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Maybelline Tattoo Studio Automatic Gel Pencil Waterproof Eyeliner - 0.01oz - 2 of 4Maybelline Tattoo Studio Automatic Gel Pencil Waterproof Eyeliner - 0.01oz - 3 of 4Maybelline Tattoo Studio Automatic Gel Pencil Waterproof Eyeliner - 0.01oz - 4 of 4
Maybelline Tattoo Studio Automatic Gel Pencil Waterproof Eyeliner - 0.01oz - 1 of 4

Maybelline Tattoo Studio Automatic Gel Pencil Waterproof Eyeliner - 70 Sleepless Sapphire - 0.01 oz


Color70 Sleepless Sapphire
  • 10 Pitch Black
  • 20 Midnight Mocha
  • 40 Espressotini
  • 70 Sleepless Sapphire

In Stock

Eligible for registries and wish lists
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At a glance

About this item

Highlights

  • Meet Maybelline New York’s Tattoo Studio Smokey Gel Pencil: Maybelline’s blendable, mechanical, and long-lasting gel eyeliner pencil; The Tattoo Studio Smokey Gel Pencil eyeliner features a smooth glide and smudge resistant formula for a smokey look with a smoldering matte finish for up to 36HR lasting wear
  • Made With A Breakthrough Powder In Gel Formula: This long lasting waterproof eyeliner leaves behind a smokey, blurred and elegant look; Features a long lasting waterproof formula that is ophthalmologist tested and is suitable for contact lens wearers
  • Four Shades to Match Your Look: Tattoo Studio Smokey Gel Pencil eyeliner is now available in three shades - Pitch Black, Mdnight Mocha, Espressotini, and Sleepless Saphire
  • Maybelline Has What You Need: Create any look--foundation, bb creams, concealers & highlighters to create a perfect canvas, eyeshadows, brow pencils & eyeliners for any eye look & lip products, from showstopping matte lipstick to natural lip balms
  • Remove Maybelline Makeup With Micellar Water: Use Garnier Micellar Water as a gentle makeup remover at night, and as a facial cleanser in the morning to prep skin for Maybelline makeup

Description

Meet Maybelline's first blendable mechanical gel eyeliner pencil. Just blend and set for a smoldering smokey look. Maybelline NY’s Tattoo Studio Smokey Gel Pencil glides on smooth for a sultry blend and smoldering tattoo matte finish. This smudge proof eyeliner doesn’t smear—even in the inner line. It’s a long-lasting waterproof blue eyeliner that’s formulated with powder in a gel, leaving behind a smokey, blurred and elegant look. Plus, it’s designed with a precision application tip for ultimate control. Now available in three shades,Pitch Black, Mdnight Mocha, Espressotini, and Sleepless Saphire. Ophthalmologist tested and is suitable for contact lens wearers.

Step 1: Apply Tattoo Studio Automatic Gel Pencil Eyeliner along the upper lid and lower lash line for intensity
Step 2: Use the blender to smudge out the look. Sets for up to 36HR.
Step 3: Eyeliner is easily removed at home with makeup remover.
Suggested Age: 13 Years and Up
Color Finish: Matte
Color Palette: Dark Tones
Product Form: Liner
Beauty Purpose: Defining
Net weight: .04 Ounces
Features: Waterproof
TCIN: 90909334
UPC: 041554091984
Item Number (DPCI): 052-07-1981
Origin: Imported
If the item details aren’t accurate or complete, we want to know about it.

Ingredients:

dimethicone, trimethylsiloxysilicate, polyethylene, acrylates/stearyl acrylate/dimethicone methacrylate copolymer, synthetic fluorphlogopite, nylon-12, paraffin, cera microcristallina/microcrystalline wax/ cire microcristalline, polyisobutene, silica pentaerythrityl tetra-dht-butyl hydroxyhydrocinnamate, disteardimonum hectorite, tn oxide, propylene [+/-may contan/ carbonate ci77491, ci 77492. ci77499/iron oxides, ci 77891/ dioxide, ci77400/ titanium powder ci77510/ bronze ammonum ferric ferrocyanide, mica, ci 77266/black2] fil-t257469/3

Allergens & Warnings:

WARNING: EYE COSMETICS IN A SCRATCHED, INFECTED OR IRRITATED EYE AND SCRATCHES FROM COSMETIC EYE APPLICATORS CAN LEAD TO EYE DAMAGE AND IN EXTREME CASES, EVEN BLINDNESS. IF YOUR EYE IS SCRATCHED, STOP USING ALL EYE COSMETICS AND GO TO AN OPHTHALMOLOGIST IMMEDIATELY. NEVER APPLY THIS PRODUCT IN A MOVING VEHICLE.

Shipping details

Estimated ship dimensions: 0.406 inches length x 1.875 inches width x 5.625 inches height
Estimated ship weight: 0.01 pounds

Return details

This item can be returned to any Target store or Target.com.
This item must be returned within 90 days of the date it was purchased in store, delivered to the guest, delivered by a Shipt shopper, or picked up by the guest.
See the return policy for complete information.

Q: Does this eyeliner stay on or does it travel up to eye crease?

submitted by Shopaholic - 4 years ago
  • A: Hi there, thanks for reaching out. Our first semi-permanent, high-impact liquid eyeliner delivers precise definition and lasts up to 36 hours! Easily removable with no hassle, no mess, and no raccoon eyes. Once applied, it will not transfer. We hope you can try it out! XOXO

    submitted byMaybelline Consumer Care - 4 years ago
    Brand expert
  • A: Hey Shopaholic, The Maybelline Tattoo Studio Smokey Gel Pencil Eyeliner should stay on. It features a long lasting waterproof formula. However, I would recommend using an eyelid primer before any eye makeup to avoid creasing, like Ulta Beauty Collection Eye Primer https://www.target.com/p/ulta-beauty-collection-eye-primer-nude-matte-0-3oz-ulta-beauty/-/A-82609408#lnk=sametab For real-time answers to all your beauty questions, use the “Chat with a Virtual Beauty Consultant” button on any beauty product page

    submitted byTarget Beauty Consulting - 4 years ago
    Brand expert

Q: What age group is this eyeliner suitable for?

submitted by AI Shopping Assistant - 1 month ago
  • A: The eyeliner is recommended for individuals aged 13 years and up.

    submitted byAI Shopping Assistant - 1 month ago
    Ai generated

Q: What are the key features of this eyeliner?

submitted by AI Shopping Assistant - 1 month ago
  • A: The key features include waterproof formula and automatic pencil design for easy application.

    submitted byAI Shopping Assistant - 1 month ago
    Ai generated

Q: Is this eyeliner suitable for sensitive skin?

submitted by AI Shopping Assistant - 1 month ago
  • A: The liner contains micellar water, which is known for being gentle on sensitive skin.

    submitted byAI Shopping Assistant - 1 month ago
    Ai generated

Q: What type of finish does this eyeliner provide?

submitted by AI Shopping Assistant - 1 month ago
  • A: This eyeliner offers a matte finish, ideal for a sleek look.

    submitted byAI Shopping Assistant - 1 month ago
    Ai generated

Q: What colors can I expect from this eyeliners palette?

submitted by AI Shopping Assistant - 1 month ago
  • A: The eyeliner comes in dark tones, perfect for dramatic eye looks.

    submitted byAI Shopping Assistant - 1 month ago
    Ai generated

Q: Can it be applied to waterline

submitted by Katie - 2 months ago
  • A: Hi there! Thank you for reaching out about our Maybelline Tattoo Studio Automatic Gel Pencil Waterproof Eyeliner. Yes, the Maybelline Tattoo Studio Automatic Gel Pencil is suitable for use on the waterline. This formula is specifically designed to be waterproof, smudge-resistant, and long-wearing (up to 36 hours!), making it an excellent choice for the waterline where moisture typically causes other eyeliners to fade. It is also ophthalmologist-tested, meaning it has been evaluated for safety for use around the delicate eye area and for contact lens wearers. Pro-Tip for the Waterline: To get the most intense color and longest wear, try gently 'paddling' the pencil along the waterline in short strokes. Because it is a high-pigment gel formula, it sets quickly, so you'll get a bold look that stays put all day without migrating. Enjoy your bold, tattooed look!

    submitted byMaybelline Consumer Care - 2 months ago
    Brand expert

Q: How much product is in the pencil?

submitted by Raya - 10 months ago
  • A: Hi there, Raya! Thank you for reaching out about our Tattoo Studio Gel Pencil Liner. Our pencil is 0.4 x 1.88 x 5.63 inches; 0.32 ounces. We hope this is helpful! XOXO

    submitted byMaybelline Consumer Care - 8 months ago
    Brand expert

Q: Is this good for use in your waterline?

submitted by the671 - 2 years ago
  • A: Hi there! Thank you for reaching out about our Tattoo Studio Gel Pencil Waterproof Liner. We recommend applying on the top and bottom lash line. From classic black to bright white eyeliner looks, and every brilliant shade in between, this collection has a perfect shade for your every mood! Waterproof, smudge resistant, fade resistant, and sebum resistant. XOXO

    submitted byMaybelline Consumer Care - 2 years ago
    Brand expert

Q: I have glaucoma. Will this eyeliner affect my condition?

submitted by Prabha - 4 years ago
  • A: Hi Prabha, thank you for asking about our Maybelline Tattoo Studio Smokey Gel Pencil Eyeliner. We ask that you consult with your doctor to see if this product is right for you.

    submitted byMaybelline Consumer Care - 4 years ago
    Brand expert

Additional product information and recommendations

Guests are saying

This eyeliner offers a smooth application and impressive staying power, making it a favorite among guests for daily wear. Many appreciate its rich color and versatility for creating various looks, including smoky eyes. However, some guests experienced issues with smudging and allergic reactions. Overall, it is a reliable choice for those seeking a long-lasting eyeliner that enhances their makeup routine without frequent touch-ups.
    Summary created by AI from text of reviews reflecting recent feedback provided across different star ratings (includes incentivized reviews)
    4.4 out of 5 stars with 1055 reviews
    easy to apply: 4.17 out of 5
    easy to remove: 4 out of 5
    long lasting: 3.64 out of 5
    quality: 3.4 out of 5
    value: 3.54 out of 5
    52% would recommend
    55 recommendations
    4 out of 5 stars
    4 March, 2026

    (no review title)

    Love the Midnight Mocha color. This goes on smoothly and lasts fairly well
    linnie
    easy to apply: 5 out of 5
    easy to remove: 5 out of 5
    long lasting: 3 out of 5
    Did you find this review helpful?
    1 out of 5 stars
    Thumbs down graphic, would not recommend
    1 March, 2026Verified purchase
    • Skin concern: Aging, Uneven skin tone
    • Hair color: Blonde
    • Eye color: Blue
    • Skin type: Normal
    • Skin tone: Medium

    (no review title)

    This color doesn’t show at all on my skin. I have always used the black, and love it, but this doesn’t show at all on my eyes. I will go back to black.
    1 reply from Maybelline Consumer Care team - 30 days ago
    Hello Kathy! We appreciate the loyalty to our Tattoo Studio Automatic Gel Pencil and are sorry to hear that the Midnight Mocha shade did not provide the high-impact color payoff expected after using our classic black. This particular shade is designed to offer a softer, smokey charcoal-toned definition that provides a more muted and natural alternative to the bold intensity of a deep black. For those who enjoy the long-lasting performance of this waterproof formula but require maximum visibility, we recommend ensuring the eyelid is free of oils or powders before application to allow the gel pigment to adhere directly to the skin for its truest color delivery. A helpful tip for increasing the depth of this softer shade is to gently layer the product or use the built-in blender to smudge the line slightly, which can help concentrate the pigment along the lash line. We value this insight into how our different shades perform across various skin tones and invite you to visit our website for more information on the full range of colors available in this collection.
    Kathy
    easy to apply: 1 out of 5
    easy to remove: 1 out of 5
    long lasting: 1 out of 5
    quality: 1 out of 5
    value: 1 out of 5
    Did you find this review helpful?
    5 out of 5 stars
    Thumbs up graphic, would recommend
    19 February, 2026

    (no review title)

    my favorite
    Cats
    easy to apply: 5 out of 5
    easy to remove: 5 out of 5
    long lasting: 5 out of 5
    quality: 5 out of 5
    value: 5 out of 5
    Did you find this review helpful?
    5 out of 5 stars
    Thumbs up graphic, would recommend
    22 January, 2026Verified purchase

    Great Eyeliner

    Applies easily and lasts all day.
    Abby
    easy to apply: 5 out of 5
    easy to remove: 5 out of 5
    long lasting: 5 out of 5
    quality: 5 out of 5
    value: 5 out of 5
    Did you find this review helpful?
    1 out of 5 stars
    Thumbs down graphic, would not recommend
    9 January, 2026Verified purchase
    • Skin tone: Light

    No pigmentation at all

    No color
    1 reply from Maybelline Consumer Care team - 3 months ago
    Hello Karolina! We are sorry to hear that you aren't seeing the rich, deep pigment you expected from our Midnight Mocha shade. Our Tattoo Studio Gel Pencils are formulated to be long-wearing and waterproof, which means the gel can sometimes create a thin protective seal on the tip if it hasn't been used for a few days. To get the smoothest color payoff, try gently "scribbling" the pencil on the back of your hand for a second to warm up the gel formula and break that surface seal; this should allow the creamy Mocha pigment to glide onto your lash line much more easily. Additionally, ensuring your eyelids are free of excess oils or heavy creams before application will help the waterproof formula grip the skin and show its true intensity. We appreciate you bringing this to our attention so we can help you get the most out of your eyeliner.
    Karolina
    easy to apply: 2 out of 5
    easy to remove: 1 out of 5
    long lasting: 1 out of 5
    quality: 1 out of 5
    value: 1 out of 5
    Did you find this review helpful?
    5 out of 5 stars
    Thumbs up graphic, would recommend
    11 December, 2025Verified purchase

    Good

    Been using revlon’s eyeliner that is just like this, but not waterproof. This one is much better than the Revlon one. Not to mention you can’t find the Revlon one anywhere nobody will order it. This is a really nice eyeliner. It goes on smooth and it really doesn’t melt off like recline and other do. I love it. I will only buy this one from now on.
    Angela
    easy to apply: 5 out of 5
    easy to remove: 5 out of 5
    long lasting: 5 out of 5
    quality: 5 out of 5
    value: 5 out of 5
    Did you find this review helpful?
    1 out of 5 stars
    Thumbs down graphic, would not recommend
    28 November, 2025Verified purchase
    • Eye color: Brown
    • Hair color: Brunette
    • Skin tone: Light
    • Skin type: Oily

    Waterproof Where?

    Made my eyes itchy, it smudged off immediately when I started sweating a bit on a hot day (I have oily skin). For a gel eyeliner it should be better and have stronger pigment. The Rimmel version of this is FAR superior and easier to apply with the smudger
    Locomoco98
    easy to apply: 1 out of 5
    easy to remove: 5 out of 5
    long lasting: 1 out of 5
    quality: 1 out of 5
    value: 1 out of 5
    Did you find this review helpful?
    5 out of 5 stars
    Thumbs up graphic, would recommend
    3 November, 2025Verified purchase

    Great Product

    This is my favorite eyeliner. Pigmintacion is great!
    Jeannette
    easy to apply: 5 out of 5
    easy to remove: 5 out of 5
    long lasting: 5 out of 5
    quality: 5 out of 5
    value: 5 out of 5
    Did you find this review helpful?
    5 out of 5 stars
    30 October, 2025Verified purchase
    • Skin type: Normal
    • Skin tone: Light

    (no review title)

    Long lasting
    M
    Did you find this review helpful?
    5 out of 5 stars
    4 September, 2025
    originally posted on maybelline.com
    Image

    Amazing LINER

    This liner is a LIFESAVER!!! i have had a scar on the back of my head since I was 12. I had brain surgery and have always loved short hair styles but could never wear them because my scar showed. This actully covers the scar and LASTS all day. I can now have a hair style I have always wanted thanks to YOU!!!!!
    becca08
    2 guests found this review helpful. Did you?
    5 out of 5 stars
    Thumbs up graphic, would recommend
    13 April, 2025Verified purchase
    • Skin tone: Light
    • Skin type: Normal
    • Eye color: Hazel

    My Fave

    The absolute best eyeliner, easy to apply, no need to sharpen!! My fave
    Nellie
    easy to apply: 5 out of 5
    easy to remove: 4 out of 5
    long lasting: 5 out of 5
    quality: 5 out of 5
    value: 5 out of 5
    1 guest found this review helpful. Did you?
    1 out of 5 stars
    11 January, 2025

    Allergic reaction

    I was using a CoverGirl pencil that smudges too much so I bought this. My eyelids swelled and my eyes became very red. Sad, because I like how it looked and stayed.
    McGowan
    3 guests found this review helpful. Did you?
    5 out of 5 stars
    Thumbs up graphic, would recommend
    1 January, 2025Verified purchase
    • Skin concern: Sun damage, Redness, Aging, Blackheads, Uneven skin tone
    • Skin tone: Medium
    • Hair color: Brunette
    • Eye color: Brown
    • Skin type: Combination

    Stays on all day

    Easy application, bold look, and stays on!
    Cristina
    easy to apply: 5 out of 5
    easy to remove: 5 out of 5
    long lasting: 5 out of 5
    quality: 5 out of 5
    value: 5 out of 5
    1 guest found this review helpful. Did you?
    3 out of 5 stars
    24 October, 2024
    • Skin type: Combination
    • Hair color: Blonde
    • Skin concern: Sensitivity
    • Eye color: Blue
    • Skin tone: Light

    Not Grey

    I was looking for a grey eyeliner, and the 20 midnight mocha looked like that in the pictures online, but the actual product packaging and product, when experienced live, is a decided light brown. The smudging brush is also more of an eraser than a blender. Still the color over all is nice. Just not what I was trying to buy.
    1 reply from Maybelline Consumer Care team - 1 year ago
    Hello there! We appreciate you reaching out about Maybelline Tattoo Studio Automatic Gel Pencil Waterproof Eyeliner. Your feedback is important to us. We are sorry to hear you did not get the results you had expected. Thank you for giving this product a try and we hope you continue to use our products with greater satisfaction.
    Sune
    easy to remove: 5 out of 5
    easy to apply: 4 out of 5
    4 guests found this review helpful. Did you?
    5 out of 5 stars
    7 September, 2024Verified purchase
    • Skin tone: Medium
    • Skin type: Normal
    • Hair color: Brunette
    • Eye color: Brown

    Smooth, Dark, and lasting !

    Best Eyeliner for it's $!!
    Maryland
    2 guests found this review helpful. Did you?
    5 out of 5 stars
    Thumbs up graphic, would recommend
    29 August, 2024Verified purchase
    • Skin tone: Light
    • Skin type: Combination
    • Skin concern: Acne, Blackheads, Aging, Pores, Dullness, Sensitivity, Uneven skin tone
    • Hair color: Brunette
    • Eye color: Green

    Stays on great!

    I was using revlon forever, but I think they changed it because it kept breaking. So I got this one and it is so great! I have been wearing eyeliner since the 90s, and this one is fantastic. It stays on all day at work, I work in a hot sweaty kitchen. I don't get racoon eyes, no need to reapply. Just perfect all day. I use the almay eye makeup every pads to take it off. In the purple container. Then I use a tissue to wipe that away and the rest of the makeup.
    Ddial
    9 guests found this review helpful. Did you?
    4 out of 5 stars
    Thumbs down graphic, would not recommend
    27 August, 2024Verified purchase
    • Skin concern: Aging, Dark circles
    • Hair color: Blonde
    • Eye color: Green
    • Skin type: Dry
    • Skin tone: Light

    Dries out quickly

    It worked great at first but even using the cap on it every time it was quite dry.
    sheila
    long lasting: 5 out of 5
    3 guests found this review helpful. Did you?
    4 out of 5 stars
    Thumbs up graphic, would recommend
    26 August, 2024Verified purchase

    Tattoo Eyeliner

    Went on smoothly and stays on well no smudging
    Pleasrd customer
    easy to apply: 4 out of 5
    easy to remove: 4 out of 5
    long lasting: 4 out of 5
    quality: 4 out of 5
    value: 3 out of 5
    2 guests found this review helpful. Did you?
    4 out of 5 stars
    Thumbs up graphic, would recommend
    6 June, 2024Verified purchase
    • Skin tone: Light
    • Skin type: Combination
    • Skin concern: Sensitivity
    • Hair color: Brunette
    • Eye color: Green

    Dark & Velvety, but...

    Dark & velvety, but this does not stay on my waterline more than an hour. For otherwise lining my eyes, it's fantastic. Just depends on what you're looking for.
    MACAVA
    9 guests found this review helpful. Did you?
    5 out of 5 stars
    Thumbs up graphic, would recommend
    4 June, 2024Verified purchase
    • Skin type: Combination
    • Eye color: Brown
    • Hair color: Black
    • Skin tone: Medium

    Maybelline Gel Liner

    Black glides easily- smooth and sleek look. Brown is the opposite.
    Target app user
    easy to remove: 5 out of 5
    long lasting: 5 out of 5
    value: 5 out of 5
    quality: 5 out of 5
    easy to apply: 5 out of 5
    1 guest found this review helpful. Did you?

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