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Benefit Cosmetics Goof Proof Eyebrow Pencil - 0.01oz - Ulta Beauty - 2 of 4Benefit Cosmetics Goof Proof Eyebrow Pencil - 0.01oz - Ulta Beauty - 3 of 4Benefit Cosmetics Goof Proof Eyebrow Pencil - 0.01oz - Ulta Beauty - 4 of 4
Benefit Cosmetics Goof Proof Eyebrow Pencil - 0.01oz - Ulta Beauty - 1 of 4

Benefit Cosmetics Goof Eyebrow Pencil - 04 Medium - 0.01oz - Ulta Beauty: Filling, Pomade, Single Container Type

$28.00
Color04 Medium
  • 02 Light
  • 03 Medium
  • 05 Deep
  • 3.5 BM
  • 01 BM
  • 04 Medium

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At a glance

About this item

Highlights

  • Retractable, non-sharpen tip
  • 12-hour* waterproof** color
  • 95% said it was easy to fill & shape brows***
  • 94% said it gives beautiful brows on the first try***
  • *Instrumental test on 20 panelists
  • **Instrumental test on 22 panelists
  • ***Consumer panel survey of 109 women after 1 week

Description

WHY WE LOVE IT:
Available in 12 shades to flatter every hair color, anyone can be an expert with this super easy brow-filling and shaping eyebrow pencil!

Benefit's Goof Proof Waterproof Easy Shape & Fill Eyebrow Pencil features a custom goof-proof tip that instantly shapes, defines & fills in brows. The soft, glide-on color creates naturally full, beautiful brows and the spoolie-brush effortlessly blends the 12-hour* waterproof** color.

Beauty tip:
To lock in the brow pencil's soft color for 24, budge-proof hours, apply the 24-HR Brow Setter Shaping & Setting Gel on top.

How to use:
Use the wide part of the custom tear-drop tip to shape & fill brows using a couple of strokes from the start to your arch to build color. Use the pointed edge of the tip to define the outer end of your brows. Blend with Spoolie-brush for full & natural-looking brows

DISCLAIMER: PRODUCT INGREDIENT LISTINGS ARE UPDATED PERIODICALLY. BEFORE USING A BENEFIT PRODUCT, PLEASE READ THE INGREDIENT LIST ON THE PACKAGING OF YOUR PRODUCT TO BE SURE THAT THE INGREDIENTS ARE APPROPRIATE FOR YOUR PERSONAL USE.
Suggested Age: 18 Years and Up
Color Palette: Medium Tones
Product Form: Pomade
Beauty Purpose: Filling
Net weight: .01 Ounces
TCIN: 88827446
UPC: 602004071262
Item Number (DPCI): 342-02-8497
Origin: Imported
If the item details aren’t accurate or complete, we want to know about it.

Ingredients:

synthetic fluorphlogopite, stearic acid, hydrogenated castor oil, synthetic japan wax, ethylhexyl palmitate, cera alba (beeswax), sorbitan sesquiisostearate, aluminum hydroxide, tocopherol. [+/-: ci 19140 (yellow 5, yellow 5 lake), ci 42090 (blue 1 lake), ci 77007 (ultramarines), ci 77163 (bismuth oxychloride), ci 77288 (chromium oxide greens), ci 77289 (chromium hydroxide green), ci 77491, ci 77492, ci 77499 (iron oxides), ci 77510 (ferric ferrocyanide, ferric ammonium ferrocyanide), ci 77742 (manganese violet), ci 77891 (titanium dioxide)].

Shipping details

Estimated ship dimensions: 0.69 inches length x 0.94 inches width x 6.04 inches height
Estimated ship weight: 0.03 pounds

Return details

This item can be returned to any Target store or Target.com.
This item must be returned within 90 days of the date it was purchased in store, delivered to the guest, delivered by a Shipt shopper, or picked up by the guest.
See the return policy for complete information.

Q: What color goes best with grey hair?

submitted by Senior - 2 years ago

  • A: I think the 02 light would be best

    submitted bySam - 1 year ago
See all questions (1)

Additional product information and recommendations

Frequently bought together

Guests also viewed

Guests are saying

This eyebrow pencil is highly praised for its smooth application, natural finish, and long-lasting wear. Many guests appreciate its ability to fill in sparse brows effectively, making it a go-to choice for those seeking a reliable brow product. The angled tip and color options are also highlighted as key features, enhancing its usability. However, some guests have noted issues with the pencil breaking easily and a decrease in product longevity with newer versions.
    Summary created by AI from text of reviews reflecting recent feedback provided across different star ratings (includes incentivized reviews)
    4.6 out of 5 stars with 3939 reviews
    80% would recommend
    5 recommendations
    5 out of 5 stars
    25 March, 2026
    originally posted on http://www.ulta.com
    Image

    I really like this brow liner

    The problem is that it is TOO EXPENSIVE! $28 cost is way too much for an even smaller brow pencil. Something that, as a senior, I use everyday.
    Pat
    Did you find this review helpful?
    5 out of 5 stars
    21 March, 2026
    originally posted on http://www.ulta.com
    Image

    I would definitely buy this product again

    Benefit brow really easy to use and stays for almost 24 hours. Great buy. Definitely easy to use and enhances your brows.
    Giselle
    Did you find this review helpful?
    1 out of 5 stars
    20 March, 2026
    originally posted on http://www.ulta.com
    Image

    Waste of money

    This was my favorite eyebrow pencil and I had purchased many times, but last time I bought this it broke every time I used it. Not sure if they changed the formula, but won't buy again.
    Cathy
    Did you find this review helpful?
    5 out of 5 stars
    20 March, 2026
    originally posted on http://www.ulta.com
    Image

    great product

    I have been using this eyebrow pencil for a long time. I hope they don't discontinue it. It applies smoothly and precisely.
    S
    Did you find this review helpful?
    2 out of 5 stars
    18 March, 2026
    originally posted on http://www.ulta.com
    Image

    Broken lead

    The lead broke the first time I used it.
    Concha
    Did you find this review helpful?
    1 out of 5 stars
    16 March, 2026
    originally posted on http://www.ulta.com
    Image

    I won't buy this product again.

    You have to press too hard to color your eyebrows. I found IT Eyebrow Pencil to be far superior.
    Stacy
    Did you find this review helpful?
    2 out of 5 stars
    9 March, 2026
    originally posted on http://www.ulta.com
    Image

    Not impressed with this one

    I was looking for something that was specifically designed for eyebrows as I've been just using dark eyeshadow as I have gotten older and my brows have thinned a bit. This is like a crayon. It feels waxy and unless you comb it out a lot looks really bad. I'll stick with using dark eyeshadow until I find something better. That said, I do like their- Precisely, My Brow Wax -which is like a mascara wand. I sometimes use that after I put a little eyeshadow on my brows for depth.
    Michele
    Did you find this review helpful?
    5 out of 5 stars
    28 February, 2026
    originally posted on http://www.ulta.com
    Image

    Yes I would buy this product

    Very good product
    Carol
    Did you find this review helpful?
    4 out of 5 stars
    28 February, 2026
    originally posted on http://www.ulta.com
    Image

    I would buy this product again!

    I like this brow pencil better than others I used. I like the slant of the pencil. It makes it easy to apply to the brows.
    Sondra
    Did you find this review helpful?
    5 out of 5 stars
    25 February, 2026
    originally posted on http://www.ulta.com
    Image

    Very goodcheese

    Easy to use and goes on smoothly. Using for years
    Gina
    Did you find this review helpful?
    5 out of 5 stars
    26 January, 2026
    originally posted on http://www.ulta.com
    Image

    I would definitely recommend

    I love this brow pencil it's the best one I have found for me
    Amanda
    Did you find this review helpful?
    1 out of 5 stars
    21 January, 2026
    originally posted on http://www.ulta.com
    Image

    Terrible

    Make up keeps falling out the applicator. Not worth the price, dont buy.
    Ugh
    Did you find this review helpful?
    5 out of 5 stars
    16 January, 2026
    originally posted on http://www.ulta.com
    Image

    I would buy again

    Light color to give my brows a lift
    Sue
    Did you find this review helpful?
    5 out of 5 stars
    13 January, 2026
    originally posted on http://www.ulta.com
    Image

    The best pencil ever

    Lasts long
    Christine
    Did you find this review helpful?
    5 out of 5 stars
    30 December, 2025
    originally posted on http://www.ulta.com
    Image

    I use this to match my hair

    I love this. It's the 3rd time I've purchased it My eyebrows are a very pale reddish blonde. I gently sweep the product using the small edge then turn to the wider edge as my brow shape changes. I then use the spoolie on the end to blend.
    Stella
    Did you find this review helpful?
    5 out of 5 stars
    26 December, 2025
    originally posted on http://www.ulta.com
    Image

    I always buy this

    Easiest brow pencil like the name says "goof proof"
    J
    Did you find this review helpful?
    3 out of 5 stars
    10 December, 2025
    originally posted on http://www.ulta.com
    Image

    Adequate filler

    I bought this shade, 3, thinking it would be a dark Ashe blonde, but it has more red tone than I like for my hair color.
    Michelle
    Did you find this review helpful?
    4 out of 5 stars
    9 December, 2025
    originally posted on http://www.ulta.com
    Image

    Love this bran

    Great product but I do like the pencil product better. This one is a little thick.
    Betsy
    Did you find this review helpful?
    1 out of 5 stars
    6 December, 2025
    originally posted on http://www.ulta.com
    Image

    Pencil falls out

    I have been using the Goof Proof pencil for years. The last two pencils I bought at Ulta the pencil part falls out. What happened or is the pencil old and dried out?
    Lisa O
    Did you find this review helpful?
    5 out of 5 stars
    6 December, 2025
    originally posted on http://www.ulta.com
    Image

    yes

    love how it defines my eyebrows
    Michele
    Did you find this review helpful?

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