New and Improved Formula to Enhance Your Daily Brushing Routine
Contains Fluoride to fight against cavities
From America's #1 Whitening Brand* *P&G calculation based on U.S. reported sales data for yr ending w/o 12/05/20
Description
Brighten your smile with Crest 3D White Radiant Mint Whitening Toothpaste. The New and Improved Formula removes up to 90% of surface stains, protects against future stains & starts whitening your teeth after 1 brush. 3D White fluoride toothpaste also strengthens your tooth enamel and helps protect against cavities. Leaves your smile bright and minty fresh.
Suggested Age: 2 Years and Up
Product Warning: Keep out of reach of children under 6 years of age, not for children under the age of two
Product Form: Paste
Primary Active Ingredient: Fluoride
Package Quantity: 2
Features: Enamel-Safe, Whitening
TCIN: 13953260
UPC: 030772125465
Item Number (DPCI): 049-09-0045
Origin: Made in the USA and Imported
If the item details aren’t accurate or complete, we want to know about it.
Active ingredients
sodium fluoride
(0.15% w/v fluoride ion)' '0.243%
Purpose
Anticavity toothpaste
Uses
Use helps protect against cavities
Directions
Directions adults and children 2 yrs. & older: brush teeth thoroughly after meals
or at least twice a day or use as directed by a dentist,
do not swallow,
to minimize swallowing use a pea-sized amount in children under 6 yrs,
supervise children's brushing until good habits are established,
children under 2 yrs.: ask a dentist
Estimated ship dimensions: 7.16 inches length x 4.01 inches width x 1.73 inches height
Estimated ship weight: 0.5 pounds
Return details
This item can be returned to any Target store or Target.com.
This item must be returned within 90 days of the date it was purchased in store, delivered to the guest, delivered by a Shipt shopper, or picked up by the guest.
A: Hi Katie! Thanks for your question! To describe the Crest 3D White Advanced Radiant Mint Toothpaste: it is a light blue, sparkly paste.
submitted byCrest - 1 month ago
Brand expert
Q: Does this tube have a foil cover that needs to be removed prior to the first use? I ordered it on line and when I opened it, there was nothing covering the opening.
submitted by Brontë Grandma - 3 months ago
A: No, it does not. It comes in a box which acts as a safety seal, so there is no need for that little foil cover.
submitted byCrest - 3 months ago
Brand expert
Q: is toothpaste safe for sensitive gums and teeth
submitted by Daisy - 4 months ago
A: All of our toothpaste is designed to be safe when used as directed. However, since every mouth is different, we recommend asking your dentist to see if this toothpaste is right for you.
submitted byCrest - 4 months ago
Brand expert
Q: Is this version ADA approved?
submitted by Laurie J - 6 months ago
A: No, this toothpaste does not have the ADA Seal, however, all of our Oral Care products meet or exceed the ADA standards – even if they don’t have the ADA seal.
submitted byCrest - 6 months ago
Brand expert
Q: Is this product gluten free?
submitted by Lizzie J - 7 months ago
A: All Crest toothpastes are gluten-free, however, we can't guarantee the absence of trace amounts that could potentially come from third-party manufacturing processes. If you have any additional questions or concerns, please call us at (800) 492-7378.
-The Crest Team
submitted byCrest - 7 months ago
Brand expert
Q: Does this have a minty flavor
submitted by Lily - 8 months ago
A: No specific flavoring is added to Crest 3D Whitestrips.
submitted byCrest - 8 months ago
Brand expert
Q: Besides fluoride what ingredients are in this toothpaste?
submitted by Jill - 9 months ago
A: To view all of our ingredient information, we'd recommend visiting our friends at SmartLabel.
submitted byCrest - 9 months ago
Brand expert
Q: Is this safe to use as an every day toothpaste? Or should I use alongside another
submitted by your mom - 10 months ago
A: Yes, you can use this everyday safely when used as directed.
submitted byCrest - 10 months ago
Brand expert
Q: Does this contain tarter control
submitted by Michele - 10 months ago
A: We do not claim this is a tartar control toothpaste.
submitted byCrest - 9 months ago
Brand expert
Q: On the box it says I need to use a special brush, mouthwash and crest white strips? Will I not get the same result by just using the toothpaste on its own?
submitted by Pee - 1 year ago
A: Per ADA (United States) and CDA (Canada) recommendations, Crest 3D White toothpaste is to be used for two minutes, twice daily. For the most radiant, shining results, be sure to follow any additional directions on the package.
This toothpaste has garnered positive feedback for its refreshing mint flavor and effectiveness in whitening teeth. Many guests appreciate how it leaves their mouths feeling clean and fresh, with noticeable improvements in tooth brightness over time. While some have experienced issues with packaging and consistency, the overall sentiment leans towards satisfaction, especially for those seeking a reliable whitening toothpaste that is gentle on sensitive teeth.
Summary created by AI from text of reviews reflecting recent feedback provided across different star ratings (includes incentivized reviews)
4.7
4.7 out of 5 stars
3446 star ratings
4.7 out of 5 stars with 3446 reviews
effectiveness
4.3 out of 5
effectiveness: 4.32 out of 5
quality
4.4 out of 5
quality: 4.4 out of 5
value
4.3 out of 5
value: 4.35 out of 5
80% would recommend
140 recommendations
5 out of 5 stars
Thumbs up graphic, would recommendWould recommend
16 August, 2026Verified purchase
(no review title)
good
effectiveness
5.0 out of 5
effectiveness: 5 out of 5
quality
5.0 out of 5
quality: 5 out of 5
value
5.0 out of 5
value: 5 out of 5
Did you find this review helpful?
5 out of 5 stars
Thumbs up graphic, would recommendWould recommend
11 August, 2026Verified purchase
(no review title)
Keeps mouth fresh
effectiveness
5.0 out of 5
effectiveness: 5 out of 5
quality
5.0 out of 5
quality: 5 out of 5
value
5.0 out of 5
value: 5 out of 5
Did you find this review helpful?
5 out of 5 stars
Thumbs down graphic, would not recommendWould not recommend
18 July, 2026Verified purchase
(no review title)
Great item
Mary
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5 out of 5 stars
25 June, 2026
originally posted on crest.com
Luminous Mint
I’m quite confused because the toothpaste I have says Luminous Mint but I don’t see it anywhere on the site, even though this is the only toothpaste I’ve used for six years. I take it it’s the same thing. Anywho, my son has special needs and holds a lot of spit in his front bottom teeth. So far we haven’t had a dentist that can properly care for him because my son freaks out. His teeth were a bit yellow and had build up, so I decided to use my toothpaste and it COMPLETELY broke down the tartar on his teeth! This whole time I thought his teeth touched but it was actually tartar. His teeth look great now. I know Crest probably can’t promise tartar breakdown but it has worked beautifully for us. Also, my son is 15, I figured the toothpaste was okay for him.
Cherry89
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5 out of 5 stars
Thumbs up graphic, would recommendWould recommend
29 May, 2026Verified purchase
Go to toothpaste
I always buy this toothpaste for the adults in out home. It whitens well and hasn't caused us sensititvity.
Momma Kayla
effectiveness
5.0 out of 5
effectiveness: 5 out of 5
quality
5.0 out of 5
quality: 5 out of 5
value
5.0 out of 5
value: 5 out of 5
Did you find this review helpful?
2 out of 5 stars
14 May, 2026
originally posted on crest.com
WHY WAS IT LESS YUMMY WHEN I BOUGHT IT AGAIN
Bought it once, very yummy, when I got a new one after the first ran out it was less yummy!! KEEP THE YUMMYNESS LINEAR- preferably at the higher end of the yummyness scale, but at least don’t deceive me with how scrumptious it will be.
1 reply from Customer Care team - 4 months ago
We're sorry that the flavor of your most recent tube of Crest 3D White Radiant Mint toothpaste wasn't as you expected. The Radiant Mint flavor combines peppermint with a touch of citrus, as the flavor was designed to leave your mouth feeling fresh and yummy. Sometimes taste perception can vary slightly between batches, but the formula should be consistent. We're here to help you keep your shiny smile, and hope you'll call 1 (800) 492-7378 for more help.
toothpasteeater
5 guests found this review helpful. Did you?
1 out of 5 stars
Thumbs down graphic, would not recommendWould not recommend
1 May, 2026Verified purchase
(no review title)
ordered 2 separate boxes to get a buy 1 get 1 50% off instead received a double pack which made it cost more than the original ordered items
Lisa
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1 out of 5 stars
5 April, 2026
originally posted on crest.com
HORRIBLE NEW FORMULA
I have such a dependance on this toothpaste. I am devastated that they are discontinuing the only toothpaste that makes my mouth feel clean to replace it with the foaming version. I lived outside of the US for 1.5 years, and I specifically had to buy a bulk amount of this toothpaste because it's the only one that feels right. I am currently trying to find anywhere that has the old formula so I can buy a lifetime supply of it before it vanishes forever. I am begging Crest not to discontinue the previous version!!! I never thought I would have to find a different toothpaste. I can't even do the other flavors from the 3D white lineup. Radiant Mint is the only toothpaste that feels right to me. PLEASE REVERSE THIS CHANGE
1 reply from Customer Care team - 5 months ago
Thank you for sharing your thoughts with us, regarding Crest 3D White Radiant Mint Whitening Toothpaste. Recently there was a formula and artwork update, so this product has been changed as of January 2026. We're sorry you're not getting the same experience with your newest purchase, and would be happy to learn more and help as best we can. Another version of the paste might become your newest favorite. We'd be happy to help you find it; call us for further assistance any Monday-Friday. We're available from 9 AM to 6 PM EST at 1 (800) 492-7378.
Bcon23
2 guests found this review helpful. Did you?
1 out of 5 stars
1 April, 2026
originally posted on crest.com
Foam Fails
I’ve used Crest for 26 years. I have changed which Crest toothpaste was my preferred over the years. For the last 14 years I’ve been using this. It was my favorite toothpaste until the ingredients changed. You’ve added a “stain blasting foam”. It’s terrible. I felt like I was gagging on the foam. It wouldn’t stop. At first I thought my husband bought the wrong kind. I double checked no it’s the same brand. You all decided everyone would like the foam. Please bring back the original ingredients without the foam. I will be throwing out the entire twin pack. I’ll most likely be making a switch to a different toothpaste.
1 reply from Customer Care team - 5 months ago
We certainly appreciate your incredible loyalty to Crest over the years, and that you've been a great fan of this toothpaste. We're sorry that this has been your experience with the stain-blasting foam that we've introduced, as we have many quality checks in place to ensure that you can enjoy using our toothpastes with ease. We put a lot of thought into the design of our products, and we can assure you that our Crest 3D White Advanced Radiant Mint toothpaste has been thoroughly evaluated to be safe when used as directed. We'd like to mention that we did change the formula for this toothpaste earlier this year so that you can enjoy a better brushing experience, and we'll make sure that your comments are passed along. As well, we do recommend that you discontinue use of this particular product if this has been your experience with it. We hope you'll give one of our other Crest 3D White toothpastes a try, such as our Crest 3D White Vibrant Mint or our Crest 3D White Stain Eraser Polishing Mint. We'd also like to learn more and gather some additional details for our Safety and Quality Teams, so please give us a call at (800) 492-7378 when you have a moment.
Bb231
5 guests found this review helpful. Did you?
4 out of 5 stars
Thumbs up graphic, would recommendWould recommend
16 March, 2026Verified purchase
(no review title)
I have nothing to say
Joie de Vivre
effectiveness
4.0 out of 5
effectiveness: 4 out of 5
quality
4.0 out of 5
quality: 4 out of 5
value
4.0 out of 5
value: 4 out of 5
Did you find this review helpful?
3 out of 5 stars
Thumbs down graphic, would not recommendWould not recommend
2 March, 2026Verified purchase
(no review title)
This is usually great toothpaste, but this time the tubes weren’t very full. Usually the tubes last at least 2 months of us, but we went through the first one in 3 weeks.
1 reply from Crest team - 6 months ago
Thanks, Emma, for reaching out to Crest and sharing your concern with us. Because every tube of Crest toothpaste is filled by weight, making sure you receive the full amount you’re purchasing, this shouldn’t occur. The tubes are filled from the now crimped closed, but then opened, end of the tube. During the closing process, air is pumped into the tube, so the crimp can be clean and complete. This air sometimes mixes with the paste, forming air pockets. To eliminate air pockets, try squeezing the tube a few times with the cap on to get the toothpaste up to the top of the tube. If you need further assistance with your tubes, we’re glad to help. Call us any Monday through Friday, between 9 AM and 6 PM, EST, at 1 (800) 566-7252.
Emma
effectiveness
5.0 out of 5
effectiveness: 5 out of 5
quality
2.0 out of 5
quality: 2 out of 5
value
1.0 out of 5
value: 1 out of 5
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5 out of 5 stars
Thumbs up graphic, would recommendWould recommend
6 February, 2026Verified purchase
Great Toothpaste for stains
This toothpaste works very well to keep my teeth white! I get coffee stains often and this clears them up well. Highly recommend!
ARP
effectiveness
5.0 out of 5
effectiveness: 5 out of 5
quality
5.0 out of 5
quality: 5 out of 5
value
5.0 out of 5
value: 5 out of 5
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5 out of 5 stars
6 February, 2026Verified purchase
(no review title)
It's toothpaste. Nothing special
CJHDD
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5 out of 5 stars
23 January, 2026Verified purchase
(no review title)
Works wonders
Destine
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4 out of 5 stars
20 January, 2026
originally posted on crest.com
Cavity prevention
Will it prevent cavities. A d kill harmful bacteria?
Danthe man
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5 out of 5 stars
Thumbs up graphic, would recommendWould recommend
18 January, 2026Verified purchase
Clean and fresh teeth
I love Crest toothpaste.
Nini
effectiveness
5.0 out of 5
effectiveness: 5 out of 5
quality
5.0 out of 5
quality: 5 out of 5
value
5.0 out of 5
value: 5 out of 5
Did you find this review helpful?
5 out of 5 stars
11 January, 2026Verified purchase
Works great
This is my go-to toothpaste brand and it always delivers! I have temporarily switched to other brands and always end up coming back to crest. It leaves your mouth feeling fresh and clean after every use and noticeably whitens teeth if used consistently
Amanda
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3 out of 5 stars
25 December, 2025
originally posted on crest.com
Uncomfortable Film Build-up After Use
Works good, but I have noticed that for me it causes cheek sloughing. It only started happening once I started using this product.
1 reply from Customer Care team - 8 months ago
We're glad our Radiant Mint toothpaste worked well, and are sorry to learn you experienced sloughing. Please know, we have many safety checks in place to ensure our products are safe when used as directed, so your experience isn't what we'd expect. If you haven't already, we recommend you discontinue using this toothpaste, based on your experience. Your safety and comfort is truly important to us, and we want to learn more and help further. When you have a free moment, please call us at (800) 492-7378.
