As I Am Curling Jelly Definer - 8oz
$12.99 ($1.62/ounce)
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Guests are saying
This curling jelly has garnered mixed feedback from guests, with many praising its ability to define curls and provide a soft hold without flaking. Guests appreciate its lightweight formula, pleasant scent, and effectiveness on various hair types, particularly for those with coily or wavy hair. However, some guests experienced issues with dryness and product consistency. Overall, it is a popular choice for achieving well-defined, moisturized curls.
Summary created by AI from text of reviews reflecting recent feedback provided across different star ratings (includes incentivized reviews)
4.2 out of 5 stars with 163 reviews
effectiveness: 4.16 out of 5
quality: 4.28 out of 5
value: 3.88 out of 5
76% would recommend
38 recommendations
1 out of 5 stars
Thumbs down graphic, would not recommend
19 July, 2026Verified purchase
No hold
I wanted to like this but it was too watery and did not hold my curls. My hair felt dry when applying. I love some of the other products like the classic leave in and the rosemary shampoo from As I Am but this one was a total miss for me.
5 out of 5 stars
20 May, 2026
(no review title)
This is the best hair jelly I have ever used in my life. I have bought many different kinds and this is the best one I have ever used. It make my hair nice and soft and the curliest I have ever had it. It’s not tangly or anything. Actually amazed and it’s cheap too!
5 out of 5 stars
Thumbs up graphic, would recommend
11 March, 2026Verified purchase
(no review title)
Love it great hold
1 out of 5 stars
7 January, 2026Verified purchase
(no review title)
The box was opened when it arrived. This is not acceptable.
1 out of 5 stars
23 December, 2025
Seal open
Seal was open.
5 out of 5 stars
Thumbs up graphic, would recommend
2 August, 2025Verified purchase
As I Am Curling Jelly
I love this product! Actually ALL of the ASiam products thus far! They work well on my family’s thick course hair and they smell good too!
5 out of 5 stars
Thumbs up graphic, would recommend
21 July, 2025Verified purchase
Really good
I liked how it defined my curls/waves and it didn’t dry out my hair. It didn’t leave any residue or flakes. It’s not a super strong cast but I like the way it worked for definition anyways.
5 out of 5 stars
Thumbs up graphic, would recommend
7 September, 2024Verified purchase
Great Hair Gel
Love this gel. Doesn’t weigh hair down and keeps curls all day.
1 out of 5 stars
Thumbs down graphic, would not recommend
5 June, 2024Verified purchase
Sad
The tap that come inside was open, got by this by delivery, this why I go instead but they didn’t have no more
3 out of 5 stars
Thumbs up graphic, would recommend
5 February, 2024
Shipment.
I am sure this product is good for curls but I have a problem with the shipping. When I got the product it was sealed very good. But when I opened the product the seal for the product was already open and the container wasn’t filled all the way. I’m wondering maybe it spilled during the shipment or if that’s how much product you get. The product smells and feels amazing and has helped my curly hair.
5 out of 5 stars
Thumbs up graphic, would recommend
2 October, 2023Verified purchase
My Curls love this Light weight and clean formula.
I love this gel for my curls! It feels light weight and never leaves any residue. I love using a clean brand that just works. I recommend the gel to all my curl queens.
5 out of 5 stars
Thumbs up graphic, would recommend
19 August, 2023
Curling Jelly
I have 4b/4c hair & after adding water to my hair I use this curling jelly and run my fingers through my hair & it defines my curls & it does not flake. I get so many compliments on my short hair so im confused by all the negative reviews. I really like this product, the container is small so you'd probably need alot for longer hair but like I said before my hair is very short & it works really good for me.
2 out of 5 stars
Thumbs down graphic, would not recommend
21 June, 2023Verified purchase
Dry stiff curls, had to wash hair the next day
This defined my hair for literally a day then the next day it was extremely dry, flakey and stiff
1 out of 5 stars
Thumbs down graphic, would not recommend
9 May, 2023Verified purchase
Ehh
The definition in my hair only stayed the day I washed it and was gone the next day, I didn’t like that. I need a gel that is going to give at least 3 to 5 days for my wash n gos.
1 out of 5 stars
Thumbs down graphic, would not recommend
15 April, 2023
Not for me
I have 4c hair and do twist outs here and there. When this product dried it, it looked like it had snowed on my head. It left flakes all over the place.
3 out of 5 stars
Thumbs down graphic, would not recommend
6 December, 2022Verified purchase
Just okay
Kinda works but the smoothing gel with the as I am leave in gives me much better definition on my 3c/4a hair. I used those two with ecostyler as my final step and my hair never looked better. Also my hair stayed moisturized with essentially no tangles for over a week. That has never happened to me b4 using any styling combo. That said, I will not be purchasing the curling jelly again an will stick with the smoothing gel. Another plus with a spooning Joe is that you do not have to use it on soaking wet hair as you do with the jelly . So a lot less messy of a styling process.d
5 out of 5 stars
Thumbs up graphic, would recommend
29 November, 2022Verified purchase
Love this product!
The best curling product ever! For ALL hairtypes.
5 out of 5 stars
Thumbs up graphic, would recommend
3 July, 2022Verified purchase
Hydrating and medium-strong hold
Such a hydrating, medium-strong hold gel for my 3c-4a curls. It is a complete dupe for the curlsmith curl defining styling soufflé.
5 out of 5 stars
16 March, 2022Verified purchase
Perfect for 2b/2c
I have 2b/2c hair that is often weighed down by products, so it is a challenge to find something that helps define my curls but is still light enough to keep them soft. I kept seeing rave reviews for this curling jelly, but assumed it was more for curlier or coily hair. I decided to take a chance and try it and I am kicking myself for waiting so long. All I can say is wow...exactly what I have been looking for all these years. My curls are really soft, well-defined, and are popping! They seem to hold their definition all day and with little to no frizz. I will definitely be repurchasing.
5 out of 5 stars
15 March, 2022Verified purchase
AMAZING for Low Porosity Wavy Hair
I've been looking for products with no protein for my low porosity wavy (2b/2c) hair and this product works great in my hair! It gives me great definition and hold! I would definitely recommend it for anyone with low porosity hair!