Urban Decay 24/7 Glide-On Waterproof Eyeliner Pencil - Bourbon - 0.04oz - Ulta Beauty: Defining, Metallic, Single
Highly rated
$23.00
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This eyeliner is highly praised for its smooth application, rich pigmentation, and long-lasting wear, making it a favorite among guests. Many appreciate its ability to glide effortlessly on the waterline without tugging, while also being easy to remove at the end of the day. Despite some concerns about sharpening and occasional smudging, the overall performance and color intensity make it a must-have in any makeup routine.
Summary created by AI from text of reviews reflecting recent feedback provided across different star ratings (includes incentivized reviews)
4.5 out of 5 stars with 20532 reviews
43% would recommend
23 recommendations
3 out of 5 stars
Thumbs down graphic, would not recommend
27 April, 2026Verified purchase
- Skin tone: Light
- Skin type: Combination
- Eye color: Hazel
Allergic reaction
I’ve used this for a few years and have developed an allergic reaction to the perservion color, my eyelids are dry and flaky and itch like nothing else it is also underneath my eyes. I don’t know if they’ve changed the formula or something as I haven’t tried any other colors in a while. But it suck’s because this was so good up until now. I have had treatment previously of this review.
1 out of 5 stars
Thumbs down graphic, would not recommend
23 April, 2026Verified purchase
Trash
Paid $24 for eyeliner that is supposed to be good for the water line on your eyes, came off quicker than the $7 eye liner. Will not purchase again.
1 out of 5 stars
22 April, 2026
originally posted on http://www.ulta.com

Goes through product when sharpening..
Already reviewed the same product just in a diff color
1 out of 5 stars
22 April, 2026
originally posted on http://www.ulta.com

More like smearline!
I seldom complete reviews but I am floored by how wildly different my experience was from other reviews. I was so excited, thinking this would stick. I didn't even make it 15 minutes before it melted off my waterline to my under eye.
1 out of 5 stars
19 April, 2026
originally posted on urbandecay.com
Formula change causes allergic reaction
I’m a long time fan of urban decay stash eyeliner. Like many others it works beautifully with my hazel eyes. Unfortunately, the formula changed with the branding. The ingredients are not the same. As a result, I spent two days with watering burning eyes and a runny nose before I figured out that the problem was my eyeliner.
1 reply from Consumer Care Center team - 10 days ago
Hello! We're sorry to hear about your experience with our 24/7 Glide-On Waterproof Eyeliner Pencil. We'd like to speak with you directly. Please call us at 1-877-447-7646 and provide the case number 46184101. Our customer service representatives are available Monday through Friday, 9:00 am to 5:30 pm ET. We look forward to speaking with you soon!
5 out of 5 stars
19 April, 2026
originally posted on http://www.ulta.com

Solid
[I received this product in exchange for my honest review] This eyeliner is pretty good. I like that it glides on easily and feels smooth. It also last all day with minimal spreading. I love how I do not look like a raccoon at the end of the night when lining my waterline with it.
3 out of 5 stars
18 April, 2026
originally posted on http://www.ulta.com

I found it still quite dark for that purpose
I bought it in the "whiskey" color hoping for a lighter brown, which was the intended effect. However, I found it still quite dark for that purpose, but the durability is great. I recommend it for anyone looking for something long-lasting. Nevertheless, the color still falls short of its intended lighter shade. Honestly, I'm getting a bit fed up with spending money only to be unable to find the right shade for a burgundy or a light brown :(
4 out of 5 stars
17 April, 2026
originally posted on http://www.ulta.com

Easy to handle!
[I received this product in exchange for my honest review] I really liked this eyeliner! I don't typically like a dramatic eye but this gave me as much control of my line as a pencil could give. It did a great job staying tight against my upper lash line. Removal was a breeze as well, will definitely be keeping this in my makeup bag.
5 out of 5 stars
16 April, 2026
originally posted on http://www.ulta.com

Yes I would buy this product again.
This blue is the only one I love.
5 out of 5 stars
16 April, 2026
originally posted on http://www.ulta.com

The best waterline eyeliner I have ever used!!!
This eyeliner does not budge or smudge! It stays put all day long while at work or out at night.
1 out of 5 stars
12 April, 2026
originally posted on http://www.ulta.com

I would not buy this again, in fact I plan to return it
I tried to use this about five times. Each time, towards later in the day, it bleed (or smeared) to the skin below my eye. It looked like I had a black eye. It is supposed to be water proof, but it does not stay in place.
5 out of 5 stars
11 April, 2026
originally posted on http://www.ulta.com

Deepest boost
[I received this product in exchange for my honest review] Super nice eyeliner, deeply black, feels super smooth and it's highly pigmented. I love how this little piece changes everything in your look. My favorite step while doing my makeup.
5 out of 5 stars
10 April, 2026
originally posted on http://www.ulta.com

Easy lines, easy removal
[I received this product in exchange for my honest review] Eyeliner goes on smooth and straight leaving fine black lines. No sharp pencil! Easy to blend when first applied and lasts all day. It removes easily with a makeup wipe.
4 out of 5 stars
9 April, 2026
originally posted on urbandecay.com
Liner in the pencil breaks easy
LOVE the eyeliner!! Ought to be in a retractable pencil tho. Have tried everything to prevent the liner from breaking when sharpening the pencil. Pricey eyeliner for it to be breaking constantly.
5 out of 5 stars
8 April, 2026
originally posted on http://www.ulta.com

The best eyeliner ever.
This is quite possibly the best eyeliner I've ever used.
5 out of 5 stars
8 April, 2026
originally posted on urbandecay.com
Awesome!! Never Stop Making These!!
I use two different shades of the 24/7 glide-on waterproof eyeliner, Deep End (aquamarine blue) and Freak (lime green). The green goes on my lower waterline, the blue on my top waterline, and when my eye closes they partially blend together in a "peacock" effect that really helps my hazel eyes "pop". I have worn this for years (I am no Spring Chicken anymore) but I still get compliments from young girls and women asking me how I do my eyes- which I'm happy to share! I love this line of eye pencils! Thank you so much Urban Decay! I'm a loyal customer!
3 out of 5 stars
7 April, 2026
originally posted on http://www.ulta.com

Cool
[I received this product in exchange for my honest review] The liner glides on fairly easily. No hard push to have the product move on the lips. It did not withstand food, but it was still cute when paired with a soft pink lip glass. Overall, I would not say that it can withstand 24 hr wear,
1 out of 5 stars
6 April, 2026
originally posted on http://www.ulta.com

Wont be buying again
This stuff smears allover your eyelid. its messy, its too moist and you have to sharpen it every time you use it. it fades instantly due to the smearing and the tip is bulky. Very disappointed
5 out of 5 stars
6 April, 2026
originally posted on http://www.ulta.com

So smooth and creamy!
[I received this product in exchange for my honest review] This eyeliner went on so smoothly and so evenly. The texture is great and soft on the eyelids. It holds up well throughout the day without any running, yet it was still easy to remove at the end of the day. It is very pigmented as well.
4 out of 5 stars
5 April, 2026
originally posted on http://www.ulta.com

Good eyeliner for tightlining
Good eyeliner that has become a staple in my makeup bag. Pros: dark black and decent size product. Cons: hard to completely remove and a little dry.