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Too Faced Born This Way Super Coverage Multi-Use Longwear Concealer - Ulta Beauty - 2 of 4Too Faced Born This Way Super Coverage Multi-Use Longwear Concealer - Ulta Beauty - 3 of 4Too Faced Born This Way Super Coverage Multi-Use Longwear Concealer - Ulta Beauty - 4 of 4
Too Faced Born This Way Super Coverage Multi-Use Longwear Concealer - Ulta Beauty - 1 of 4

Too Faced Born This Way Super Coverage Multi-Use Longwear Concealer - Almond - 0.45 fl oz - Ulta Beauty: Full Coverage, Buildable, Finish

ColorAlmond
Count0.45 fl oz

In Stock

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At a glance

About this item

Highlights

  • Oil-free formula
  • Use for concealing, contouring, highlighting, and retouching
  • Non-comedogenic
  • Longwearing for 12 hours
  • Coconut Water: Aids in delicately replenishing skin’s moisture levels.
  • Alpine Rose: Helps support skin’s health and resilience.
  • Hyaluronic Acid: Gives a smoother, more youthful appearance.
  • Paraben free, Cruelty free & Vegan

Description

Too Faced Born This Way Super Coverage Concealer is a hydrating, full-coverage, weightless 4-in-1 concealer that covers, contours, highlights, and retouches. This is the ultimate multi-use formula for a modern and hydrated photo-ready complexion. Fully loaded pigments provide maximum coverage with an undetectable finish for a look so flawless they’ll think you were BORN THIS WAY.

How to Apply: To Retouch/Conceal under eyes & hide Hyperpigmentation: place a dot from the flat side of the diamond doe-foot applicator directly on area of discoloration and blend into skin with fingers, concealer brush or Beauty Blender-type sponge in a pressing (stippling) motion until flawless.
Conceal blemishes: place a dot from the tip of the diamond doe-foot applicator on blemish for precision coverage.
Use edge or tip of applicator to sculpt with a finer line for precision highlight and contour.
Use flat side for fuller delivery.
Suggested Age: All Ages
Health Facts: Contains Hyaluronic Acid
Color Finish: Natural
Color Palette: Medium Tones, Light Tones, Dark Tones
Product Form: Liquid
Cosmetic Coverage: Buildable, Full
Skin Tone: All Skin Tones
Beauty Purpose: Concealing, Brightening, Smoothing, Color Correction
Net weight: .45 fl oz (US)
TCIN: 85561665
UPC: 651986006311
Item Number (DPCI): 342-02-6491
Origin: Imported
If the item details aren’t accurate or complete, we want to know about it.

Ingredients:

water aqua eau, cyclopentasiloxane, butylene glycol dicaprylate/dicaprate, isoamyl laurate, triethylhexanoin, trimethylsiloxysilicate, cetyl peg/ppg-10/1 dimethicone, polyglyceryl-4 diisostearate/polyhydroxystearate/sebacate, methyl trimethicone, dimethicone, glycerin, butylene glycol, disteardimonium hectorite, acrylates/polytrimethylsiloxymethacrylate copolymer, sodium hyaluronate, cocos nucifera (coconut) liquid endosperm, cocos nucifera (coconut) fruit juice, rhododendron ferrugineum extract, dimethicone/vinyl dimethicone crosspolymer, silica, sodium chloride, triethoxycaprylylsilane, 1,2-hexanediol, caprylyl glycol, trisodium ethylenediamine disuccinate, sodium dehydroacetate, sodium benzoate, potassium sorbate, [+/- iron oxides (ci 77491), iron oxides (ci 77492), iron oxides (ci 77499), titanium dioxide (ci 77891)]

Shipping details

Estimated ship dimensions: 1.31 inches length x 1.54 inches width x 4.56 inches height
Estimated ship weight: 0.18 pounds

Return details

This item can be returned to any Target store or Target.com.
This item must be returned within 90 days of the date it was purchased in store, delivered to the guest, delivered by a Shipt shopper, or picked up by the guest.
See the return policy for complete information.

Q: Im looking for a very light cover-up that has that glowing effect . I dont want one that shows and gets in wrinkle creases ? Any suggestions from Tarte?

submitted by Candida - 3 months ago
See all questions (1)

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Guests are saying

This concealer offers impressive medium to full coverage with a natural finish, making it a favorite among guests. Its lightweight, hydrating formula is infused with beneficial ingredients like coconut water and hyaluronic acid, ensuring a smooth application. Many guests appreciate the wide range of shades available, allowing for a perfect match. While some experienced minor creasing, the overall performance and blendability make it a staple in many makeup routines.
    Summary created by AI from text of reviews reflecting recent feedback provided across different star ratings (includes incentivized reviews)
    4.3 out of 5 stars with 2947 reviews
    67% would recommend
    28 recommendations
    4 out of 5 stars
    2 May, 2026
    originally posted on http://www.ulta.com
    Image

    I may buy again, although I think I may have chose the incor

    I need to be sure I have the correct color
    Angela
    Did you find this review helpful?
    2 out of 5 stars
    Thumbs down graphic, would not recommend
    30 April, 2026Verified purchase

    (no review title)

    I would not recommend this product. The application turns out very patchy, and the color match is unreliable and inconsistent. It either comes out much too light or has an obvious yellow tone that doesn’t look natural. Overall, it’s frustrating to use and not worth the money. Save yourself the expense and look elsewhere.
    Adi
    Did you find this review helpful?
    5 out of 5 stars
    29 April, 2026
    originally posted on http://www.ulta.com
    Image

    True match

    I purchased this product in the travel size to see if it would oxidize after wearing for a long period of time, surprisingly did not! My next purchase will be the full size.
    Cee
    Did you find this review helpful?
    5 out of 5 stars
    28 April, 2026
    originally posted on http://www.ulta.com
    Image

    Yes

    I love this stuff
    Beth
    Did you find this review helpful?
    5 out of 5 stars
    21 April, 2026
    originally posted on http://www.ulta.com
    Image

    I would buy this ALWAYS!

    Its so creamy and full coverage and does not look cakey!
    Laura
    Did you find this review helpful?
    5 out of 5 stars
    20 April, 2026
    originally posted on http://www.ulta.com
    Image

    Perfect

    The best concrsler ever
    Lily
    Did you find this review helpful?
    1 out of 5 stars
    16 April, 2026Verified purchase

    (no review title)

    Should have better packaging....
    Noehmi
    Did you find this review helpful?
    5 out of 5 stars
    Thumbs up graphic, would recommend
    13 April, 2026Verified purchase
    • Eye color: Blue
    • Skin type: Combination
    • Skin concern: Uneven skin tone, Dark circles, Dullness, Redness, Acne
    • Skin tone: Light
    • Hair color: Brunette

    Best full coverage

    My tried and true. I will be so sad if they ever discontinue this concealer line. I use like 5 different colors throughout the year depending if I am pale, tan or spray tanning. I have used sooo many other brands to try and find something comparable with no luck. It covers up acne like nothing else.
    Erin
    Did you find this review helpful?
    2 out of 5 stars
    Thumbs down graphic, would not recommend
    8 April, 2026Verified purchase
    • Skin concern: Redness, Sun damage, Pores, Uneven skin tone
    • Eye color: Brown
    • Hair color: Brunette
    • Skin tone: Light
    • Skin type: Combination

    Makeup came used

    Be careful when purchasing makeup from target, you think they’re shipping from the warehouse. They’re not. I ordered this concealer and it was used the outside of the box even was smudged with concealer finger prints. The same thing happened with another too faced blush. 2 stars only because I do like the product but disappointed it was used
    Isa
    Did you find this review helpful?
    2 out of 5 stars
    25 March, 2026
    originally posted on http://www.ulta.com
    Image

    Oxidized

    didnt crease like other concealers ive tried in the past and I have dry skin but it oxidized after having it on for 20 mintues.
    Garlic Bread
    Did you find this review helpful?
    1 out of 5 stars
    16 March, 2026
    originally posted on http://www.ulta.com
    Image

    Terrible!

    They changed the forumla, broke me out terribly even gave me a rash under my eye and they made the product much smaller in size! This was my go to for years. Not again.
    Gg
    Did you find this review helpful?
    5 out of 5 stars
    14 March, 2026
    originally posted on http://www.ulta.com
    Image

    I keep coming back

    This is my holy grail, I always keep coming back to it after using other ones—they do not compare!! I have very oily skin and dark undereyes and this is soo full coverage I absolutely love it. Personally, it does not crease despite how much product I put on this is a skill issue btw! I will say though every shade runs very yellow and can oxidize after some time (about 6 months after purchase) which is my only problem with it.
    Liz
    Did you find this review helpful?
    5 out of 5 stars
    7 March, 2026
    originally posted on http://www.ulta.com
    Image

    beautiful concealer

    good coverage
    angela
    Did you find this review helpful?
    4 out of 5 stars
    6 March, 2026
    originally posted on http://www.ulta.com
    Image

    Best concealer

    I tend to wear a tinted or lightweight foundation I need some extra cover under my eyes because of dark circles. I've had my whole life. I'm in my 40s and this is by far the best at the easiest concealer to use. Even though the rest of my face has such a light foundation it blends well into my skin and doesn't look heavy even though it's a full coverage. I would say it's easy use but if you're new to make up, it will take a little getting used to it. It is very thick and a little goes a long way. I'm on my third bottle the last me almost a year.
    Dana
    Did you find this review helpful?
    1 out of 5 stars
    Thumbs down graphic, would not recommend
    25 February, 2026Verified purchase
    • Skin concern: Acne, Dark circles, Pores
    • Hair color: Brunette
    • Eye color: Brown
    • Skin tone: Medium
    • Skin type: Normal, Dry, Oily

    empty package

    This was the WORST delivery in my LIFE. You guys grabbed and empty box of this product and wasted my last couple of dollars. i would want to file a report and want a brand new box shipped to me. i hope you understand what i am going through in this situation. sincerely america liberato
    America
    Did you find this review helpful?
    1 out of 5 stars
    18 February, 2026
    originally posted on http://www.ulta.com
    Image

    Breaks You Out Terribly

    Every time I use this concealer it breaks me out in the areas it was applied to. Not only did they change the formula, but they decreased the amount of product for the same price. I will be looking for non-comedogenic alternatives.
    Jennifer
    1 guest found this review helpful. Did you?
    5 out of 5 stars
    18 February, 2026
    originally posted on http://www.ulta.com
    Image

    I would definitely buy this item again

    Just a dumb does wonders like it says I would recommend this to my friends and family
    lucy
    Did you find this review helpful?
    4 out of 5 stars
    16 February, 2026
    originally posted on http://www.toofaced.com/
    Image

    Flawless

    This product left my skin really glow and flawless . It melted right into my skin and it made it looked airbrush .
    Gigi
    Did you find this review helpful?
    1 out of 5 stars
    10 February, 2026
    originally posted on http://www.ulta.com
    Image

    Product Size Reduced By 10%

    The product size was reduced by 10% while the price stayed the same, and the quality has also decreased. I have always had clear skin, but using this product now makes me more prone to breakouts. I used to be a loyal customer, but that loyalty is not being reciprocated.
    Amy
    1 guest found this review helpful. Did you?
    1 out of 5 stars
    7 February, 2026Verified purchase
    • Skin tone: Dark
    • Skin type: Combination

    (no review title)

    Size and color
    monique
    Did you find this review helpful?

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