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Soft & Strong Toilet Paper - up&up™

Soft & Strong Toilet Paper - up&up™ - 2 of 4Soft & Strong Toilet Paper - up&up™ - 3 of 4Soft & Strong Toilet Paper - up&up™ - 4 of 4
Soft & Strong Toilet Paper - up&up™ - 1 of 4
$14.49 when purchased online
Target Online store #3991

About this item

Highlights

  • Packaging may vary. Same trusted quality
  • Soft toilet paper offers a comfortable clean
  • Septic-safe toilet paper keeps your home moving smoothly
  • 2-ply for strength
  • If you’re not satisfied with any Target Owned Brand item, return it within one year with a receipt for an exchange or a refund

Description

Offering both softness and strength, the Soft & Strong Toilet Paper Rolls from up&up™ are a pack of two-ply toilet paper rolls designed to provide a complete clean while being soft and gentle against skin. Economical and durable, this toilet paper is easily flushable, septic-safe and dissolves quickly to keep your home running smoothly. This product is highly absorbent, so you can use less for a confident clean.


We believe making smart choices for the people, places, and pets in your life should be easy and affordable. And, having quality you can trust should be a given. That’s why you can count on our promise – caring for your everyday in every way.

Satisfaction guaranteed – Love it or your money back.
Health Facts: No Fragrance Added
Sheets Per Roll: 380
Industry or Government Certifications: Sustainable Forestry Initiative Certified
Count: 18 rolls
Features: Septic-Safe
TCIN: 75558489
UPC: 013100302271
Item Number (DPCI): 253-06-0076
Origin: Assem USA w/foreign/dom. parts
If the item details above aren’t accurate or complete, we want to know about it.

Allergens & Warnings:

WARNING: TO AVOID DANGER OF SUFFOCATION, KEEP ALL PLASTIC BAGS AWAY FROM BABIES, CHILDREN AND PETS.

Shipping details

Estimated ship dimensions: 10.7 inches length x 12.24 inches width x 15.29 inches height
Estimated ship weight: 6.34 pounds

Return details

This item can be returned to any Target store or Target.com.
This item must be returned within 365 days of the date it was purchased in store, shipped, delivered by a Shipt shopper, or made ready for pickup.
See the return policy for complete information.

Related Categories

Guests are saying

This toilet paper offers a balance of affordability and functionality, making it a popular choice for families. Many guests appreciate its decent softness and strength, especially for the price. However, some have noted a decline in quality with recent changes, leading to mixed experiences. Overall, it remains a reliable option for everyday use, especially for those looking to stock up without breaking the bank.
    Summary created by AI from text of reviews reflecting recent feedback provided across different star ratings (includes incentivized reviews)
    4.6 out of 5 stars with 19666 reviews
    quality: 3.79 out of 5
    softness: 3.75 out of 5
    thickness: 3.69 out of 5
    value: 3.91 out of 5
    69% would recommend
    1967 recommendations

    Strong but not soft

    3 out of 5 stars
    Mygater - today, Verified purchaser
    Target must have changed this recently. It’s stronger but not really soft anymore.
    quality: 4 out of 5
    softness: 1 out of 5
    thickness: 4 out of 5
    value: 4 out of 5
    Did you find this review helpful?

    Something changed

    1 out of 5 stars
    Thumbs down graphic, would not recommend
    Allyson - 1 day ago, Verified purchaser
    We've used this for years, but it feels like sandpaper. The softness has completely disappeared. Time to find a new brand.
    quality: 2 out of 5
    softness: 1 out of 5
    thickness: 3 out of 5
    value: 2 out of 5
    2 guests found this review helpful. Did you?

    Feels very rough

    3 out of 5 stars
    Thumbs down graphic, would not recommend
    Asimkus - 1 day ago, Verified purchaser
    This TP has changed recently. I buy this all the time and the one I just got a week ago is like sandpaper. Not happy with it at all.
    quality: 3 out of 5
    softness: 2 out of 5
    thickness: 4 out of 5
    value: 5 out of 5
    2 guests found this review helpful. Did you?

    TP review

    5 out of 5 stars
    Thumbs up graphic, would recommend
    Nursemom239 - 2 days ago, Verified purchaser
    Gets the job done, and affordable.
    quality: 5 out of 5
    softness: 5 out of 5
    thickness: 5 out of 5
    value: 5 out of 5
    Did you find this review helpful?

    Value for product

    5 out of 5 stars
    Thumbs up graphic, would recommend
    Bunky - 3 days ago, Verified purchaser
    Equivalent to top name brand. More product per roll.
    quality: 5 out of 5
    softness: 5 out of 5
    thickness: 5 out of 5
    Did you find this review helpful?

    Ripping us off!

    1 out of 5 stars
    Thumbs down graphic, would not recommend
    HD - 3 days ago, Verified purchaser
    What an absolute scam. They’ve made the width smaller (see pic with old roll 3/4” longer than new roll) and still charge the same. One star because you can’t give zero but also because the toilet paper works fine
    quality: 3 out of 5
    softness: 3 out of 5
    thickness: 2 out of 5
    value: 1 out of 5
    1 guest found this review helpful. Did you?

    Great deal

    5 out of 5 stars
    Thumbs up graphic, would recommend
    Love this Jacket - 3 days ago, Verified purchaser
    Better than the name brands
    quality: 5 out of 5
    softness: 5 out of 5
    thickness: 5 out of 5
    value: 4 out of 5
    Did you find this review helpful?

    Great product

    5 out of 5 stars
    Thumbs up graphic, would recommend
    Love it - 4 days ago
    Love that it’s soft and thick for better use.
    quality: 5 out of 5
    softness: 5 out of 5
    thickness: 5 out of 5
    value: 5 out of 5
    Did you find this review helpful?

    Great

    5 out of 5 stars
    Thumbs up graphic, would recommend
    Mia - 4 days ago, Verified purchaser
    Great toilet paper for house
    quality: 5 out of 5
    softness: 5 out of 5
    thickness: 5 out of 5
    value: 5 out of 5
    1 guest found this review helpful. Did you?

    Not great

    2 out of 5 stars
    Thumbs down graphic, would not recommend
    Nels - 5 days ago
    A step above single ply
    quality: 2 out of 5
    softness: 1 out of 5
    thickness: 1 out of 5
    value: 2 out of 5
    Did you find this review helpful?

    Hard paper

    1 out of 5 stars
    Thumbs down graphic, would not recommend
    Char - 5 days ago, Verified purchaser
    Extremely rough! Hard not Soft. The description is misleading! Very disappointing for a Target product.
    quality: 1 out of 5
    softness: 1 out of 5
    thickness: 1 out of 5
    value: 1 out of 5
    1 guest found this review helpful. Did you?

    Reduced Quality

    1 out of 5 stars
    Thumbs down graphic, would not recommend
    Loyal Customer - 5 days ago, Verified purchaser
    I agree with other recent reviews. I was hoping I got a "bad batch," but apparently this product is no longer as good as it once was. It is like sandpaper now. Won't be buying again.
    quality: 1 out of 5
    softness: 1 out of 5
    thickness: 1 out of 5
    value: 1 out of 5
    3 guests found this review helpful. Did you?

    Rarely in stock

    5 out of 5 stars
    Thumbs up graphic, would recommend
    Maribel - 5 days ago, Verified purchaser
    I gave it it a 5 BUT hate they advertise this idem cause i rarely can get it cause store is always OUT especially now we all trying to save a little and big BIG but never more then 1 in stock
    quality: 1 out of 5
    softness: 5 out of 5
    thickness: 5 out of 5
    value: 5 out of 5
    Did you find this review helpful?

    Sheets separate and feels like single ply

    3 out of 5 stars
    Thumbs down graphic, would not recommend
    CCR2 - 6 days ago, Verified purchaser
    It’s supposed to be 2-ply TP but the sheets are constantly separating from one another, which is very annoying (see photo). When this happens, it end ups feeling more like 1-ply.
    quality: 2 out of 5
    softness: 3 out of 5
    thickness: 1 out of 5
    value: 2 out of 5
    2 guests found this review helpful. Did you?

    Sends dust everywhere Its soft and strong, but it sheds like crazy and spreads white dust all over your bathroom. Ive ordered it a few times thinking it might be a fluke, but it has happened every tim

    2 out of 5 stars
    Thumbs down graphic, would not recommend
    laura - 6 days ago, Verified purchaser
    Sends dust all over your bathroom
    quality: 1 out of 5
    softness: 5 out of 5
    thickness: 5 out of 5
    value: 1 out of 5
    2 guests found this review helpful. Did you?

    Homemaker

    5 out of 5 stars
    Thumbs up graphic, would recommend
    Jd - 6 days ago, Verified purchaser
    Love this toliet paper.
    quality: 5 out of 5
    softness: 5 out of 5
    thickness: 3 out of 5
    value: 5 out of 5
    Did you find this review helpful?

    Quality Downgrade

    1 out of 5 stars
    Thumbs down graphic, would not recommend
    Jay - 6 days ago, Verified purchaser
    Been buying this for years. The downgrade in quality means I now have to switch brands.
    quality: 1 out of 5
    softness: 1 out of 5
    thickness: 4 out of 5
    value: 2 out of 5
    4 guests found this review helpful. Did you?

    Worse quality than a month ago

    1 out of 5 stars
    Thumbs down graphic, would not recommend
    ByeAveeno - 6 days ago, Verified purchaser
    Worse quality now than a month ago. It’s rough and hard like an 8x11. Way worse quality
    quality: 1 out of 5
    softness: 1 out of 5
    thickness: 1 out of 5
    value: 1 out of 5
    5 guests found this review helpful. Did you?

    Horrible

    1 out of 5 stars
    Thumbs down graphic, would not recommend
    Jamie - 7 days ago
    I have always bought this brand and loved it, but the last two packs were different quality and it’s beyond awful!! I do not recommend unless you like TP that shreds in your bottom and leaves icky fuzzy lint everywhere 😥. I have to find a new brand now.
    quality: 1 out of 5
    softness: 1 out of 5
    thickness: 1 out of 5
    value: 1 out of 5
    2 guests found this review helpful. Did you?

    Essentials

    5 out of 5 stars
    Thumbs up graphic, would recommend
    Toddler bed - 7 days ago, Verified purchaser
    Consistent quality and value
    quality: 5 out of 5
    softness: 5 out of 5
    thickness: 5 out of 5
    value: 5 out of 5
    Did you find this review helpful?

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