Urban Decay Vice Lip Bond Glossy Longwear Liquid Lipstick - Unbreakable - 0.14 fl oz - Ulta Beauty
$28.00
ColorUnbreakable
In Stock
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$9.99
$5 Target GiftCard with $30 beauty products purchase
4.1 out of 5 stars with 3293 ratings
$9.99
$5 Target GiftCard with $30 beauty products purchase
4.1 out of 5 stars with 3668 ratings
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4.4 out of 5 stars with 18181 ratings
Guests are saying
This lipstick offers a wide range of beautiful shades and is praised for its long-lasting formula that stays vibrant throughout the day. Many guests appreciate its comfortable wear and the glossy finish, making it suitable for various occasions. However, some guests have noted issues with stickiness and transfer, particularly after meals. Overall, it is a popular choice for those seeking a reliable lip color that combines style and durability.
Summary created by AI from text of reviews reflecting recent feedback provided across different star ratings (includes incentivized reviews)
4.4 out of 5 stars with 2853 reviews
50% would recommend
8 recommendations
5 out of 5 stars
29 March, 2026
originally posted on urbandecay.com
Once strangers
I love this product so much. I’ve been looking to get once strangers again but I haven’t been able to find it for months. Is it going to get restocked? It’s my daily wear.
3 out of 5 stars
21 March, 2026
originally posted on urbandecay.com
Once Strangers gone forever??
I'm such a fan of this product. I want to give it a higher rating but I've been waiting for Once Strangers to be restocked for a year! What's happening with it? No dupe comes close. Has it been discontinued?
1 reply from Consumer Care Center team - 9 days ago
Hi there, thanks for sharing your love for Vice Lip Bond Glossy Longwear Liquid Lipstick in shade Once Strangers. We know how upsetting it can be when a shade you love is out of stock. At this time, this shade is currently out of stock. We will be sure to let our team know that it is missed and in the meantime, we hope you can explore our current shades and give on a try!
1 out of 5 stars
Thumbs down graphic, would not recommend
17 March, 2026Verified purchase
- Skin tone: Dark
Recieved Wrong & Used Product
Item received is completely different from what was ordered. I received a used matte lipstick of the same brand. Huge Quality miss.
5 out of 5 stars
12 March, 2026
originally posted on urbandecay.com
Nice color & lasts long!
The color is really nice, and it lasts forever! I would definitely recommend
5 out of 5 stars
3 March, 2026
originally posted on urbandecay.com
Please restock and add more colors!
My favorite long lasting lip look! I pair the give em back talk on the outer lip and OG back talk on the inner lip to create the perfect dimensional lips. Adding raw footage on the inside creates a 3D look I’m obsessed! I would like to see other darker tones like the raw footage, a berry plum would be amazing!
2 out of 5 stars
2 March, 2026
originally posted on urbandecay.com
I’m disappointed
I love this color, but it’s neither glossy nor long lasting for me after the first half hour or so. My lips were extra dry later that day. I need to use something over it which seems to shorten its lasting power
1 reply from Consumer Care Center team - 13 days ago
Hello there! Thank you for your honest feedback on our Vice Lip Bond! We’re so glad you’re loving the color, but we’re sorry to hear it’s feeling dry and not lasting as long as you'd expected. To get the best results, make sure to shake the bottle well for 5 seconds before applying. Apply a thin, even layer and let it dry for a full minute! No blotting or smacking your lips! This allows the high-shine film to set properly without compromising the wear or hydration. Your feedback is very important to us and we will be sure to share your comments with our team for future improvement.
5 out of 5 stars
29 January, 2026
originally posted on urbandecay.com
Amazing product and vivid color selection!
This is an awesome product. I have compared it to Dior products and other items in the drugstore and this is hands down my favorite non transfer lip product. The colors are unique and artsy and they are very comfortable. I want to see more colors launched.
5 out of 5 stars
11 January, 2026
originally posted on urbandecay.com
Long lasting
Glides on easily & beautifully. Stays on through eating and drinking.
5 out of 5 stars
30 December, 2025
originally posted on urbandecay.com
Black as my heart.
It matches the darkness of the night perfectly. I recommend it highly. Worth every penny.
5 out of 5 stars
27 December, 2025
originally posted on urbandecay.com
Great color!
Bought a couple of weeks ago and the color on the site is accurate to the color on my lips. Love the long lasting formula, not drying, feels great.
5 out of 5 stars
25 December, 2025
originally posted on urbandecay.com
Lasts forever!
This lipstick lasts forever, so you don't need to keep reapplying like others. Love it.
5 out of 5 stars
15 December, 2025
originally posted on urbandecay.com
Stays
Love this. It stays on so great and isn't thick at all!
1 out of 5 stars
14 December, 2025
originally posted on urbandecay.com
Poor quality
It's sticky and bleeds and dries out my lips. I wouldn't recommend it and tried returning it because the color was different than how it looked online but they charged me for returning it.
1 reply from Consumer Care Center team - 3 months ago
Hello! We're sorry to hear about your experience with our Vice Lip Bond Glossy Longwear Liquid Lipstick. We'd like to speak with you directly. Please call us at 800-784-8722 and provide the case number 44379501. Our customer service representatives are available Monday through Friday, 9:00 am to 5:30 pm ET. We look forward to speaking with you soon!
5 out of 5 stars
Thumbs up graphic, would recommend
5 December, 2025Verified purchase
- Skin tone: Light
- Skin type: Combination
- Skin concern: Acne, Blackheads, Aging, Redness, Pores, Sensitivity
- Hair color: Red
- Eye color: Hazel
Perfect red lip.
I love a deep red lip. I have struggled for years to find one that is actually deep red when you put it on. Raw footage is perfect. It is long lasting. I wore it to my company Christmas party and it lasted through eating and drinking, including the alcohol. It does feel tacky like lip gloss but it does not transfer.
1 out of 5 stars
Thumbs down graphic, would not recommend
3 December, 2025
Another reason to hate target
I wish I could review the product itself, but I can’t because I was chosen. Picked out by target employees. This crusty dusty literally dried up empty tester tube with the “try me” sticker and smudges all over it in my curbside pickup order. Because it is a lipstick, it does not give me any option to even return it. I am furious. This cost $28. What is wrong with the people who work here?? I’m so grossed out I don’t even want to try the product now—ever!
5 out of 5 stars
3 December, 2025
originally posted on urbandecay.com
Obsessed
So, I am a Maybelline vinyl ink fan girl, but they absolutely refused to make a black, so I scored the black of this on a black Friday sale and I am so glad I did! Unfortunately, I don’t have a picture of the black on, but I also got a red for Christmas and it is absolutely stunning, very long lasting, non-drying. I will say it is not as glossy as the vinyl ink, but it is a very pretty lipstick color. It doesn’t feel sticky or dry on the lips. Definitely going to grab a couple more colors once they’re back in stock.
1 out of 5 stars
27 November, 2025
originally posted on urbandecay.com
Why Is This Called Glossy?
I really looked forward to trying a lip gloss that would be long lasting. I purchased this in OG Backtalk and I am SO disappointed. After shaking the tube as instructed, I applied the liquid lipstick which quickly dried down to a dull, flat finish that looked almost clown-ish. This was not at all glossy, and made my lips look and feel dry. The one positive was it is long-lasting if me trying to wipe it off unsuccessfully counts as long lasting. Not worth sending back, luckily I got it half off.
1 reply from Consumer Care Center team - 4 months ago
Hi there! Thank you for sharing your feedback on our Vice Lip Bond Glossy Longwear Liquid Lipstick. We're so sorry to hear you're not loving the finish and have passed your comments along to our team. We're always looking to improve our formulas. We invite you to explore our other lip products to discover one you will love and unlock your next obsession at UD!
1 out of 5 stars
Thumbs down graphic, would not recommend
29 October, 2025Verified purchase
- Skin tone: Light
- Skin type: Combination
- Hair color: Brunette
- Eye color: Green
Hate it!
Purchased the color Text Em which is somehow the same shade as my actual skin (very white) and not at all like the shade pictured. Also extremely sticky, and as an added bonus, it makes my lips look WRINKLY which I didn't even know was possible. Like I have nice full lips and they look like elephant knees. Sticky, deflated elephant knees. Super disappointed.
2 out of 5 stars
1 October, 2025
originally posted on urbandecay.com
Did Not Like the Color
I got the shade "Text Em" which is described as a dusty rose. When I put it on, it looks like PEACH on me. I have Never had any kind of lip color do this before. Even in the UD photos, it looks like 2 different colors on lighter skinned people and darker skinned people. I am mystified why the product comes out like this and will certainly not be buying any more. I am very light skinned and the product is peach on me, not dusty and not rose.
1 reply from Consumer Care Center team - 6 months ago
Hello! Thanks for sharing your feedback on our Vice Lip Bond Glossy Longwear Liquid Lipstick. We're super bummed the color wasn't what you expected, and we've let our team know. Your input is vital as we're always pushing to improve our online experience. For the best match, we recommend checking out our lip shades in person at your local UD retailer to find your perfect fit. We encourage you to keep exploring UD!
5 out of 5 stars
31 August, 2025
originally posted on urbandecay.com
Possibly perfect kwolps
OMG. Long lasting, not gloppy or dry. Could this be the perfect lip color?? So many shades to choose from.