Helps achieve instant length, lift, definition, stretch and volume in as little as just one swipe
offers a premium jet-black formulation
It volumizes, infused with hyaluronic acid to rehab and rebuild weak lashes
Cruelty Free
Vegan
Description
Take your lashes to the next dimension with The Revolution 5D Extreme Extension Mascara. Dubbed as our best mascara yet, this game-changing mascara helps achieve instant length, lift, definition, stretch and volume in as little as just one swipe. The Revolution 5D Extreme Extension Mascara offers a premium jet-black formulation which is Italian-made and has taken over two-years to develop, ensuring that it rivals mascaras that cost 3-times the price. Why we love it: It lengthens, with an extreme extension formulation. The creamy emulsion perfectly balances synthetic, plant-derived waxes and film-forming agents. It lifts, taking lashes to new heights with a gentle-on-eyes agent. It defines, thanks to an ergonomic 2-way fibre technology wand. The cutting-edge wand hugs and coats each lash after just one coat. It stretches, for bigger, brighter, wide-awake eyes. It volumizes, infused with hyaluronic acid to rehab and rebuild weak lashes. Why you love it:* 94% saw dramatically longer lashes, * 93% saw an instant lash lift, * Over 90% saw all day wear results, *88% saw one swipe impact, * 86% saw zero transfer*Results observed in a consumer panel survey. Could this be the world's best mascara? Find out for yourself, to use: Complete your eye-makeup by wiggling the wand at the base of your lash line before swiping the formula from route to tip. Apply more layers as required to build to your lash-preference
Suggested Age: 13 Years and Up
Health Facts: Contains Hyaluronic Acid
Color Palette: Dark Tones
Sustainability Claims: Cruelty-Free
Beauty Purpose: Volumizing
Features: Unscented
TCIN: 83387301
UPC: 5057566296496
Item Number (DPCI): 052-21-3851
Origin: Made in the USA and Imported
If the item details aren’t accurate or complete, we want to know about it.
Estimated ship dimensions: 2.4 inches length x 6.8 inches width x 0.8 inches height
Estimated ship weight: 0.0661 pounds
Return details
This item can be returned to any Target store or Target.com.
This item must be returned within 90 days of the date it was purchased in store, delivered to the guest, delivered by a Shipt shopper, or picked up by the guest.
A: Hi! While this mascara is awesome, it is not a tubing formula. Check out our new Wrap Lash Mascara if you're interested in a tubing formula:
https://www.target.com/p/-/A-94675796
This mascara has garnered positive feedback for its ability to lengthen and define lashes without clumping or smudging. Guests appreciate its easy application and comfortable wear, making it suitable for sensitive eyes. The buildable formula allows for versatile looks, from natural to dramatic. While some guests experienced irritation, many found it to be a fantastic alternative to more expensive brands, highlighting its cruelty-free status and affordability.
Summary created by AI from text of reviews reflecting recent feedback provided across different star ratings (includes incentivized reviews)
4.4
4.4 out of 5 stars
346 star ratings
4.4 out of 5 stars with 346 reviews
easy to apply
4.1 out of 5
easy to apply: 4.07 out of 5
easy to remove
4.6 out of 5
easy to remove: 4.57 out of 5
long lasting
3.6 out of 5
long lasting: 3.64 out of 5
quality
3.4 out of 5
quality: 3.43 out of 5
value
3.6 out of 5
value: 3.64 out of 5
62% would recommend
16 recommendations
5 out of 5 stars
Thumbs up graphic, would recommendWould recommend
31 August, 2026Verified purchase
(no review title)
Favorite mascara
Kaela
easy to apply
5.0 out of 5
easy to apply: 5 out of 5
easy to remove
5.0 out of 5
easy to remove: 5 out of 5
long lasting
5.0 out of 5
long lasting: 5 out of 5
quality
5.0 out of 5
quality: 5 out of 5
value
5.0 out of 5
value: 5 out of 5
Did you find this review helpful?
5 out of 5 stars
13 December, 2025
originally posted on Revolution Beauty Inc
Love, love, love this mascara
[This review was collected as part of a promotion.] I love this mascara!! It doesn't irritate my eyes like most mascaras do and lasts well. I will continue to use it as it really accentuates my lashes.
Ginger Y.
1 guest found this review helpful. Did you?
5 out of 5 stars
5 December, 2025
originally posted on revolutionbeauty.com
Seeking long, lush lashes ?
[This review was collected as part of a promotion.] Seeking long, lush lashes ? this mascara fits the bill, a lovely rich consistency, easy to apply for luscious lashes, can be multi layered depending on final look you wish to achieve. Long lasting, easy to remove, gentle on the eyes.
Denise B.
1 guest found this review helpful. Did you?
5 out of 5 stars
30 April, 2025
originally posted on revolutionbeauty.com
Great
[This review was collected as part of a promotion.] A decent mascara that also has the perfect shaped brush for me. Doesn’t clump or flake off. Enhances lashes well.
Sarah B.
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3 out of 5 stars
21 November, 2024
Really Pretty
Looks like I am wearing soft wispy eyelashes. Love the wand. The formula leaves my lashes feeling soft. I have medium/long curly lashes. This mascara made them look so pretty. The only thing is within an hour my eyeballs started to hurt and then at times my eyelashes would feel a little itchy at the roots. The other thing was that it only comes in black and there is no brown option. So, because of my symptoms, I returned it just in case.
targetgirly2468
1 guest found this review helpful. Did you?
5 out of 5 stars
31 August, 2024
originally posted on revolutionbeauty.com
The Best
[This review was collected as part of a promotion.] As Tina said "Simply the best, better than all the rest"
Gillian V.
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1 out of 5 stars
23 June, 2024
originally posted on revolutionbeauty.com
Irritated my eyes
[This review was collected as part of a promotion.] I have been buying from revolution for a good ten years, I don't know what they have done to this mascara but it is really irritating my eyes this time. It is such a shame as I have wasted my money on a mascara that I can no longer use.
Ellé B.
2 guests found this review helpful. Did you?
5 out of 5 stars
Thumbs up graphic, would recommendWould recommend
28 May, 2024Verified purchase
Hair color: Black
Skin concern: Aging, Dark circles
Skin tone: Light
Skin type: Dry
Eye color: Brown
Best Mascara
This is my favorite mascara. It lengthens my lashes without clumping. It’s build able too to get that thickness if you choose.
Pepps
quality
5.0 out of 5
quality: 5 out of 5
long lasting
5.0 out of 5
long lasting: 5 out of 5
easy to apply
5.0 out of 5
easy to apply: 5 out of 5
easy to remove
5.0 out of 5
easy to remove: 5 out of 5
value
5.0 out of 5
value: 5 out of 5
1 guest found this review helpful. Did you?
5 out of 5 stars
27 April, 2024
originally posted on revolutionbeauty.com
Fantastic product!
[This review was collected as part of a promotion.] My all time favourite mascara. It gives me long black lashes without clumps or smudges and lasts until I take it off. I've tried many mascaras bot budget and high end and I always go back to this one.
Michelle K.
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4 out of 5 stars
9 April, 2024
originally posted on revolutionbeauty.com
A good choice for we older ladies
I got this as part of a Mystery gift (very generous!) and thought I'd give it a try. Quite a chunky tube and a long brush which I do prefer. It works very nicely on my rather thin lashes and gives a good definition without being over the top. Some mascaras really don't do the more mature woman any favours. Using my good magnifying handheld mirror (essential when your vision isn't what it used to be) I had no problem getting an even coverage without smudging or clumping. A little longer drying time than others I've had but not an issue for me. I do replace my mascara fairly frequently, always trying to find something better than the last one. This product certainly made a good start so I've given four stars for quality and effect. Always hard to know how long a mascara tube will last until you've finished it which it why I haven't given five stars.
Sarah M.
3 guests found this review helpful. Did you?
2 out of 5 stars
21 March, 2024
originally posted on revolutionbeauty.com
Rubbish
Either I’m putting it on wrong reading reviews below….. worst I’ve bought!
Suses
2 guests found this review helpful. Did you?
5 out of 5 stars
25 February, 2024
originally posted on revolutionbeauty.com
The best mascara
[This review was collected as part of a promotion.] Love this mascara, easy to apply, none clumpy & gives your lashes that extra boost of fullness & length
amanda r.
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5 out of 5 stars
Thumbs up graphic, would recommendWould recommend
11 February, 2024
Skin concern: Redness, Dullness
Eye color: Brown
Skin type: Combination
Hair color: Brunette
Skin tone: Light
Amazinf product
I never write reviews… BUT…. This is the absolute best mascara I’ve ever used (and I’ve tried SO many). It lengthens so well I had to double check that it didn’t have those little fibers in it to make them longer (I try not to use those). I also love that it doesn’t clump or make them look all stuck together.
Workingmom
long lasting
5.0 out of 5
long lasting: 5 out of 5
value
5.0 out of 5
value: 5 out of 5
easy to apply
5.0 out of 5
easy to apply: 5 out of 5
easy to remove
5.0 out of 5
easy to remove: 5 out of 5
quality
5.0 out of 5
quality: 5 out of 5
Did you find this review helpful?
5 out of 5 stars
23 January, 2024
originally posted on revolutionbeauty.com
absolutely fantastic!
I have been using an expensive brand for some time but became so uncomfortable to discover it's not cruelty free (as always assumed as a top brand it would be so doubly disappointed) and so I've been determined to find a CF replacement that matches the brilliance of this other brand insofar as how it looked on my lashes and have to say this mascara is just amazing - it goes on beautifully and my eyes just pop out - product and the price are fantastic and above all, cruely free, win, win, win...!
Ce P.
1 guest found this review helpful. Did you?
5 out of 5 stars
11 January, 2024
originally posted on revolutionbeauty.com
Best mascara
[This review was collected as part of a promotion.] Favourite mascara. I have thin lashes that look non existent and this makes me look like I’m wearing false ones
Bethan T.
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5 out of 5 stars
6 January, 2024
originally posted on revolutionbeauty.com
Super black and dramatic
[This review was collected as part of a promotion.] Love it. Ive got such short lashes but this mascara makes a difference
Roxy R.
1 guest found this review helpful. Did you?
3 out of 5 stars
Thumbs down graphic, would not recommendWould not recommend
7 December, 2023Verified purchase
Skin type: Dry
Skin tone: Light
Not my favorite
I try lots and lots of different mascaras. It’s my favorite cosmetic to buy. This mascara is definitely not one of my faves. I had such high hopes for this and I really wanted to like it but it just didn’t happen. I don’t feel like it did anything for my lashes and it smudged through out the day. I was disappointed in this. I atoll have it in my purse because I’m hoping to give it another try. I’m rating this as 3 stars because maybe it’s because I didn’t use an eyelash curler so maybe it’s me and not the mascara but I wouldn’t buy this again.
NCGal83
value
5.0 out of 5
value: 5 out of 5
easy to apply
5.0 out of 5
easy to apply: 5 out of 5
easy to remove
5.0 out of 5
easy to remove: 5 out of 5
long lasting
3.0 out of 5
long lasting: 3 out of 5
quality
3.0 out of 5
quality: 3 out of 5
2 guests found this review helpful. Did you?
5 out of 5 stars
13 November, 2023
originally posted on revolutionbeauty.com
The best
[This review was collected as part of a promotion.] It's the only mascara I will use, goes on fab, so easy to build up, pure black colour, last for ages
Tracey P.
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5 out of 5 stars
21 September, 2023
originally posted on revolutionbeauty.com
Great Mascara
[This review was collected as part of a promotion.] Great mascara, gives length and doesn’t clog, will buy again.
Maria H.
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5 out of 5 stars
8 July, 2023
originally posted on revolutionbeauty.com
This is amazing! I usually
[This review was collected as part of a promotion.] This is amazing! I usually use another brand but this is fabulous for the price. Love it and it doesn’t smudge either.
