Nia, diffusers and fragrances are sold separately.
Disappointed -Frustrating Return Process
2 out of 5 stars
Aditya - 27 days ago
originally posted on Pura Scents
The diffuser didn’t work well — I could barely smell anything unless I put my nose right next to it. On top of that, the return process was unnecessarily complicated. You have to email and call, then wait in line just to get a return label. A smoother return experience and better product performance would’ve made a big difference.