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Pura Car Smart Fragrance Diffuser
$24.49 reg $34.99
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save $10.50 (30% off)In Stock
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About this item
Highlights
- 30-day scent life
- Automatically start & stop, adjust intensity & more
- Created with ingredients that are clean and safe
- USB-C power cord included
Description
A car scenting experience unlike any other.
Smart Control: Set and adjust the intensity of your fragrance through the app or manually with the push of a button. Push once to go from high intensity to medium, once more for low intensity, and again for sleep mode.
Automatic Start & Stop: Your diffuser’s accelerometer detects motion, so it automatically turns on when you go and stops when you stop—helping you save fragrance while keeping you hands-free.
Premium Fragrances: Pura Car fragrances are high-quality scents that actually smell good. All our scents are created with safe and clean ingredients and last for about 30 days.
Smart Control: Set and adjust the intensity of your fragrance through the app or manually with the push of a button. Push once to go from high intensity to medium, once more for low intensity, and again for sleep mode.
Automatic Start & Stop: Your diffuser’s accelerometer detects motion, so it automatically turns on when you go and stops when you stop—helping you save fragrance while keeping you hands-free.
Premium Fragrances: Pura Car fragrances are high-quality scents that actually smell good. All our scents are created with safe and clean ingredients and last for about 30 days.
Dimensions (Overall): 2 Inches (H) x 2.75 Inches (W) x 2.75 Inches (D)
Oil Diffuser Type: Electric
Battery: No Battery Used
Warranty: 1 Year Limited Warranty. To obtain a copy of the manufacturer's or supplier's warranty for this item prior to purchasing the item, please call Target Guest Services at 1-800-591-3869
TCIN: 90895978
UPC: 810076675671
Item Number (DPCI): 054-09-3237
Origin: Assem USA w/foreign/dom. parts
If the item details aren’t accurate or complete, we want to know about it.
Shipping details
Estimated ship dimensions: 4.5 inches length x 4.5 inches width x 4 inches height
Estimated ship weight: 1 pounds
We regret that this item cannot be shipped to PO Boxes.
This item cannot be shipped to the following locations: American Samoa (see also separate entry under AS), Guam (see also separate entry under GU), Northern Mariana Islands, Puerto Rico (see also separate entry under PR), United States Minor Outlying Islands, Virgin Islands, U.S., APO/FPO
Return details
This item can be returned to any Target store or Target.com.
This item must be returned within 90 days of the date it was purchased in store, shipped, delivered by a Shipt shopper, or made ready for pickup.
See the return policy for complete information.
Q: Does the diffuser need to be connected the whole time or only for charging?
submitted by cleaningfreak - 1 month ago
A: This diffuser has to be plugged into a power source when using.
submitted byPurascents Team - 1 month agoBrand expert
Q: What is the range of smell ? Could u. Use this in a smaller room ?
submitted by Npegorin - 9 months ago
A: Hello - this is meant for a car and needs to be plugged into USB to use. You could try it in a small room but we would recommend the Pura 4 if it is going to be used in the home.
submitted byPurascents Team - 9 months agoBrand expert
Q: Can I use other oils with this diffuser?
submitted by TF610 - 1 year ago
A: Pura car fragrance refills are the only fragrances that can be used.
submitted byPurascents Team - 1 year agoBrand expert
Q: Do the refills fit in a BBW diffusers?
submitted by jojowork - 1 year ago
A: No, the refills can only be used in Pura diffusers.
submitted byPurascents Team - 1 year agoBrand expert
Q: Does put diffuser includes fragrance?
submitted by Mary - 1 year ago
A: Hello! It does not include the fragrance. Fragrances need to be purchased separately.
submitted byPurascents Team - 1 year agoBrand expert
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Guests are saying
The Pura Car Pro diffuser offers a modern and stylish way to keep your car smelling fresh with a variety of scents. Guests appreciate its sleek design, ease of use, and the ability to control fragrance intensity through an app. While many enjoy the pleasant aromas and the wireless feature, some have noted concerns about battery life and scent consistency. Overall, it provides a luxurious experience for those looking to enhance their driving environment.
Summary created by AI from text of reviews reflecting recent feedback provided across different star ratings (includes incentivized reviews)
4.3 out of 5 stars with 4913 reviews
quality: 3 out of 5
value: 3 out of 5
40% would recommend
5 recommendations
5 out of 5 stars
3 December, 2025
originally posted on Pura Scents
first one broke, thankfully they
[This review was collected as part of a promotion.] first one broke, thankfully they replaced for free, works well in car
5 out of 5 stars
1 December, 2025
originally posted on Pura Scents
A Car that Smells Great!!
[This review was collected as part of a promotion.] We look forward to getting in the car when we see the little blue ring on our Pura car diffuser. The car smells great!
5 out of 5 stars
1 December, 2025
originally posted on Pura Scents
Easy to use, cost effective
[This review was collected as part of a promotion.] Easy to use, cost effective for use at the office.
1 out of 5 stars
1 December, 2025
originally posted on Pura Scents
failure product
[This review was collected as part of a promotion.] dont like this coz the product does not work normally in the hot tempicture!
2 out of 5 stars
28 November, 2025
originally posted on Pura Scents
Love the convenience, hate the battery life
[This review was collected as part of a promotion.] I bought the Pura Car Pro about a month ago. I have loved the scent in my car and that I can control how strong and how long I would like it to be on. However, I am really struggling with the battery. I charge it, and the website says the charge should be good for approximately 15 hours, however, mine last approximately 2 hojurs. I have watched the battery go down as it sits on my counter after I have unplugged it from charging. I’m sure it is just a one off with my Pura Car Pro, but it has definately taken the shine off of it for me.
5 out of 5 stars
27 November, 2025
originally posted on Pura Scents
Love it love it.
[This review was collected as part of a promotion.] I have the diffuser in my home and loved how it keeps my house smelling that I got the car pro and I get to still enjoy the scents i get from Pura.
4 out of 5 stars
26 November, 2025
originally posted on Pura Scents
Love Volcano
[This review was collected as part of a promotion.] I can barely smell it. I am addicted to Volcano and wish the scent in my car was stronger
5 out of 5 stars
25 November, 2025
originally posted on Pura Scents
I’ve had my Pura car
[This review was collected as part of a promotion.] I’ve had my Pura car set for about a month. Love it!!!!
2 out of 5 stars
25 November, 2025
originally posted on Pura Scents
Sad it didn't work out
[This review was collected as part of a promotion.] I bought the Pura Car Pro despite the mixed reviews on it's reliability. At first, it worked wonderfully and filled the car with the wonderful scent of Birchwood Pine by Nest. It had to be turned off when I was finished driving even though it's supposed to turn off on its own. Like the reviews before me, it stopped working and gave an error code that it couldn't read the cartridge. This was disappointing but not surprising. Needless to say, I gave it two stars because when it worked it was great but it only lasted a month.
5 out of 5 stars
23 November, 2025
originally posted on Pura Scents
Perfect for the car
[This review was collected as part of a promotion.] This is the perfect size for my car to fit in the front console. Appreciate that I can choose the level of fragrance. Only issue is I am having trouble tracking in the app how much life is left in the scent cartridge.
5 out of 5 stars
22 November, 2025
originally posted on Pura Scents
It is excellent!! Everyone wants
[This review was collected as part of a promotion.] It is excellent!! Everyone wants to know what makes my car smell great 😊
5 out of 5 stars
18 November, 2025
originally posted on Pura Scents
I don’t drive a lot
[This review was collected as part of a promotion.] I don’t drive a lot but it’s nice when I do and be able to have a great smell in my truck.
2 out of 5 stars
17 November, 2025
originally posted on Pura Scents
Loud and Unreliable
[This review was collected as part of a promotion.] It's super loud when it runs and it resets the intensity each time it turns on (does not save settings). Smell is inconsistent. I don't even know if it's actually diffusing the scent. I'm not a fan of this device.
5 out of 5 stars
17 November, 2025
originally posted on Pura Scents
I love that it puts
[This review was collected as part of a promotion.] I love that it puts out just the right amount of scent and isn’t overwhelming.
5 out of 5 stars
17 November, 2025
originally posted on Pura Scents
Love my car diffuser
[This review was collected as part of a promotion.] The diffuser was super easy to set up with the app and keeps a charge really well. It has different settings for how much of the scent is released and I really like this feature because I can get sensitive to smells. It fit perfectly in my cupholder and my passengers always think it’s the cutest thing! Definitely going to keep using this product
5 out of 5 stars
17 November, 2025
originally posted on Pura Scents
Like New!
[This review was collected as part of a promotion.] My car is 6yo and lives by 3 kids, 2 dogs and countless kid carpools… it hasn’t had a preferable smell for awhile. I dove head first into Pura and am not looking back! Pura car has been such a pleasant addition! We have started with the apple scent and salt scent and can’t wait to move into the next seasonal smell of fraiser fir! Pura car is a must!!
4 out of 5 stars
14 November, 2025
originally posted on Pura Scents
I ended up returning and
[This review was collected as part of a promotion.] I ended up returning and got the PRO. It was only due to my car not having a plug with a spot nearby available to hold the air freshener.
5 out of 5 stars
13 November, 2025
originally posted on Pura Scents
I absolutely love the Pura
[This review was collected as part of a promotion.] I absolutely love the Pura air freshener! The scents are amazing clean, long-lasting, and not overpowering. I really like that I can control it from my phone and adjust the intensity or schedule it to run only at certain times. It keeps my car smelling fresh all day, and the refills last a good while. Definitely worth it
4 out of 5 stars
13 November, 2025
originally posted on Pura Scents
A worthy product to buy
[This review was collected as part of a promotion.] The setup for the device is easy. The booklet walks you through the process and I didn’t have an issues setting up. This was my first product so it was not the upgrade therefore, I can not say anything about the other devices. The settings on the device are very powerful and even on the lightest of settings it can fill up the car. If you drive with no music you will be able to hear the devices on the loudest setting.
5 out of 5 stars
12 November, 2025
originally posted on Pura Scents
Love how it turns in
[This review was collected as part of a promotion.] Love how it turns in as soon as I get in the car. Always get compliments on how good my car smells