Sponsored
IT Cosmetics Confidence in a Cleanser Gentle Face Wash - 5 fl oz - Ulta Beauty
$35.00 ($7.00/fluid ounce)
In Stock
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About this item
Highlights
- Revolutionary one-step, ultra-hydrating cleansing serum—perfect for even the most sensitive skin!
- Sulfate-free, soap-free, ophthalmologist-tested cleanser gently melts away dirt, oil and even long-wear eye makeup
- Proprietary Anti-Aging Armour™ Rejuvenating Concentrate immerses your skin in moisture
- Super ceramide complex, plus anti-aging collagen, hyaluronic acid and colloidal oatmeal
Description
Developed with plastic surgeons, Confidence in a Cleanser™ is your skin-loving cleanser and serum in one game-changing product! This breakthrough one-step skincare solution gently cleanses and moisturizes while leaving your skin feeling soft, refreshed and perfectly balanced. Ideal for all skin types and ophthalmologist-tested for your sensitive eye area, this sulfate-free and soap-free facial cleanser instantly removes all traces of makeup—even waterproof eye makeup—and improves your skin's vitality.
Featuring proprietary Anti-Aging Armour Rejuvenating Concentrate™ to help your skin appear rejuvenated and restore moisture, plus anti-aging collagen, hyaluronic acid, colloidal oatmeal and a super ceramide complex, Confidence in a Cleanser™ delivers powerful results instantly and more dramatic results over time!
Featuring proprietary Anti-Aging Armour Rejuvenating Concentrate™ to help your skin appear rejuvenated and restore moisture, plus anti-aging collagen, hyaluronic acid, colloidal oatmeal and a super ceramide complex, Confidence in a Cleanser™ delivers powerful results instantly and more dramatic results over time!
Health Facts: Contains Hyaluronic Acid, Sulfate-Free, Paraben-Free, Contains Ceramides, Phthalate-Free
Product Form: Gel Cream
Beauty Purpose: Basic Cleansing, Pore Cleansing, Anti-Aging, Hydrating
Recommended Skin Type: Extra Sensitive, Sensitive, Normal, Dry, Very Dry, Mature, Combination
Net weight: 5 fl oz (US)
TCIN: 82679890
UPC: 817919015397
Item Number (DPCI): 342-01-5797
Origin: Assem USA w/foreign/dom. parts
Healthcare Disclaimer:
Content on this site is for reference purposes only. Target does not represent or warrant that the nutrition, ingredient, allergen and other product information on our Web or Mobile sites are accurate or complete, since this information comes from the product manufacturers. On occasion, manufacturers may improve or change their product formulas and update their labels. We recommend that you do not rely solely on the information presented on our Web or Mobile sites and that you review the product's label or contact the manufacturer directly if you have specific product concerns or questions. If you have specific healthcare concerns or questions about the products displayed, please contact your licensed healthcare professional for advice or answers.
If the item details aren’t accurate or complete, we want to know about it.
Ingredients:
aqua/water/eau, disodium cocoamphodiacetate, glycerin, acrylates copolymer, sodium chloride, 1,2-hexanediol peg-7 glyceryl cocoate, arginine cocoate, cocamidopropyl betaine, peg-120 methyl glucose dioleate, styrene/acrylates copolymer, potassium cocoyl glycinate, coco-glucoside, citric acid, hexylene glycol, portulaca oleracea extract, limnanthes alba (meadowfoam) seed oil, allantoin, xanthan gum, cymbopogon martini oil, pelargonium graveolens flower oil, citrus paradisi (grapefruit) peel oil, lavandula angustifolia (lavender) oil, citrus sinensis peel oil expressed, butylene glycol, hydrolyzed collagen, ethylhexylglycerin, niacinamide, camellia sinensis leaf extract, tocopheryl acetate, ascorbyl tetraisopalmitate, glycyrrhiza glabra (licorice) root extract, chamomilla recutita (matricaria) flower water, colloidal oatmeal, leuconostoc/radish root ferment filtrate, aloe barbadensis leaf extract, curcuma longa (turmeric) root extract, melaleuca alternifolia (tea tree) leaf oil, glyceryl stearate, palmitic acid, stearic acid, phytosteryl/isostearyl/cetyl/stearyl/behenyl dimer dilinoleate, hydrogenated polydecene, ceramide np, butyrospermum parkii (shea) butter, ceteareth-20, glyceryl citrate/lactate/linoleate/oleate, hydroxypropyl bispalmitamide mea, glycosphingolipids, glycine soja (soybean) sterols, meadowfoam estolide, ceramide ap, ethylhexyl isonanoate, squalane, sodium hyaluronate, polysorbate 20, carbomer, palmitoyl pentapeptide-4, steareth-20, chrysin, palmitoyl tripeptide-1, palmitoyl tetrapeptide-7, n-hydroxysuccinimide, disodium edta, benzoic acid, phenoxyethanol, potassium sorbate, chlorhexidine digluconate, fd&c yellow 5 (ci 19140).
Allergens & Warnings:
Caution: For external use only. Use as directed. Keep out of reach of children. Discontinue use if irritation occurs.Shipping details
Estimated ship dimensions: 1.87 inches length x 2.14 inches width x 6.24 inches height
Estimated ship weight: 0.39 pounds
Return details
This item can be returned to any Target store or Target.com.
This item must be returned within 90 days of the date it was purchased in store, shipped, delivered by a Shipt shopper, or made ready for pickup.
See the return policy for complete information.
Q: What are the key ingredients in this cleanser?
submitted by AI Shopping Assistant - 14 days ago
A: Key ingredients include anti-aging collagen, hyaluronic acid, colloidal oatmeal, and a super ceramide complex.
submitted byAI Shopping Assistant - 14 days agoAi generated
Q: Is this product free from sulfates and parabens?
submitted by AI Shopping Assistant - 14 days ago
A: Yes, it is sulfate-free and paraben-free, making it gentle on the skin.
submitted byAI Shopping Assistant - 14 days agoAi generated
Q: Is this cleanser suitable for sensitive skin?
submitted by AI Shopping Assistant - 14 days ago
A: Yes, it is perfect for even the most sensitive skin types.
submitted byAI Shopping Assistant - 14 days agoAi generated
Q: Does the cleanser remove waterproof makeup?
submitted by AI Shopping Assistant - 14 days ago
A: Yes, it gently melts away even waterproof eye makeup.
submitted byAI Shopping Assistant - 14 days agoAi generated
Q: What is the main purpose of this cleanser?
submitted by AI Shopping Assistant - 14 days ago
A: The main purposes are basic cleansing, pore cleansing, anti-aging, and hydrating.
submitted byAI Shopping Assistant - 14 days agoAi generated
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Guests are saying
This cleanser is highly praised for its gentle yet effective formula, making it suitable for sensitive skin. Guests appreciate its ability to remove makeup without leaving a dry or tight feeling, while also providing hydration. Many have noted that a small amount goes a long way, making it a cost-effective choice. The refreshing scent and smooth texture enhance the overall cleansing experience, making it a favorite in daily skincare routines.
Summary created by AI from text of reviews reflecting recent feedback provided across different star ratings (includes incentivized reviews)
4.7 out of 5 stars with 2985 reviews
71% would recommend
7 recommendations
5 out of 5 stars
23 October, 2025
originally posted on itcosmetics.com
My Go-to!
Love this cleanser so much! Sad times when I run out! I'm 45, perimenopausal, and look younger than I am. Love IT products!
5 out of 5 stars
21 October, 2025
originally posted on itcosmetics.com
Amazing Cleanser
Product works great, smells even better! Doesn’t take much to do the job.
5 out of 5 stars
17 October, 2025
originally posted on itcosmetics.com
Everyone needs this product!!
[This review was collected as part of a promotion.] I seriously love this cleanser. I've ordered at least 5 times. I'm sold. Also... a little goes a long way. Lasts forever.
5 out of 5 stars
17 October, 2025
originally posted on itcosmetics.com
Great product
Feels wonderful on the skin. Does not cause irritation or blemishes. Leaves your skin feeling fresh.
3 out of 5 stars
16 October, 2025
originally posted on itcosmetics.com
Morning cleanser or last-step night-time cleanser
I always use a gentle exfoliator before the hydrating cleanser (even after a makeup cleansing balm). This cleanser will not clean your face very well for a first-go, even when you're not wearing make-up. My friends have complained it does not clean their faces at all. With that being said, I do enjoy this as a morning cleanser with a soft silicone scrub or as a final, night-time cleanser before my toner step. It makes my skin feel super soft.
1 reply from ITC CS team - 9 days ago
Hi so88! We appreciate your review on our Confidence in a Cleanser! We are so sorry to hear you did not find IT to be an effective cleansing product for you and we can certainly understand your disappointment. We always want our products to live up to expectations. Confidence in a Cleanser is a gentle cleansing serum — its strength lies in combining cleansing and hydration (foam + serum) without stripping the skin. Due to its gentler nature, it may not feel as “deep-cleaning” when used alone, especially for days when there’s makeup, SPF, or heavy products on the skin. To achieve the best results we recommend you gently massage Confidence in a Cleanser Hydrating Facial Cleanser Serum onto wet skin for 30 seconds. Rinse and pat dry. We hope this is helpful and we thank you for your comment!
5 out of 5 stars
16 October, 2025
originally posted on itcosmetics.com
Fabulous Cleanser!
[This review was collected as part of a promotion.] This cleanser is so rich and leaves my skin so smooth and glowing. Absolutely love it!
5 out of 5 stars
14 October, 2025
originally posted on itcosmetics.com
This is ONE AND ONLY
Excellent for morning routine. Makes skin bright and smooth. No dry out. This is unique.
5 out of 5 stars
5 October, 2025
originally posted on itcosmetics.com
Amazing Cleanser
I have used this cleaner for over 5 years! It. Has been the best cleaner I have ever used!
5 out of 5 stars
5 October, 2025
originally posted on itcosmetics.com
Great Cleanser!!
[This review was collected as part of a promotion.] Great facial product! Gently, but thoroughly, removes my makeup. Leaves my skin feeling clean, refreshed, and soft following each use. Love it (ha, ha...iT Cosmetics)!
5 out of 5 stars
4 October, 2025
originally posted on itcosmetics.com
Great product!
I love this product. I feel like it gets the make up off my face better than any other make up remover. I have sensitive skin and break out very easily. This product does not cause acne on my skin
5 out of 5 stars
2 October, 2025
originally posted on itcosmetics.com
Great cleanser
Been using this face wash for years, love it. No need to double cleanse, this product removes everything in one wash. No residue. Very mild, refreshing scent.
5 out of 5 stars
2 October, 2025
originally posted on itcosmetics.com
My Favorite!
This is my all time favorite cleanser. Been using it for years.
5 out of 5 stars
1 October, 2025
originally posted on itcosmetics.com
My face feels amazing after using this facewash.
[This review was collected as part of a promotion.] It has been my favorite face wash. I’ve even gotten my husband to use it too. It works great for our different skin types.
5 out of 5 stars
1 October, 2025
originally posted on itcosmetics.com
Amazing, non-drying cleanser
I got this as part of a gift with purchase and I immediately loved it. Cleaned all my make up off without leaving my skin dry! It has a pleasant smell to it. I went ahead and ordered the regular size as I am making it a permanent part of my skin care routine.
5 out of 5 stars
1 October, 2025
originally posted on itcosmetics.com
The best
I have been using this fir the past 2 years gives my face the hydration it needs
5 out of 5 stars
1 October, 2025
originally posted on itcosmetics.com
Amazing
[This review was collected as part of a promotion.] Easily gets all makeup off, and non irritating for sensitive skin.
5 out of 5 stars
29 September, 2025
originally posted on itcosmetics.com
Great Skin Cleanser
[This review was collected as part of a promotion.] Easy to use, removes all makeup. Leaves skin feeling clean!
5 out of 5 stars
25 September, 2025
originally posted on http://www.ulta.com

It cleanser is my favorite.
My favorite cleanser! Smells nice and leaves your skin feeling clean without drying it out.
5 out of 5 stars
22 September, 2025
originally posted on itcosmetics.com
Good cleanser please offer a toner to use after
Love this cleanser wish there was a toner to use too
5 out of 5 stars
22 September, 2025
originally posted on itcosmetics.com
My best cleanser ever
This cleanser is not only a cleaner, but a restorer. After using, my skin feels clean and refreshed. By this I mean it feels firmer, younger, and healthier. I look forward to using it each morning and evening.