$14.49 when purchased online
Target Online store #3991
About this item
Highlights
- Packaging may vary. Same trusted quality
- Soft toilet paper offers a comfortable clean
- Septic-safe toilet paper keeps your home moving smoothly
- 2-ply for strength
- If you’re not satisfied with any Target Owned Brand item, return it within one year with a receipt for an exchange or a refund
Description
Offering both softness and strength, the Soft & Strong Toilet Paper Rolls from up&up™ are a pack of two-ply toilet paper rolls designed to provide a complete clean while being soft and gentle against skin. Economical and durable, this toilet paper is easily flushable, septic-safe and dissolves quickly to keep your home running smoothly. This product is highly absorbent, so you can use less for a confident clean.
We believe making smart choices for the people, places, and pets in your life should be easy and affordable. And, having quality you can trust should be a given. That’s why you can count on our promise – caring for your everyday in every way.
Satisfaction guaranteed – Love it or your money back.
We believe making smart choices for the people, places, and pets in your life should be easy and affordable. And, having quality you can trust should be a given. That’s why you can count on our promise – caring for your everyday in every way.
Satisfaction guaranteed – Love it or your money back.
Health Facts: No Fragrance Added
Sheets Per Roll: 380
Industry or Government Certifications: Sustainable Forestry Initiative Certified
Count: 18 rolls
Features: Septic-Safe
TCIN: 75558489
UPC: 013100302271
Item Number (DPCI): 253-06-0076
Origin: Assem USA w/foreign/dom. parts
Allergens & Warnings:
WARNING: TO AVOID DANGER OF SUFFOCATION, KEEP ALL PLASTIC BAGS AWAY FROM BABIES, CHILDREN AND PETS.Shipping details
Estimated ship dimensions: 10.05 inches length x 14.54 inches width x 12.81 inches height
Estimated ship weight: 6.4 pounds
Return details
This item can be returned to any Target store or Target.com.
This item must be returned within 365 days of the date it was purchased in store, shipped, delivered by a Shipt shopper, or made ready for pickup.
See the return policy for complete information.
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Guests are saying
This toilet paper offers a balance of affordability and functionality, making it a popular choice for families. Many guests appreciate its decent softness and strength, especially for the price. However, some have noted a decline in quality with recent changes, leading to mixed experiences. Overall, it remains a reliable option for everyday use, especially for those looking to stock up without breaking the bank.
Summary created by AI from text of reviews reflecting recent feedback provided across different star ratings (includes incentivized reviews)
4.6 out of 5 stars with 20181 reviews
quality: 3.7 out of 5
softness: 3.67 out of 5
thickness: 3.62 out of 5
value: 3.82 out of 5
67% would recommend
2101 recommendations
Rips easily and leaves mess
1 out of 5 stars
Thumbs down graphic, would not recommend
Elizabeth - 1 day ago, Verified purchaser
Worst toilet paper I’ve ever gotten.
Unsatisfied
2 out of 5 stars
Thumbs down graphic, would not recommend
Emily B - 2 days ago, Verified purchaser
Even though it is 2 ply each one is very thin. This toilet paper used to be very good and it's obviously made by a new manufacturer but still call it by the same name
NO stars! Product changed!
1 out of 5 stars
Thumbs down graphic, would not recommend
Linda - 3 days ago
Wow. I have bought this toilet paper for years. What happened!? The quality has tanked! Going from a soft but sturdy paper to a stiff scratchy trash! We HATE it and I'm stuck with a large package. It's like the cheap paper in a dirty gas station toilet, you know, one on that lonely highway but you have to use it. No receipt and threw away the outer wrap or I would return it. It is now JUNK!! Loosely rolled, less on roll, tube mashed flat and paper like the texture of tree bark. No more Target TP for us.
Great TP at a fantastic price
5 out of 5 stars
Thumbs up graphic, would recommend
StPaulRed - 3 days ago, Verified purchaser
We were Ch***in users for so many years. Finally tried this brand and will be staying with it!
Toliet paper
5 out of 5 stars
Thumbs up graphic, would recommend
Jane - 4 days ago, Verified purchaser
I was happy with the toilet paper
Wish it was a little more thicker
4 out of 5 stars
Thumbs up graphic, would recommend
Sue - 4 days ago, Verified purchaser
Quality and Price and shipping availability
Quality changed for the worse
2 out of 5 stars
Raina - 4 days ago
They changed their quality! Used this product for years and now it’s paper thin and rough. And they charge more for it! Quality down price up😡
Definitely not true to its name
2 out of 5 stars
Thumbs down graphic, would not recommend
Lizzaurie - 4 days ago, Verified purchaser
Buying this for years but since they changed the “formula” for lack of a better way to say it, it is not even a little soft and rolls up when used. It’s definitely not the same as it used to be.
Thank you
5 out of 5 stars
Thumbs up graphic, would recommend
Danille Reevis - 5 days ago, Verified purchaser
Very helpful and handy we stay on the reservation and it's hard going shopping out of town lots of here have no ride and this really helps thank you very much have a blessed day
Might be strong but definately not soft!
2 out of 5 stars
Thumbs down graphic, would not recommend
Girlmom2 - 5 days ago, Verified purchaser
It works but definitely not soft as the name implies. Even my kids asked what was wrong with the new toilet paper lol Will be switching back to the ultra soft target brand. Worth the extra money.
Not a fan
2 out of 5 stars
Thumbs down graphic, would not recommend
YLeib - 6 days ago, Verified purchaser
This is very reasonable price wise but you get what you pay for. Each ply is very thin and the 2 plies are not joined at all. Every time you pull it off they come apart and rip at different places. I’m not someone that complains. I’m just disappointed. Target usually has great products.
TP
4 out of 5 stars
Thumbs up graphic, would recommend
trainerjill - 7 days ago, Verified purchaser
it's toilet paper. in bulk. what more do you need to know?
High quality
5 out of 5 stars
Thumbs up graphic, would recommend
Diamond - 8 days ago, Verified purchaser
Best price in town !!
Packaging issues
1 out of 5 stars
Michelle - 8 days ago, Verified purchaser
The center of many of the rolls cannot be used on my toilet paper roll dispenser. They are either missing the cardboard center, or too crushed to fit the metal roller through. Will not buy again.
better then other out there
5 out of 5 stars
Thumbs up graphic, would recommend
Cheap - 8 days ago, Verified purchaser
does the job, the up up brand is good
Awful - don't waste your money
1 out of 5 stars
Thumbs down graphic, would not recommend
Cindy - 9 days ago, Verified purchaser
Awful excuse for “soft snd strong” as it’s now more like tissue paper and there is nothing soft about it. Used to be my go to but will NOT be buying this again.
Do not buy all the good reviews are old for
1 out of 5 stars
Thumbs down graphic, would not recommend
Julia - 9 days ago, Verified purchaser
Target should not allow the older reviews to be seen after they changed the formula. I have bought this toilet paper for at least 10 years and it was good quality good price. Now it feels like public bathroom paper towels. It has zero absorption doesn’t work do not buy!
Changed Quality
1 out of 5 stars
Thumbs down graphic, would not recommend
Kris - 9 days ago, Verified purchaser
Quality change. Been using this TP for YEARS and the last pack I purchased has felt rough and thin. I've noticed similar reviews in the other target TP packs. Will have to change what I purchase :(
Quality changed, buyer beware
1 out of 5 stars
Thumbs down graphic, would not recommend
DaveLa391 - 9 days ago, Verified purchaser
We’ve been buying this for years but quality just took a major nose dive. Just as bad as the cheapest pack at a dollar store now stay far away, more like sand paper now.
good
5 out of 5 stars
Thumbs up graphic, would recommend
browniss - 11 days ago, Verified purchaser
good reminds me of charmin