Sponsored
Wet n Wild Megalast Incognito Full-Coverage Concealer - 0.18oz
$4.49
In Stock
Eligible for registries and wish lists
At a glance
Sponsored
About this item
Highlights
- All-day, ultra-long lasting wear
- Lightweight, matte, and buildable medium-to-full coverage
- Nourishes with Licorice Root Extract, Shea Butter and Mango Seed Butter
- Blends seamlessly for perfect contouring and highlighting
- Cruelty-free
Description
Our new MegaLast Incognito Concealer delivers all-day wear and buildable, matte, medium-to-full coverage, so you can get sly on the fly without them ever knowing. This formula is your new undercover agent, fully concealing imperfections without detection under sunlight or spotlight. Even better, Incognito Concealer brings skin crimes to justice with nourishing and hydrating ingredients like Shea Butter, Licorice Root Extract and Mango Seed Butter. Lightweight, ultra-long lasting and luxurious in application, our concealer has you completely covered whether you choose all work or all play. Seamlessly blendable, richly pigmented and also perfect for highlighting and contouring, they’ll simply never crack the endless secrets of the Incognito code.
Suggested Age: 13 Years and Up
Health Facts: Vegan
Color Palette: Medium Tones
Product Form: Cream
Cosmetic Coverage: Full
Skin Tone: Medium
Sustainability Claims: Cruelty-Free
Beauty Purpose: Concealing
Net weight: .18 fl oz (US)
TCIN: 80028888
UPC: 077802119049
Item Number (DPCI): 052-03-7068
Origin: Imported
If the item details aren’t accurate or complete, we want to know about it.
Ingredients:
water/eau, cyclopentasiloxane, isopentyldiol, glycerin, cetyl peg/ppg-10/1 dimethicone, trimethylsiloxysilicate, talc, cetyl ethylhexanoate, triethylhexanoin, pentylene glycol, peg-10 dimethicone, diisostearyl malate, magnesium sulfate, phenoxyethanol, disteardimonium hectorite, triethoxycaprylylsilane, aluminum hydroxide, fragrance/parfum, ethylhexylglycerin, disodium edta, niacinamide, butylene glycol, mangifera indica (mango) seed butter, butyrospermum parkii (shea) butter, tocopherol, vitis vinifera (grape) seed extract, resveratrol, alcohol, glycyrrhiza glabra (licorice) root extract, [+/- (may contain): titanium dioxide/ci 77891, iron oxides/ci 77491, ci 77492, ci 77499].' '
Shipping details
Estimated ship dimensions: 0.63 inches length x 0.63 inches width x 4.055 inches height
Estimated ship weight: 0.066 pounds
Return details
This item can be returned to any Target store or Target.com.
This item must be returned within 90 days of the date it was purchased in store, shipped, delivered by a Shipt shopper, or made ready for pickup.
See the return policy for complete information.
Frequently bought together
Guests also viewed
Discover more options
Related Categories
Guests are saying
The Wet n Wild Incognito All Day Full Coverage Concealer is a favorite among guests for its impressive blendability, lightweight feel, and long-lasting coverage. Many appreciate its ability to cover imperfections without looking cakey or heavy, making it suitable for everyday use. The product is praised for its affordability and variety of shades, although some guests noted issues with shade matching and creasing. Overall, it stands out as a reliable choice for those seeking a budget-friendly concealer that performs well.
Summary created by AI from text of reviews reflecting recent feedback provided across different star ratings (includes incentivized reviews)
4.4 out of 5 stars with 867 reviews
easy to apply: 4.7 out of 5
easy to remove: 4.73 out of 5
long lasting: 4.21 out of 5
quality: 4.04 out of 5
value: 4.26 out of 5
78% would recommend
82 recommendations
3 out of 5 stars
Thumbs up graphic, would recommend
30 August, 2025Verified purchase
- Skin tone: Light
- Skin concern: Dark circles, Uneven skin tone
- Eye color: Brown
- Skin type: Oily
- Hair color: Brunette
Does not last
I like it but it’s a bit thick and does not last at all
5 out of 5 stars
Thumbs up graphic, would recommend
11 June, 2025Verified purchase
- Skin concern: Acne, Blackheads
- Skin tone: Light
- Skin type: Normal
- Eye color: Green
- Hair color: Blonde
Smooth works!
It works great! I used it cover ugly scars on my knees. It works.
5 out of 5 stars
Thumbs up graphic, would recommend
30 May, 2025Verified purchase
Love it!
Honestly, I REALLY like this concealer. For the price I'd give it 10 stars! I'm getting a little older so mega full coverage is not my thing. It conceals without the cakey thick feeling. This paired with the wet n wild setting powder is literally perfection! I'm a makeup artist and I can tell you all my clients LOVE IT.
5 out of 5 stars
27 April, 2025
originally posted on WetnWild
LOVE LOVE LOVE
I bought this about a year ago and I’m so glad I did! I wear this concealer as a foundation because I cannot find a shade that fits me. I love it so much!! I also have very oily skin so I make sure I use a setting powder right after and I’m set. A little of this product also goes a long way.
3 out of 5 stars
12 April, 2025
originally posted on WetnWild
Great formula, but not full coverage
I have been using this brand a while I really like that they are the only one with my shade match I have the lightest shade. But I have cystic acne and really deep scaring. It doesn't cover it like a "full coverage" concealer should. I still see the redness of the acne and scaring. I use acne putty primer with green and it still doesn't cover my blemishes. I love the formula but this product is not true full coverage.
1 out of 5 stars
Thumbs down graphic, would not recommend
8 March, 2025Verified purchase
- Eye color: Blue
- Skin type: Oily
- Hair color: Blonde
- Skin tone: Light
- Skin concern: Dark circles, Acne, Blackheads
not full coverage
this did not work at all. i used it and there a lil bit of coverage but it definitely isn’t full coverage. it also creases really bad especially under the eye even when used with powder it’s really bad. it also isn’t long lasting i’ve tried it will tons of different primers and setting spray and it doesn’t last. wouldnt recommend
4 out of 5 stars
Thumbs up graphic, would recommend
17 February, 2025Verified purchase
- Skin type: Combination, Dry
- Skin tone: Medium
Better than any high end concealer ive tried
I’ve tried so many concealers including high end and this is the only one that hydrates and stays on all day. My skin is complicated and my under eyes are usually in the dryer side so not just any concealer works for me. Apply to back of hand blend and apply with a small brush. Goes on seamlessly and lasts all day! Please bring us more shades!
5 out of 5 stars
31 January, 2025
originally posted on WetnWild
Favorite concealer
This is the only concealer that I’ve ever used that doesn’t flake and also lasts forever! I have super dry and pale skin and this concealer is a perfect shade match and doesn’t dry me out more
4 out of 5 stars
Thumbs up graphic, would recommend
21 January, 2025Verified purchase
- Skin tone: Medium
- Skin type: Dry
- Skin concern: Aging, Dark circles
- Hair color: Brunette
- Eye color: Brown
Good for price
Good for the price. Not great but good
4 out of 5 stars
13 January, 2025
originally posted on WetnWild
Has a cancer causing ingredient
I bought this a while ago and I did a test to ai to tell me what ingredients are good and what are bad but I seen talc was bad and cancer causing. I love this concealer to the death but remove talc please!
5 out of 5 stars
Thumbs up graphic, would recommend
10 December, 2024Verified purchase
- Skin type: Combination
- Eye color: Green
- Hair color: Blonde
- Skin concern: Uneven skin tone, Pores, Dark circles
- Skin tone: Medium
Best concealer
Love this concealer !!!!
4 out of 5 stars
10 November, 2024
originally posted on influenster.com

Nice very easy blending out coverage
This product has very nice packaging. The wand held a lot of product so you didn’t have to scoop up a lot. It had a very nice clean scent. It had a nice medium coverage. Very blend. 
4 out of 5 stars
Thumbs up graphic, would recommend
1 November, 2024Verified purchase
Like it
For a low-cost brand, this concealer works pretty well. I need color correcting underneath it as I have very purple under eyes. It works good to touch up around the face. I did need touch up later in the day.
5 out of 5 stars
Thumbs up graphic, would recommend
25 October, 2024Verified purchase
- Skin concern: Puffiness, Pores, Redness, Cuticles, Dark circles, Cellulite, Aging
- Hair color: Blonde
- Skin tone: Light
- Skin type: Combination
Fantastic value
I like this better than my nyx or winky lux
5 out of 5 stars
18 October, 2024
originally posted on influenster.com

Good price! 🔥✨
The big plus of this concealer is the price! It is very budgetary! I recommend trying it, it covers the flaws beautifully and makes a correction!
2 out of 5 stars
Thumbs down graphic, would not recommend
6 August, 2024Verified purchase
- Skin tone: Medium
- Eye color: Brown
- Skin type: Combination
- Hair color: Brunette
- Skin concern: Acne
Definitely not the worst but definitely not the best
I like the coverage, but that’s about it. If you use concealer on your face like I do, or use it to cover blemishes, & you also sweat on your face, please rethink your choice. This lasted .4 seconds when I started sweating and then just came completely off when I tapped it with a tissue to get the sweat off like one does. I was actually shocked that it could do that, because I barely tapped the tissue to my face, but it looked like I rubbed the spot with a makeup remover wipe. I live in the south and also sweat on my face, so unfortunately this won’t work for me.
2 out of 5 stars
31 July, 2024
originally posted on WetnWild
Too many pink undertones
i really like this concealer it's lightweight, medium to full coverage and blends nice. the problem i had was being fair/light and warm. i tried this concealer when it came out in fair beige/fair and light beige all were really pink. Then i figured out i needed warm undertones(which they don't list anywhere) . i ordered light honey bc honey should be warm right? no it's also pink! i just got medium neutral and it's neutral but i don't understand why they don't have fair warm and light warm shades? i can get away with medium neutral which is way down the line and I'm usually the 2nd lightest shade in winter maybe the 4th in summer. this is my summer shade but could probably still use it in winter. so all the shades are lighter than they appear and they don't have the undertones listed so it's too much of a hassle to find the right undertone. And every shade I've gotten has been pink in the fair-light range. There are light skin tones who have golden undertones. fyi wet n wild. y'all really let me down on this one. If not for the pink shade range I would've given 5 stars smh.
5 out of 5 stars
18 July, 2024
originally posted on WetnWild
Best Concealer ever!
I have been using this concealer for a while now and I love it. It last all day and lays down smooth and doesn’t budge.
5 out of 5 stars
Thumbs up graphic, would recommend
6 July, 2024
- Skin tone: Light
- Skin type: Combination
- Skin concern: Redness, Dark circles, Pores, Sensitivity, Uneven skin tone
- Hair color: Black
- Eye color: Brown
Better than highend, I've tried them all
I use this in Fair to highlight and Light Beige for undereyes. Its better than higher end or expensive concealers ive tried. It doesn't crease or settle and has high coverage without being heavy. Best concealer ever.
3 out of 5 stars
Thumbs down graphic, would not recommend
2 July, 2024Verified purchase
Settles in fine lines
Coverage was excellent, but I didn't realize how many fine lines I had until I put this on. Amplified every little crease. I was horrified!