Colgate Optic White Overnight Teeth Whitening Pen Gel - 0.08 fl oz/21 Treatments: Sugar-Free, Gluten-Free, Vegan
$19.99
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Guests are saying
The Colgate Optic White Overnight Whitening Pen is a convenient and effective solution for achieving a brighter smile. Many guests appreciate its ease of use, as it fits seamlessly into their nightly routines without causing sensitivity. The mint flavor is a pleasant bonus, and results are often noticeable after just a few applications. While some guests mention minor issues with residue and application, the overall feedback highlights its effectiveness for those seeking a gentle whitening option.
Summary created by AI from text of reviews reflecting recent feedback provided across different star ratings (includes incentivized reviews)
4.0 out of 5 stars with 2064 reviews
effectiveness: 2.71 out of 5
quality: 2.53 out of 5
value: 2.47 out of 5
37% would recommend
108 recommendations
1 out of 5 stars
25 March, 2026
originally posted on influenster.com

Not worth it and hard to use
So hard to use and the gel just does not stay on my teeth, even with drying them completely. Tastes so bad and made my gums hurt from it getting on there. Whitening pens do not make it easier.
1 out of 5 stars
20 March, 2026
originally posted on Colgate
Didn't work for me
Brought this about 2 months ago been using and I don't feel that my teeth are anywhere near the white I want them to be...every since I chipped my front two teeth no amount of brushing flossing or using this pen is helping with the whitening of my teeth
1 reply from Customer Care team - 2 days ago
Thanks for giving us a try, but we're sorry to hear it didn't work as expected. We'd like to talk with you to see if we can help. Please call us at your convenience at 1-800-468-6502.
5 out of 5 stars
19 March, 2026
originally posted on shopsmiles
Best whitener
It works! I just need to remember to do it at night!
4 out of 5 stars
18 March, 2026
originally posted on shopsmiles
Works Good
While this product works good at whitening, I had a somewhat hard time getting it to come out onto the brush after the first initial time I used it. I will use it again thought as it did whiten my teeth about 2 shades whiter.
3 out of 5 stars
14 March, 2026
originally posted on shopsmiles
Clumps
Tends to clump when trying to pump it and doesn’t spread evenly
1 reply from Customer Care team - 7 days ago
We're sorry to hear our dispenser is being tricky. We'd like to help! Please call us at 1-800-468-6502.
2 out of 5 stars
14 March, 2026
originally posted on shopsmiles
Disappointing
Easy to use. Teeth not much whiter. Whitening strips much more effective.
3 out of 5 stars
12 March, 2026
originally posted on shopsmiles
Average
I have been using for about 2 weeks. I think it works about average compared to other products I have tried. . I will continue to use to see if I get better results.
1 reply from Customer Care team - 19 days ago
We're glad you’re seeing results so far! We’re happy you’re giving the Colgate Optic White Overnight Teeth Whitening Pen a try. If you’d like help finding a product or routine to reach your whitening goals faster, please give our team a call at 1-800-468-6502, Monday–Friday 9:00 a.m.–5:30 p.m. ET. We’re happy to help. 🦷✨
5 out of 5 stars
12 March, 2026
originally posted on shopsmiles
Works great!
I'm loving this, it really works. I use it every night before bed & after the first week you can really see the difference.
2 out of 5 stars
10 March, 2026
originally posted on influenster.com

Gritty feeling left on teeth was unbearable…
I’m had high hopes for this product but sadly I was disappointed. First, I will say I like the packaging but the product is hard to get it. It’s supposed to be left on overnight but the grit it left on my teeth was not bareable to sleep with all night. It didn’t have a smell or bad taste so that was also a plus. Do I think it did anything after an unpleasant week of slumber? No. It don’t think it worked that well to remove stains.
1 reply from Customer Care team - 13 days ago
We’re sorry to hear about this. Please call 1800-468-6502 to share more about your experience & so we can try to make it right.
5 out of 5 stars
8 March, 2026
originally posted on shopsmiles
Impressed!
I have only used 5 times but I do notice a difference!
1 out of 5 stars
4 March, 2026
originally posted on shopsmiles
Waste of money
Didn’t work at all. Such a disappointment. Waste of money.
1 reply from Customer Care team - 27 days ago
Hi there. We’re sorry to hear this was disappointing and did not work as expected. We would like to learn a bit more about your experience. Please call us at 1-800-468-6502 Monday through Friday from 9:00 a.m. to 5:30 p.m. EST so we can learn more and best help you.
5 out of 5 stars
1 March, 2026
originally posted on Colgate
This is amazing
[This review was collected as part of a promotion.] Wow! This is the best I've ever used! My teeth Are So white,healthy and Super duper clean! I am so impressed that I will be buying !! I highly recommend this awesome product and I am honored to give my honest opinion in exchange for a sample.
5 out of 5 stars
12 February, 2026
originally posted on Colgate
Happy
Outstanding product. Great price. Highly recommend them.
5 out of 5 stars
11 February, 2026
originally posted on influenster.com

Easy use!
Not too heavy at all, the performance is amazing, you can store in your purse for on the go. the appearance is like a pen & the texture is not bad at all!
5 out of 5 stars
27 January, 2026
originally posted on Colgate
Colgate whitening
Makes your teeth feel fresher and cleaner and whiter
5 out of 5 stars
27 January, 2026
originally posted on Colgate
(no review title)
I have used this whitening pen before and it does a wondering job. and I got one for my boyfriend and he loves it
5 out of 5 stars
27 January, 2026
originally posted on Colgate
(no review title)
[This review was collected as part of a promotion.] Have not recieved yet!!!! But would love to test it out
5 out of 5 stars
26 January, 2026
originally posted on Colgate
The best of the best!
[This review was collected as part of a promotion.] Wonderful toothpaste and tooth brushes I LOVE the way my mouth feels and looks brighter and cleaner. Love to brighten and whitens my smile and make my dental hygiene the best it can possibly be.
5 out of 5 stars
26 January, 2026
originally posted on Colgate
A must have product for your smile!
[This review was collected as part of a promotion.] My spouse and I have used this product for several months now and have received so many compliments on our teeth - another amazing product from Colgate!
5 out of 5 stars
26 January, 2026
originally posted on Colgate
Only toothpaste in town
I was astonished how white my teeth got. This product is a game changer.